Bringing Your Catalog to Life
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The document provides tips for marketing libraries online and on social media platforms. It suggests that 82% of library website visitors search the online catalog and may quickly leave the site after finding what they needed. It recommends using photos, videos, and posts on Facebook and Twitter to engage users and drive them back to the library website for more information. Blogs are also suggested to add content and help with search engine optimization. The document includes contacts for the Waukesha County Federated Library System for any additional questions.
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Mukurtu is a grassroots project that aims to empower indigenous communities to manage, share, and exchange their digital cultural heritage in culturally respectful ways. The project goals are to establish regional hubs to provide training and support for communities using the Mukurtu content management system, engage with tribal organizations, foster collaborations between communities and institutions, and expand the system's features. The mission is to maintain an open, community-driven approach to the platform's development and help build a system that fosters relationships of respect and trust.
Thank You to Recollection Wisconsin Partners
A slideshow, prepared by Recollection Wisconsin in October 2019, with collection highlights from each of its 244 contributing partners.
User Experience: Crafting Recommendations
Presented by Maria Dahman, User Experience Researcher, University of Wisconsin-Madison for WiLSWorld 2019 on July 24th in Madison, Wisconsin.
You’ve gathered website analytics, run surveys, and observed how people use your website and other digital resources– now what? Impressive user research doesn’t matter much if the research isn’t used. More than just communicating what we learned in our research, communicating what we recommend for website or application improvements and framing the recommendations to our audiences in meaningful ways is a skill of its own. In this workshop, we’ll look at findings from several types of research projects and work through positive and negative examples of how the findings are used to create recommendations. This is useful for both qualitative user experience research (interviews, usability testing) and quantitative research (page analytics, usability scales). Be a better advocate for your users. Make the hard work from your interviews and other user research count!
Curating Community Digital Collections
Presented by Vicki Tobias, Program Coordinator, Curating Community Digital Collection & Recollection Wisconsin for DPLAFest 2019 on Wednesday, April 17 in Chicago, IL.
Curating Community Digital Collections (CCDC), a two-year, IMLS grant-funded program managed by WiLS and Recollection Wisconsin, a DPLA Service Hub for Wisconsin cultural heritage organizations. Launched in December 2017, CCDC aims to 1) provide digital stewardship practicum experience for information school graduate students; 2) to help small or under-resourced institutions in Wisconsin develop and sustain a digital preservation program; and 3) to build community around digital preservation work within Wisconsin and beyond.
Building Belonging: Libraries and Social Justice
This document discusses advancing social justice and equity in public libraries. It begins by framing the importance of social justice principles like belonging, opportunity, and abundance. It then outlines Madison's racial equity initiative and provides examples of libraries advancing equity through initiatives like empathy programs, embedded librarians, and read woke collections that promote representation and understanding across communities. The document advocates for universal design of services, active listening to marginalized groups, and collaboration over services to build relationships and advance equity.
Don’t Ask Permission
This document discusses the importance of challenging the status quo and creating positive change in libraries. It argues that librarians should take ownership of problems, find like-minded colleagues, think creatively about solutions, and enact change without permission. Specific issues that need attention include the culture of librarian education, ongoing funding struggles, negotiating digital content costs, addressing climate change and attacks on democracy. The overall message is that librarians have a duty to improve libraries and pass them on in better condition than they found them.
Choosing Privacy: Raising Awareness and Engaging Patrons in Privacy Issues
The document discusses the history and work of the American Library Association's (ALA) Privacy Subcommittee. It outlines the subcommittee's founding in the 1990s to coordinate Choose Privacy Week and its current 6 members. It then lists privacy resources the subcommittee has produced, including toolkits, interpretations of the Library Bill of Rights, and Q&As. The document also references Article VII of the Library Bill of Rights on privacy and confidentiality. It provides links to updated privacy toolkits, the Choose Privacy Every Day site, and cybersecurity training. It describes future field guides being developed and ways for librarians to get involved, such as events and testing field manuals.
The Library as Publisher: How Pressbooks Supports Knowledge Sharing
Presented by Steel Wagstaff, Educational Client Manager, Pressbooks for WiLSWorld 2019 on July 23rd in Madison, Wisconsin.
Pressbooks is an open-source book publishing platform that makes it easy for authors to publish books on the web and produce clean, well-formatted exports in multiple formats, including ebooks, print-ready PDFs, and various XML flavors. In this presentation, Pressbooks’ educational client manager Steel Wagstaff will outline the values and principles that have motivated the development of this platform and share some of the ways that libraries (both academic and public) and other educational institutions are using Pressbooks to publish a wide variety of content, from openly licensed textbooks to self-authored novels and just about everything in between.
