Building story ideas
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This document provides tips for building strong story ideas in a methodical way. It recommends deciding on a topic and intended audience first. Then identify secondary connections from sources, angles, observations, or gaps. Next, determine the intended impact on the audience, such as surprise or understanding, to guide the tone. The central connection should be used to structure the lead, opening, and closing. Finally, decide on the main takeaway idea to thread the information and ideas together coherently.
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Building story ideas
This document provides tips for building strong story ideas in a methodical way. It recommends deciding on a topic and intended audience first. Then identify secondary connections from sources, angles, observations, or gaps. Next, determine the desired impact on the audience, such as surprise or understanding, to guide the tone. The central connection should be used for the lead, opening, and close. Finally, decide on the main takeaway idea to create a thread through the story. Editing should focus on strengthening this central thread.
Present what you know
This document provides guidance on different types of writing: expository, presentation, and persuasive. For expository writing, it recommends choosing an enjoyable topic, finding fun facts from reliable sources, and developing a thesis statement and outline. For presentations, it advises determining two to three main points, starting with an attention-grabbing statement, making eye contact and using gestures, and ending with a concluding thought. Regarding persuasive writing, the document outlines stating an opinion, providing well-arranged reasons, including supporting facts and evidence, and ending strongly with an interesting conclusion.
Present what you know
This document provides guidance on different types of writing: expository, presentation, and persuasive. For expository writing, it advises choosing an interesting topic, finding facts from reliable sources, developing a thesis statement, and creating an outline. For presentations, it recommends determining two to three main points, starting with an attention-grabbing statement, making eye contact, and practicing. Regarding persuasive writing, the steps are to state your opinion as a clear claim, provide well-arranged reasons, and back them up with facts, ending with an interesting conclusion.
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This document provides guidance for student journalists on reporting and writing news stories. It discusses the importance of journalism in a democratic society and emphasizes getting the most accurate information possible through thorough verification of sources. The document offers tips for different types of stories, conducting interviews, developing story ideas, writing engaging leads, and building strong long-term source relationships based on honesty and integrity. The overall message is that quality journalism requires diligent research, even if it means the reporter must be willing to work long hours and ask difficult questions to uncover important truths.
HealthyVoices - Session Two - The Art of Storytelling
Session Two of an eight session training course designed to build skills in communicating online. This session explores the art of storytelling covering sourcing ideas and how to effectively communicate them.
Healthy Voices - The Art of Storytelling - Powerpoint
Session 2 of a series of workshops on communicating online. This session covers the art of storytelling. This is presentation for the session.
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Even if you missed Heather's dynamic delivery of this PPT, you'll see her main takeaways from her talk about Writer's Workshop. Hope to see you at the next Parent Ed night!
Communicate with confidence
This document provides tips for communicating confidently and effectively with the media. It discusses how to prepare for a media interview by understanding the purpose and format, knowing your key message, and anticipating challenging questions. The document emphasizes keeping answers short, painting pictures with stories, staying calm, and never lying. Building relationships with media contacts is also recommended by sending story ideas and responding promptly. The overall message is to know your topic, know your audience, and know your goals for the interview.
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Building story ideas
This document provides tips for building strong story ideas in a methodical way. It recommends deciding on a topic and intended audience first. Then identify secondary connections from sources, angles, observations, or gaps. Next, determine the desired impact on the audience, such as surprise or understanding, to guide the tone. The central connection should be used for the lead, opening, and close. Finally, decide on the main takeaway idea to create a thread through the story. Editing should focus on strengthening this central thread.
Present what you know
This document provides guidance on different types of writing: expository, presentation, and persuasive. For expository writing, it recommends choosing an enjoyable topic, finding fun facts from reliable sources, and developing a thesis statement and outline. For presentations, it advises determining two to three main points, starting with an attention-grabbing statement, making eye contact and using gestures, and ending with a concluding thought. Regarding persuasive writing, the document outlines stating an opinion, providing well-arranged reasons, including supporting facts and evidence, and ending strongly with an interesting conclusion.
