Everyone knows the failure rate of startups, convincing angels and venture capital that your project deserves support is a huge part of getting your project off the ground. This short power point is designed to help you present, pitch and sell your product to everyone you meet and to funding committees.
This Slideshare presentations provides examples of Marketing Strategies as they are found in Go-to-Market Templates provided by Four Quadrant at http://www.fourquadrant.com/products/
Included in the Powerpoint presentation are slides that cover:
Marketing Strategies – Focus & Direction
Marketing Strategies – GTM Fundamentals
Marketing Strategies - Core Focus
Marketing Strategies – Types of Differentiation
Marketing Strategies – Pricing Models
Marketing Strategies - Demand Creation Plan
Marketing Strategies - Beach Head
Marketing Strategies – Strategic Value Message
Marketing Strategies – Customer Conversations
Marketing Strategies – Target Account Profile
Marketing Strategies - Demand Creation
Marketing Strategies – Quantitative Plan
Marketing Strategies – User Flows
Marketing Strategies - Content Marketing
Marketing Strategies – Demand Follow-up
Marketing Strategies – Star Bursting
Marketing Strategies – Lead Nurture
Marketing Strategies - Scoring Model
See more at Four Quadrant at http://www.fourquadrant.com/products/
Improve your show revenue through innovative exhibit space pricing, hiring the right people for the right positions and finding new potential international attendees.
The Big Marketing Shift: What's disrupting after you have been disrupting - T...Christian Magel
Ever asked yourself before, what's next, if you have successfully disrupted an industry? I'd like to give an outlook on what I believe will be the future attitude and organisation of the new marketing rule book.
Everyone knows the failure rate of startups, convincing angels and venture capital that your project deserves support is a huge part of getting your project off the ground. This short power point is designed to help you present, pitch and sell your product to everyone you meet and to funding committees.
This Slideshare presentations provides examples of Marketing Strategies as they are found in Go-to-Market Templates provided by Four Quadrant at http://www.fourquadrant.com/products/
Included in the Powerpoint presentation are slides that cover:
Marketing Strategies – Focus & Direction
Marketing Strategies – GTM Fundamentals
Marketing Strategies - Core Focus
Marketing Strategies – Types of Differentiation
Marketing Strategies – Pricing Models
Marketing Strategies - Demand Creation Plan
Marketing Strategies - Beach Head
Marketing Strategies – Strategic Value Message
Marketing Strategies – Customer Conversations
Marketing Strategies – Target Account Profile
Marketing Strategies - Demand Creation
Marketing Strategies – Quantitative Plan
Marketing Strategies – User Flows
Marketing Strategies - Content Marketing
Marketing Strategies – Demand Follow-up
Marketing Strategies – Star Bursting
Marketing Strategies – Lead Nurture
Marketing Strategies - Scoring Model
See more at Four Quadrant at http://www.fourquadrant.com/products/
Improve your show revenue through innovative exhibit space pricing, hiring the right people for the right positions and finding new potential international attendees.
The Big Marketing Shift: What's disrupting after you have been disrupting - T...Christian Magel
Ever asked yourself before, what's next, if you have successfully disrupted an industry? I'd like to give an outlook on what I believe will be the future attitude and organisation of the new marketing rule book.
Product Camp SF 2013 Keynote: Passionate About Product ManagementRich Mironov
"Why I'm Passionate About Product Management." A lighthearted pictorial keynote for Product Camp San Francisco (Oct 2013). Since we typically talk about wearing lots of hats, I've instead referred to shoes.
This overview presentation of GTM360 Marketing Solutions includes a 4-step methodology for business development and links for marketing collateral templates.
Talk at Cork IE monthly technology cluster meeting. Focusing on skills rather than titles, how do we avoid product manager/owner failure modes for commercial software?
Michigan Marketing Minds - September 9, 2014 - Expressing Thought Leadership:...AnnArborSPARK
The Three Keys to Modern Marketing: Content, Content, Content...
Panelists will tell how their companies’ innovative content marketing strategies have helped them:
-establish thought leadership within their industries,
-get found by the right kinds of customers,
-build strong brands that stand apart from the competition,
-increase preference among customers ready to buy.
A talk I gave at Google on Strategy and Product Discovery
We discussed:
Discovering Features and Products (Product Strategy)
Discovering Products and Product Lines (Product Line / Company Strategy)
Marty Cagan: Using High Fidelity Prototypes for Product Discovery
This is the deck from the Big Data and Social Insights breakout session from the Becoming a Customer Company event on July 17th, 2013. For more information, please head to magnet360.com
Uitleg over hoe je een ondernemerspln kunt maken. Uitleg in drie niveau's van detail: eerst op hoofd-termen, dan met korte uitleg en video's en vervolgens met zeer veel details (in Engelse taal). De details zijn voorbeelden en zijn naar eigen inzicht te benoemen of niet, dan wel zelf elementen toe te voegen.
