B:R:A:N:D: Workbox je Rethinker radionica čijom primenom se unapredjuje postojeći brend (proizvod ili usluga).

1. B:R:A:N:D:WorkBox
Inspired by
Leo Burnett book
Human Kind
Autor:
Aleksandar Sasha Grbovic

2. B:Business model
Key Question:
What is your business model?

3. B:Business model
Key
Partners, Resources, Activities,
Investments, (Value Proposition),
CRM, Channels, Audience,
ROI
What is your value proposition?
„DOIT“-Define, Open Mind, Implement, Transform

4. R:Responsibility
What is your responsibility?
Aleksandar’s responsibility is:
„Work with love, value will come anyway“

5. A:Audience
Who is your audience?
How many of them follow your product and service?
Not just on Twitter.

6. N:Networking or workingNet?
Communication skills.
Customer 2.0., 3.0, 4.0...
Your business Dialog Box?
Your Social Respon(d)sibility?

7. D:Design & Distinction
You are good in something!
So and others are!
In what is your unique business model?
DxD=D
Design x Distinction = Delight
Are you delight for your audience?

8. B:R:A:N:D: WorkBox
This is new key concept of workbox
for brand development.
It’s simple.
It’s working.
Include this workbox
and make new value in your business.

9. B:R:A:N:D: WorkBox
You can Share,
Tray,
Copy,
Comment,
or
Just
Call Me
to implement WorkBox together.