WiLSWorld 2019 Lightning Talks: Community Engagement Showcase
Presented by Jennifer Bernetzke, Schreiner Memorial Library;
Kristen Leffelman, Wisconsin Historical Society; Kristen Maples, UW-Madison iSchool; Tessa Michaelson Schmidt, Wisconsin Department of Public Instruction; Jane Roisum, Fox Valley Technical College; Tasha Saecker, Appleton Public Library; Kristen Whitson, UW-Madison iSchool for WiLSWorld 2019 on July 23rd in Madison, Wisconsin.
Wisconsin libraries are “turning outward” in all kinds of creative ways to cultivate positive change in their communities. Hear about a wide range of community engagement projects, including successes, challenges, and lessons learned.
Engaged and Thriving: Building Peer Support Systems for Staff
Delivered by Kim Boldt, Branch Manager, Milwaukee Public Library; Melody Clark, Community Liaison and Service Specialist, WiLS; Andi Coffin, Community Liaison and Service Specialist, WiLS; Nathan Dowd, Library Director, Edgewood College for WiLSWorld 2019 on July 23rd in Madison, Wisconsin.
According to a Gallup study, employees who are “engaged and thriving” are 59 percent less likely to look for a job with a different organization in the next 12 months. How do people stay “engaged and thriving?” One key component is feeling supported. The structure in organizations to support employees is more than just chance, and thoughtfully developing a structure for peers to support one another can be a valuable component in developing employee well-being.. In this program, presenters will share deliberately developed approaches to peer support in their institution.
Productivity Tools You Won't Believe You Lived Without!
Presented by Melody Clark, WiLS and Sara Gold, WiLS for Peer Council 2019 on June 3rd at Madison Public Library in Madison, WI
If you are like us, you are always on the lookout for technology that will help improve your productivity, make better use of your time, eliminate duplicate efforts, and simplify processes. As a virtual organization, WiLS relies heavily on tools to help manage tasks and groups, improve communication, and streamline workflows. This session will share information about tools WiLS uses in everyday life for project management (like Basecamp and something we call "Megasheets"), communication (like Slack and Front), and data management (like Airtable). Feel free to bring your own favorite tools that help you in your work to share with attendees!
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he Past Through Tomorrow: Empowering Digital History at the Library
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Can Do! The WiLS Toolbox for Building a Culture of Shared Work
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Setting Your Library's Course with Community Demographics
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Lead the Way 2020: Facilitation Tools, Techniques, and Tips
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Mukurtu Hubs & Spokes: A Sustainable Platform for Community Digital Archiving
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Choosing Privacy: Raising Awareness and Engaging Patrons in Privacy Issues
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LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
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advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
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Bringing Your Catalog to Life
- 1. And other ideas to market your library!
- 2. 25% of all Americans, ages 16+, have visited a library website in the previous year. Of those people who visited: 82% of them searched the library catalog PEW Internet Research Report “Library Services in the Digital Age”
- 3. Users are visiting your site primarily to access the catalog. This means your bounce rate could be relatively high. Welcome!! Thanks for visiting our web site! Leaving already?
- 4. Two ways to look at it— 1)they found what they were looking for 2)they left your site without ever looking at any of your other content!
- 6. What works on Facebook? Photos & video Ask your customers for feedback Be timely Schedule your posts Post teasers and provide a link to your web site for more info Monitor what’s working and not working using Facebook Insights Facebook.com/ WaukeshaCountyFederated LibrarySystem
- 7. Keep it short. Msgs about pgms, bk sales, new resources, hrs Regular posts: 1/day or 1/wk. Share a tip on finding or accessing information online or in the building Twitter posts can link to interesting news stories about literacy or about libraries @wcfls
- 8. Give voice to your web site. Make yours stand apart A great looking site is a plus, but a blog can add content and character Blogs are great for optimization (google SEO)
- 11. 82% of users visiting your web site bounce to the catalog What are your users finding when they visit your catalog? Books Movies Journal articles (if you have integrated search)
- 27. Allows book streams to be placed on web sites
- 28. Invite non-profits to create profiles and enter events Non-profits will be trained on creating Content-xChange carousels for their web sites E.g. humane society can feature books on puppy care, training, agility and more!
- 29. PEW Internet Research Report Google.com/analytics 30 Second Marketing Tips, weekly email by Robert Grede Reduce Bounce Rate: 20 Things to Consider http://tinyurl.com/annnmjr To make banners Banner.fotor.com Photoshop Elements 12 Publisher
- 30. Waukesha County Federated Library System www.wcfls.org Facebook Twitter Pinterest YouTube Mellanie Mercier mmercier@wcfls.lib.wi.us 262-896-8084 Angela Meyers ameyers@wcfls.lib.wi.us 262-896-8245