Paul June’s Marketing Resume: An innovative, multi-faceted marketing and product development professional with extensive experience in the domestic and international consumer products space. From product development to business development, I have a track record of creating successful product lines, spearheading effective marketplace launches and targeting new markets with decisive go-to-market strategies. I am thoroughly familiar with the utilization of latest internet-based marketing techniques based on web development, social media utilization and development of on-line brand presence. I have repeatedly demonstrated my skills in providing critical insight into future business and consumer trends as well as utilizing cutting edge technologies that capture the imagination of varied audiences. I have a reputation for holding an unwavering commitment to consistent performance at the highest level of professional excellence and I hold a BS degree in Business Administration and Marketing.
Your Global Sales Playbook: How to Take on International ExpansionSales Hacker
DocSA company can only be as big as its global ambitions.
International sales bring new markets, fresh revenue streams, unique talent, and a higher return on investment. But a methodical go-to-market plan is critical in ensuring that your organization is set up for success.
When appropriately composed, these strategies mitigate expansion risk and encourage efficient use of resources, timelines, and capital for global expansion. How can you avoid the most common international expansion mistakes?
Globalization Partners' Chief Revenue Officer, Diane Albano, joined us to share expert insight into building a global sales strategy that can dramatically improve the long-term outlook of your company.
Product Camp SF 2013 Keynote: Passionate About Product ManagementRich Mironov
"Why I'm Passionate About Product Management." A lighthearted pictorial keynote for Product Camp San Francisco (Oct 2013). Since we typically talk about wearing lots of hats, I've instead referred to shoes.
This overview presentation of GTM360 Marketing Solutions includes a 4-step methodology for business development and links for marketing collateral templates.
Talk at Cork IE monthly technology cluster meeting. Focusing on skills rather than titles, how do we avoid product manager/owner failure modes for commercial software?
Michigan Marketing Minds - September 9, 2014 - Expressing Thought Leadership:...AnnArborSPARK
The Three Keys to Modern Marketing: Content, Content, Content...
Panelists will tell how their companies’ innovative content marketing strategies have helped them:
-establish thought leadership within their industries,
-get found by the right kinds of customers,
-build strong brands that stand apart from the competition,
-increase preference among customers ready to buy.
A talk I gave at Google on Strategy and Product Discovery
We discussed:
Discovering Features and Products (Product Strategy)
Discovering Products and Product Lines (Product Line / Company Strategy)
Marty Cagan: Using High Fidelity Prototypes for Product Discovery
This is the deck from the Big Data and Social Insights breakout session from the Becoming a Customer Company event on July 17th, 2013. For more information, please head to magnet360.com
Uitleg over hoe je een ondernemerspln kunt maken. Uitleg in drie niveau's van detail: eerst op hoofd-termen, dan met korte uitleg en video's en vervolgens met zeer veel details (in Engelse taal). De details zijn voorbeelden en zijn naar eigen inzicht te benoemen of niet, dan wel zelf elementen toe te voegen.
Paul June’s Marketing Resume: An innovative, multi-faceted marketing and product development professional with extensive experience in the domestic and international consumer products space. From product development to business development, I have a track record of creating successful product lines, spearheading effective marketplace launches and targeting new markets with decisive go-to-market strategies. I am thoroughly familiar with the utilization of latest internet-based marketing techniques based on web development, social media utilization and development of on-line brand presence. I have repeatedly demonstrated my skills in providing critical insight into future business and consumer trends as well as utilizing cutting edge technologies that capture the imagination of varied audiences. I have a reputation for holding an unwavering commitment to consistent performance at the highest level of professional excellence and I hold a BS degree in Business Administration and Marketing.
Your Global Sales Playbook: How to Take on International ExpansionSales Hacker
DocSA company can only be as big as its global ambitions.
International sales bring new markets, fresh revenue streams, unique talent, and a higher return on investment. But a methodical go-to-market plan is critical in ensuring that your organization is set up for success.
When appropriately composed, these strategies mitigate expansion risk and encourage efficient use of resources, timelines, and capital for global expansion. How can you avoid the most common international expansion mistakes?
Globalization Partners' Chief Revenue Officer, Diane Albano, joined us to share expert insight into building a global sales strategy that can dramatically improve the long-term outlook of your company.
