Nisidin Company Ltd is a social business that will produce handicraft products from recycled materials like cloth to provide jobs for unemployed people and reduce poverty. It will have 5 initial employees selected from the local unemployed and will produce products like mats, bags, and kitchen items to sell in upscale neighborhoods. The business aims to eventually expand operations and create more jobs while selling products at lower prices than competitors to fulfill its social mission.
This document provides a business plan for a garment company that produces clothing from recycled plastic bottles. The company will be called Eco-Apparel and will be located in Dhaka, Bangladesh. It will initially produce t-shirts, jackets, and pants using recycled polyester fiber made from collected and processed plastic bottles. The plan outlines the company's products, operations, management team, financial needs, and marketing strategy to target middle-income consumers in Bangladesh and export internationally. It requests a 7 million BDT loan to fund initial investments in machinery, facilities, production, and operating expenses.
Jute is known as the golden fiber of Bangladesh and is one of the country's most important industries. It provides livelihoods for about 25 million people. The major jute products produced in Bangladesh include yarn, twine, sacking, and carpet backing cloth. However, the jute sector faces several problems such as low prices for raw jute, lack of skilled workers, and financial issues in state-owned mills. The government is taking steps to promote new jute products and encourage private sector investment to help overcome challenges facing the vital industry.
This document provides information about Bangladesh Small and Cottage Industries Corporation (BSCIC). It discusses the objectives, functions, and current status of BSCIC. It also defines small and cottage industries and provides examples of some common types in Bangladesh, including pottery, bamboo and cane industries, jute goods, textiles and weaving, embroidered quilts, cool mats, and ornaments.
Course Title: Human Resource Management
Course code: MBA 509
Prepared For
Course Instructor
Dr. M. Nazmul Amin Mojumder
Human Resource Management
MBA Program
Prepared By
Abdullah Al Masud
Textile industry in india (aliya siddiqua , mounika, divya)Aliya Siddiqua
The Indian textile industry contributes significantly to the Indian economy through industrial production, employment, and exports. It accounts for 20% of industrial output, 9% of excise collections, 18% of industrial employment, nearly 20% of total exports, and 4% of GDP. The modern Indian textile industry began in the early 19th century with the establishment of the first textile mill in Calcutta in 1818. Today it is one of the largest textile industries in the world, dominated by cotton but also including silk, jute, wool, and man-made fibers.
Get Sarkari Naukri welcomes you to its website full of opportunities. You can now stop running from pillar to post searching for suitable jobs. We at Get Sarkari Naukri offer wide avenues in government jobs 2018. Our website is updated daily with the latest opportunities in State and Central government departments. Your dedication to Get Sarkari Naukri will bring in latest government job alerts from Kashmir to Kanya Kumari
<a href='http://www.getsarkarinaukriblog.in/'>Sarkari Naukri</a>
https://www.getsarkarinaukriblog.in
1950 was the beginning of RMG in the Western world. In order to control the level of imported RMG products from developing countries into developed countries, the Multi Fibre Agreement (MFA) was made in 1974. In the early 1980s Bangladesh started receiving investment in the RMG sector,then there was about 50 factories.At present more than 4000 garment factory available in Bangladesh.
This document provides a business plan for a garment company that produces clothing from recycled plastic bottles. The company will be called Eco-Apparel and will be located in Dhaka, Bangladesh. It will initially produce t-shirts, jackets, and pants using recycled polyester fiber made from collected and processed plastic bottles. The plan outlines the company's products, operations, management team, financial needs, and marketing strategy to target middle-income consumers in Bangladesh and export internationally. It requests a 7 million BDT loan to fund initial investments in machinery, facilities, production, and operating expenses.
Jute is known as the golden fiber of Bangladesh and is one of the country's most important industries. It provides livelihoods for about 25 million people. The major jute products produced in Bangladesh include yarn, twine, sacking, and carpet backing cloth. However, the jute sector faces several problems such as low prices for raw jute, lack of skilled workers, and financial issues in state-owned mills. The government is taking steps to promote new jute products and encourage private sector investment to help overcome challenges facing the vital industry.
This document provides information about Bangladesh Small and Cottage Industries Corporation (BSCIC). It discusses the objectives, functions, and current status of BSCIC. It also defines small and cottage industries and provides examples of some common types in Bangladesh, including pottery, bamboo and cane industries, jute goods, textiles and weaving, embroidered quilts, cool mats, and ornaments.
Course Title: Human Resource Management
Course code: MBA 509
Prepared For
Course Instructor
Dr. M. Nazmul Amin Mojumder
Human Resource Management
MBA Program
Prepared By
Abdullah Al Masud
Textile industry in india (aliya siddiqua , mounika, divya)Aliya Siddiqua
The Indian textile industry contributes significantly to the Indian economy through industrial production, employment, and exports. It accounts for 20% of industrial output, 9% of excise collections, 18% of industrial employment, nearly 20% of total exports, and 4% of GDP. The modern Indian textile industry began in the early 19th century with the establishment of the first textile mill in Calcutta in 1818. Today it is one of the largest textile industries in the world, dominated by cotton but also including silk, jute, wool, and man-made fibers.
Get Sarkari Naukri welcomes you to its website full of opportunities. You can now stop running from pillar to post searching for suitable jobs. We at Get Sarkari Naukri offer wide avenues in government jobs 2018. Our website is updated daily with the latest opportunities in State and Central government departments. Your dedication to Get Sarkari Naukri will bring in latest government job alerts from Kashmir to Kanya Kumari
<a href='http://www.getsarkarinaukriblog.in/'>Sarkari Naukri</a>
https://www.getsarkarinaukriblog.in
1950 was the beginning of RMG in the Western world. In order to control the level of imported RMG products from developing countries into developed countries, the Multi Fibre Agreement (MFA) was made in 1974. In the early 1980s Bangladesh started receiving investment in the RMG sector,then there was about 50 factories.At present more than 4000 garment factory available in Bangladesh.
The document provides information about Raymond Limited, an Indian textile and apparel company. It discusses Raymond's history, divisions, brands, and manufacturing process. Some key points:
1) Raymond was established in 1925 and has since grown to become a global conglomerate with divisions in textiles, garments, engineering, and other areas.
2) It has several subsidiary companies and brands, including Raymond Textiles, Park Avenue, ColorPlus, and Manzoni.
3) Raymond's manufacturing process involves procuring raw materials like wool and polyester, dyeing, blending, spinning into yarn, and production of fabrics and garments. The Chhindwara unit focuses on suiting fabrics
The readymade garments industry acts as the backbone of our economy and as a catalyst for the development of our country. We take pride in the sector that has been fetching billions of dollars as export earnings and creating jobs for millions of people in the country.
The “Made in Bangladesh” tag has also brought glory for Bangladesh, making it a prestigious brand across the globe. Bangladesh, which was once termed by cynics a “bottomless basket” has now become a “basket full of wonders.” The country with its limited resources has been maintaining 6% annual average GDP growth rate and has brought about remarkable social and human development.
