BNI Presentation on Future Digital Marketing Trends

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BNI 10 Minute Presentation
Tuesday 4th October 2011

Prepared by Paul Parsons

Create. Interaction!

Social and Mobile Media & Marketing
Using interactive and engaging tools such as social media and mobile marketing to build a
communication dialogue with your customers.

• Social Media Strategies • Concept Development
• Social Media Consultation • Mobile Marketing Strategies
• Social Media Integration • Marketing Alignment Strategies
• Training • SMS Interaction
• Mobile Web Strategy

Clarity
Communication

Media

Reviews

Mobile

Location

letters…
The 3 magic letters…

GPS
Location, Location, Location

Over 90% of businesses in the region still haven’t claimed their
Google Place page

Location, Location, Location

EMAIL 16% of emails are opened from a mobile device*

Over 40% of tweets are from a
SOCIAL MEDIA mobile device**

Research predicts that a total of 7 Trillion SMS messages
SMS will be sent in 2011***

QR CODES From July 2010 and December 2010 there was an
increase of 1200% in QR scanning****

GOING MOBILE!
*Returnpath, **Mashable, ***ABI, ****Jump Scan

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BNI Presentation on Future Digital Marketing Trends

1. BNI 10 Minute Presentation Tuesday 4th October 2011 Prepared by Paul Parsons

2. Create. Interaction! Social and Mobile Media & Marketing Using interactive and engaging tools such as social media and mobile marketing to build a communication dialogue with your customers. • Social Media Strategies • Concept Development • Social Media Consultation • Mobile Marketing Strategies • Social Media Integration • Marketing Alignment Strategies • Training • SMS Interaction • Mobile Web Strategy

4. Clarity Communication Media Reviews Mobile Location

5. Fish where the fish are

6. Now for something completely different!

10.

11.

12.

13.

14.

15.

16.

17. • • • • •

18. Location, Location, Location

19. letters… The 3 magic letters… GPS Location, Location, Location

20. Over 90% of businesses in the region still haven’t claimed their Google Place page Location, Location, Location

21. GOING MOBILE!

22. MOBILE SEARCH GOING MOBILE!

23. STRAIGHT TO THE POINT! GOING MOBILE!

24. EMAIL 16% of emails are opened from a mobile device* Over 40% of tweets are from a SOCIAL MEDIA mobile device** Research predicts that a total of 7 Trillion SMS messages SMS will be sent in 2011*** QR CODES From July 2010 and December 2010 there was an increase of 1200% in QR scanning**** GOING MOBILE! *Returnpath, **Mashable, ***ABI, ****Jump Scan

25. LOOKING FORWARD

26. QUESTIONS?

BNI Presentation on Future Digital Marketing Trends

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