Present what you know
This document provides guidance on different types of writing: expository, presentation, and persuasive. For expository writing, it advises choosing an interesting topic, finding facts from reliable sources, developing a thesis statement, and creating an outline. For presentations, it recommends determining two to three main points, starting with an attention-grabbing statement, making eye contact, and practicing. Regarding persuasive writing, the steps are to state your opinion as a clear claim, provide well-arranged reasons, and back them up with facts, ending with an interesting conclusion.
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This document provides guidance for student journalists on reporting and writing news stories. It discusses the importance of journalism in a democratic society and emphasizes getting the most accurate information possible through thorough verification of sources. The document offers tips for different types of stories, conducting interviews, developing story ideas, writing engaging leads, and building strong long-term source relationships based on honesty and integrity. The overall message is that quality journalism requires diligent research, even if it means the reporter must be willing to work long hours and ask difficult questions to uncover important truths.
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Session Two of an eight session training course designed to build skills in communicating online. This session explores the art of storytelling covering sourcing ideas and how to effectively communicate them.
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At the 10/15/2014 Parent Ed talk, Principal Heather Swanson Johnson gave a fascinating presentation about Catharine Blaine's Writer's Workshop. Her talk reminded me how fortunate we are to have passionate educators like her and Ms. Lily in our children's lives.
Even if you missed Heather's dynamic delivery of this PPT, you'll see her main takeaways from her talk about Writer's Workshop. Hope to see you at the next Parent Ed night!
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This document provides tips for communicating confidently and effectively with the media. It discusses how to prepare for a media interview by understanding the purpose and format, knowing your key message, and anticipating challenging questions. The document emphasizes keeping answers short, painting pictures with stories, staying calm, and never lying. Building relationships with media contacts is also recommended by sending story ideas and responding promptly. The overall message is to know your topic, know your audience, and know your goals for the interview.
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The document provides tips for creating an effective presentation, including doing thorough research on the topic, creating an outline to organize content, choosing visual elements like graphics and fonts, breaking down the message so as not to overwhelm the audience, summarizing key points, including references, and sharing the presentation online. The conclusion emphasizes selecting a topic, researching it in depth, outlining areas to cover, deleting irrelevant content, breaking information into digestible pieces to maintain audience interest, and having fun with the process.
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Your NameType the Speech Title HereI. Introductiona. Att.docx
Your Name
Type the Speech Title Here
I. Introduction
a. Attention Getter: Tell a surprising fact, a short story, use a quote, and ask a question to the audience.
b. Preview: Main point 1, main point 2, and main point 3.
c. Thesis statement: The knuckle ball is an unconventional baseball pitch, when thrown properly it can be used to strike out any batter, however; it is difficult to prefect and to throw it consistently. A knuckleball can be a pitcher’s best friend, or his worst enemy.
II. Transition: We will first discuss “main point 1”
III. Body
a. Main point 1: The knuckle ball is difficult to throw
i. Sub-point 1: “A small number of pitchers have made a career using the knuckle ball” (Source, 2010).
ii. Sub-point 2: Source
iii. Sub-point 3: Source
IV. Transition:
a. Main point 2: The knuckleball can strike out any batter
i. Sub-point 1: Source
ii. Sub-point 2: Source
iii. Sub-point 3: Source
V. Transition:
a. Main point 3: The knuckleball can be a pitchers best friend or worse enemy
i. Sub-point 1: Source
ii. Sub-point 2: Source
iii. Sub-point 3: Source
VI. Transition:
VII. Conclusion
a. Restate preview
b. Restate thesis
c. End with quote and final words. Suggest action: “Go look it up!”
References
· APA style: examples on 365, 400, and 463.
· You need to cite 6-9 sources in the outline and in the speech.
SPEECH DETAILES: (No excepts)
· Sources must be from books, print or online news articles, or other texts. Sources must be from printed or text media.
· You are graded on your outline and APA format.
· Dress business casual (formal, nice, etc)
· Your speech is 4-6 minutes long, no shorter, no longer.
· You should time yourself while you speak.
· You must orally cite 6-9 sources, also on a reference page.
· You must create a bullet-point power point, you may use images (No videos)
· The outline is worth 10 points.
· Speech days are on the syllabus.
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Logos: Logic / Reason
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ii. Problem –
Solution
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d. Introduction:
i. At.