Segmentation Management Project Of J. from Adeel Ahmad WahlaAdeel Wahla
Junaid Jamshed (JJ Brand) operates over 50 clothing stores in Pakistan under the name "JJ". Founded in 2002 and headquartered in Karachi, JJ has established itself as a leading fashion brand for men's and women's designer wear. Starting with a single shop, JJ has expanded successfully through innovative designs that emphasize quality, simplicity and authenticity. JJ aims to become a global leader in Pakistani fashion and has begun international expansion, including opening franchises in London.
This document provides a business plan for Hind Plastics, a plastic recycling business. Key points include:
- Hind Plastics will collect plastic waste, recycle it into plastic flakes, and manufacture household plastic goods and sell recycled plastic to packaging companies.
- The main products are recycled PET flakes and bottles for industrial customers, and household plastic items.
- The key markets are in the cities of Allahabad and surrounding areas, targeting both households and small packaging companies.
- Hind Plastics aims to be competitive on price and expand its service area over the next five years. Product quality, reliable supply, and low costs are seen as keys to success.
Labour condition in the textile industris of bangladeshRupam Paul
This document discusses labor conditions in the textile industry of Bangladesh. It begins with an introduction to the history and growth of the textile and garment industry in Bangladesh. It then discusses several issues: poor working conditions like unsafe buildings; low wages that were increased in 2010 and 2013 but are still below living wages; discrimination against women; restrictions on unions and freedom of association; and use of child labor, which has significantly decreased due to government and buyer pressure. Forced labor also exists in some non-large companies through informal hiring practices and wage payment issues. The document concludes that there is an imbalance of power between workers, who have little bargaining power, and factory owners and the government, who are reluctant to engage in social dialogue
Project presentation on RMG sector in Bangladeshsajia salim
This PowerPoint presentation summarizes the effect of the ready-made garments sector on Bangladesh's economy. It notes that the garments sector is the second largest exporter of ready-made garments globally, and is a major source of foreign income and employment for Bangladesh. The sector employs over 4 million people and plays an important role in women's empowerment and social and economic development. However, the presentation also identifies challenges for the sector, such as a lack of skilled labor, energy shortages, and political unrest. Recommendations to address these challenges and further strengthen the sector are provided.
This presentation provides an overview of Bangladesh's ready-made garments sector. It discusses the sector's history and growth since the 1970s. Currently, there are over 5,600 factories employing around 4 million workers, mostly women. The sector accounts for around 80% of Bangladesh's total exports and has helped the country become the second largest apparel exporter in the world. However, the sector also faces challenges such as infrastructure and safety issues, as evidenced by the 2013 Rana Plaza building collapse that killed over 1,000 people. The government has since taken initiatives to improve workplace safety standards and regulations in the industry.
Business Case on Khadi Industry - PrayasTanuj Poddar
This business plan proposes linking the CSR activities of textile industries with the Khadi industry and local microfinance institutions. It aims to revitalize the Khadi industry by improving product quality and variety, and ensuring sales through textile company partnerships. The plan outlines collaborating with NGOs and MFIs to provide training, loans and market access to artisans. Products would include modernized Khadi clothing sold through textile retailers. Initial funding would come from banks, with promotion handled through industry partners. The goal is to make Khadi a profitable, fashionable product that generates rural employment.
This presentation provides an overview of the ready-made garment (RMG) sector in Bangladesh. It was presented by Mir Ohidul Islam with an ID number of 143003012. The presentation covers the RMG industry in Bangladesh and concludes with thanks.
Clothing Fashion Design business plan templateBrittani Mann
Starting your clothing line / fashion goods label is easy with these high quality business plan templates. Word, Excel and PowerPoint documents make it fast and easy to create a business plan and start-up package for a Fashion Clothing Design company.
The business plan covers the following sections:
Executive Summary
Objectives
Our Mission
Keys to Success
Company Summary
Distribution Channels
Fulfillment
Management & Organization
Organizational Chart
Startup Summary
Services & Products
Manufacturing
Sourcing and Procurement
Quality Control
Industry Analysis
Market Analysis
Competitive Advantage
Marketing
SWOT Analysis
Financials
The business plan and start-up package is for a company that will be a fashion clothing design and manufacturing concept that will utilize a multi-channel sales and distribution model. The company will combine a wholesale distribution network and e-commerce platform.
The intuitive business planning documents make it quick and easy to create a complete set of documents for starting a Clothing Fashion Design Business. With a few simple customization's, like typing in your company name and management team you will have solid business plan documents for management to use in operating the company and for investors and lenders if necessary.
Raymond is a leading Indian textile and garment manufacturer founded in 1925. It produces fabrics, garments, and designer wear. Gautam Singhania leads the company as CEO. Raymond has a presence in 55 countries and over 200 Indian cities with 550 stores. It aims to provide high quality products and superior customer service. Key competitors include Mayur Suitings and Vimal Suitings. Raymond has established itself as the market leader in the garment industry in India.
The document discusses the current economic status and major projects in Bangladesh over the last 10 years. It analyzes GDP, GDP per capita, economic growth rates, inflation rates, foreign direct investment, exports, imports and remittances. Some of the largest government projects highlighted include the Padma Bridge, Dhaka Metro Rail, Bangabandhu-1 satellite, Rooppur Nuclear Power Plant and Matarbari Power Plant. Challenges to Bangladesh's economy from events like Rana Plaza and Holey Artisan attacks are also summarized.
Reckitt Benckiser is a global consumer goods company headquartered in the UK. It was formed through a merger in 1999 and has sales of over 6 billion pounds across over 60 countries. The company's vision is to deliver better solutions for household cleaning and health & personal care worldwide. Its mission is to create a world where people live healthier and better lives. The company focuses on five core product categories and competes with brands like Unilever and P&G. It employs various marketing mix strategies including pricing, placement, promotion and products to target customers in different segments.
This document provides a marketing plan for a garments company in Bangladesh. It begins with an introduction and overview of the Bangladeshi readymade garments industry. It then analyzes the industry and market trends. A SWOT analysis is presented, identifying strengths such as environmentally friendly products and weaknesses like ineffective operations. Market research information and a marketing strategy are proposed, including target markets, positioning, and the marketing mix. An operational plan, sales forecasts, and controls for implementation are also outlined. The marketing plan concludes with a reference section.
Introduction :
Bangladesh with her location in south 6st &Asia has a long and rich historical and cultural heritage Jute is a natural fiber popularly known as the golden fiber. It is one of the cheapest and the strongest of all natural fibers and considered as fiber of the future. Jute is second only to cotton in world's production of textile fibers. India, Bangladesh, China and Thailand are the leading producers of Jute. It is also produced in southwest Asia and Brazil. The jute fiber is also known as Pat, kosta, Nalita, Bimli or Mesta (kenaf).Jute, as a natural fiber
The document provides an overview of research projects conducted on the promotional strategies of Big Bazaar and D-Mart stores. It includes introductions to both Big Bazaar and D-Mart, describing their histories, product offerings, and locations. The document outlines the research methodology used in the projects, including objectives, data collection methods, sampling, and data analysis techniques. It presents findings on the marketing strategies and promotional activities of the two stores, including their use of the marketing mix, promotions, organization structure, and factors influencing customer purchases.