The global product lifecycle encompasses a range of principles which truly put the learner and customer at the centre. Using the Agile, Lean And Lean Startup principles, The product lifecycle focuses on learning fast through feedback with the customer and learner, and pulls together all the supporting capabilities behind the vision of a product. This includes looking at Agile beyond technology and considers how you fund and consider budgets, how can teams be rotated with HR to work on the next idea, how can the organisation improve innovation, the importance of culture and more.
For more info follow @leanplc
Creating Value with your HR Strategy - Entrepreneurship 101 (2013/2014)MaRS Discovery District
More small businesses are remaining small, and never get out of the “startup” mode of thinking, because they don’t grow in employee population. In reality, many businesses will remain small and nimble, and will become star business performers, so waiting for employee growth to “grow up” in business performance no longer applies. Small businesses are here to stay, so how can they reach top shelf business performance with small teams?
Margo Crawford will guide entrepreneurs through some basic aspects of hiring, while still considering limited human capital and driving business performance. The focus will be on achieving common business goals: building revenues, reducing costs, growing profits, building corporate value, sustaining this value and then transferring this value. Using these filters, Margo will talk about how HR impacts on all of these areas, from simple compliance and best practices to strategic thinking and organizational design and performance.
As business owners and execs, as product managers and sales people, we are surrounded by big data. Yet, we have big questions about our customers that we still don't have the answers to. We know a lot about what people are doing but not really the underlying reasons why. To get at that why you need to leverage the power of SMALL data.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
2. Building Insanely Great Products
Introduction
• 75+ Products & Services
• Hundreds of Millions in Revenue
• Types of Products:
• Enterprise, consumer technology products and services, mobile
advertising, cell phone games, SaaS, eCommerce, Internet,
software, hardware, web based training and video
• Recent Clients/Trained:
• Botswana Telecommunications Company, Capital One Bank, Cisco,
Cognizant, Diebold, GameStop, Infosys, Kaiser, Mobile Iron, Meru
Networks, Pitney Bowes, the Country of Singapore and You Send It
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4. Building Insanely Great Products
Product Management and Product Marketing
Professional Development
Building Insanely
Great Products
“Do” Innovation, Design
and Value Proposition
Product Market
Strategy
Marketing
Fundamentals
Social Media
Demystified
Channels and
Affiliates
PositioningPersonas
6. Building Insanely Great Products
$1.6 Trillion
What Products Must Have to Succeed
•35-45% Failed
•$.56-.72 Trillion Wasted
6
7. Building Insanely Great Products
Six Spicy Keys to Ensure Product and Company Success
What Products Must Have to Succeed
“SPICES”
• Strategy
• Process
• Information
• Customers
• Employees
• Systems
7
8. Building Insanely Great Products
Strategy
What Products Must Have to Succeed
•Understanding “Do”
•Innovation
•Market/Competitive
Research
•Target Personas
•Value Proposition
•Positioning
•Target Markets
•Product Roadmap
•Implementation Plan
8
9. Building Insanely Great Products
Process
What Products Must Have to Succeed
• Repeatable
• Framework
• DACI or RACI
• Culture of Success
9
10. Building Insanely Great Products
Example:
What Products Must Have to Succeed
• South Africa Bank
10
11. Building Insanely Great Products
Information
What Products Must Have to Succeed
• Right Information, Right Time
• Portal or Dashboard
11
12. Building Insanely Great Products
“Do” Innovation
Custome
r Value
Value
Propositi
on
Positioning
•Marketing
•Messaging
•Media
Selection
Customers
What Products Must Have to Succeed
• (See Blog entitled “Do: It is more than Demographics. Its about
Behavior… What do people do?” http://spicecatalyst.com/do/)
12
13. Building Insanely Great Products
Employees
What Products Must Have to Succeed
• Core Competencies
– Management
– Leadership
– Staffing
– Finance
– Sales
– Support
– Product Management
– Product Marketing
13
14. Building Insanely Great Products
Systems and Tools
What Products Must Have to Succeed
• Support Product Life Cycle
• Improve Productivity
14
15. Building Insanely Great Products
SPICES
What Products Must Have to Succeed
•Strategy
•Process
•Information
•Customers
•Employees
•Systems
15
17. Building Insanely Great Products
Building Insanely Great Products is Based on:
Importance of Values and Vision
• Company’s Vision and Values
• What should the vision and values include?
