I applied for Social Media Editor at BuzzFeed Brazil. During the process of construction of texts and sharing strategies for my application, I ended up learning a lot about viral content, which share this ppt.
13 Ways to Make Something Go Viral Colleen Callinan BuzzFeedDigital Megaphone
Do you know which “Friends” character is your soul mate or which fashion decade you belong in? If you do, chances are, you know all about BuzzFeed, the news and entertainment company designed for the social web.
Colleen Callinan, Sales Director at BuzzFeed will give you insider tips on how BuzzFeed creates sharable content. From headlines that get you to click and read more to quizzes and content that you can’t help sharing, the session will show you how to create viral content.
Presentation highlighting opportunities for City and Regional Magazine Association (CRMA) members to consider monetizing social media as an added revenue source. Presented at the CRMA Winter Roundtable in San Diego, January 2012.
13 Ways to Make Something Go Viral Colleen Callinan BuzzFeedDigital Megaphone
Do you know which “Friends” character is your soul mate or which fashion decade you belong in? If you do, chances are, you know all about BuzzFeed, the news and entertainment company designed for the social web.
Colleen Callinan, Sales Director at BuzzFeed will give you insider tips on how BuzzFeed creates sharable content. From headlines that get you to click and read more to quizzes and content that you can’t help sharing, the session will show you how to create viral content.
Presentation highlighting opportunities for City and Regional Magazine Association (CRMA) members to consider monetizing social media as an added revenue source. Presented at the CRMA Winter Roundtable in San Diego, January 2012.
Social media can provide your library with a world of opportunity when it comes to promoting programs and disseminating information; yet, to many STEM professionals and library staff, social media is a daunting challenge. What kind of language should you use when creating a post? How do you find the best images and videos to share? What is the most effective way of delivering high quality scientific content? What platform is right for your library’s needs?
STAR Net is thrilled to host Jason Townsend, NASA’s Deputy Social Media Manager, for our upcoming webinar: Social Media Tips from NASA. Jason will pilot you through the universe of social media and share tips, advice, and lessons that he has learned from his experience directing some of the most-followed Twitter, Facebook, Instagram, and Snapchat accounts in the world. While your library’s Twitter account may not have 26.5 million followers, you will surely learn a few tips to help your library’s social media presence blast off!
Introduction to social media for journalistsJessica Stahl
The latest iteration of the introduction to social media that I do before jumping into skills training on specific platforms. I've tried a lot of different variations, but I've found that emphasizing social media's use for sourcing information is not only a revelation for most people (who tend to think of what they should put out on social media rather than what they can take it), but also gets at the heart of how it can enhance their work.
3Fold Communications Intro to Social Media TrainingLesley Miller
This social media training was prepared for Sacramento's Nonprofit Resource Center on 6/23/09. The three hour training covers an introduction to social media, and specifically focuses on blogging, Twitter, Facebook, LinkedIn, MySpace, Delicious, Flickr and YouTube.
How to Update Your Social Media Marketing Strategy for 2021Julia Campbell
The COVID-19 pandemic, the election, and racial justice protests have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers.
With all the noise on social media, along with serious ethical considerations clouding the platforms, how can we continue to reach our audiences and spread our messages online?
In this webinar, nonprofit social media expert Julia Campbell will review important shifts in the social media landscape that nonprofits need to understand; discuss ways to stay relevant on social media in times of uncertainty; and provide a framework for your 2021 social media marketing strategy.
Social media can provide your library with a world of opportunity when it comes to promoting programs and disseminating information; yet, to many STEM professionals and library staff, social media is a daunting challenge. What kind of language should you use when creating a post? How do you find the best images and videos to share? What is the most effective way of delivering high quality scientific content? What platform is right for your library’s needs?
STAR Net is thrilled to host Jason Townsend, NASA’s Deputy Social Media Manager, for our upcoming webinar: Social Media Tips from NASA. Jason will pilot you through the universe of social media and share tips, advice, and lessons that he has learned from his experience directing some of the most-followed Twitter, Facebook, Instagram, and Snapchat accounts in the world. While your library’s Twitter account may not have 26.5 million followers, you will surely learn a few tips to help your library’s social media presence blast off!
Introduction to social media for journalistsJessica Stahl
The latest iteration of the introduction to social media that I do before jumping into skills training on specific platforms. I've tried a lot of different variations, but I've found that emphasizing social media's use for sourcing information is not only a revelation for most people (who tend to think of what they should put out on social media rather than what they can take it), but also gets at the heart of how it can enhance their work.
