Democrats Abroad uses social media like Facebook, Twitter, YouTube and their own website to engage their global community of members, find Americans living abroad who are not aware they can vote from overseas, and help register voters. Their goals are to communicate positive news in a non-controversial way to reach potential new members and voters through sharing content across multiple platforms. They encourage country leaders and volunteers to leverage visual content on initiatives like registering voters with their "Vote from Abroad" banner around the world.
Introduction To Social Media-ITRI PresentationCollin Condray
Collin Condray introduces social media and provides an overview of its various forms. He defines social media as technologies that integrate technology, social interaction, and sharing of words, pictures, videos and audio. He discusses blogs, podcasts, social networking sites like Facebook and LinkedIn, video sites like YouTube, and virtual worlds. Condray also covers how these platforms work, how users create connections, and how they challenge traditional media and businesses.
Volunteerism in the Digital Age: Maximizing Technology for Volunteer EngagementJosh Fixler
Josh Fixler's presentation for the Denver Directors of Volunteers in Agencies (DOVIA) on the uses of Web 2.0 for volunteer engagement. Presented on May 27, 2009.
Here is the handout for this presentation: http://www.scribd.com/doc/15843909/Handout-Volunteerism-in-the-Digital-Age-Maximizing-Technology-for-Volunteer-Engagement-
Introduction To Social Media MBA Class At Webster UniversityCollin Condray
This document provides an introduction to social media and how businesses can utilize social media. It defines social media as technologies that allow people to get things from each other rather than traditional institutions. The document outlines different forms of social media like blogs, podcasts, videos, social networking sites, forums, ratings/reviews, wikis, and RSS feeds. It also discusses how businesses can develop a social media strategy by listening to conversations, engaging with customers, and measuring the results. The key aspects of a strategy are identifying goals and objectives, choosing the right social media tools, and getting involved in conversations to build connections.
Social media allows for sharing of information, ideas, and expressions online through virtual communities and networks. There are various types of social media including relationship networks like Facebook, media sharing networks like Instagram, online review sites, discussion forums, social publishing platforms, bookmarking sites, interest-based networks, and e-commerce platforms integrated into social media. Popular social media sites mentioned are Facebook, Twitter, Google+, Wikipedia, LinkedIn, and Reddit.
Introduction To Social Media-ITRI PresentationCollin Condray
Collin Condray introduces social media and provides an overview of its various forms. He defines social media as technologies that integrate technology, social interaction, and sharing of words, pictures, videos and audio. He discusses blogs, podcasts, social networking sites like Facebook and LinkedIn, video sites like YouTube, and virtual worlds. Condray also covers how these platforms work, how users create connections, and how they challenge traditional media and businesses.
Volunteerism in the Digital Age: Maximizing Technology for Volunteer EngagementJosh Fixler
Josh Fixler's presentation for the Denver Directors of Volunteers in Agencies (DOVIA) on the uses of Web 2.0 for volunteer engagement. Presented on May 27, 2009.
Here is the handout for this presentation: http://www.scribd.com/doc/15843909/Handout-Volunteerism-in-the-Digital-Age-Maximizing-Technology-for-Volunteer-Engagement-
Introduction To Social Media MBA Class At Webster UniversityCollin Condray
This document provides an introduction to social media and how businesses can utilize social media. It defines social media as technologies that allow people to get things from each other rather than traditional institutions. The document outlines different forms of social media like blogs, podcasts, videos, social networking sites, forums, ratings/reviews, wikis, and RSS feeds. It also discusses how businesses can develop a social media strategy by listening to conversations, engaging with customers, and measuring the results. The key aspects of a strategy are identifying goals and objectives, choosing the right social media tools, and getting involved in conversations to build connections.
Social media allows for sharing of information, ideas, and expressions online through virtual communities and networks. There are various types of social media including relationship networks like Facebook, media sharing networks like Instagram, online review sites, discussion forums, social publishing platforms, bookmarking sites, interest-based networks, and e-commerce platforms integrated into social media. Popular social media sites mentioned are Facebook, Twitter, Google+, Wikipedia, LinkedIn, and Reddit.