Big Bazaar is a hypermarket retail store located in Bharuch, Gujarat that sells a wide range of products across various categories. It provides a convenient one-stop shopping experience for customers. To gain a competitive advantage, Big Bazaar utilizes strategies such as maintaining a strategic store location in the city center, offering a large product mix at low prices, employing an attractive store design, targeting various consumer demographics, and leveraging modern technology like EPOS and SAP systems. The store works to reduce costs in order to offer competitive prices while providing customers with a good shopping experience.
Here are the key points from the interview with the HR manager:
- Promotions are based on merit and employees' performance over time as assessed through the company's performance review/appraisal system.
- Hard work, taking on additional responsibilities, and achieving set objectives can lead to promotions over time. The appraisal process helps identify employees ready for promotions.
- Training and development opportunities are provided to help employees improve their skills and advance in their careers. This includes on-the-job training as well as external courses.
- Vacant higher positions are first offered internally to deserving employees before considering external candidates. This rewards loyalty and allows for internal career growth.
- There is no fixed timeline for promotions,
In today’s business environment why is it essential for companies to practice...Md. Shabab Mehebub
This document discusses the importance of companies practicing the marketing concept in today's business environment. It outlines five key marketing concepts: 1) production concept, 2) product concept, 3) selling concept, 4) marketing concept, and 5) social marketing concept. The marketing concept is considered the most important because it is consumer-oriented and focuses on achieving long-term profits through satisfying customer needs. Practicing the marketing concept helps companies balance the interests of consumers, society, and profits, which is essential for long-term business success in a changing environment.
This document provides an overview of marketing concepts and orientations. It discusses the evolution from a production concept to a marketing concept. The marketing concept focuses on understanding customer needs and wants to develop products and services, while the sales concept focuses more on selling existing products. It also introduces the societal marketing concept of considering social impacts. The document examines what can be marketed, including goods, services, ideas, and organizations. Finally, it discusses newer concepts like holistic marketing which takes a broader view of stakeholders.
The document provides information about Raymond Limited, an Indian textile and apparel company. It discusses Raymond's history, divisions, brands, and manufacturing process. Some key points:
1) Raymond was established in 1925 and has since grown to become a global conglomerate with divisions in textiles, garments, engineering, and other areas.
2) It has several subsidiary companies and brands, including Raymond Textiles, Park Avenue, ColorPlus, and Manzoni.
3) Raymond's manufacturing process involves procuring raw materials like wool and polyester, dyeing, blending, spinning into yarn, and production of fabrics and garments. The Chhindwara unit focuses on suiting fabrics
The readymade garments industry acts as the backbone of our economy and as a catalyst for the development of our country. We take pride in the sector that has been fetching billions of dollars as export earnings and creating jobs for millions of people in the country.
The “Made in Bangladesh” tag has also brought glory for Bangladesh, making it a prestigious brand across the globe. Bangladesh, which was once termed by cynics a “bottomless basket” has now become a “basket full of wonders.” The country with its limited resources has been maintaining 6% annual average GDP growth rate and has brought about remarkable social and human development.
Segmentation Management Project Of J. from Adeel Ahmad WahlaAdeel Wahla
Junaid Jamshed (JJ Brand) operates over 50 clothing stores in Pakistan under the name "JJ". Founded in 2002 and headquartered in Karachi, JJ has established itself as a leading fashion brand for men's and women's designer wear. Starting with a single shop, JJ has expanded successfully through innovative designs that emphasize quality, simplicity and authenticity. JJ aims to become a global leader in Pakistani fashion and has begun international expansion, including opening franchises in London.
This document provides a business plan for Hind Plastics, a plastic recycling business. Key points include:
- Hind Plastics will collect plastic waste, recycle it into plastic flakes, and manufacture household plastic goods and sell recycled plastic to packaging companies.
- The main products are recycled PET flakes and bottles for industrial customers, and household plastic items.
- The key markets are in the cities of Allahabad and surrounding areas, targeting both households and small packaging companies.
- Hind Plastics aims to be competitive on price and expand its service area over the next five years. Product quality, reliable supply, and low costs are seen as keys to success.
Labour condition in the textile industris of bangladeshRupam Paul
This document discusses labor conditions in the textile industry of Bangladesh. It begins with an introduction to the history and growth of the textile and garment industry in Bangladesh. It then discusses several issues: poor working conditions like unsafe buildings; low wages that were increased in 2010 and 2013 but are still below living wages; discrimination against women; restrictions on unions and freedom of association; and use of child labor, which has significantly decreased due to government and buyer pressure. Forced labor also exists in some non-large companies through informal hiring practices and wage payment issues. The document concludes that there is an imbalance of power between workers, who have little bargaining power, and factory owners and the government, who are reluctant to engage in social dialogue
Project presentation on RMG sector in Bangladeshsajia salim
This PowerPoint presentation summarizes the effect of the ready-made garments sector on Bangladesh's economy. It notes that the garments sector is the second largest exporter of ready-made garments globally, and is a major source of foreign income and employment for Bangladesh. The sector employs over 4 million people and plays an important role in women's empowerment and social and economic development. However, the presentation also identifies challenges for the sector, such as a lack of skilled labor, energy shortages, and political unrest. Recommendations to address these challenges and further strengthen the sector are provided.
This presentation provides an overview of Bangladesh's ready-made garments sector. It discusses the sector's history and growth since the 1970s. Currently, there are over 5,600 factories employing around 4 million workers, mostly women. The sector accounts for around 80% of Bangladesh's total exports and has helped the country become the second largest apparel exporter in the world. However, the sector also faces challenges such as infrastructure and safety issues, as evidenced by the 2013 Rana Plaza building collapse that killed over 1,000 people. The government has since taken initiatives to improve workplace safety standards and regulations in the industry.
Business Case on Khadi Industry - PrayasTanuj Poddar
This business plan proposes linking the CSR activities of textile industries with the Khadi industry and local microfinance institutions. It aims to revitalize the Khadi industry by improving product quality and variety, and ensuring sales through textile company partnerships. The plan outlines collaborating with NGOs and MFIs to provide training, loans and market access to artisans. Products would include modernized Khadi clothing sold through textile retailers. Initial funding would come from banks, with promotion handled through industry partners. The goal is to make Khadi a profitable, fashionable product that generates rural employment.
This presentation provides an overview of the ready-made garment (RMG) sector in Bangladesh. It was presented by Mir Ohidul Islam with an ID number of 143003012. The presentation covers the RMG industry in Bangladesh and concludes with thanks.
Clothing Fashion Design business plan templateBrittani Mann
Starting your clothing line / fashion goods label is easy with these high quality business plan templates. Word, Excel and PowerPoint documents make it fast and easy to create a business plan and start-up package for a Fashion Clothing Design company.
The business plan covers the following sections:
Executive Summary
Objectives
Our Mission
Keys to Success
Company Summary
Distribution Channels
Fulfillment
Management & Organization
Organizational Chart
Startup Summary
Services & Products
Manufacturing
Sourcing and Procurement
Quality Control
Industry Analysis
Market Analysis
Competitive Advantage
Marketing
SWOT Analysis
Financials
The business plan and start-up package is for a company that will be a fashion clothing design and manufacturing concept that will utilize a multi-channel sales and distribution model. The company will combine a wholesale distribution network and e-commerce platform.
