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Branding style 5 powerpoint presentation templates
This document outlines the key elements of a branding style guide, including the core brand, positioning, identity, internal brand management, and external marketing. The core brand establishes the brand's values, purpose, attributes, and business model. Positioning defines the customers, competitors, points of differentiation. Identity establishes the brand name, design standards, and key touchpoints. Internally, operations, culture, and systems embrace the brand. Externally, a marketing plan and channels like websites, collateral, and advertising communicate the brand.
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Branding style 5 powerpoint presentation templates
- 1. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packaging, PR, Advertising, Core Environments, Interactive, Brand Media, etc. Your Logo
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- 3. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packagi ng, PR, Advertising, Environ Core ments, Interactive, Media, e Brand tc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 4. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packagi ng, PR, Advertising, Environ Core ments, Interactive, Media, e Brand tc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 5. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packaging, PR, Advertising, Core Environments, Interactive, Brand Media, etc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 6. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packaging, PR, Advertising, Core Environments, Interactive, Brand Media, etc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 7. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packagi ng, PR, Advertising, Environ Core ments, Interactive, Media, e Brand tc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 8. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packaging, PR, Advertising, Core Environments, Interactive, Brand Media, etc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 9. Branding - Style5 Core Brand Internal Living the brand Operations Product/service design, Systems and procedures and Who are you Positioning Identity brand culture maintenance Core values, core Definition of your Your brand name, purpose, core customers, competitors, Brand design Communication attributes and differentiation and standards, business model brand touch points and key touch point concepts External Marketing plan Marketing Website, Collateral, Packagi ng, PR, Advertising, Environ Core ments, Interactive, Media, e Brand tc. Text Here Text Here Text Here Text Here Text Here • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes • Your Text Goes here here here here here • Download this • Bring your • Download this • Bring your • Download this awesome presentation to awesome presentation to awesome diagram life diagram life diagram Your Logo
- 10. All images are100% editable in Powerpoint “Change color, size and orientation of any icon to your liking”
- 11. Ungrouping the object 2 1 3 1. Right click the object. 2. Choose Group and then Ungroup. 3. Click beside the object and drag the arrow over it.
- 12. Edit Color 2 3 1 1. Select the shape to change the color and Right click the object( click any object which you want to change color) 2. Choose Format Shape in the dialog box. 3. Choose “Fill” in the Format Shape box then “Solid” or “Gradient” depending on the appearance of the object. Change colour as shown in the picture.