This document discusses social media and its growth. It defines social media as websites and online communication tools used by large groups to share information and develop social and professional connections. Many businesses now use social media to generate sales. Examples of commonly used social media types are provided, including blogs, social networks, microblogs, wikis, videos, podcasts, forums, RSS feeds and photo sharing. The document also categorizes different types of social media users from active content creators to passive content consumers.
Social media refers to websites and apps that allow users to create and share content or participate in social networking. Some of the most popular social media sites include Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram, Pinterest, Tumblr, Vine, Snapchat, Reddit, Flickr, and Kik. Each has its own niche, such as Facebook for general social networking, LinkedIn for professional networking, YouTube and Vine for sharing videos, Instagram and Pinterest for sharing photos, and Snapchat, Kik and Tumblr for messaging and sharing content with friends. The history of social media began in the 1970s with early message boards and networking sites and grew exponentially with the commercialization of the internet and launch of major sites
This document provides an overview of social media and social networking. It defines key terms like social media and social networking. It discusses major social media platforms like Facebook, LinkedIn, Twitter, blogs and niche communities. For each platform it provides details on features and how they can be used. It emphasizes that social media is about communication, collaboration and sharing multimedia. The document encourages users to find the tools that work for them and participate in two-way conversations.
The document lists and describes 15 of the most important social networking websites. It notes that Facebook has over 150 million members and was initially for college students. LinkedIn has 12.5 million members and is powerful for business networking. Twitter allows sending 140 character updates and has grown rapidly in popularity. The document also lists several other popular social networking sites and their key features and membership numbers.
The document discusses how technology can be used to create online communities. It provides examples of how the Webheads community has survived for over 10 years using various online tools for communication, collaboration and sharing resources. While online connections are different than physical communities, technology enables people to connect globally with others who share similar interests and values when they may otherwise be isolated.
Whenever I get asked what my favorite book is, I always reply The Pirates Dilemma.
The book tells the story of punk, disco, hip-hop, graffiti, and how modern technology has made the ideas and innovations of youth culture increasingly intimate and increasingly global at the same time.
It’s truly fascinating.
And when you look back, you can see the origins of the current social media revolution can be traced as far back as the 70’s (if not even further).
Back in the 70’s punk was the start of a revolution. Now, the only things that have changed are the platforms and the ease at which we can connect and create.
Here’s the history of social media: how it all started, why Facebook rose to #1 (and why it might not stay that way) and some bold predictions on where it’s all heading.
The document discusses the effective use of social media in human resources. It defines social media and lists popular social networking sites like Facebook, YouTube, and LinkedIn. It notes that social media can be used to promote job openings, interact with candidates, and build a company brand. The document provides tips on setting up pages, using social media for recruitment, and developing policies for employee social media use.
Social Media U: The Role of Social Media and your IdentityDouglas Strahler
This presentation provides individuals with an overview of how to leverage social media for their own online identity and reputation. Topics discussed include: what is social media, case studies with online identity, and LinkedIn. This was presented to the Department of Communication students at California University of Pennsylvania in March 2014.
Social media are online platforms that allow users to connect, communicate, and share content. Examples include YouTube, which was purchased by Google for $1.42 billion, and Flickr, purchased by Yahoo for over $50 million. These sites have in common that they facilitate communication, allow self-expression, and enable connection between users and shared content, which spreads virally. Businesses can leverage social media to listen to customers, engage with them, and share their own stories and knowledge on platforms like blogs, podcasts, and social networks.
The document provides an overview of social media basics for new users, including popular social networks like Facebook, Twitter, and LinkedIn. It also discusses blogs, forums, bookmarks, RSS feeds, comments, videos/photos, and publishing tools. The conclusion encourages readers to engage with customers on social media by providing valuable content, developing relationships, encouraging sharing, and not coming across as selling. It emphasizes listening to customers and engaging in conversations that are already happening online.