The intuitive business planning documents make it quick and easy to create a complete set of documents for starting a Clothing Fashion Design Business. With a few simple customization's, like typing in your company name and management team you will have solid business plan documents for management to use in operating the company and for investors and lenders if necessary.
Raymond is a leading Indian textile and garment manufacturer founded in 1925. It produces fabrics, garments, and designer wear. Gautam Singhania leads the company as CEO. Raymond has a presence in 55 countries and over 200 Indian cities with 550 stores. It aims to provide high quality products and superior customer service. Key competitors include Mayur Suitings and Vimal Suitings. Raymond has established itself as the market leader in the garment industry in India.
The document discusses the current economic status and major projects in Bangladesh over the last 10 years. It analyzes GDP, GDP per capita, economic growth rates, inflation rates, foreign direct investment, exports, imports and remittances. Some of the largest government projects highlighted include the Padma Bridge, Dhaka Metro Rail, Bangabandhu-1 satellite, Rooppur Nuclear Power Plant and Matarbari Power Plant. Challenges to Bangladesh's economy from events like Rana Plaza and Holey Artisan attacks are also summarized.
Reckitt Benckiser is a global consumer goods company headquartered in the UK. It was formed through a merger in 1999 and has sales of over 6 billion pounds across over 60 countries. The company's vision is to deliver better solutions for household cleaning and health & personal care worldwide. Its mission is to create a world where people live healthier and better lives. The company focuses on five core product categories and competes with brands like Unilever and P&G. It employs various marketing mix strategies including pricing, placement, promotion and products to target customers in different segments.
This document provides a marketing plan for a garments company in Bangladesh. It begins with an introduction and overview of the Bangladeshi readymade garments industry. It then analyzes the industry and market trends. A SWOT analysis is presented, identifying strengths such as environmentally friendly products and weaknesses like ineffective operations. Market research information and a marketing strategy are proposed, including target markets, positioning, and the marketing mix. An operational plan, sales forecasts, and controls for implementation are also outlined. The marketing plan concludes with a reference section.
Introduction :
Bangladesh with her location in south 6st &Asia has a long and rich historical and cultural heritage Jute is a natural fiber popularly known as the golden fiber. It is one of the cheapest and the strongest of all natural fibers and considered as fiber of the future. Jute is second only to cotton in world's production of textile fibers. India, Bangladesh, China and Thailand are the leading producers of Jute. It is also produced in southwest Asia and Brazil. The jute fiber is also known as Pat, kosta, Nalita, Bimli or Mesta (kenaf).Jute, as a natural fiber
The document provides an overview of research projects conducted on the promotional strategies of Big Bazaar and D-Mart stores. It includes introductions to both Big Bazaar and D-Mart, describing their histories, product offerings, and locations. The document outlines the research methodology used in the projects, including objectives, data collection methods, sampling, and data analysis techniques. It presents findings on the marketing strategies and promotional activities of the two stores, including their use of the marketing mix, promotions, organization structure, and factors influencing customer purchases.
Big Bazaar is a hypermarket retail store located in Bharuch, Gujarat that sells a wide range of products across various categories. It provides a convenient one-stop shopping experience for customers. To gain a competitive advantage, Big Bazaar utilizes strategies such as maintaining a strategic store location in the city center, offering a large product mix at low prices, employing an attractive store design, targeting various consumer demographics, and leveraging modern technology like EPOS and SAP systems. The store works to reduce costs in order to offer competitive prices while providing customers with a good shopping experience.
Here are the key points from the interview with the HR manager:
- Promotions are based on merit and employees' performance over time as assessed through the company's performance review/appraisal system.
- Hard work, taking on additional responsibilities, and achieving set objectives can lead to promotions over time. The appraisal process helps identify employees ready for promotions.
- Training and development opportunities are provided to help employees improve their skills and advance in their careers. This includes on-the-job training as well as external courses.
- Vacant higher positions are first offered internally to deserving employees before considering external candidates. This rewards loyalty and allows for internal career growth.
- There is no fixed timeline for promotions,
In today’s business environment why is it essential for companies to practice...Md. Shabab Mehebub
This document discusses the importance of companies practicing the marketing concept in today's business environment. It outlines five key marketing concepts: 1) production concept, 2) product concept, 3) selling concept, 4) marketing concept, and 5) social marketing concept. The marketing concept is considered the most important because it is consumer-oriented and focuses on achieving long-term profits through satisfying customer needs. Practicing the marketing concept helps companies balance the interests of consumers, society, and profits, which is essential for long-term business success in a changing environment.
This document provides an overview of marketing concepts and orientations. It discusses the evolution from a production concept to a marketing concept. The marketing concept focuses on understanding customer needs and wants to develop products and services, while the sales concept focuses more on selling existing products. It also introduces the societal marketing concept of considering social impacts. The document examines what can be marketed, including goods, services, ideas, and organizations. Finally, it discusses newer concepts like holistic marketing which takes a broader view of stakeholders.
This document provides an analysis of branding practices for small businesses. It defines branding and discusses its objectives such as differentiating products and establishing credibility. Small businesses face challenges like lack of financing and marketing support. Their branding differs from large companies in focusing on digital strategies like websites, SEO, social media and word-of-mouth. The document uses the example of Nainital Momos, a small food business that grew from a street cart to a restaurant chain through effective branding techniques.
MKT201--assignment 1--concepts of MarketingSamiya Yesmin
This document contains a student assignment summarizing the major marketing philosophies taught in an MKT 201 principles of marketing course. It provides real-world examples from Bangladesh of each philosophy, including: the production concept applied to Bangladesh Railway; the product concept and an example of Nesfruta drink; the selling concept and television shopping ads; the marketing concept and Aromatic soap's market research; and the societal marketing concept exemplified by Dutch Bangla Bank's charitable donations. The assignment is signed by group leader Protiti Khan.
The Philosophy Of Customer Orientationlittle robie
Customer value is determined by the difference between total customer value and total customer cost. The Indian consumer demographic is very diverse, with over 1 billion consumers in 2007 representing a variety of religions, languages, population densities, and literacy levels. Marketers can segment the Indian market based on social class, which is measured by education, occupation, and income. The middle class represents the largest proportion and consumption group in India. The societal marketing concept holds that organizations should determine customer needs and interests to deliver satisfaction in a way that enhances consumer and societal well-being.
This document discusses marketing and related concepts. It begins by defining marketing and listing key marketing activities. It then discusses five marketing philosophies companies use to guide their efforts: production, product, selling, marketing, and societal marketing concepts. Next, it covers the topics of market segmentation, market research, and consumer marketing research. It emphasizes that market segmentation allows companies to better target customer groups. Finally, it discusses five business functions impacted by marketing: customers, finance, human resources, production, and competition.
