Want to stand out and become a more successful marketer? Brand yourself better, says Stacey Miller, a finalist for Oracle's Community Manager of the Year and two year speaker at SMTULSA Social Business Conference.
Stacey's Breakout session was a very popular one. Check out the Tweets and photos from her session.
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Brand Yourself Better by Stacey Miller
1. Brand Yourself Better
Finding and using your personal X-factor for
business success
Stacey Miller
Senior Social Media Manager
2. Our Agenda
• What is personal branding?
• What isn’t personal branding?
• Benefits
• How to determine your personal brand
• Assets needed to grow and build your
personal brand
• Self-packaging
• Measuring and protecting your personal
brand
@staceylamiller @Vocus
#SMTulsa
3. What is personal branding?
YOU
as the
brand
@staceylamiller @Vocus
#SMTulsa
19. ME ON ONE-DINO MISSION TO
DESTROY SUCK ON INTERNET,
REPLACE WITH AWESOME!
THIS MOSTLY INVOLVE PUNCH
STARTUPS IN FACE WITH TRUTH
UNTIL FAIL BEATEN OUT OF THEM.
GET AHEAD OF GAME, PUNCH SELF
NOW!
@staceylamiller @Vocus
#SMTulsa
60. Plan of Attack
• Organize
@staceylamiller @Vocus
#SMTulsa
61. Plan of Attack
• Organize
• Build
@staceylamiller @Vocus
#SMTulsa
62. Plan of Attack
• Organize
• Build
• Measure
@staceylamiller @Vocus
#SMTulsa
63. Measuring Your Personal Brand
• Monitor, listen, document
– Your name, industry keywords,
hashtags, groups on social and search
– Track conversation using tagged URLs,
look at analytics
– Run your own themed campaigns
– Market yourself!
@staceylamiller @Vocus
#SMTulsa