– Creation of customer value
– Learning and innovation
17
20. Building Insanely Great Products
Product Planning or Product Market Strategy
Required Organizational and Individual Competencies
• Product Life Cycle Framework and
Process
• Knowing what your customers and
customer’s customer “Do”
• Product that will do what your
customer wants to do faster, better
and cheaper (Luxury) (Innovation)
• Identified risks and mitigation
strategies
• Clear value proposition
• Knowing your targeted customers
(Personas)
• Understanding your markets,
competitors and technological
changes
• Product Positioning
• Product features, benefits of those
features and advantages over the
competition
• Pricing Strategy
• Roadmap
• Distribution Planning
• Planning budget and schedule
• Return on Investment
24
22. Building Insanely Great Products
Company Values, Vision,
Culture
Creativity, Ideation &
Innovation*
Business Models & Planning*
Legal Structures, Contracts &
Risk Management
Order Fulfillment
Finance & Accounting
Sales & Negotiations
Supply Channels
Leadership & Management *
Staffing
Support
Organizational Structure
Entrepreneurial Marketing*
Social Media & Online
Marketing*
* Same as Product
Management and Product
Marketing
PLUS Everything below
Entrepreneur
Product Manager
Product Marketing
Manager
Comparison of Competencies
Entrepreneur vs. Product Manager/Product Marketing Manager
27
Understanding of customer journey
Differences between markets
Messaging
Promotions/Packaging/Bundling
Media and Mix
Distribution Channels
Training, Sales and Support Planning
Sales Tools
Sales Planning
Public Relations Planning
Advertising Planning
Content Planning
Social Media Planning
Metrics and Analytics
Schedule and Budget
Product Life Cycle Framework and
Process
Knowing what your customers and
customer’s customer “Do”
Product that will do what your customer
wants to do faster, better and cheaper
(Innovation)
Identified risks and mitigation strategies
Clear value proposition
Knowing your targeted customers
(Personas)
Understanding your markets,
competitors and technological changes
Product Positioning
Product features, benefits of those
features and advantages over the
competition
Pricing Strategy
Product Roadmap
Distribution Planning
Planning budget and schedule
Return on Investment
24. Building Insanely Great Products
Productize: JIRA Plugin
Get it at: https://goo.gl/AFbBlV
● Framework ● Dashboard ● Visibility ● Storage ● Collaboration ● Integration
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25. Building Insanely Great Products
Product Market Strategy Elements
❏ Values, Vision/Mission Statement
❏ Decision Making: DACI or RACI
Chart
❏ Schedule with responsibilities
❏ Discover “Do”
❏ Innovation
❏ Problem Scenarios Use Cases and
Outcomes
❏ Opportunity and Risks
❏ Prioritization
❏ Value Propositions
❏ Personas
❏ Market/Competitive Research and
Analysis
❏ Market Status and Adoption
❏ Technology Insights
❏ Product Positioning
❏ Market Size, Segments and Target
Market
❏ Total Available Market
❏ Product Market Vision,
Opportunity and Description
❏ Competitive Environment
○ Strengths, Weaknesses,
Opportunities and
Threats (SWOT)
❏ Product Features, Advantages,
Benefits and Problems
Solved
❏ Pricing Strategy
❏ Market Penetration Strategy
❏ Channels, Partners and Affiliates
❏ Training for Sales, Marketing,
Distribution, Channels,
Partners, Affiliates,
Operations, Support and Service
❏ Cost and Pricing Strategy and
Business Model
❏ Basic Data Analysis
❏ Sales Forecasting
❏ Budgeting, Expense Control and
Return-On-Investment
❏ Metrics
❏ Intellectual Property
❏ Product Road Map
❏ Product Portfolio
❏ Budget and Return on Investment
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26. Building Insanely Great Products
Question:
What is Your Role?
What is the best thing about my company?
I AM!
What is the worst thing about my company?
I AM! 37
27. Building Insanely Great Products
Link to the Blog Post
Quit Whining and
Ask for the Authority
38
28. Building Insanely Great Products
Memo to Boss
https://spicecatalyst.com/memo-boss-may-change-title-please/
39
29. Building Insanely Great Products
Product Management and Product Marketing
Professional Development
Building Insanely
Great Products
“Do” Innovation, Design
and Value Proposition
Product Market
Strategy
Marketing
Fundamentals
Social Media
Demystified
Channels and
Affiliates
PositioningPersonas
32. Building Insanely Great Products
Productize
• Introduction Video
• Get by going to:
• Atlassian Marketplace
• Process
• Customizable
• Status Dashboards
• Assets
• Collaboration
• JIRA Plugin
About Systems and
Tools Video
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33. Building Insanely Great Products
• https://www.linkedin.com/in/davidfr
adin
• https://www.spicecatalyst.com
• Twitter: davidfradin1
• dave@spicecatalyst.com
Connect with Me!
• “Building Insanely Great Products”
• “Foundations in the Successful
Management of Products”
• Workshops
• On-line Courses
• Productize: JIRA Plugin
Get it at: https://goo.gl/AFbBlV
• Blog
• Internship
• Competency Testing
• Recruiting
For:
44