The business plan is for a company called Syarikat Suria S that seeks to generate and market ideas to improve businesses' environmental, social and community involvement aspects. The company aims to provide business models that sustain businesses while expanding them to meet environmental demands and increase social/community contributions. The ideal customers are business owners who can directly impact environmental, social and community needs. The company stands out by tailoring solutions to suit each community's unique needs. The plan outlines the company's vision, organizational structure, marketing strategy, financial projections, and compliance with ethical and social responsibility standards.
The document discusses key differences between marketing and selling concepts, philosophies of marketing, and marketing analysis and environment forces.
The marketing concept focuses on understanding customer needs and wants to produce products that satisfy them, while the selling concept focuses more on selling goods produced regardless of customer wants.
Marketing philosophies include production, product, selling, and societal concepts. Marketing analysis involves a SWOT analysis to evaluate strengths, weaknesses, opportunities, and threats, and match strengths to opportunities while mitigating weaknesses and threats.
Microenvironment forces close to the company like customers, suppliers, and departments must work together to create value. Macroenvironment forces from broader society like demographics and environment trends also influence companies and markets.
This document is a marketing plan submitted by a group of students for a proposed health drink called C+. It includes an executive summary, introduction, company summary, marketing environment analysis, and other sections. The executive summary states that C+ will be a green coconut juice drink launched nationwide within 5 years. It will provide a natural option and compete with other drinks. The introduction explains that C+ will fulfill people's desire for a healthy yet convenient drink. The company summary outlines the proposed startup plan, mission, and goals of positioning the brand in consumers' minds. The marketing environment analysis section evaluates microenvironment factors like suppliers, customers and competitors, as well as macroenvironment factors that could impact the business.
Nobility Fashion House is a proposed partnership that will produce and sell clothing. It will be located in Dhaka and employ 26 people. The business plan outlines the fashion industry, company details, products, target markets, competition, marketing strategy, and financial projections. It identifies risks such as raw material price fluctuations, changing fashion trends, competition from other buying houses, and the potential loss of a partner. The plan is to be reviewed biannually and ensure financial goals are met.
Fashion analyst, Marketing Promotions, Make your own brand.Sharif Bhuiyan
The document is a marketing assignment submitted by Saha nuaz Sharif that discusses various marketing topics including the job of a fashion analyst, marketing, marketing concepts, marketing promotions, and strategies for creating a clothing brand. It provides details on the responsibilities of a fashion analyst in utilizing digital information to predict trends. It also defines key marketing terms like needs, wants, demands, and discusses the marketing concept of satisfying customer needs. The document proposes objectives and ideas for promotional activities and strategies the student would employ to create and market their own clothing brand called "Fashion Paradise".
(1) The document discusses customer relationship management (CRM) strategies implemented by Future Retail, India's largest retailer.
(2) Future Retail uses CRM to understand customer preferences, develop targeted offers across food, fashion, home goods and more, and acquire new customers through programs while retaining them with loyalty programs.
(3) Key elements of Future Retail's CRM strategy include using data to customize offerings for customers, omni-channel retailing enabled by technology, and customer engagement programs like weekly sales and loyalty cards with over 15 million members.
This document provides a business plan for Gaia's Gift, a student-run company that sells organic cosmetic products. The plan outlines the company's mission to raise awareness of organic cosmetics and make them accessible. It describes the company's organizational structure and five departments: CEO, HR, Finance, Production, and Sales/Marketing. The Sales and Marketing departments analyze the external environment and develop strategies. The Production department handles suppliers and packaging. The Finance department calculates costs and revenues. If successful, the plan aims to build a "green community" that supports organic and sustainable products.
This document outlines 5 principles of sustainable marketing: 1) Consumer-oriented marketing which focuses on customer needs and satisfaction, 2) Customer-value marketing which provides customers the best cost, product, or service, 3) Innovative marketing which introduces new marketing ideas and approaches, 4) Sense-of-mission marketing where a company's mission has a broader social context than just products, and 5) Societal marketing which takes into account society's long term welfare such as environmental campaigns. Examples are given for each principle.
The document discusses the various types of business objectives including organic objectives, economic objectives, social objectives, human objectives, national objectives, and global objectives. Organic objectives include survival, growth, and goodwill/image. Economic objectives focus on profit earning, customer creation, innovation, and resource use. Social objectives involve quality product/service provision, fair trade practices, and societal contribution. Human objectives pertain to employee well-being, satisfaction, development and support for disadvantaged groups. National objectives center around employment, justice, production priorities, and country revenue/self-sufficiency. Global objectives relate to living standards, disparity reduction, and competitive international goods/services.
The document discusses various marketing philosophies that organizations can follow. It describes the product concept, which focuses on making superior products and improving them over time. The production concept prioritizes high production efficiency and low costs. The selling concept stresses aggressive selling and promotion. The marketing concept holds that customer satisfaction should be the key priority. Finally, the social marketing concept focuses on how products can benefit society as a whole, considering environmental and social impacts. The document analyzes the strengths and limitations of each philosophy.
Societal marketing places human welfare over profits by focusing on social responsibilities and maintaining long-term relationships with customers and society. The goals are to build a better company image, carry out social responsibilities, develop community awareness of brands, and improve the consumer base and market share. Considerations include balancing company profits, consumer wants, and societal interests by ensuring products serve society. Advantages include a better company image, competitive edge, customer retention, sales growth, and prioritizing social welfare. Examples include The Body Shop, which uses natural ingredients and advocates protection, and Ariel detergent, which fundraises for developing countries.
The document provides a syllabus for a Principles of Marketing course that is divided into 3 modules over 12 hours each. Module 1 covers introduction to marketing concepts, the marketing environment, and the marketing mix. Module 2 focuses on consumer behavior and market segmentation. Module 3 discusses product and pricing strategies.
This document provides an introduction and overview of Big Bazaar and D-Mart, two large retail chains in India. It discusses:
1) Big Bazaar is a hypermarket chain owned by Pantaloon Retail that combines aspects of Indian bazaars with modern retail. It has over 330 stores across India.
2) D-Mart is a discount retail chain founded in 2002 that focuses on offering products at low costs.
3) The document serves as an introduction to a research project comparing the promotional strategies of Big Bazaar and D-Mart and how they influence customers. Primary and secondary research was conducted, including surveys.
This document provides background information on National Bank Limited (NBL) in Bangladesh, including its history, vision, mission, objectives, strategies, and corporate culture. It also discusses NBL's future plans and the status of foreign exchange in Bangladesh. Specifically, it notes that NBL was established in 1983 as the first private sector bank in Bangladesh. It aims to provide modern banking services, contribute to the national economy, and ensure high customer service standards. The document also outlines reasons for controlling foreign exchange activities such as stabilizing exchange rates and protecting domestic industries.
This letter summarizes an internship report submitted by Racy Daniel Godino to his supervisor at Eastern University. The report examines the contribution of foreign exchange at National Bank Ltd., where Godino completed his internship. It includes sections on the bank's profile, foreign exchange operations, documents used, letters of credit, import, export, and foreign remittance. The report also analyzes National Bank's performance compared to other private banks in terms of import, export, and remittance volumes. While banks play an important role in foreign trade, the summary notes the banking sector in Bangladesh currently faces issues like a culture of default that impacts bank performance.