Talk given to US Air Force Academy Association of Graduates Omaha chapter on 26 Jan 2010. Covers Social Media 101 + a few issues specific to Air Force/Department of Defense.
Social media refers to Internet-based tools that allow people to share and discuss information, including technologies that integrate social interaction, words, pictures, videos and audio (1). Social media derives from traditional media like newspapers, TV and radio, and takes the form of blogs, wikis, social networks, forums and podcasts (2). Social media is characterized by participation, openness, conversation, community and connectedness (3).
Social media provides many exciting, accessible and affordable communication tools for school PR veterans and newbies alike. Learn about these tools and some applicable strategies for your school district.
The document provides an overview of a workshop on blogging for advisors. It discusses how blogging has evolved with social media (Web 2.0), and provides tips on starting a blog, making it effective and enhancing it. The workshop agenda includes an introduction to blogging and social software, steps to set up a blog, and advanced customization techniques.
This document discusses strategies for online engagement and the effective use of various Web 2.0 tools by non-profit organizations. It provides examples of tools that have been used successfully, such as MySpace, blogs, email newsletters and maps. It emphasizes the importance of targeting the right audience, being strategic about which tools to use, maintaining consistent branding, and ensuring efforts online translate to tangible actions and effects offline.
The document discusses how non-profits can leverage social media, such as Facebook, YouTube, and Twitter, to increase visibility and fundraising. It provides tips on optimizing websites and creating a presence on various social media platforms. Real-life examples are presented that show how engaging video and interactive content on email campaigns and social media can boost online donations.
The document provides guidance on how charities can use social media to engage young people. It discusses which social media platforms are popular among different age groups, the importance of being present on platforms where the target audience spends time, and tips for using social media appropriately and effectively for nonprofit engagement. These tips include starting by using the tools personally, listening to audience conversations, driving traffic to the organization's website, being friendly and keeping content fresh, responding to messages and comments, and monitoring efforts. Resources for volunteering, safety, and social media monitoring are also listed.
The document discusses the structure and elements of an effective business pitch or presentation. An effective pitch tells a story with five parts: exposition that introduces the problem or hero; rising action that describes the problem or obstacle; a climax using an anecdote about experience with the problem; falling action that presents the proposed solution; and a dénouement that calls for next steps and action. Pitches should follow this dramatic arc structure and focus on why the problem exists, how the presenter's solution will solve it, and what action is requested. The document encourages practicing pitches with a partner and receiving feedback to improve storytelling skills for business presentations.
This document discusses social media and its growth. It defines social media as websites and online communication tools used by large groups to share information and develop social and professional connections. Many businesses now use social media to generate sales. Examples of commonly used social media types are provided, including blogs, social networks, microblogs, wikis, videos, podcasts, forums, RSS feeds and photo sharing. The document also categorizes different types of social media users from active content creators to passive content consumers.
Social media refers to websites and apps that allow users to create and share content or participate in social networking. Some of the most popular social media sites include Facebook, Twitter, LinkedIn, Google+, YouTube, Instagram, Pinterest, Tumblr, Vine, Snapchat, Reddit, Flickr, and Kik. Each has its own niche, such as Facebook for general social networking, LinkedIn for professional networking, YouTube and Vine for sharing videos, Instagram and Pinterest for sharing photos, and Snapchat, Kik and Tumblr for messaging and sharing content with friends. The history of social media began in the 1970s with early message boards and networking sites and grew exponentially with the commercialization of the internet and launch of major sites
This document provides an overview of social media and social networking. It defines key terms like social media and social networking. It discusses major social media platforms like Facebook, LinkedIn, Twitter, blogs and niche communities. For each platform it provides details on features and how they can be used. It emphasizes that social media is about communication, collaboration and sharing multimedia. The document encourages users to find the tools that work for them and participate in two-way conversations.
The document lists and describes 15 of the most important social networking websites. It notes that Facebook has over 150 million members and was initially for college students. LinkedIn has 12.5 million members and is powerful for business networking. Twitter allows sending 140 character updates and has grown rapidly in popularity. The document also lists several other popular social networking sites and their key features and membership numbers.
