TextWare is a Sri Lankan company that has provided SMS messaging services since 2010. It connects to all major mobile operators and fixed line providers in Sri Lanka. TextWare offers bulk SMS, two-way messaging, short code solutions, SMS APIs and integrations, mobile apps, and location-based marketing. It aims to help organizations communicate simply and effectively with customers through mobile channels.

1. TextWare Services
Customer Communications made Simple

2. Customised
Solutionsfor
Organisations
Service
Seriously
who take

3. Introduction to TextWare
In operation since 2010
connected to all the mobile
operators and fixed line service
providers in Sri Lanka
• TextWare Solutions
• Interactive 2-way SMS Gateway
• Alphanumeric number masking SMS to
any mobile operator
• High throughput Bulk SMS push
• Priority SMS for OTP and transaction SMS
• SMS Short code solutions
• Automation via SMS
• Information on Demand Services
• M2M Communication Services
• Web based easy to use user interface
• Delivery Reports
• MIS Reports
Direct Integration with Fixed and Mobile Service Providers

4. Customers
Short Code Services
CEB - 1987
SMS Bill presentment and
Connection/Disconnection Information
SMS based mobile handset warranty activation
Warranty activation
Neth FM - 5566
Promotion and Subscription as well as Radio
requests
AllStars – 8800
Subscription Services for AllStars content services
Hemas – 8866
Warranty activations and verification, Promotions
Rupavahini – 880
News Alerts and messaging Platform
SoftLogic – 1312
Interactive Lead generation platform

5. Pay as you go Customers Post paid customers

6. Network Overview
Access Points
Dialog IDC
Mobitel
IDC
Hutch
Airtel IDC
SLT IDC
Dialog
Indra
IDC
Lanka
Bell IDC
TextWare Cloud
SMS Terminating Points
http://textware.lk/team
http://sms-enabled-suntel.lk
http://textware.lk/sms
http://sms.textware.lk
VPN Cloud

7. Communicate
the way
your customers do
• Bulk SMS Push and Campaign Schuding
• Achieve high throughput for promotional messages either
through UI or APIs to submit multiple SMS in one single push
• SMS API
• Our messaging platform ensures on-time delivery of your
critical messages. Any business can send a transaction
details, Status or confirmation at a critical activity in your
organisation
• OTP Channel
• TextWare provides dedicated OTP with priority routing
• Two Way Messaging
• Get feedback, market surveys and reports through two-way
messaging solutions integrated directly to the platform
• URL Shortening
• Our URL shortening API will give you a smart link to embed in
the SMS
• Multi Language Support
• UNICODE messaging with any language including Sinhala
and Tamil
• Flash or Binary SMS

8. Value Added Services
• Short Code Services
• Manage short codes for high trough put SMS short
codes routing
• Shared 8866 short code
• Missed Call Campaigns
• Virtual Missed Call numbers for your campaigns
• Engage with legacy handset users for promotions with
multi language voice message or SMS
• Market research or Feedback of the voice call on
engagement
• Mobile app download by a missed call without any
detail directing to app store. The shortened link will
identify the handset model and auto direct to the
supported app store
• Coupon Management
• Coupon to redeem at your outlet with a unique number
with verification
• Mobile Top Up
• Instant gratification by a mobile Top Up

9. API Messaging
• Transaction Messages from
your systems directly to
TextWare API
• Online Delivery confirmations
• Call Template based TextWare
API
• Credit verifications
• Bulk submit via API
• Redundancy and Load
balancing through multiple APIs
• Delivery confirmations to your
API
• Online Reports Case Study –
 Transaction confirmation and
payment reminders

10. Bulk Messaging
• Notifications and promotion
messages
• Schedule Campaigns
• Template based messages
• Brand your message with
Sender ID (Alphanumeric)
• Create own multiple user levels
• Credit management
• Send lists management
 Case Study –
 Course/class updates and promotions and
results sent via SMS with daily updates

11. Voice Messaging
 Case Study –
 Voice based mobile application activation
and OTP as well as promotions
• Notifications/Promotions on a
Voice message
• Listen to a promotion in multiple
languages
• Get instant customer feedback
• Pull coupons and promotions
• Location based promotions based
on dialed number
• Zero cost for the customer so more
engagements
• Missed call engagements via Voice
or SMS
• Make your static advertisement
interactive
• Pull based promotions

12. Interactive Messaging
• Send out coupons for last -minute
promotions or pricing
• Promote VIP deals to maintain
customer loyalty and keep them
coming back for more
• Announce weekly specials and new
merchandise
• Stay connected with loyal
customers
• Notify customers of closings or
special extended business hours
• Inform customers and about store
news and special events
• Support marketing initiatives and
generate new business from local
residents and Customer Feedback Case Study –
 Brand promotions for Milo and many
other brands

13. Viber for Business

14. Value Added Services
• URL Shortening
• Create shortened URL
bro.ws ID to sale SMS
character limitation
• Handset verification and
deliver customized content
• Coupon Management
• Send unique coupon
number to your customers
and validate via POS or
mobile
• Mobile Top Up
• Reward your customers
with a mobile top up

15. Location Based Target Marketing
Reach over
16,000,000 Customers
(Hutch and Dialog)
• Segmented Marketing Message
to over 16 million (80% of the
mobile population)
• Segment by
• Area
• Age
• Bill value
• Gender
• Language preference
• Mobile Device type
• Your banded Sender ID
• 124 Character message
• Pay only for the delivered
messages

16. Value Proposition
• Customer Care Services (SMS Push)
• Reminders for Services
• Birthday Greetings
• Services Appointment drop-off/pick-up
• Payment Reminders
• Marketing and Market Research (Push/Pull)
• Promotions/Special offers
• SMS for Discount
• Service Feedback
• Information on Demand (Pull)
• Pricing/inventory and other customer service information
• API driven and integration with your own systems

17. Value Proposition
• Push Services
• Web Portal with number list creation and maintenance
• HTTP/SMPP Interface
• Number Masking (11 Character Name)
• Pull Services
• Web services integration
• ERP/DB integration
• Reporting
• Web portal with status/delivery reports
• SMS inbox with customizable keyword-based auto reply
• Administration
• Self care portal for administration of auto reply,
number management, sub-user creation and monitoring

18. All rights reserved. This publication and
its contents are proprietary to TextWare
Private Limited (“TextWare”) registered
office at No. 12, Ridgeway Place,
Colombo 04, Sri Lanka. No part of this
document shall be reproduced or
duplicated in whole or in part in any
form or by any means without the prior
written permission of TextWare.
TextWare proprietary content included
herein is “Private and Confidential” and
cannot be disclosed and/or shared in
whole or in part with any third party
without the prior written permission of
TextWare. TextWare reserves all rights in
relation to copyright, trademark and
patent in the content provided including
methodologies and references herein.
TextWare is a registered trademark in Sri
Lanka.
Thank You
Address: 12, Ridgeway Place,
Colombo 04
Call: 0114 366998
Fax: 0114 366997
Email: info@textware.lk
Web: http://www.TextWare.lk