The document discusses the importance of location data in achieving sustainable development goals, emphasizing the need for a multi-resolution, 3D representation of the planet. It highlights the rapid digitalization of human mobility and the role of location intelligence in empowering businesses through intuitive applications and analytics. Additionally, it explores the potential of location data in providing real-time insights about urban demographics, traffic, and economic activity.

1. LOCATION DATA TO THE
RESCUE:
SUSTAINABLE
DEVELOPMENT GOALS
C A R T

2. [we need a] multi-resolution,
3-dimensional representation of
the planet, into which we can
embed vast quantities of
geo-referenced data.
– Al Gore, 1998
”

3. DIGITALIZATION
OF HUMANS

4. MOBILITY
HU M AN S GEN ERATE LOCATION DATA AT ASTOUNDI NG RATES

6. DIGITALIZATION OF
THINGS & COMMERCE
SENSOR S FOR $1

8. DIGITALIZATION
OF THE GROUND

12. NE TWORKS ARE EVERYWHE RE
CONNECTED WORLD
NE TWORKS ARE EVERYWHE RE
CONNECTED WORLD

13. WE DON’T
WANT DATA
TO BE THE
NEW OIL

14. A NEW ER A
HOW CAN THE
POWER OF
LOCATION BE
UNLEASHED?

15. HALO TRUST YYY ZZZ

17. EMPOWERING PEOPLE TO SOLVE
PROBLEMS LIKE NEVER BEFORE
NEW
ANALYSIS
NEW
DATA
NEW
AUDIENCES

18. BUILDER.
LOCATION
INTELLIGENCE
FINALLY INTUITIVE
A self-service business user application for
spatial analysis and visualization. Builder’s
drag and drop analytics empower business
analysts to optimize operations and quickly
deploy location applications.

19. ENGINE.
POWER YOUR APPS
WITH LOCATION
INTELLIGENCE
The one-stop shop for developers to
power location applications in their
organization. CARTO Engine delivers
rapid application deployment, with
connectors to your data and APIs.
DB CONNECTORS SPATIAL ENRICHMENT APIs

20. A NEW ER A
A FINAL THOUGHT…

21. Charles Booth
1889
LONDON
POVERTY
DES CR I P TIV E MAP

22. A REAL-TIME CENSUS
FOR THE WORLD
Better understanding of
the reality with new data
sources

23. A REAL-TIME CENSUS
FOR CITIES
How many people are
there on the street? How
many of them work/live
there? How many locals
vs tourists?. Where do
they come from?
What is the average
speed? Number of
cars? What is the
correlation with
pollution levels?
Routing all possible
routes with and
without a street to see
impact on commuters.
Economic temperature
of the city. How many
transactions vs any
other day, by tourists
or locals.
TRAFFICTELCO COMMUTING FINANCIAL

24. CARTO
Customers
PIONEERS IN LOCATION INTELLIGENCE
1,200 Users
300K Team members
120+