The document discusses how technology can be used to create online communities. It provides examples of how the Webheads community has survived for over 10 years using various online tools for communication, collaboration and sharing resources. While online connections are different than physical communities, technology enables people to connect globally with others who share similar interests and values when they may otherwise be isolated.
Whenever I get asked what my favorite book is, I always reply The Pirates Dilemma.
The book tells the story of punk, disco, hip-hop, graffiti, and how modern technology has made the ideas and innovations of youth culture increasingly intimate and increasingly global at the same time.
It’s truly fascinating.
And when you look back, you can see the origins of the current social media revolution can be traced as far back as the 70’s (if not even further).
Back in the 70’s punk was the start of a revolution. Now, the only things that have changed are the platforms and the ease at which we can connect and create.
Here’s the history of social media: how it all started, why Facebook rose to #1 (and why it might not stay that way) and some bold predictions on where it’s all heading.
The document discusses the effective use of social media in human resources. It defines social media and lists popular social networking sites like Facebook, YouTube, and LinkedIn. It notes that social media can be used to promote job openings, interact with candidates, and build a company brand. The document provides tips on setting up pages, using social media for recruitment, and developing policies for employee social media use.
Social Media U: The Role of Social Media and your IdentityDouglas Strahler
This presentation provides individuals with an overview of how to leverage social media for their own online identity and reputation. Topics discussed include: what is social media, case studies with online identity, and LinkedIn. This was presented to the Department of Communication students at California University of Pennsylvania in March 2014.
Social media are online platforms that allow users to connect, communicate, and share content. Examples include YouTube, which was purchased by Google for $1.42 billion, and Flickr, purchased by Yahoo for over $50 million. These sites have in common that they facilitate communication, allow self-expression, and enable connection between users and shared content, which spreads virally. Businesses can leverage social media to listen to customers, engage with them, and share their own stories and knowledge on platforms like blogs, podcasts, and social networks.
The document provides an overview of social media basics for new users, including popular social networks like Facebook, Twitter, and LinkedIn. It also discusses blogs, forums, bookmarks, RSS feeds, comments, videos/photos, and publishing tools. The conclusion encourages readers to engage with customers on social media by providing valuable content, developing relationships, encouraging sharing, and not coming across as selling. It emphasizes listening to customers and engaging in conversations that are already happening online.
Talk given to US Air Force Academy Association of Graduates Omaha chapter on 26 Jan 2010. Covers Social Media 101 + a few issues specific to Air Force/Department of Defense.
Social media refers to Internet-based tools that allow people to share and discuss information, including technologies that integrate social interaction, words, pictures, videos and audio (1). Social media derives from traditional media like newspapers, TV and radio, and takes the form of blogs, wikis, social networks, forums and podcasts (2). Social media is characterized by participation, openness, conversation, community and connectedness (3).
Social media provides many exciting, accessible and affordable communication tools for school PR veterans and newbies alike. Learn about these tools and some applicable strategies for your school district.
The document provides an overview of a workshop on blogging for advisors. It discusses how blogging has evolved with social media (Web 2.0), and provides tips on starting a blog, making it effective and enhancing it. The workshop agenda includes an introduction to blogging and social software, steps to set up a blog, and advanced customization techniques.
This document discusses strategies for online engagement and the effective use of various Web 2.0 tools by non-profit organizations. It provides examples of tools that have been used successfully, such as MySpace, blogs, email newsletters and maps. It emphasizes the importance of targeting the right audience, being strategic about which tools to use, maintaining consistent branding, and ensuring efforts online translate to tangible actions and effects offline.
The document discusses how non-profits can leverage social media, such as Facebook, YouTube, and Twitter, to increase visibility and fundraising. It provides tips on optimizing websites and creating a presence on various social media platforms. Real-life examples are presented that show how engaging video and interactive content on email campaigns and social media can boost online donations.
