Text
Managing Your Image
Mark Williams
@mr_linkedin
Wednesday, 25 September 13
Wednesday, 25 September 13
Most professionals are on LinkedIn
Wednesday, 25 September 13
245 million 12 million
2+ every second
Wednesday, 25 September 13
Networking Market Research
Knowledge
Job Hunting
Recruiting
Business Development
Marketing
Internal communication
Sourcing...
LinkedInis now mainstream
Wednesday, 25 September 13
Wednesday, 25 September 13
1. Recruiter profile
2. Company page
3. Employee profiles
Wednesday, 25 September 13
Recruiter
•Impressive profile?
•Authentic
•Activity
Wednesday, 25 September 13
What
Who
Why
Wednesday, 25 September 13
Company Page
•Information, pictures, videos
•Business focussed
•Careers Page
•Products & Services
•Followers
•Updates
Wedn...
People
Location
Remuneration
Title Role
Company Values
Wednesday, 25 September 13
“We can’t dictate what our staff put in their profiles....
.... because they own them”
Wednesday, 25 September 13
Employees
•Impressive profiles?
•Consistency
•Activity / Behavior
•Threat vs opportunity
Wednesday, 25 September 13
Wednesday, 25 September 13
Contacts
Wednesday, 25 September 13
LinkedIn Contacts
Wednesday, 25 September 13
Wednesday, 25 September 13
Wednesday, 25 September 13
Mobile
Wednesday, 25 September 13
Summary
Profile
Activity
Contacts
Company Page
Employees
Wednesday, 25 September 13
uk.linkedin.com/in/mrlinkedin
Wednesday, 25 September 13
Wednesday, 25 September 13
mrlinkedin.uk@gmail.com
etn-training.co.uk
@mr_linkedin
Email for
a copy of the
slides
Wednesday, 25 September 13
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#FIRMday Manchester 27 Sept 13 Manging Your Image on LinkedIn, Mark Williams

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#FIRMday Manchester 27 Sept 13 Manging Your Image on LinkedIn, Mark Williams

  1. 1. Text Managing Your Image Mark Williams @mr_linkedin Wednesday, 25 September 13
  2. 2. Wednesday, 25 September 13
  3. 3. Most professionals are on LinkedIn Wednesday, 25 September 13
  4. 4. 245 million 12 million 2+ every second Wednesday, 25 September 13
  5. 5. Networking Market Research Knowledge Job Hunting Recruiting Business Development Marketing Internal communication Sourcing Wednesday, 25 September 13
  6. 6. LinkedInis now mainstream Wednesday, 25 September 13
  7. 7. Wednesday, 25 September 13
  8. 8. 1. Recruiter profile 2. Company page 3. Employee profiles Wednesday, 25 September 13
  9. 9. Recruiter •Impressive profile? •Authentic •Activity Wednesday, 25 September 13
  10. 10. What Who Why Wednesday, 25 September 13
  11. 11. Company Page •Information, pictures, videos •Business focussed •Careers Page •Products & Services •Followers •Updates Wednesday, 25 September 13
  12. 12. People Location Remuneration Title Role Company Values Wednesday, 25 September 13
  13. 13. “We can’t dictate what our staff put in their profiles.... .... because they own them” Wednesday, 25 September 13
  14. 14. Employees •Impressive profiles? •Consistency •Activity / Behavior •Threat vs opportunity Wednesday, 25 September 13
  15. 15. Wednesday, 25 September 13
  16. 16. Contacts Wednesday, 25 September 13
  17. 17. LinkedIn Contacts Wednesday, 25 September 13
  18. 18. Wednesday, 25 September 13
  19. 19. Wednesday, 25 September 13
  20. 20. Mobile Wednesday, 25 September 13
  21. 21. Summary Profile Activity Contacts Company Page Employees Wednesday, 25 September 13
  22. 22. uk.linkedin.com/in/mrlinkedin Wednesday, 25 September 13
  23. 23. Wednesday, 25 September 13
  24. 24. mrlinkedin.uk@gmail.com etn-training.co.uk @mr_linkedin Email for a copy of the slides Wednesday, 25 September 13

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