1. Optimus Ltd is a car rental company that uses technology like GPS and GPRS to provide customers with a world-class travelling experience. 2. The company plans to raise funds from investors to buy cars, and will form marketing and sales teams to partner with hotels, tours, and corporates. Drivers will be contracted and assigned vehicles. 3. Optimus will initially establish offices in major cities and plans to expand across India. The company aims to provide trained chauffeurs, track vehicles and customer items using GPS, and offer amenities like maps, water, and music to passengers.

1. GROUP NO 03
 SAMEER GADE
 ANKIT PARIKH
 VIPUL PATIL

2.  AVAILABILITY
 AWARENESS
 NATIONAL PERMIT
 ORGANIZED SECTOR
 RELIANCE / BREACH OF FAITH

3.  Timely service
 Gratification / Value for money
 Availability

5.  OPTIMUS ltd is a company provides car on rent basis
 Adding value to the service by using technology
 Operated by environment friendly fuel, i.e. CNG
 A printed receipt for every fare, providing details of
distance travelled and total amount payable.

6. “OUR VISION IS TO GIVE URBAN
COMMUTERS IN INDIA A WORLD-
CLASS TRAVELLING EXPERIENCE, BY
USING A TECHNOLOGY THAT HAS
EVOLVED IN DEVELOPED COUNTRIES
OVER THE PAST TWENTY YEARS,”

8.  Raising Funds from investors
 Buying cars from the investors fund
 Formulating sales and marketing team
 Tie-ups with Hotels, Tours & travels,
Corporate, BPOs etc.
 Contracting with drivers and assigning
task to them.

9. OFFICE RENTS
ADVERTISING COST
GPS SYSTEMS
DRIVERS
STATIONERIES
LEGAL FORMALITIES

10. 1. AGENTS – RECRUITERS
Agent from companies go to the areas where
drivers hang out, such as airport, parking lot, call
centers, malls and then explain business to them.

11. 2. CONTRACT SIGNING WITH DRIVER
After and formal
application successful
drivers signs a
contract for 4 years.
DRIVER WILL GET FIXED SALARY + INCENTIVES

12. 3. TRAINING AND TESTING
After contract signing each
driver must undergo two
weeks of training. And only
after driver pass the training
program he will be allowed
to drive vehicle.

13. 4. PERFORMANCE MEASUREMENT THROUGH GPS
Driver performance is
monitored through customer
feedback and Global
Positioning System (GPS)
module fitted in the car.

14. The operator owns the vehicles in the fleet
although it will be remains with driver .
Vehicles are bought in batches of 100-200
form various manufacturers.

15. OPTIMUS- has reaffirmed the
belief that IT can be deployed in
just about any domain, and can
lead to phenomenal gains.
GIS
Global Positioning System(GPS)
General Packer Radio
Service(GPRS)
Mobile Data Terminal(MDT)
CAR INFRASTRUCTURE

16. Initially we will establish our offices in
•MUMBAI
•DELHI
•SURAT
After successful implementation we are planning to have
offices in
•Chennai
•Bangalore
•Hyderabad
•Mysore
•Thiruvananthapuram

17.  Thoroughly TRAINED CHAUFFEURS in a smart uniform, fluent in English and Hindi.
 Routine spot checks by our PATROL VANS to ensure highest standards of service.
 “LOST AND FOUND”- GPS based tracking technology responsive tracking system
in place so that any item left behind inadvertently in a OPTIMUS cab can be traced
to the vehicle the customer used.
 Some BASIC AMENITIES like maps of the city, wet wipes, clean bottled water and
a limited selection of music would is offered to passengers using OPTIMUS services.
 Another feature the PANIC BUTTON that is installed inside the OPTIMUS car,
which enables the driver to connect to the Control Centre in case of an emergency
or mishap.

19. Login Username
Password
NEW USER? Sign up
TRACK YOUR
Call on ORDER
88888888
24X7
About US customer
care no.
Additional
TRAVEL AGENT
Requirement
INFORMATION
ADVERTISING
SPECIAL
OFFERS

20. 2. Customer care After submitting
1. Customer executive takes all the information
calls to 24X7 the calls and note system will
customer care down all the generate 10 digit
number required unique booking
information from number
customer
TOTAL TIME DURATION
1. Customer can directly go to 2-5 MIN
OPTIMUS website and book a car

21. 1. Customer care 2. Customer care 3. Driver will reach
executive allot executive remind to customer’s place
car to booking customer by making 10 min before the
depending on the phone call customer booking
nearest vehicle timings
available in that
region

22. 4. Driver will ride
customer 6. A digital meter
5. GPS system will
towards his monitor the drivers will display both
destination the readings
performance and
records time &
number of kilometers
car has travelled

23. 7. After the 8. Customer can 9. Customer will go
customer reach pay amount to his way. And new
to the either by credit customer will be
destination a cards or by debit allocated to the
printed receipt cards driver.
will be generated

24.  Zero investment by drivers
 Medical test is mandatory for drivers
 A 4 year contract with driver
 Reach
 Fuel expenses, Oil services, dents are taken paid by company
 Car will be Operated by environment friendly fuel, i.e. CNG
 High Incentives to drivers on Festival season

25. Starting car rental service in
all major cities of India and
then go international
Entering into bus rapid
transit system