Campus Branding-Outdoor Campaign
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This document proposes campus branding services to help companies connect with student audiences at universities and polytechnics. It discusses positioning a brand strategically using unconventional marketing methods. PR.com offers outdoor media placements like wall banners, lamp posts, and classroom/hostel branding. This is intended to maximize patronage, build loyalty and boost ROI by reaching youth who are open to new brands. Budgets will depend on the media chosen. PR.com serves as a liaison to implement these campaigns and strengthen existing marketing mixes for clients.
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