The document provides guidance on how charities can use social media to engage young people. It discusses which social media platforms are popular among different age groups, the importance of being present on platforms where the target audience spends time, and tips for using social media appropriately and effectively for nonprofit engagement. These tips include starting by using the tools personally, listening to audience conversations, driving traffic to the organization's website, being friendly and keeping content fresh, responding to messages and comments, and monitoring efforts. Resources for volunteering, safety, and social media monitoring are also listed.
The document discusses the structure and elements of an effective business pitch or presentation. An effective pitch tells a story with five parts: exposition that introduces the problem or hero; rising action that describes the problem or obstacle; a climax using an anecdote about experience with the problem; falling action that presents the proposed solution; and a dénouement that calls for next steps and action. Pitches should follow this dramatic arc structure and focus on why the problem exists, how the presenter's solution will solve it, and what action is requested. The document encourages practicing pitches with a partner and receiving feedback to improve storytelling skills for business presentations.
Inter-Parliamentary Union presentation on how to ensure gender balance in delegations, governance and panels based on their groundbreaking work in this area.
With Special Guest & Gender Expert Dr Susan Harris-Rimmer
Australian Research Council Future Fellow in the Asia-Pacific College of Diplomacy at Australian National University; Research Associate at the Development Policy Centre in the Crawford School; Griffith Law School Associate Professor; Visiting Lecturer at the Graduate Institute, Geneva
A government policy adviser, Susan was selected as an expert for the official Australian delegation to the 58th session of the UN Commission on the Status of Women in New York in March 2014.
Susan has provided policy advice on the UNSC, G20, IORA and MIKTA and is one of two Australian representatives to the W20 in Turkey and China.
The document summarizes data on gender balance among delegations to the UN Human Rights Council from 2010 to 2015. It finds that while women's representation has increased over time, reaching nearly 40% in 2015, gender parity has not yet been achieved. Additionally, only a small percentage of UN Human Rights Council resolutions explicitly mention women's rights or gender issues. Going forward, the document recommends setting targets for gender balance, increasing transparency of data, and holding member states accountable for their commitments to gender equality in international bodies.
This document is a report from We Are Social that provides global and regional statistics on digital trends as of January 2014. Some of the key findings presented include:
- There were over 2 billion internet users globally in 2014, representing 35% internet penetration. Active social media users reached nearly 1.9 billion people or 26% of the world population.
- Western Europe and North America had the highest rates of internet and social media penetration, while Africa and South Asia had the lowest rates.
- Mobile phone subscriptions surpassed the world's population, with over 6.5 billion subscriptions in 2014 and a global penetration rate of 93%.
Study: The Future of VR, AR and Self-Driving CarsLinkedIn
We asked LinkedIn members worldwide about their levels of interest in the latest wave of technology: whether they’re using wearables, and whether they intend to buy self-driving cars and VR headsets as they become available. We asked them too about their attitudes to technology and to the growing role of Artificial Intelligence (AI) in the devices that they use. The answers were fascinating – and in many cases, surprising.
This SlideShare explores the full results of this study, including detailed market-by-market breakdowns of intention levels for each technology – and how attitudes change with age, location and seniority level. If you’re marketing a tech brand – or planning to use VR and wearables to reach a professional audience – then these are insights you won’t want to miss.
This document provides an overview of social media and how it can be used within Rotary. It defines social media as having an online conversation with individuals, companies, or organizations. It then discusses several major social media platforms like Facebook, Twitter, LinkedIn, and YouTube. For each platform, it explains how Rotary clubs and members can create pages and share information. It warns that social media is accessible worldwide at all times, so users should only post content they wouldn't mind discussing with strangers. The document aims to educate about utilizing social media as a tool to promote Rotary events and causes.
The document provides an introduction to social media networking and advocacy uses of different social media platforms. It discusses top social media sites like Facebook, LinkedIn, and Twitter. It then gives examples of how advocacy groups have used social media for campaigns, including posting on Facebook, tweeting, blogging, and uploading videos to YouTube. The document concludes by listing suggested reading materials about social media.