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Oneika Raymond presented The Art of Storytelling at the 2015 Blogging While Brown Conference.
Here’s what you’ll learn in this session:
How do I craft a tale that is not only interesting and well-written but shows my personality?
How do I use photography, vlogging, and social media to extend my narrative and captivate my audience?
Session Description:
It's no secret that successful blogs tell good stories.This session is for bloggers hoping to take their blog to the next level by improving their ability to spin a good yarn. By exploring specific writing, photography, and new media techniques, bloggers will walk away with practical tips for captivating audiences and growing their reader base.
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This document provides techniques for writing feature articles, including anecdotes, vignettes, flashbacks, comparisons/contrasts, snapshots, foreshadowing, quotes, and facts. It encourages writing about topics you are knowledgeable about or care about to make the article more interesting. Examples of each technique are given and readers are asked to practice identifying the techniques in sample articles and writing a short piece using one or more of the techniques.
Your NameType the Speech Title HereI. Introductiona. Att.docx
Your Name
Type the Speech Title Here
I. Introduction
a. Attention Getter: Tell a surprising fact, a short story, use a quote, and ask a question to the audience.
b. Preview: Main point 1, main point 2, and main point 3.
c. Thesis statement: The knuckle ball is an unconventional baseball pitch, when thrown properly it can be used to strike out any batter, however; it is difficult to prefect and to throw it consistently. A knuckleball can be a pitcher’s best friend, or his worst enemy.
II. Transition: We will first discuss “main point 1”
III. Body
a. Main point 1: The knuckle ball is difficult to throw
i. Sub-point 1: “A small number of pitchers have made a career using the knuckle ball” (Source, 2010).
ii. Sub-point 2: Source
iii. Sub-point 3: Source
IV. Transition:
a. Main point 2: The knuckleball can strike out any batter
i. Sub-point 1: Source
ii. Sub-point 2: Source
iii. Sub-point 3: Source
V. Transition:
a. Main point 3: The knuckleball can be a pitchers best friend or worse enemy
i. Sub-point 1: Source
ii. Sub-point 2: Source
iii. Sub-point 3: Source
VI. Transition:
VII. Conclusion
a. Restate preview
b. Restate thesis
c. End with quote and final words. Suggest action: “Go look it up!”
References
· APA style: examples on 365, 400, and 463.
· You need to cite 6-9 sources in the outline and in the speech.
SPEECH DETAILES: (No excepts)
· Sources must be from books, print or online news articles, or other texts. Sources must be from printed or text media.
· You are graded on your outline and APA format.
· Dress business casual (formal, nice, etc)
· Your speech is 4-6 minutes long, no shorter, no longer.
· You should time yourself while you speak.
· You must orally cite 6-9 sources, also on a reference page.
· You must create a bullet-point power point, you may use images (No videos)
· The outline is worth 10 points.
· Speech days are on the syllabus.
Week 11
Thursday: Discuss Public Speaking
Ethos: Credibility / Trustworthiness
Pathos: Passion / Emotion
Logos: Logic / Reason
· Chapter 12: Preparing and Researching Presentations
a. Public Speaking: speaking to an audience with a specific purpose and goal.
b. Informative Speeches: to increase audience knowledge by presenting new, relevant and useful information.
c. Audience Analysis
i. Demographics: college students and teacher.
d. Choosing Your Topic
i. Impact of Social Media
e. Thesis statement: a statement that summarizes the message you want your audience to accept.
f. Evidence: The sources has to be from 6 to 9 sources
i. Sources
ii. Credible sources
g. Reference page
i. APA
· Chapter 13: Organizing, Writing, and Outlining Presentations
a. Main points: the central claims in your speech.
i. Organizing main points: MP1, MP2, MP3
ii. Sub-points: support for your main points, each main point has to have 2 to 3 sub-points
b. Pattern
i. Chronological
ii. Problem –
Solution
iii. Cause – Effect
iv. Motivated – Sequence
c. Signposts: transitions
d. Introduction:
i. At.
