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Bringing Execs to the Collaboration Table with Impact Mapping

The document discusses the concept of impact mapping, a strategic planning technique aimed at aligning a team's activities with business objectives while preventing confusion during product development. It highlights various workshops that help clarify goals, impacts, and deliverables, ultimately leading to a consensus on an agreed approach for project delivery. The overall aim is to foster collaboration among executives and teams to enhance agile practices in large corporate settings.

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Em Campbell-Pretty Partner, Context Matters @PrettyAgile prettyagile.com em@contextmatters.com.au Mark Richards Partner, Context Matters @MarkAtScale agilenotanarchy.com mark@contextmatters.com.au Bringing Execs to the Collaboration Table with Impact Mapping 10Stories Meetup 22nd May 2014
HOW I DISCOVERED IMPACT MAPPING
February 2013 How much for…
March 2013 What about if we add…
April 2013 How about this BRD…
May 2013 We only get one chance…
June 2013 You need to accelerate delivery!
July 2013 Let’s have a workshop!
EM: WHAT DO YOU MEAN THERE ARE NO BUSINESS PEOPLE?!?
August 2013 What do you mean you won’t deliver everything in FY14?
September 2013 Here is the list of priorities…
October 2013 But you still aren’t going to deliver everything in FY14
WAYNE: LET ME TELL YOU ABOUT IMPACT MAPPING….
WHAT IS IMPACT MAPPING? “Impact Mapping is a strategic planning technique. It prevents organisations from getting lost while building products and delivery projects, by clearly communicating assumptions, helping teams align their activities with overall business objectives…” -Gojko Adzic
Source: http://impactmapping.org/drawing.php
November 2013 Workshop #1: The Goal
THE GOAL: Why are we doing this? Very few people working on delivery know the actual expect business outcome. Knowing why we’re doing something is the key to making good decisions about cost, scope and timelines…
GOOD GOALS ARE S.M.A.R.T. Specific Measurable Action-Oriented Realistic Timely
PIXAR PITCH •  Once upon a time there was ___. •  Every day, ___. •  One day ___. •  Because of that, ___. •  Because of that, ___. •  “ ” •  “ ” •  Until finally ___. •  And ever since then ___.
ACTORS: Whose behavior do we want to impact?
FOCUSING IN
December 2013 Workshop #2: Impacts
IMPACTS: How should the actors behavior change?
January 2014 Workshop #3: Deliverables
Deliverables: What can we do to support the impacts?
GETTING TO A PLAN
February 2014 Workshop #4: Consensus
PRESENTING OPTIONS
April 2014 The Result?
•  An agreed approach •  A plan to get there •  While still not smooth sailing … …the users are happy! THE RESULT?
One more example…
AN EXAMPLE
TESTING ASSUMPTIONS
Now it is your turn…
THE GOAL: To create a Community that shares about how to make agile work in big corporates
Em Campbell-Pretty Partner, Context Matters @PrettyAgile www.prettyagile.com em@contextmatters.com.au au.linkedin.com/in/ejcampbellpretty/ QUESTIONS? Mark Richards Partner, Context Matters @MarkAtScale agilenotanarchy.com mark@contextmatters.com.au