Social media allows for conversation and participation online through various platforms. It connects people globally in real-time and has changed how information is shared and consumed. Social media is accessible through many devices and allows users to communicate, upload content, and find information on diverse topics. It has benefited businesses through new marketing opportunities and helped connect families and friends.
Social media can negatively impact mental health in several ways:
1. It can be addictive due to psychological and physiological withdrawal symptoms when not using.
2. Frequent social media use is linked to increased feelings of sadness and decreased well-being and life satisfaction.
3. Comparing oneself to others' curated social media profiles often triggers feelings of jealousy and inadequacy that fuel depression.
Everything in the context of C21 marketing" LSBU lectureSue Fidler Ltd
The document discusses the rise of social media and its implications for marketing. It notes that Web 2.0 enabled a shift to "many-to-many" communication as opposed to the "one-to-many" model of traditional media. Various social media platforms are described including social networks, blogs, microblogs, video/photo sharing sites, and geolocation services. The large audiences on sites like Facebook, Twitter and YouTube are cited. Integrated marketing strategies using different social media channels are recommended. Challenges for marketers like niche audiences and vocal online critics are also outlined.
Digital Marketing presentation for Boston University 11.17.11Charles McEnerney
61 slides from my presentation to Janet Bailey's class for "New Technologies for Marketing the Arts," on Thursday, November 17th, 2011 in Boston, Massachusetts. Updated from earlier presentations. It's good...and good for you!
The document discusses key considerations for designing online communities and social software. It outlines patterns for building community, including focusing on user identity, reputation systems, groups, conversations, and sharing. It also discusses motivations for user participation like reciprocity, reputation, and sense of belonging. Community software should support presence, conversations, relationships, groups, reputation, and identity.
Designed for a series of presentations in the country of Armenia in May, 2013, this presentation looks at ways journalists, bloggers and citizen activists can use Facebook, Twitter, YouTube and other social media channels in their work. For more information, see www.epoltics.com.
Social media is a collective term for online platforms that allow users to connect, communicate, and share content. Some prominent social media sites include Facebook, Twitter, Google+, Wikipedia, LinkedIn, Reddit, and Pinterest. There are various ways to market products on social media, such as establishing objectives, choosing relevant sites, maintaining a strong presence on Facebook and Twitter, utilizing LinkedIn for business connections, and creating engaging blog content or guest posts. Overall, social media provides a low-cost way for businesses to promote their brand and products to a wide online audience.
A Canadian copywriter joins one of the earliest social networks in the 1990s and meets a woman from Buffalo. They begin emailing and eventually meet in person, with the copywriter eventually moving to the US and becoming a citizen. He now gives presentations on the evolution of digital marketing and social media, from the early days of Web 1.0 to the rise of user-generated content and social networking on Web 2.0 platforms like Facebook, YouTube, and Twitter.
A beginners workshop exploring the use of social media in voluntary, community and faith based organisations.
Presented by Community and Voluntary Action Tameside, in conjunction with Voluntray Action Oldham, this workshop aims to dispel some myths of the use of social media and remove some of the barriers to engaging with the major platforms.
Marketing and Communication in the Social Media EraAntonio Ragusa
This presentation by Antonio Ragusa addresses the following questions:
What are social media?
How do they affect marketing and communication?
Why are they important and what benefits can they bring to organizations and individuals?
How should they be used for marketing and communication purposes?
The document discusses key aspects of designing online communities and social software. It outlines patterns for community elements like identity, presence, reputation, relationships, groups, conversations, and sharing. It emphasizes designing for user handles, recognizing contributions, and limiting group size to support conversations. It also notes motivations for user participation, like reciprocity, reputation, and attachment to groups.
This document discusses how to use social media to grow a business. It defines social media as the sharing and discussing of information, entertainment, and experiences with other people online. It then lists and describes various social media platforms like blogs, microblogging apps, social networks, multimedia sharing sites, collaboration tools, and platforms for reviews, opinions and brand monitoring. It provides tips for using social media, like building friendships by replying and retweeting. Finally, it lists 10 things social media cannot do, such as substitute for a marketing strategy or produce quick, meaningful results.
