By Anne Arndt. Presented at Crowdsourcing Week Europe 2016. For more information and details on our next event, visit www.crowdsourcingweek.com.

1. BUILDING A CROWDSOURCING COMMUNITY
ANNE ARNDT - VP PRODUCT jovoto @annea

2. THE NEXT GENERATION OF TOP TALENT has a fundamentally
DIFFERENT UNDERSTANDING OF WORK, LIFE and CONSUMPTION
Self
Determination
collaborative
flexibleentrepreneurial

3. THE independent workforce IS GROWING
+20%
6.2 Mio EU
2004
OLD WORK
Risk aversive
Loyal
Rely on paycheck

4. THE independent workforce IS GROWING
+20%
6.2 Mio EU
2004
OLD WORK
Risk aversive
Loyal
Rely on paycheck
+ 45%
65 Mio. EU+US
Today
NEW WORK
Entrepreneurial
Opportunistic
Rely on network

5. THE independent workforce IS GROWING
+20%
6.2 Mio EU
2004
OLD WORK
Risk aversive
Loyal
Rely on paycheck
+ 45%
65 Mio. EU+US
Today
NEW WORK
Entrepreneurial
Opportunistic
Rely on network
+ 50%
75 Mio. EU+US
2020
FUTURE OF WORK
Collaborative
Sustainable
Rely on platform

6. Today's online crowdsourcing platforms
● Predatory pricing bids down wages
● Low quality clients badly monitored
● Working life without stability
THE GIG ECONOMY IS HERE but TREATS talent as commodity

7. Opportunities
Work for leading brands fairly
paid.
Digital Workspace
Work flexible using individual
skills and creativity.
Community
Connect, learn and grow with
a global network of creators.
+
BUILDING AN ECOSYSTEM for top talent ONLINE
+

8. Digital Workspace
Work flexible using individual
skills and creativity.
BUILDING AN ECOSYSTEM for top talent ONLINE

9. A DIGITAL WORKSPACE POWERED BY smart technologies
Attract
Lighthouse projects
and content from
major brands attract
top talent worldwide

10. A DIGITAL WORKSPACE POWERED BY smart technologies
Assess
Smart profiling of talent
to build an individual
skill matrix
Attract
Lighthouse projects
and content from
major brands attract
top talent worldwide

11. A DIGITAL WORKSPACE POWERED BY smart technologies
Assess
Smart profiling of talent
to build an individual
skill matrix
Match
Using smart matching to
select the best talent for
our projects and clients
hubs
Attract
Lighthouse projects
and content from
major brands attract
top talent worldwide

12. A DIGITAL WORKSPACE POWERED BY smart technologies
Assess
Smart profiling of talent
to build an individual
skill matrix
Match
Using smart matching to
select the best talent for
our projects and clients
hubs
Enable
Global workspace which is
designed for collaboration
Attract
Lighthouse projects
and content from
major brands attract
top talent worldwide

13. Opportunities
Work for leading brands fairly
paid.
Digital Workspace
Work flexible using individual
skills and creativity.
BUILDING AN ECOSYSTEM for top talent ONLINE
+

14. OPPORTUNITIES will motivate your community
What drives participation
● Attractiveness of the task create a briefing that is engaging and challenging (Use
Videos!)

15. OPPORTUNITIES will motivate your community
What drives participation
● Attractiveness of the task create a briefing that is engaging and challenging (Use
Videos!)
● Fair reward find out what motivates the individual
○ Money
○ Fame
○ Product itself
○ Portfolio

16. Opportunities
Work for leading brands fairly
paid.
Digital Workspace
Work flexible using individual
skills and creativity.
Community
Connect, learn and grow with
a global network of creators.
+
BUILDING AN ECOSYSTEM for top talent ONLINE
+

17. STAYING RELEVANT with a rewarding community

18. STAYING RELEVANT with a rewarding community
Connect
Creatives to showcase
their work and connect
with others, both online
and in-person
● In-person:
JO-Network
Meetups
● Online: Platform
with tools to
connect

19. STAYING RELEVANT with a rewarding community
Connect
Creatives to showcase
their work and connect
with others, both online
and in-person
● In-person:
JO-Network
Meetups
● Online: Platform
with tools to
connect
Learn
Opportunities to
develop new skills,
receive critical feedback
on your work
● Portfolio
Reviews with
experts
● Online Academy
Learning sessions
with top talent

20. STAYING RELEVANT with a rewarding community
Connect
Creatives to showcase
their work and connect
with others, both online
and in-person
● In-person:
JO-Network
Meetups
● Online: Platform
with tools to
connect
Learn
Opportunities to
develop new skills,
receive critical feedback
on your work
● Portfolio
Reviews with
experts
● Online Academy
Learning sessions
with top talent
Grow
Career ladder for
members to move-up via
new responsibilities,
payments, access to
premier clients
● Client
workshops in
person
● Exclusive
projects on
invitation only

21. STAYING RELEVANT with a rewarding community
Connect
Creatives to showcase
their work and connect
with others, both online
and in-person
● In-person:
JO-Network
Meetups
● Online: Platform
with tools to
connect
Learn
Opportunities to
develop new skills,
receive critical feedback
on your work
● Portfolio
Reviews with
experts
● Online Academy
Learning sessions
with top talent
Grow
Career ladder for
members to move-up via
new responsibilities,
payments, access to
premier clients
● Client
workshops in
person
● Exclusive
projects on
invitation only
Reward Membership Program, save money on tools and services.

22. DON’T TREAT YOUR TALENT LIKE COMMODITY
AND YOU WILL BUILD A COMMUNITY