This internship report was submitted by Racy Daniel Godino to partially fulfill the requirements of the BBA program at Eastern University. The report focuses on the contribution of foreign exchange operations at commercial banks in Bangladesh, using National Bank Ltd. as a case study. It examines National Bank Ltd.'s foreign exchange activities and their impact on the bank.
This document is a submission from an accounting student named Racy Daniel Godino with an ID of 113200088 who is majoring in accounting in the Faculty of Business Administration at Eastern University.
This document outlines the table of contents for a report on organizational profile, theoretical background, and empirical analysis of financial and management reporting systems. The organizational profile section provides the history, mission, vision, main products, human resources, and SWOT analysis of the organization. The theoretical background defines financial and management reports and responsibilities, as well as their components and attributes. Finally, the empirical analysis evaluates the objectives, components, structure, attributes and recommendations for the reporting systems of a selected firm.
This 3-sentence summary provides an overview of the document:
The document is an assignment submitted by 3 students - Xavier Rozario, Racy Daniel Godino, and Fazle Rabbi - to their professor Dr. Md. Jahirul Hoque for their Accounting Information Systems course on a study of a corporate reporting system of a company in Bangladesh. The students submitted the assignment on December 21, 2014 for the fall 2014 semester in the Faculty of Business Administration at Eastern University.
This business plan proposes establishing a social business called Nisidin Company Ltd. that aims to employ poor and disabled people to produce handicrafts from recycled materials. The company plans to collect waste, provide jobs to 50 unemployed people within 3 years, and expand nationally and internationally while focusing on solving social problems rather than profit maximization. The plan outlines the company's vision, mission, goals, products, market analysis, operations, finances, budgets and 5-year projections to demonstrate how the social business can be financially sustainable while reducing poverty in the community.
This document presents a group project analyzing the financial statements of Apex Food Ltd. The group members are listed. The objectives are to analyze the financial statements to determine the company's financial position, profitability, solvency, strengths, ability to pay interest and dividends, and make comparisons to other firms. The methodology discusses research strategy, data collection from internal and external sources, and analysis techniques including liquidity, activity, leverage, and profitability ratios. Key findings are that Apex Food has large capital and turnover, high receivables turnover, good interest coverage, low debt-to-equity ratio, but low ROE. Recommendations include improving the website, developing the brand, increasing R&D and branches
1. 1
Executive Summary
The plan we made for a certain business is obviously a part of social business. We have
named our company as NISIDIN. This is a product oriented company. There will different
kinds of products produced under this company. Nakshi Katha, Baby Katha and likewise
many other products will be produced. To produce these kinds of products we will use Shari,
lungi, Gens as raw materials. We will collect the raw materials from different sources like
home, garments etc. In order to produce the product we will follow these eight steps-
Planning, Source, Store, Produce, Process, Packaging, Quality Control, Dispatch. After the
production we will sell these products in such area where rich people live. After passing few
years we will take show room to sell our product. The main intention of our social business is
to eradicate poverty from the society. Therefore, in the beginning in our business we will
recruit five employees. We will select such kind of employees those who live in the street, do
not have any work to do but have the ability to do work. Gradually, we will increase the
number of employees and also increase the amount of wages. The price of the product will be
comparatively less than the market price. Our motto is to serve the people, remove the
poverty. We will give quality product at a minimum price. If we can bring out our plan to
reality hopefully in one day we will be able to eradicate poverty form our country.
What is our business Idea?
2. 2
To collect the wastage from household, factory, Garments such as- Shari, Lungi, Towal, jeans
pants etc. After collecting the raw materials we will produce Nakshi Katha, Baby Katha, Mat,
Eco-friendly bazaar bags, Papoose, Kitchen articles. Our employees will be street beggars,
disables those who do not get any job. Our main customers will be rich people. Amount of
money what will be given to the poor employees that will help them to lead minimum
standard life.
What is the Social Problem?
Now problems raised in the society such as- unemployment, increase of street beggar. Just
because of money every year many poor people are expiring without proper care. When we
can solve this problem we can give them job and then they will be able to fulfill their needs.
Poverty is considered as the main social problem. Because of poverty many people are
derived from their fundamental needs.
How can it over come?
As we have created job opportunities for the street beggars, disables. As reason they will get
job. So their financial problem will be solved as well as country economic side will strong.
The street beggars & disables will not be burdened for their family as well as for country.
Company mission, vision & goal:
Vision: To Eradicate the poverty from the society.
Mission: To solve social problems through financially sustainable social businesses
and not maximize profit.
Goal: To ensure 50 jobs for poor unemployed people within 3 years.
To expand business in international market.
To expand the branch in all divisions of Bangladesh.
Business Object:
To overcome poverty.
To expand business, not profit maximization.
To create a co-operative credit union for them.
To facilitate so that they can become entrepreneur.
To open training centre so that they can be more skilled.
Brief Description of the Business
1. Name of the Business :Nisidin Company Ltd.
2. Nature of Business : Social Business
3. Employment : 05
Brief Introduction of the Entrepreneurs
3. 3
S.L Name Address Educational
Qualification
Percentage of
Ownership
1 Xavier Rozario 97,Asad Avenue,
Mohammadpur,
Dhaka-1207
B.B.A
Eastern
University
20%
2 Racy Daniel 97,Asad Avenue,
Mohammadpur,
Dhaka-1207
B.B.A
Eastern
University
20%
3 Jabed Hossain 108/3,Arman goli,9/a
dhanmondi.Dhaka
B.B.A
Eastern
University
20%
4 Palash Roy 16/1 New P.M. Roy
Road ,Tanbazar,
Narayanganj.
