SlideShare a Scribd company logo
Daniel MaldonadoFa102b Spring 2017
Research from the Web and Quora
Excerpt
“(Biochemist Chris) Elvin says that the team is dreaming
up a range of applications for the material. At the
moment the group is focusing its attention on using the
stuff to make replacements for spinal discs, the spongy
material that lies between bones in the spine.” – Alex
Soojung- Kim -Pang
Daniel MaldonadoFa102b Spring 2017
• Genetically Engineered E.Coli
• Spinal Discs
• Spider Silk
Research from the Web and Quora
Daniel MaldonadoFa102b Spring 2017
Research from the Web and Quora
Daniel MaldonadoFa102b Spring 2017
Owen Wilson
Science Teacher
“Your bones are tough stuff but even tough stuff can break.
Like a wooden pencil, bones will bend under strain.
Although this idea of yours sounds advanced its not a bad
idea, we need products like this incase of emergencies.”
Research from the Web and Quora
Answers to Related Question
Daniel MaldonadoFa102b Spring 2017
Linda Evangelisa
Ultimate Hiker
“That would be interesting but very well needed for my
hobby. There are so many incidents that happen out of our
control and this product (if made) would be very useful to
multiple communities. Great Idea”
Research from the Web and Quora
Answers to Related Question
Daniel MaldonadoFa102b Spring 2017
“A product that temporary repairs a broken bone
immediately.”
Product Name: -----
Draft Product or Service Description
Daniel MaldonadoFa102b Spring 2017
Blink: The Fine Art of Creating Experience Maps
By: Kathryn Kaitchen
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Intro
Blink uses Experience Maps to articulate how people interact with a
product. Experience maps are “a visual representation of the users’
journey over time”
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Intro
Different types of research methods are used to create experience maps,
such as: longitudinal studies, retrospective interviews, ethnographic
research, and other observational studies.
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Intro
Clearly articulated goals, usage, wants, needs, and opportunities are
included in the creation of the experience map.
The fun part is deciding the attributes that best illustrate the user’s story.
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Target Users
Goals - what user hopes to achieve
Usage - how often/when/why a user uses a product
Wants and needs - other features the user could enjoy in the future
Opportunities - future possibilities to address users’ wants and needs
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Engagement with the Product
Scenarios that influence product success:
Issues with product
Use of other devices that influence success
Differing opinions in satisfaction = opportunities to improve
Opportunities to meet users’ unmet needs
“Delighters” - features that users would love but didn’t know they need
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
User Flows
Phases over time: discover, 1st time use, search, purchase, continuous
use
Shopping experience: search, review, choose product, purchase
First-time use experience: download, 1st time use, use of product over
time
Finding a restaurant: decision making process to dine out
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Influencers
Influencers affect satisfaction and use with a product:
User goals/needs of product
User expectations of product
Use of devices at different times
Use of different applications
Product failure/success User understanding of product
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Emotions with product
Physical environmental influencers
Issues with product
Opportunities to meet user needs
Daniel MaldonadoFa102b Spring 2017
Visualization
The data moves to a soft copy format to finesse the details.
Focus is on attention presentation and messaging finesse
Identifying where to use illustrations to emphasize key points
Color, font, layout, iconography, and symbols added to convey the data
Balance words with visualization
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Conclusion
Visual illustration like an experience map is very effective; it’s like a
dashboard of the UX. The result is a compelling representation that
reveals how users engage with technology and provides insights for
design.
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
Group Project
Group 2
Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Audience
• Health Professionals
• Sports Medicine Professionals
• Low/ Middle/ High Class Persons
• Ages 15+
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
About the Product
• Clear Plastic Syringe with elongated needle
• White and Silky
• Stretch/ Rubber Material
• Logo/ Guide visible on the syringe
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product On-Line
Consideration
• Encounter: Casting Website, Other Medical Professional
Websites
• Affordable
• Easy process
• Great customer service
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product On-Line
Use
• Guide
• Remove needle cap
• Inject in trouble area
• Wait till bone is solid/sealed together
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product On-Line
Post Product Product
• Temporary mold
• Feedback
• Review
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product Off-Line
Consideration
• Encounter: Medical Professional's Office/ Casting Vending
Machines
• Affordable
• Easy access
• Guide for first time use
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product Off-Line
Use
• Guide
• Remove needle cap
• Inject in trouble area
• Wait till bone is solid/sealed together
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Encountering the Product Off-Line
Post Product Use
• Temporary Fix
• Disposable
• Recyclable
• Feedback
Daniel MaldonadoFa102b Spring 2017
User/ Customer Experience Map
Daniel MaldonadoFa102b Spring 2017
Ning Website
Banner
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Website
Slides
Daniel MaldonadoFa102b Spring 2017
Ning Research
Home Screen
Daniel MaldonadoFa102b Spring 2017
Ning Research
Recommendations from Ning Community
Daniel MaldonadoFa102b Spring 2017
Product or Service Description
FB Page Research
Daniel MaldonadoFa102b Spring 2017
Product or Service Description
FB Page Research
Daniel MaldonadoFa102b Spring 2017
Product or Service Description
FB Page Research
Daniel MaldonadoFa102b Spring 2017
Product or Service Description
More Detailed Product Description
• There is no other company that do what we do, Casting
is not only a product that temporary fixes a bone it is a
form of security and adventure. We thrive on the
adventurous aspect of life and if that means breaking a
bone every here and there,- well casting will be there to
help you.