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Digital media can encourage social interaction and promote learning outcomes. Teacher-librarians at four Brisbane schools – two boys' and two girls' schools - initiated a collaborative project to foster creative writing in Year 8 students. This project explored the notion of shared writing, challenging students to produce a joint story.
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Think of the last time you sat in a presentation. Did you find yourself nodding off or were you engaged? Days later, could you recall the primary elements or just a blur of bullet points? As Information Professionals there are many opportunities to meet learning needs, but often we lack the communication skills necessary to deliver them. This session will offer techniques for structuring your talks for the key message, the venue, and most importantly, the audience. Whether you are teaching new students how to use electronic resources or pitching an idea to your supervisor, your attendance ensures a more confident, relaxed approach to delivering presentations and public speaking.
After this session attendees should be able to:
1. Apply the broad, systemic ADDIE method of Instructional Design (Analyze, Design, Develop, Implement, and Evaluate) to any informational or motivational talk
2. Implement the latest trends in presentation methods after analyzing techniques from modern communications thought-leaders
3. Connect with audience members so that they retain not only the primary message, but see results from your objectives
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This document provides guidance to speakers preparing a talk for TEDxXiguan on developing an idea, outlining the talk, and creating a script. It discusses the TED Talk format of being under 18 minutes and focusing on communicating one clear idea. The speaker is advised to craft an introduction that draws the audience in, use evidence to explain their idea in the body, and conclude by addressing how the idea could impact the audience. Creating an outline and script will help refine the talk and ensure it has a clear structure that gets the idea across effectively. The speaker should reach out for feedback before moving to the next step in preparation.
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The document provides instructions for students to write a news story on a topic of their choosing. It outlines 8 steps for completing the project, including brainstorming topics, researching the selected topic, organizing facts, writing the story, editing, and creating a final news story in written, audio, or video format. Students are directed to include elements such as a headline, lead, quotations, facts arranged from most to least important, and sources. They are also told to use an active voice, precise language, varied word choices, and unbiased reporting.
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This document outlines tips for an effective presentation. It discusses communicating clearly using the 3Vs model of communication and considering the audience. Ten simple rules are provided, including knowing your audience, telling stories, maintaining good body language, varying delivery, being sincere, avoiding distractions, making eye contact, and being well prepared. An ERS structure is suggested: explain the key message, reinforce it with a story, and summarize. PowerPoint tips include using few words per slide and practicing aloud. The goal is to engage the audience through stories and sincerity.
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Lesson 3 and 4 Free Writing PowerPoint presentation
The Art of Storytelling - Presented By Oneika Raymond - 2015 Blogging While B...
The Art of Storytelling - Presented By Oneika Raymond - 2015 Blogging While B...
Your NameType the Speech Title HereI. Introductiona. Att.docx
Your NameType the Speech Title HereI. Introductiona. Att.docx
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Plan a social media campaign
This document outlines the grading criteria for planning a social media campaign as part of a larger public relations campaign. It includes 21 elements across overview and main elements sections related to defining objectives and goals, understanding the current social media situation, identifying the target market, improving accounts, learning from competition, deciding on content balance and priority platforms, branding, launching across platforms, and linking to other marketing efforts. Achieving completeness across these elements will be graded on a scale of 1 to 5 for a total possible score.
Photography
Photographs can tell stories without words by leading readers through the copy in distinct elements and to important parts or larger points. Strong photographs have simplicity, focus the eye with cropping and placement, imply relationships or meaning, and use technical qualities like lighting to increase interest. While static, photographs can suggest change, motion, personality, and relationships to persuade readers. Powerful photos lead the eye, imply stories, use simplicity and framing, show human interest, and freeze moments in time.
Media kit basics
The document provides guidance on creating an effective media kit to promote publicity and media coverage. It discusses that the goals of a media kit are to 1) package relevant information in an organized and convenient way for journalists, 2) provide engaging content that journalists can directly use in their articles, and 3) help journalists meet deadlines by including "canned" materials. It recommends including standard items like press releases, company background, product information, recent press coverage, photos/videos, and sample articles. The writing style should be tailored based on the target client/audience, format, and purpose. An effective media kit makes it easy for journalists to find and use content.