3Fold Communications Intro to Social Media TrainingLesley Miller
This social media training was prepared for Sacramento's Nonprofit Resource Center on 6/23/09. The three hour training covers an introduction to social media, and specifically focuses on blogging, Twitter, Facebook, LinkedIn, MySpace, Delicious, Flickr and YouTube.
How to Update Your Social Media Marketing Strategy for 2021Julia Campbell
The COVID-19 pandemic, the election, and racial justice protests have upended the entire nonprofit landscape. It is no longer business as usual for nonprofit fundraisers.
With all the noise on social media, along with serious ethical considerations clouding the platforms, how can we continue to reach our audiences and spread our messages online?
In this webinar, nonprofit social media expert Julia Campbell will review important shifts in the social media landscape that nonprofits need to understand; discuss ways to stay relevant on social media in times of uncertainty; and provide a framework for your 2021 social media marketing strategy.
EFM Morning Brew: Social Media Update - New Tools for Branding with Social MediaE Factor Media (EFM)
Social media is an evolving landscape, and sometimes it's overwhelming to keep up. Through a recent Morning Brew we had at EFM (www.efmexperience.com), we helped local marketing professionals understand the newest landscape in social media, explaining latest changes in the channels and best practices by companies big and small.
Building Across The Social Web - The Implications of Social Web Technologies ...Michael Lazerow
This is a first draft, preview copy of my presentation tomorrow at Web 2.0 titled "Building Across the Social Web: The Implications of Facebook Connect, Google OpenSocial and Other Social Web Technologies on Social Media Content Strategy."
I was asked to present as part of the Professional Advantage lecture series at Kansas State University. I spoke to the students about the differences in privacy settings, interactions and provided hints and tips for what to do and what not to do on social media while they search for jobs.
SocialBuzzUniversity.com - How to win with Social Media TrainingSebastian Rusk
Take an in depth look on what it really means to listen, care and respond to your community while building your social media presence.
http://SocialBuzzUniversity.com
http://SocialBuzzTV.com
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
2. Who?
Hilário Júnior, 31 years old. Specialist in strategic planning for
digital media and social networks, graduated in Advertising and
post-graduated in Digital Marketing. Large experience in social
media marketing for artists, musical groups, theater companies,
film companies, public people, politicians and companies of several
types of industries. Working with digital media and social networks
since 2007.
3. The Challenge
To create a special content for BuzzFeed. Viral, fun
and/or special content about current events. The idea is
to draw attention of the audience and site's editors to my
resume.
For this challenge I created a strategy that can be
explaned in 4 steps:
1) First ideas and post’s creation;
2) Content Dissemination in different channels
3) Content activation with influential people and / or
using impact strategies
4) buzz monitoring and impact of the posts
monitoring.
4. First ideas and post’s creation.
- Viral content (or share friendly) is preferred
- Trending Topics take the place of the previously thought posts
- The contents were thought by platform: What content would be better on
which platform?
Three themes originally thought
- Dubsmashes - Taking advantage of video sharing numbers on social
networks. Distribution Focus: Whatsapp + instagram (via hashtag
#dubsmashbfb) [70% of Brazilian Internet is originated from mobile devices ]
+ Facebook
- SPFW + Gisele Bundchen - The last runway presentation of the Übermodel
would be "the subject" on social networks during Wednesday. Distribution
focus on Vine + Twitter + Facebook.
- Political Quiz about the PL 4330/2004, which is currently being voted by the
Brazilian Chamber of Deputies. Distribution focus on Twitter and Facebook.
5. Goals:
Target Audience goal: 100
thousand views on
BuzzFeed Dashboard.
Reach target goal : 1
million people reached on
social networks
6. The surprise factor
On Sunday morning, as I began the production of the posts, I saw
Father Fabio de Melo posting on Twitter in favor of the LGBTQ
community. My first impulse was to compile the twitter posts and put
them on my facebook.
2 minutes after I had done it, I realized it was a great opportunity to
make a spontaneous content to BuzzFeed and start from there to test
the strategy that had thought for the content.
7. The First Post: The non-planned post
Total audience: + 50k views on BuzzFeed’s website
Social reach: + 1 million people reached in social networks
(Conservative Count)
8. I had no access to BuzzFeed’s social channels to spread my
post about Father Fabio in the Community, so I activated some
influential keys who know about this topic and they shared the
story.
My post in the Community was the first post "in the press" that
would be shared, and the urgency of the scoop in this case
were the difference for the post. And so it was...