The document summarizes a social media workshop agenda that covers key social media outlets like LinkedIn, Facebook, and Twitter. It provides statistics on the size and demographics of major social networks and discusses how to develop a social media strategy and use social media to generate inquiries for a business. The workshop teaches attendees how to create social media profiles, engage with customers, and measure the results of their social media marketing efforts.
This document provides an overview of social media and how businesses can leverage various social platforms. It discusses the evolution from Web 1.0 to Web 2.0 and how people are now actively engaging in online communities through sites like Facebook, YouTube, and blogs. The presentation recommends that all companies establish profiles on LinkedIn and utilize other tools like SlideShare, Delicious and Wikipedia. It also provides examples of how both small and large brands can develop strategies to participate in relevant online conversations.
Keynote address given at the Seminar on "Social Media for Corporate Communication and Marketing" organized by the Bombay Chamber of Commerce and Industry, on Nov 27, 2009.
The document discusses various social media platforms and how businesses can utilize them. It covers Twitter, Facebook, LinkedIn and how they can be used to raise brand awareness, promote events, products and services, and engage customers. It provides statistics on user numbers and growth rates. It also offers tips on using tools like ads, videos, profiles and groups to get the most out of these social networks.
Similar to DPCA Social Media 09/10 Berlin Presentation (20)
3. Definitions of Social media on the Web: Social media is content created by people using highly accessible and scalable publishing technologies. ... en.wikipedia.org/wiki/Social_media A category of sites that is based on user participation and user-generated content. They include social networking sites like LinkedIn or Facebook, social bookmarking sites like Del.icio.us, social news sites like Digg or Reddit, and other sites that are centered on user interaction. searchenginewatch.com/define An umbrella term that defines the various activities that integrate technology, social interaction, and the construction of words and pictures. ... www.anvilmediainc.com/search-engine-marketing-glossary.html Social Media are primarily Internet- and mobile-based tools for sharing and discussing information among human beings. ... sprythink.com/glossary.html Online technologies and practices that people use to share opinions, insights, experiences, and perspectives with each other. www.tvb.org/multiplatform/Multiplatform_Glossary.aspx Social media are works of user-created video, audio, text or multimedia that are published and shared in a social environment, such as a blog, wiki or video hosting site. www.capilanou.ca/help/active-cms/glossary.html
4. social media: what is it ? a conversation using multiple ‘social networking platforms’
5. as Wiki says: Examples of social media software applications include: Communication Blogs: Blogger, LiveJournal, Open Diary, TypePad, WordPress, Vox, ExpressionEngine, Xanga Micro-blogging / Presence applications: Twitter, Plurk, Tumblr, Jaiku, fmylife Social networking: Bebo, BigTent, Facebook, LinkedIn, MySpace, Orkut, Skyrock, Hi5, Ning, Elgg Social network aggregation: NutshellMail, FriendFeed Events: Upcoming, Eventful, Meetup.com Collaboration Wikis: Wikipedia, PBwiki, wetpaint Social bookmarking (or social tagging)[5]: Delicious, StumbleUpon, Google Reader, CiteULike Social news: Digg, Mixx, Reddit, NowPublic Opinion sites: epinions, Yelp Multimedia Photo sharing: Flickr, Zooomr, Photobucket, SmugMug, Picasa Video sharing: YouTube, Vimeo, sevenload Livecasting: Ustream.tv, Justin.tv, Stickam, Skype Audio and Music Sharing: imeem, The Hype Machine, Last.fm, ccMixter Reviews and Opinions Product Reviews: epinions.com, MouthShut.com Business Reviews: yelp.com Community Q&A: Yahoo! Answers, WikiAnswers, Askville, Google Answers Entertainment Media & Entertainment Platforms: Cisco Eos Virtual worlds: Second Life, The Sims Online, Forterra Game sharing: Miniclip, Kongregate Other Information aggregators: Netvibes, Twine (website)
6. so social media can be any thing any where that helps jumpstart a conversation in DA’s case it is anything that lets us reach out : to engage with members find the missing millions of Americans and help us register the clueless