B.B.A
Eastern
University
20%
5 Md. Rakibul Islam 108/3,Arman goli,9/a
dhanmondi.Dhaka
B.B.A
Eastern
University
20%
Type of Ownership- Partnership
Total Investment
Fixed Asset Current Asset Total
85000.00 627000.00 712000.00
Loan & Equity
Loan Equity Total
430000.00 282000.00 712000.00
Potential Market
4. 4
Dhaka Area
Dhanmondi
Mohammadpur
Gulshan,Banani
Mirpur
Baridhara
Bashundhara
Description of Product/ Service
Item Feature
1.Nakshi Katha Exclusive design, color, Size
2. Baby Katha Size
3. Mat Exclusive design, color, Size
4.Eco-friendly bazar bags Exclusive design, color, Size
5. Papoose Exclusive design, color, Size
6.Kitchen articles Exclusive design, color, Size
7.House hold articles Exclusive design, color, Size
Marketing Plan
Competitors and their Position
Sl. Competitors Position
1. Arong 01
2. Source 02
3. Dhaka Handicraft Ltd 03
1. SWOT Analysis or Comparison of product/service with competitors
5. 5
Sl. Competitors Strength Weakness Opportunities Threat
1. Arong Brand name Location Exporting
advantage
Others
related
competitors
2. Source Cheaper
price
Unfamiliar to
Customer
Outlet
facilities
Branded
Company
3. Dhaka Handicraft Ltd Popularity Promotion Exporting
advantage
Others
related
competitors
2. Marketing Area : Reputed location- Gulshan, Banani, Dhanmondi,Baridhara.
3. Target Customer: Pregnancy women, House wife, Hospital, Showroom.
4. Price
Sl. Product Category Unit Price
1. Nakshi Katha 1000.00
2. Baby Katha 400.00
3. Mat 150.00
4. Eco-friendly bazaar bags 100.00
5. Papoose 200.00
6 Kitchen articles 150.00
7 House hold articles 200.00
5. Sales Forecasting :
6. 6
Projected Sales
201…. Description of Product Quantity Unit Price Total Taka
2015 Recycle Cloth Craft 2000.00 370.00 740000.00
2016 Recycle Cloth Craft 2500.00 350.00 875000.00
6. MARKETING STRATEGY
Marketing strategy is defined as a process that can allow an organization to concentrate
its resources on the optimal opportunities with the goals of increasing sales and achieving
a sustainable competitive advantage. Marketing strategy includes all basic and long-term
activities in the field of marketing that deal with the analysis of the strategic initial
situation of a company and the formulation, evaluation and selection of market-oriented
strategies and therefore contributes to the goals of the company and its marketing
objectives.
Marketing strategies serve as the fundamental underpinning of marketing plans designed
to fill market needs and reach marketing objectives. Plans and objectives are generally
tested for measurable results. Commonly, marketing strategies are developed as multi-
year plans, with a tactical plan detailing specific actions to be accomplished in the current
year. Time horizons covered by the marketing plan vary by company, by industry, and by
nation, however, time horizons are becoming shorter as the speed of change in the
environment increases. Marketing strategies are dynamic and interactive. They are
partially planned and partially unplanned. See strategy dynamics. Marketing strategy
needs to take a long term view, and tools such as customer lifetime value models can be
very powerful in helping to simulate the effects of strategy on acquisition, revenue per
customer and churn rate.
Marketing strategy involves careful scanning of the internal and external
environments. Internal environmental factors include the marketing mix and marketing
mix modeling, plus performance analysis and strategic constraints. External
environmental factors include customer analysis, competitor analysis, target market
analysis, as well as evaluation of any elements of the technological, economic, cultural or
political/legal environment likely to impact success. A key component of marketing
strategy is often to keep marketing in line with a company's overarching mission
statement.
Once a thorough environmental scan is complete, a strategic plan can be constructed to
identify business alternatives, establish challenging goals, determine the optimal
marketing mix to attain these goals, and detail implementation. A final step in developing
a marketing strategy is to create a plan to monitor progress and a set of contingencies if
problems arise in the implementation of the plan.
7. Promotional Strategy :
7. 7
Promotion is the method you use to spread the word about your product or service to
customers, stakeholders and the broader public.
Contests:
Contests are a frequently used promotional strategy. Many contests don't even require
a purchase. The idea is to promote your brand and put our logo and name in front of
the public rather than make money through a hard-sell campaign. People like to win
prizes. Sponsoring contests can bring attention to our product without company
overtness.
Social Media:
Social media websites such as Facebook and Google+ offer companies a way to
promote products and services in a more relaxed environment. This is direct
marketing at its best. Social networks connect with a world of potential customers that
can view our company from a different perspective. Rather than seeing your company
as "trying to sell" something, the social network can see a company that is in touch
with people on a more personal level. This can help lessen the divide between the
company and the buyer, which in turn presents a more appealing and familiar image
of the company.
Mail Order Marketing:
Customers who come into your business are not to be overlooked. These customers
have already decided to purchase your product. What can be helpful is getting
personal information from these customers. Offer a free product or service in
exchange for the information. These are customers who are already familiar with your
company and represent the target audience you want to market your new products to.
Others Activities: Billboard, Banner, Packaging design, Mail order catalogues, Trade
shows etc.
Price Strategy :
A market-based pricing strategy is also known as a competition-based strategy. In this
pricing strategy, the company will evaluate the prices of similar products that are on
the market. It is important to only consider those products that are similar to the
product being offered. Depending on if the product has more or less features than the
competition, the company sets the price higher or lower than the competitor pricing.
For example, if this product has an extra feature over the competitor’s product, the
company could either decide to price it the same, therefore making it the better value
or could price it slightly higher to account for the additional feature.
Mainly we will follow 3 kind of pricing strategies in our Business. The demand of the
product will also configure into the pricing of the product even with a market-based
pricing strategy. With a higher demand, the company can offer the product at a higher
price. When the demand falls, incentives and other discounts can be offered to keep
8. 8
customer interest. This is common with releases of sought-after products, particularly
in the electronics industry. The price is high in the beginning and people are lined up
for it, proving the company can charge higher prices as the customers care more about
the prestige of owning the item than the attached price. As it becomes more common,
people are willing to pay less for the same product.
1. Customer Segment Pricing: Customer segment pricing is when different
customer pay different prices for the same product or service. E.g: For royal class
people our product price will be different . Such for Dhanmondi, Gulshan, Banani
area people.
2. Product form segment price: Product form segment pricing when different
versions of the product are priced differently but not according to differences in
cost. E.g: Production cost will be same but quality will be high.
3. Location pricing: Location pricing is when the product is sold in different
geographic areas and priced differently in those areas, even thought the cost is the
same. E.g: According to the area our product price will be different.
Market Expansion Strategy
After five years we will take our own showroom.
After five years we will give advertisement throw bill board Billboard,
Banner.
Then after ten years we will establish our outlet in all the district of
Bangladesh.
Distribution Strategy
Distribution channels in marketing are one of the classic “4 Ps” (product, promotion, price,
placement a.k.a. “distribution”). There are key elements in our entire marketing strategy,
which help us to provide our product. We are following such kind of Channel-
B2B and B2C companies can sell through a single distribution channel or through multiple
channels that may include:
Wholesaler/Distributory
Direct/Internet
Direct/Catalog
Direct/Sales Team
Value-Added Reseller (VAR)
Consultant
Dealer
Retail
Marketing Budget
9. 9
SL. Item Budget
1 Promotion 15000.00
2 Distribution of Products 15000.00
3 Sales Commission 12000.00
4 Others (Specify) 8000.00
Total 50000.00
Operations Plan
Stages in Production Process
Planning: Operational planning focuses on a firm's products and services and
develops plans to maximize market share and develop financial projections.
Operational planning focuses on the production, equipment, personnel, inventory
and processes of a business. An operational plan uses an organization's financial
ratios to analyze profitability. For example, the plan may include contribution
ratio analysis to determine what processes are required to increase profits. This
could include focusing on selling its premium products or reducing variable costs.
Source: To collect the wastage from household, factory, Garments such as- Shari,
Lungi, Towal, jeans pants etc.
Store: We will use one of our partner’s home to store-up our products.
Process: By using land, labor, capital we will reshape the raw materials.
Packaging: we will use different packages depending on the products quality and
size.
Quality Control: Quality control emphasizes testing of products to uncover
defects and reporting to management who make the decision to allow or deny
product release. We will finally cheek the quality of the local competitive market.