Daniel MaldonadoFa102b Spring 2017
Logotype
Daniel MaldonadoFa102b Spring 2017
Logotype
I choose this one because its fun and clean, I decided not to go with any color
other than gray because bones don’t have fun and vibrant colors. And with
some research it looks like anything in the medical field is dull and clean that
way it is clear to everyone.
Daniel MaldonadoFa102b Spring 2017
Facebook Page
Post Schedule
Daniel MaldonadoFa102b Spring 2017
Facebook Page
Daniel MaldonadoFa102b Spring 2017
Facebook Page
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Research
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Research
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Research
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Wireframe
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Prototype
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Prototype
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Prototype
Daniel MaldonadoFa102b Spring 2017
Wireframe
Website Prototype
Daniel MaldonadoFa102b Spring 2017
Final Links
https://wordpress.com/stats/day/danielmaldonadofa102b
spring2017.wordpress.com
https://www.behance.net/dmaldonado8419

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Bones 2

  • 1. Daniel MaldonadoFa102b Spring 2017 Research from the Web and Quora Excerpt “(Biochemist Chris) Elvin says that the team is dreaming up a range of applications for the material. At the moment the group is focusing its attention on using the stuff to make replacements for spinal discs, the spongy material that lies between bones in the spine.” – Alex Soojung- Kim -Pang
  • 2. Daniel MaldonadoFa102b Spring 2017 • Genetically Engineered E.Coli • Spinal Discs • Spider Silk Research from the Web and Quora
  • 3. Daniel MaldonadoFa102b Spring 2017 Research from the Web and Quora
  • 4. Daniel MaldonadoFa102b Spring 2017 Owen Wilson Science Teacher “Your bones are tough stuff but even tough stuff can break. Like a wooden pencil, bones will bend under strain. Although this idea of yours sounds advanced its not a bad idea, we need products like this incase of emergencies.” Research from the Web and Quora Answers to Related Question
  • 5. Daniel MaldonadoFa102b Spring 2017 Linda Evangelisa Ultimate Hiker “That would be interesting but very well needed for my hobby. There are so many incidents that happen out of our control and this product (if made) would be very useful to multiple communities. Great Idea” Research from the Web and Quora Answers to Related Question
  • 6. Daniel MaldonadoFa102b Spring 2017 “A product that temporary repairs a broken bone immediately.” Product Name: ----- Draft Product or Service Description
  • 7. Daniel MaldonadoFa102b Spring 2017 Blink: The Fine Art of Creating Experience Maps By: Kathryn Kaitchen Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 8. Daniel MaldonadoFa102b Spring 2017 Intro Blink uses Experience Maps to articulate how people interact with a product. Experience maps are “a visual representation of the users’ journey over time” Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 9. Daniel MaldonadoFa102b Spring 2017 Intro Different types of research methods are used to create experience maps, such as: longitudinal studies, retrospective interviews, ethnographic research, and other observational studies. Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 10. Daniel MaldonadoFa102b Spring 2017 Intro Clearly articulated goals, usage, wants, needs, and opportunities are included in the creation of the experience map. The fun part is deciding the attributes that best illustrate the user’s story. Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 11. Daniel MaldonadoFa102b Spring 2017 Target Users Goals - what user hopes to achieve Usage - how often/when/why a user uses a product Wants and needs - other features the user could enjoy in the future Opportunities - future possibilities to address users’ wants and needs Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 12. Daniel MaldonadoFa102b Spring 2017 Engagement with the Product Scenarios that influence product success: Issues with product Use of other devices that influence success Differing opinions in satisfaction = opportunities to improve Opportunities to meet users’ unmet needs “Delighters” - features that users would love but didn’t know they need Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 13. Daniel MaldonadoFa102b Spring 2017 User Flows Phases over time: discover, 1st time use, search, purchase, continuous use Shopping experience: search, review, choose product, purchase First-time use experience: download, 1st time use, use of product over time Finding a restaurant: decision making process to dine out Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 14. Daniel MaldonadoFa102b Spring 2017 Influencers Influencers affect satisfaction and use with a product: User goals/needs of product User expectations of product Use of devices at different times Use of different applications Product failure/success User understanding of product Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo Emotions with product Physical environmental influencers Issues with product Opportunities to meet user needs
