Download to read offline
Uploaded bydigitALL
BNI Presentation on Future Digital Marketing Trends
The 10-minute presentation provides an overview of using social and mobile media and marketing strategies to engage customers. It discusses social media strategies, mobile marketing strategies, and how location-based technologies can help businesses connect with customers on mobile devices. The presentation emphasizes how location and mobility are important factors for businesses to consider in their marketing approaches.
BNI Presentation on Future Digital Marketing Trends
- 1. BNI 10 MinutePresentation Tuesday 4th October 2011 Prepared by Paul Parsons
- 2. Create. Interaction! Social andMobile Media & Marketing Using interactive and engaging tools such as social media and mobile marketing to build a communication dialogue with your customers. • Social Media Strategies • Concept Development • Social Media Consultation • Mobile Marketing Strategies • Social Media Integration • Marketing Alignment Strategies • Training • SMS Interaction • Mobile Web Strategy
- 4. Clarity Communication Media Reviews Mobile Location
- 5. Fish where thefish are
- 6. Now for something completelydifferent!
- 17. • • • • •
- 18.
- 19. letters… The 3 magicletters… GPS Location, Location, Location
- 20. Over 90% ofbusinesses in the region still haven’t claimed their Google Place page Location, Location, Location
- 21.
- 22.
- 23. STRAIGHT TO THEPOINT! GOING MOBILE!
- 24. EMAIL 16% of emails are opened from a mobile device* Over 40% of tweets are from a SOCIAL MEDIA mobile device** Research predicts that a total of 7 Trillion SMS messages SMS will be sent in 2011*** QR CODES From July 2010 and December 2010 there was an increase of 1200% in QR scanning**** GOING MOBILE! *Returnpath, **Mashable, ***ABI, ****Jump Scan
- 25.
- 26.