5 simple ways to boost Facebook Ads performance are: 1. Customize ad creatives for different placements like Instagram Story and Feed using custom images and videos. 2. Experiment with different bidding strategies and bids to find a good balance of cost-efficiency and volume. 3. Create broader audiences rather than narrowing them down too much to allow Facebook's algorithms to more easily find likely converters.

1. 5 simple ways to
boost Facebook Ads
performance
👉

2. Customize Ad
Creatives01
🎨Make sure to use placement asset
customization - which is the possibility to
upload a custom image/video, for each
placement.
Such as a 9:16 for Instagram Story and 4:5
for Instagram Feed.

3. S
Experiment with
Bidding Strategies02
⚖A/B test some bidding strategies in
combination with a couple of different bids
to find sweet spots in cost-efficiency and
volume.

4. Expand your
audience03
🗣Create broader audiences - instead of
narrowing it down too much.
This enables Facebook’s algorithms to find
users likely to convert much easier.

5. %🏃
Don’t make
hasty decisions04
Drawing conclusions on handful of conversions is
never statistically significant.
Remember that a significant number of data
points is required before you can determine that
a campaign, ad set or ad isn’t (or is) working.

6. Hands
off!05
✋Another common mistake is advertisers
micro managing their own campaigns.
Please let Facebook algorithms do it’s
wonder - and give it time.