The document emphasizes the critical role of trust in effective leadership, highlighting that 33% of employees do not trust their companies. It outlines five key behaviors to build trust: knowing employees, listening to their ideas, consistency, balancing criticism with acknowledgment, and modeling desired behaviors. Additionally, it presents six actions to demonstrate trust, including helping employees succeed, keeping promises, admitting mistakes, being open, making informed judgments, and showing respect.

1. Live Your True Potential
Building Trust
as a
Leader

2. Live Your True Potential
Every great leader’s
ability to impact
others is built on
trust

3. Live Your True Potential
According to a recent
international survey, 33%
of employees don’t trust
the companies they work
for
Source: 2016 Edelman Trust Barometer

4. Live Your True Potential
High trust
companies are 3 times
more profitable than
the S&P average
Source: Great Place to Work Institute & Fortune

5. Live Your True Potential
Want to be a highly
effective leader?
Be a Trust Builder!

6. Live Your True Potential
Adopt any of the
following 5 behaviors
and start building
trust

7. Live Your True Potential
Trust Building is a State of Mind
Know your employees and
what is important to them
5 Behaviors that will Improve Yours
Look for core drivers and career aspirations

8. Live Your True Potential
Trust Building is a State of Mind
Take an interest in their views,
ideas and suggestions
5 Behaviors that will Improve Yours
Listening shows you care! You might also
learn something valuable

9. Live Your True Potential
Trust Building is a State of Mind
Be consistent with decisions and
actions
5 Behaviors that will Improve Yours
People simply want to know what to expect

10. Live Your True Potential
Trust Building is a State of Mind
Balance acknowledgement with
criticism
5 Behaviors that will Improve Yours
Just a little more acknowledgement goes a long way

11. Live Your True Potential
Trust Building is a State of Mind
Model the behavior you expect
from them
5 Behaviors that will Improve Yours
Employees watch what you do more than
listen to what you say

12. Live Your True Potential
Nothing demonstrates
trust building like
actions that reflect
interest and integrity

13. Live Your True Potential
6 Actions that Demonstrate Trust
Help them achieve the success
they want
Look for ways to support rather than challenge

14. Live Your True Potential
6 Actions that Demonstrate Trust
Do what you say you will do
You may not say this as important but they do!

15. Live Your True Potential
6 Actions that Demonstrate Trust
Admit your mistakes
Honesty and humility build credibility

16. Live Your True Potential
6 Actions that Demonstrate Trust
Be honest and open
Your openness invites others to do the same

17. Live Your True Potential
6 Actions that Demonstrate Trust
Gather information before
making judgements
Considered decision are respected even if they are disliked

18. Live Your True Potential
6 Actions that Demonstrate Trust
Show respect for everyone
The respect you show a single employee is not
only appreciated by them but valued by the rest
of your team

19. Live Your True Potential
Building trust is about
behaving and acting
trustworthy.
What behaviors and actions
will you adopt?

20. Live Your True Potential
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Is trust building a
barrier to building
better business
relationships?
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