Feature storytelling
This document provides guidance on techniques for writing feature stories. It discusses using narrative and descriptive techniques to tell a story with a clear theme. Some key points covered include focusing the story, using vivid details and dialogue, setting the scene, and structuring the story with a beginning, middle and end. The document also provides examples of how to approach interviewing sources and self-reflecting on the best way to present the information and fit one's own perspective into the narrative.
Event plan
The document outlines an event plan with sections for pre-event preparation, on the day activities, and after the event. It includes developing a budget and marketing plan, selecting a venue, booking entertainment, applying for permits, managing risk, and planning for traffic, food vendors, site preparation, cleaning, and evaluation.
Credibility in writing
This document discusses different types of credibility that can be leveraged in persuasive writing. It provides 20 examples of credibility variations including factual, confidence, technical, visual, convention, identity, logical, authoritative style, social, emotional, rejection, aspirational, comparative, liking, position, expertise, and assignment credibility. The document suggests using two or three credibility variations together for maximum effectiveness and provides advertising examples for Crest toothpaste that demonstrate different credibility approaches.
Creativity in writing
This document provides an overview of creative writing for public relations and advertising. It discusses that creativity involves making new connections between familiar elements in unusual ways. Creativity catches attention and forms new mental and emotional connections. The document gives tips for professionals such as using smaller teams, getting different perspectives, and looking at other creative works. It also discusses that creativity does not always work and can confuse or offend. Effective videos and stunts are provided as examples. Overall, the document outlines how to develop creativity through techniques like idea mapping, playing with opposites, and vivid language.
Creativity
This document discusses creativity and provides information on what creativity is, how it works, examples of creativity, how people respond to creativity, how play is important to creativity, what can block creativity, why being creative is important, how to evaluate and develop creativity. It addresses topics such as intuition, invention, humor, fear of failure, heuristics, analytics, separating the creator from the editor, and techniques to spark creativity.
Create a media kit
The document discusses how to create an effective media kit to promote publicity and media coverage. It notes that a media kit aims to provide journalists with convenient packaged information to help meet deadlines. An effective media kit includes engaging content like press releases, organization facts, printable materials like photos and bios, digital content, and samples. It should reflect the targeted organization, media, and ultimate audience. Typical parts include a press release, organization details, printable content, digital content, sales information, and samples. The goal is to encourage direct use of materials and foster mutually beneficial relationships with journalists.
Concision
The document discusses concise writing and provides 13 tips for writing concisely. It defines concision as conveying the most meaning using the fewest words. Concise writing is stronger, clearer, and more memorable. It wastes less of the reader's time and attention. The tips include using specific words, challenging every word's value, combining sentences, using phrases over clauses and words over phrases, minimizing intensifiers and "there is" phrases, writing what readers will assume, starting with the subject, using active verbs, minimizing adverbs and adjectives, using the shortest forms of words and phrases, and using everyday words when possible.
Broadcast scripts
The document provides guidance on writing scripts for public relations and advertising broadcasts. It discusses various script formats for different types of broadcasts like news, drama, live events for TV and radio. It emphasizes that scripts should achieve clarity, impact, and involvement. It also provides tips for crafting scripts, such as keeping them concise, using vivid language, and following a logical sequence. The document outlines different aspects to consider like core messages, style, music, locations, and information to include. It also discusses script writing steps from initial discussions to distribution.
Persuasion (2)
This document summarizes key principles of persuasion, including that it involves influencing others' attitudes through information, emotion, and alignment. Context and credibility of the persuader affect persuasiveness. People are more likely to be persuaded by those they identify with or see as authorities. Consistency between message and audience aids persuasion. Likeability, reciprocity, and appealing to an audience's motivations also impact persuasiveness. Engaging audiences through participation enhances message acceptance.
Analyzing PR messsages
The document discusses how PR agency Connors Communications used the online photo sharing product Picasa to pitch media outlets. They realized reporters would only cover photo organizing software in roundups, not individual products. When Picasa launched a new photo chatting feature called Hello, the agency had reporters test the product firsthand by chatting with PR representatives. This allowed relationships to form and convinced reporters to include Picasa in roundups, leading to placements in major publications and Picasa's acquisition by Google. Analysis is presented as identifying opportunities, clarifying issues, and connecting different levels of information to make actions and efforts more effective.