  • 15. Daniel MaldonadoFa102b Spring 2017 Visualization The data moves to a soft copy format to finesse the details. Focus is on attention presentation and messaging finesse Identifying where to use illustrations to emphasize key points Color, font, layout, iconography, and symbols added to convey the data Balance words with visualization Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 16. Daniel MaldonadoFa102b Spring 2017 Conclusion Visual illustration like an experience map is very effective; it’s like a dashboard of the UX. The result is a compelling representation that reveals how users engage with technology and provides insights for design. Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 17. Daniel MaldonadoFa102b Spring 2017 Group Project Group 2 Ashley Hamilton, Daniel Maldonado, Annika Mak, Angelina Izzo
  • 18. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Audience • Health Professionals • Sports Medicine Professionals • Low/ Middle/ High Class Persons • Ages 15+
  • 19. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map About the Product • Clear Plastic Syringe with elongated needle • White and Silky • Stretch/ Rubber Material • Logo/ Guide visible on the syringe
  • 20. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product On-Line Consideration • Encounter: Casting Website, Other Medical Professional Websites • Affordable • Easy process • Great customer service
  • 21. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product On-Line Use • Guide • Remove needle cap • Inject in trouble area • Wait till bone is solid/sealed together
  • 22. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product On-Line Post Product Product • Temporary mold • Feedback • Review
  • 23. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product Off-Line Consideration • Encounter: Medical Professional's Office/ Casting Vending Machines • Affordable • Easy access • Guide for first time use
  • 24. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product Off-Line Use • Guide • Remove needle cap • Inject in trouble area • Wait till bone is solid/sealed together
  • 25. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map Encountering the Product Off-Line Post Product Use • Temporary Fix • Disposable • Recyclable • Feedback
  • 26. Daniel MaldonadoFa102b Spring 2017 User/ Customer Experience Map
  • 27. Daniel MaldonadoFa102b Spring 2017 Ning Website Banner
  • 28. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 29. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 30. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 31. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 32. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 33. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 34. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 35. Daniel MaldonadoFa102b Spring 2017 Ning Website Slides
  • 36. Daniel MaldonadoFa102b Spring 2017 Ning Research Home Screen
  • 37. Daniel MaldonadoFa102b Spring 2017 Ning Research Recommendations from Ning Community
  • 38. Daniel MaldonadoFa102b Spring 2017 Product or Service Description FB Page Research
  • 39. Daniel MaldonadoFa102b Spring 2017 Product or Service Description FB Page Research
  • 40. Daniel MaldonadoFa102b Spring 2017 Product or Service Description FB Page Research
  • 41. Daniel MaldonadoFa102b Spring 2017 Product or Service Description More Detailed Product Description • There is no other company that do what we do, Casting is not only a product that temporary fixes a bone it is a form of security and adventure. We thrive on the adventurous aspect of life and if that means breaking a bone every here and there,- well casting will be there to help you.
  • 43. Daniel MaldonadoFa102b Spring 2017 Logotype I choose this one because its fun and clean, I decided not to go with any color other than gray because bones don’t have fun and vibrant colors. And with some research it looks like anything in the medical field is dull and clean that way it is clear to everyone.
  • 44. Daniel MaldonadoFa102b Spring 2017 Facebook Page Post Schedule
  • 45. Daniel MaldonadoFa102b Spring 2017 Facebook Page
  • 46. Daniel MaldonadoFa102b Spring 2017 Facebook Page
  • 47. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Research
  • 48. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Research
  • 49. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Research
  • 50. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Wireframe
  • 51. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Prototype
  • 52. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Prototype
  • 53. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Prototype
  • 54. Daniel MaldonadoFa102b Spring 2017 Wireframe Website Prototype
  • 55. Daniel MaldonadoFa102b Spring 2017 Final Links https://wordpress.com/stats/day/danielmaldonadofa102b spring2017.wordpress.com https://www.behance.net/dmaldonado8419