1. Project Implementation:
10. 10
SL. Activity Duration
Project Implementation July2014 - Jan2015
2. Production Capacity
Products Unit Time Quantity Unit Price Taka
Recycle Cloth
Craft
2000.00 1 Year 2000.00 370 740000.00
3. List of Fixed Assets and their Depreciation
Fixed Assets Quantity Price Durability of
Assets
Depreciation
Land (Own) 0 0 - -
Building(Own) 0 0 - -
Machinery &
Equipment
Sewing
Machine
3
10
30000.00
2000.00
8000.00
3 years 10000.00Scissors
Others
Furniture & Fixture 10 20000.00 3 years 1000.00
Decoration - 20000.00 - -
Others (Specify) - 15000.00 - -
Total 23 85000.00 - 20000.00
4. Repair and Maintenance Cost of Fixed Assets
Fixed Asset Repair & Maintenance Cost
Machinery 5000.00
Total 5000.00
5. Workforce Engaged in production
11. 11
Designation Wages (Yearly)
Employee 3120000.00
Total
6. Factory Overhead Cost
SL. Description Ref. Cost (Yearly)
1 Utilities (gas, electricity, water) 36000.00
2 Depreciation of fixed assets 20000.00
3 Repair and Maintenance cost 5000.00
4 Rent (land, building, machine etc. if
any)
00
5 Others (Specify) 25000.00
Total 81000.00
7. Production Cost
SL. Description Ref. Cost (Yearly)
1 Cost of Raw Materials Operation Plan 240000.00
2 Wages Operation Plan 312000.00
3 Factory Overhead Cost Operation Plan 81000.00
Total 633000.00
Organization and Management Plan
12. 12
1. Organizational Structure)
SL. Name Designation Qualification
1. Xavier Rozario CEO BBA
2. Racy Daniel Head of the Finance BBA
3. Jabed Hossain Head of the Marketing BBA
4. Palash Roy Head of the Accounting BBA
5. Rakibul Islam Head of the HRM BBA
2. Associate/ Partner Organizational Yunus Centre, Easter University
3. Business Start-up Activities and Cost
SL. Business Start-up Activities Time Cost
1 Business Plan preparation 3Month 2000.00
2 Registration and license for business 10Days 5000.00
3 Application for loan 5days 1000.00
4 Contract/ Agreement 1days 500.00
5 Purchase of land/ Rent (only time) 0 0
6 Connection of utilities (gas, electricity,
water)
1Month 3000.00
7 Recruitment 1week 2000.00
8 Others 1week 1000.00
Total 14500.00
4. Office Equipment
Fixed Asset Cost Duration Depreciation
Machinery 40000.00 10Days 10000.00
Furniture 20000.00 10Days 10000.00
Others 25000 .00 5Days 0
Total 85000.00 25Days 20000.00
5. Salary of the Employees
13. 13
Designation Salary (Yearly)
Employee 312000.00
Total 312000.00
6. Administrative Expenses
SL. Description Ref. Cost (Yearly)
1 Depreciation of Office Equipment Operation and Management
Plan-5
20000.00
2 Salary of Employees Operation and Management
Plan-5
312000.00
3 Office Rent 0
4 Office Utilities (gas, electricity, water
etc.)
360000.00
5 Postage, Telephone etc. 6000.00
6 Stationeries 2000.00
7 Refreshment 6000.00
8 Others (Specify) 0
Total 382000.00
7. Monitoring and Evaluation (M&E)
By this process we will evaluate the performance of the employees of our
organization. We will monitor public relationship with other, to measure the quality of
our product.
8. Business Social Responsibility (BSR)
As we have created job opportunities for the street beggars, disables. As reason they
will get job. So their financial problem will be solved as well as country economic
side will strong. The street beggars & disables will not be burdened for their family as
well as for country. We will use our profit for the betterment of the poor student. We
will help those who want to become a entrepreneur.
14. 14
9. Research and Development (R&D)
In the beginning of our business we are not going to start this department after passing
5 years we will open this section in our social business.
10. Training & Development
We will send our employees to different training centre to get better skill in particular
section of work, basis on the individual employee’s skill we will select them to go for
higher training to be expert.
Financial Plan
1. Fixed Assets
Item Ref. Present (TK.)
Land Operation Plan-(4) 0
Building Operation Plan-(4) 0
Machineries &
Equipment
Operation Plan-(4) 40000.00
Furniture & Fixture Operation Plan-(4) 20000.00
Vehicle (Van, Truck
if any)
Operation Plan-(4) 0
Others (Specify) Operation Plan-(4) 25000.00
Total 85000.00
15. 15
2. Current Asset
Item Ref. Present (TK.)
Raw materials expenditure Operation Plan-6 240000.00
Wages Organization and
Management Plan-7
312000.00
Factory Overhead
expenditure
Operation Plan-7 81000.00
Marketing expenditure Operation Plan-8 15000.00
Administrative expenditure Operation Plan-8 50000.00
Other (Specify) Organization and
Management Plan-7
10000.00
Total 708000.00
1. Income Statement
Items Current Year
Sales 740000.00
(-) Cost of Goods Sold 265000.00
Gross Profit 474500.00
(-) General Administrative
and sales Expend.
382000.00
Net Profit Before Interest &
Tax
92500.00
(-) Interest on bank loan 64500.00
Net Profit Before Tax 28000.00
(-) Tax 0
Net Profit After Tax 28000.00
16. 16
2. Projected Balance Sheet
Items Current Year
ASSETS AND PROPERTIES
Current Assets
Cash and Bank balance 0
Other current assets 627000.00
Total Current Assets 627000.00
Fixed Assets
Machinery & equipment 40000.00
Furniture & Decoration 40000.00
Other fixed Assets 5000.00
Total fixed Assets 85000.00
Total Assets 712000.00
LIABILITIES AND OWNERS EQUITY
Bank loan payable 430000.00
Total Long term liabilities 0
Total liabilities
Owner’s Equity 282000.00
Total Owners Equity
Total Liabilities & Equity 712000.oo
3. Cash Flow Statement
17. 17
Projected Cash Flow Current Year
OPENING BALANCE
Cash inflows
Sales 740000.00
Equity 282000.00
Loan 430000.00
Other income 0
Total Cash inflows 1452000.00
Cash outflows
Marketing Expenses 50000.00
Cost of raw materials 240000.00
Wages 312000.00
Utility, repairs &
maintenance, rent
36000.00
Start-up cost 14500.00
Office Equipment 20000.00
Salary 300000.00
Administrative expenses 382000.00
Total Cash outflows 1354500.00
Cash balance 97500.00
4. Performance of the Company (For existing enterprise only) (Mention what was the
performance of the company during last 3 years)
Period Total Revenue
(TK.)
Total
Expenses
(TK.)
Gross Profit
(TK.)
Net Profit
(TK.)
2015 92500.00 382000.00 474500.00 28000.00
Conclusion
18. 18
Social business is not only just limited in word but also it is a matter of action. In order to
implement this plan we need certain amount of money. Our plan may seem to be silly but
after the implementation in one day it will be cause of huge matter. Today in present world
to remove various kinds of problem social business can keep great contribution for the
society and human being as well.