Practical editing
The document provides tips for editing written work, emphasizing the importance of editing to ensure professional quality and avoid distracting errors. It recommends techniques like letting work rest before re-editing, reading work aloud, changing perspectives to find flaws, and doing multiple focused edits to catch different issue types. The overall message is that thorough, multi-step editing is crucial for producing work that best serves readers, meets publication standards, and represents the author professionally.
Editing and re writing tips
The document provides various tips for editing and rewriting writing. Some key tips include: imagining a specific reader and addressing them directly; finding an angle or focus for the topic beyond just the topic itself; deciding on a single key point or "nut" to structure the article around; using a sequence of questions and answers or problems and solutions to structure the writing; showing details rather than just telling about them; and simplifying writing by shortening words, sentences, and eliminating unnecessary content. The overall goal of the tips is to help writers engage and focus readers by making the writing clear, concise and vivid.
Writing from the inside out
Writing is partly driven from the outside-- this shows why and how to write from your own passions and goals
Explaining
Just because we know something doesn't mean we can explain it clearly. These concepts and tips will make it easier to get across your points clearly and persuasively
Sentence clarity
This document from the Purdue University Writing Lab provides guidance on improving sentence clarity through avoiding misplaced and dangling modifiers, using active rather than passive voice, and combining sentences for conciseness. It addresses common clarity issues, provides examples to illustrate problems and solutions, and directs readers to additional resources for writing assistance.
Story structures
This document discusses various story structures that can be used when writing, including the inverted pyramid, hourglass, diamond, parallel, question and answer, how-to, and circular structures. It provides examples of how each structure organizes information and progression. The document also offers approaches for outlining a story structure, including starting with the ending, using a pivotal point, and following an intuitive structure based on the story's natural flow.
Sources (2)
This document discusses the importance of using sources in journalism. It provides several reasons for using sources, such as adding human-level context and expertise, providing different perspectives, and satisfying reader expectations. Credible sources are the primary way reporters establish credibility and help readers reach their own conclusions. The document outlines different types of sources, such as human sources, documents, data, and organizations. It also discusses best practices for identifying, attributing, and relating to sources to produce well-rounded reporting.
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Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
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1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
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1. Quick Promotions through Online
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3. Latest Technology development vs Business promotions
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5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
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4. Best combo offers on website Hosting,design along with digital marketing services
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Coimbatore,Tamilnadu.
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Building story ideas
- 1. Building Story Ideas John Couper Fall, 2017
- 2. 1. We have many ways to get a strong story: a) intuition b) followup or “borrow” another story c) wait for a strong story to come your way d) discussion with colleagues or reader exemplar 2. We can also “build” one in a more methodical way this takes longer time at first, but will quickly become natural and soon save a lot of time as you write better stories My example: Safeway and gravity 3. Of course, follow the desires of the editor, publication, and kind of story as much as possible. 4. Never be clever or creative only because you can or because it’s fun
- 3. Creativity • Why be creative? – To be more memorable and persuasive – To stand out from competing stories – To make the reader want to read you again – To enjoy the writing process • What is creativity? – “connecting two familiar things in an unfamilar way”
- 4. Engage the Audience • Decide what readers… – know on the topic – Want to know about it • Get concrete: – Imagine how it would look – This improves language and angle
- 5. Five Steps to Better Stories 1. Decide on a) the topic and main aspects of the story so far, and b) the audience, including its main interests 2. Identify secondary connections from a) sources b) angles: the aspect to focus on c) observation, experience, “what if..?” d) what is missing
- 6. Five Steps b) 3. Decide an impact you want on the audience: surprise, knowledge, laughter, understanding, action, etc. This will help you decide on the right tone (direct and serious, playful, demanding, etc.)
- 7. Five Steps c) 4. Decide on the central connection Use this for the... lead, open and close: attractive/informative/both structure Review sample story, connection, development
- 8. Five Steps d) 5. Decide on the final “take-home” idea: topic, angle/focus, tone. * create a thread of information and ideas to take the reader to the end * be ready to sometimes break the thread * edit out whatever does not strengthen this idea and thread.