Build Brand Reputation
using
By : Shehrevar Davierwala
Assisted By: Ms. Habiba Hussaini
Official Facebook handle
@meetShehrevar
HELLO!
I am Shehrevar Davierwala
▸ Executive International Promotions & Admissions at
Symbiosis Center for International Education (SCIE)
▸ Experienced in Teaching CS & Administration
▸ Skilled based Trainer with projects in Afro-Asian
countries
You can find me at @meetshehrevar
2
Recap
Learn Digital Marketing -
Session 1
View the session with a click
Learn Digital Marketing -
Session 2
View the session with a click
3
Outcomes
▸ Understand Lead Generation
in 30 seconds
▸ How to access your ads
manager
▸ Setting Up lead Generation
campaign
▸ Ad budget, audience &
scheduling
▸ How to build a professional &
convincing Facebook page
▸ Know your potential
followers to have a
successful Facebook
marketing
▸ Tools that help you to
increase your content quality
of your Facebook posts
4
Business Goals
Lead Generation,
Increased online revenue,
brand building
Buyer personas
Age, Location, Interest,
Customer services,
Loyalty rewards
Identify
channel
Shortlist right channel,
content, designs Ad,
landing page
Investment
Balance between paid
and unpaid adverts, ROI
Audit
Re-evaluate the plan and
makes changes for
success
Prerequisites
● Pictures and logo
● Keywords
● Relevant content
1
Design logo & cover pictures
7https://www.canva.com/join/pamphlet-lightning-stream
Check video in recorded session on @meetshehrevar
Content
writing &
Keywords
Bring the attention of your
audience over a key concept using
relevant keywords in content
8
Keyword Planner and Analysis
9
Check video in recorded session on @meetshehrevar
Develop your own formula
Number + Adjective +
10
Noun + Keyword of importance + Reward
3 Simple steps and get your farm fresh vegetables at your door steps
Do not forget to collect your gift after session - If you are participating 1st time or not subscribed to
facebook page, Select LIKE button on Official Facebook Page @meetshehrevar to for fast delivery of
your copy in your inbox.
11
Create & Set-up Page
Check video in recorded session on @meetshehrevar
Post &
Engagements
▸ Video performs better than all
other types of Facebook posts
▸ Inspirational, funny, or practical
content generates the most
engagement
▸ Images & Information About Your
Events
▸ Facebook Live Anything
12
Before Promotion
13
hobbies and
interests
demographic Budget per day
14
Start your first Campaign
Check video in recorded session on @meetshehrevar
Important Instructions for Quiz
‫دستورالعمل‬‫های‬‫مهم‬‫برای‬‫آزمایش‬
Your mobile or Laptop Screen
Presenter’s Screen (shared
with you)
17
Question & Answer Session
Upcoming Session
● Lead Generation and Analytics
● Instagram Marketing
● AI in Digital Marketing
● Data Analytics using Excel
● Design your Game without
Code
Download presentation using @meetshehrevar
18
THANKS!
Any questions?
You can find me at:
▸ @meetshehrevar

Build brand reputation using facebook

  • 1.
    Build Brand Reputation using By: Shehrevar Davierwala Assisted By: Ms. Habiba Hussaini Official Facebook handle @meetShehrevar
  • 2.
    HELLO! I am ShehrevarDavierwala ▸ Executive International Promotions & Admissions at Symbiosis Center for International Education (SCIE) ▸ Experienced in Teaching CS & Administration ▸ Skilled based Trainer with projects in Afro-Asian countries You can find me at @meetshehrevar 2
  • 3.
    Recap Learn Digital Marketing- Session 1 View the session with a click Learn Digital Marketing - Session 2 View the session with a click 3
  • 4.
    Outcomes ▸ Understand LeadGeneration in 30 seconds ▸ How to access your ads manager ▸ Setting Up lead Generation campaign ▸ Ad budget, audience & scheduling ▸ How to build a professional & convincing Facebook page ▸ Know your potential followers to have a successful Facebook marketing ▸ Tools that help you to increase your content quality of your Facebook posts 4
  • 5.
    Business Goals Lead Generation, Increasedonline revenue, brand building Buyer personas Age, Location, Interest, Customer services, Loyalty rewards Identify channel Shortlist right channel, content, designs Ad, landing page Investment Balance between paid and unpaid adverts, ROI Audit Re-evaluate the plan and makes changes for success
  • 6.
    Prerequisites ● Pictures andlogo ● Keywords ● Relevant content 1
  • 7.
    Design logo &cover pictures 7https://www.canva.com/join/pamphlet-lightning-stream Check video in recorded session on @meetshehrevar
  • 8.
    Content writing & Keywords Bring theattention of your audience over a key concept using relevant keywords in content 8
  • 9.
    Keyword Planner andAnalysis 9 Check video in recorded session on @meetshehrevar
  • 10.
    Develop your ownformula Number + Adjective + 10 Noun + Keyword of importance + Reward 3 Simple steps and get your farm fresh vegetables at your door steps Do not forget to collect your gift after session - If you are participating 1st time or not subscribed to facebook page, Select LIKE button on Official Facebook Page @meetshehrevar to for fast delivery of your copy in your inbox.
  • 11.
    11 Create & Set-upPage Check video in recorded session on @meetshehrevar
  • 12.
    Post & Engagements ▸ Videoperforms better than all other types of Facebook posts ▸ Inspirational, funny, or practical content generates the most engagement ▸ Images & Information About Your Events ▸ Facebook Live Anything 12
  • 13.
  • 14.
    14 Start your firstCampaign Check video in recorded session on @meetshehrevar
  • 15.
    Important Instructions forQuiz ‫دستورالعمل‬‫های‬‫مهم‬‫برای‬‫آزمایش‬ Your mobile or Laptop Screen Presenter’s Screen (shared with you)
  • 17.
    17 Question & AnswerSession Upcoming Session ● Lead Generation and Analytics ● Instagram Marketing ● AI in Digital Marketing ● Data Analytics using Excel ● Design your Game without Code Download presentation using @meetshehrevar
  • 18.
    18 THANKS! Any questions? You canfind me at: ▸ @meetshehrevar