7. So social media engage with the Democrats Abroad global community of members find the missing millions of Americans who do not know how to vote from abroad and help us register the clueless over the easy secure VoteFromAbroad.org wizard
10. Con leveraged on many platforms the more content in more places the more chances we will find more US Democrats living abroad and get more members and more voter registrations
11. Some social media best practices: Communicate + Collaborate Reach out Post content that will get your members talking to you. Then keep the conversation alive with comments + replies. Keep it Fresh Put up new content regularly. Keep it short. Linked. Digestible. Partner Find other DA groups doing interesting work and promote each other. Share content
13. outreach primary goal is reaching people we are not reaching otherwise. WE ARE LOOKING FOR PEOPLE WHO ARE NOT YET MEMBERS. So KEEP IT LIGHT and POSITIVE and SIMPLE
14. outreach potential members don’t follow politics as we do SO not place for complicated articles about technical aspects of healthcare reform or troop withdrawals
15. outreach ARE the places to post encouraging updates: The Public Option is Still Alive ! Healthcare Bill passes in Senate!
17. DA F pagefacebook/demsabroad Has 1000 fans now Look at kinds of listings that attract many reactions, and those that attract few. Most fan reactions are to POSITIVE news: marriage equality or Washington, DC. Obama family portrait by Annie Liebowitz Think good news over opinion or debate !!!!!
18. Keep it Non Controversial Remember, this is the public face of the Democratic Party. It is not up to us to take sides, for example, on trigger or opt out. It is Great if people want to Comment, or express their own Opinions --- but OUR postings should not take stands that might contradict our President.
19. Goal Here -- and in everything that we do – is To support the President’s agenda.
20. F pages vs. groups groups Limit # messages to Group now up to 5,000 (from 1,000) Groups intended for interaction between members. If you do do Group do not make it closed (requiring approval). Facebook should not be exclusive members only place. pages Pages in tended to be public face of group or celebrity. Given that our goal is outreach, not interaction for existing members.. Page has Favorite Pages option … so we can all point to each other.
22. DA Brand Narrative IN a million channel world, the brands that tell the best story break through. Our simple story in 2010
23. Register To Vote From AbroadAny Time Any Place Our Story : Democrats Living Abroad, Still Connected to America, Voting, Making an Impact. (Who we are + what we do.)
29. there are other potential platforms for DA to leverage content Need more people to help us reach out through other platforms using base DA content from our
38. social media: international leadership Why DA Matters How DA Makes a Difference series Featuring International Chair, VC, RVCs One minute videos on: Community, Lobbying, Registration, History 2008! + What you can do to be featured on Facebook, YouTube, and DA website
39. social media: country leadership VotefromAbroad Goes to Work (2010) VFA banner as it registers voters world wide….
40. the vfa banner does traditional work, but is also seen in front of iconic monuments, or uniquely visual places as it finds and registers voters through VotefromAbroad
41. VFA goes to Work 2010 WHO? Volunteer Country Committee or Chapter every two weeks WHERE? City 1: ? Berlin City 2: ? Paris City 3: ? Rome City 4: ? London……OR YOUR CITY.... Sign up now !!
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53. Pics to Picasa Build our photo library Best to be pushed through Facebook Best Banner of two week period to be put on front page of DA website Possibility to create video jornal or blog about the banner’s adventures
54. Social media: Global Membership I Vote From Abroad 15, 30, 60 second video entries
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57. An example of What an I Vote From Abroad Video submission could look like
58.
59. social media: blogger initiative Reach out past our own website Post new and original content about our initiatives and the 2010 content search Get to finding the missing millions And registration of the clueless
60. social media: last + most important goal Add our social media info to your email signature…. Ask your members to add it to their signatures in 2010
Many existing members will find us , but they are not primary goal ; we have them in DBThat means they are probably less politically active + motivated than our core members.