9.
10. The post spreaded quickly, and it helped to specially draw the
attention of BuzzFeed's competitors, who spent hours without
"giving importance" to the story of Father Fabio.
In less than 2 hours of posting it had already more than 500
shares in networks and over 400 comments. 24h after the post
was already in BuzzFeed Brazils homepage (I was the first to
bring up the story;-)) and it had already reached the target
range of posts and nearly 50% of views from the previous goal.
11. Encouraged by the Father Fabio post and its results, I created
the Dubsmash post . All my strategy for this post could fall if
someone in Brazilian BuzzFeed had published something similar
on Monday morning on their page.
I selected the 20 funniest dubsmashes I saw on my network
and I recorded one to be shared by whatsapp. The thing needed
to be funny and shareable. And so I came up with the idea of
google voice…
The second post: Dubsmash
12. Link to the post:
https://www.facebook.com/metheoro/videos/10155443510145068/
13. Although it was posted on my facebook and instagram, the idea
for this video was that he had a good acceptance and it was
shared by Whatsapp to my friends (a total of 900 contacts on
Whatsapp)
Through a transmission list in the app, I sent to all 900 contacts
and I had very interesting returns ...
14.
15. In a few minutes the link had over 1000 views and one of my
friends said the post was on the International Buzzfeed
facebook profile.
Even without entering the Brazilian BuzzFeed’s home page, the
post reached more than 50,000 views on BuzzFeed’s site, had
more than 3,000 shares on social networks and spawned an
entire parallel universe of memes from it ...
16. Total audience: + 50k views on BuzzFeed’s website
Social reach: Directly, it reached + 400k people by direct posts,
but with the indirect posts those numbers grew a lot.
17. Link to the post:
https://www.facebook.com/VideosEmInsta/videos/491859427646943/
More than 3 millions views.
18. All of the videos of my list, turned into awesome 5 minutes
video memes and more than 40,000 shares (conservative
count).
Now think about a BuzzFeed owner content meme turning and
being remixed, as well as the Blue and Black / White and Gold
dress? ;-)
19. In addition, we generated more than 400 mentions in Instagram
with the hashtag #dubsmashbfb and more than 100 e-mails
with links and dubsmash videos, getting over more than 500
spontaneous participations.
20. SPFW + Gisele Bündchen
Total audience: + 6k views on BuzzFeed’s website
Social reach: + 90,000 loops in the Vine.
21. Fashion is niche, and despite of Gisele being a celebrity in
Brazil, Fashion Week does not call as much attention now as it
did a few years ago. To do better, I invited celebrities who were
passing by the event, to walk (or try to) just like Gisele.
The idea was not only to try and make them share in the post
(as indeed happened to some) but also to draw people's
attention to Vine. And so we increased the number of loops in
my personal vine from 1,200 to over 90,000.
23. Now think about this: Would an original content on BuzzFeed
Brazil for Vine be successful? :) Remember that the Vine
community in Brazil is huge, and has some celebrities on it.
https://vine.co/u/977095374911295488
Remember also what BuzzFeed’s CEO said about the actual
content: http://techcrunch.com/2015/03/16/a-lot-more-views-
than-clicks-out-there/
24. Political View
Total audience: + 5k views on BuzzFeed’s website
Social reach: + 400k people reached on the social networks
(conservative count)
25. Speaking about protests, Brazilian Buzzfeed covered some
events, but there wasn’t any mention about the PL 4330/2004,
which talks about outsourcing labor relations.
For this post, I made a quiz about what BuzzFeed readers think
of outsourcing work, putting an argument in favor and one
against, and played in my timeline. The quiz was shared by
Dilma Bolada ( I sent the link to its creator), Mrs Jandira Feghali
and hundreds of people ...
26.
27. More than 3,000 votes in the poll, but the big thing is that
people´s participation on Jandira and Dilma Bolada’s facebook
pages where huge. They commented on the content and turned
it into a living thing.
Those discussions were generated,once again, because of a
content posted on BuzzFeed Community by me.
28. This is the end...
More than 2 million people reached with the posts on social
networks (conservative count)
Over 100,000 views of the posts on BuzzFeed site
More than 3000 comments on social networks and posts
(conservative count)
29. … or this is the beginning of the rest of my life
Facebook.com/metheoro
Twitter.com/metheoro
Instagram.com/metheoro
Vine.co/metheoro
Snapchat: metheoro
E-mail: contatohilario@gmail.com
Revisão do texto: Flavimar Diniz e Joana Tabosa