Social Media Driving Licence 2 - Blogging getting the word out
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This document provides an overview of a session on blogging and social media. The session objectives are to understand why people blog, set up a WordPress blog, post a first blog post, understand blogging best practices, evaluate example blogs, and explore blogging as part of social media. Attendees are instructed to sign up for Twitter, listen to one of the session podcasts, and read an article from the recommended reading list in preparation for the next session. The document also includes examples of how to categorize and tag blog posts in WordPress.
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Social Media Driving Licence 2 - Blogging getting the word out
- 1. Social Media Driving Licence Blogging: getting the word out Georgina Cronin Andy Priestner Ange Fitzpatrick Week 2
- 2. • Understanding why people blog • Setting up your own WordPress blog • Posting your first blogpost and make it look good • Understanding blogging best practice • Evaluating some CJBS blogposts • Exploring blogging as a part of social media Session objectives
- 3. • Quick and responsive • A way to share your passions • A smart partner to formal journalism • Engage with a new audience • Take advantage of social media zeitgeist • Can be fun and addictive! Why do people blog?
- 4. Who blogs?
- 15. Live demo
- 17. “Let’s say you’re about to post a recipe for brownies on your food blog. You’d probably want to use categories like “Dessert” and “Baking”, and tags like “Chocolate”, “Brownies” and “Walnuts” WordPress
- 18. Example: Writing a book review Category: Book review Tags: horror, literature, review, fiction, book, Stephen King
- 19. Example: Writing about blogging Category: Social media Tags: blogging, writing, WordPress, opinion, views
- 21. Evaluating some blogs from around CJBS
- 22. A blog is no good on its own
- 25. Read, Watch, Listen • Read the Week 2 summary on the blog • Watch the Week 2 playlist on YouTube: http://bit.ly/week2youtube • Listen to the Week 2 podcasts on Audioboo: http://bit.ly/week2podcasts Engage • Follow 3 blogs created by other participants and add to your ‘Blogs I Follow’ widget (all the blogs will be listed in a post on our course blog after the session) • Comment on one of these blogs • Write a blogpost about your experience of blogging so far and share the link on Yammer Blogging - Tasks
- 26. Prepare (essential) • Sign up for Twitter - the instructions are on the blog • Listen to one (or more) of the Week 3 podcasts on Audioboo (Chris, Shima, Gopal, Mark, Peter, David, Conrad). You will be required to tweet about one of them during the next session: http://bit.ly/week3podcasts •Read an article from this reading list: http://bit.ly/CJBSsmdlweek3 Twitter - Preparation Question: Do any of you want to use an existing Twitter account? If so, let us know after the session.
- 27. IMAGE CREDITS Flickr Creative Commons • What is WordPress?: https://www.flickr.com/photos/iamperegrino/2913018697/ (Armando Torrealba) • Why use WordPress?: https://www.flickr.com/photos/slaff/2908092283/ (Vyacheslav Bondaruk ) • Let’s get started: http://www.flickr.com/photos/zetson/2922984526/ (Bada Bing) • Live demo: http://www.flickr.com/photos/larskflem/113453239/ (Lars Kristian Flem) • Tagging: http://www.flickr.com/photos/jdhancock/3814523970/ (JD Hancock) • Brownie: http://www.flickr.com/photos/b_2/5390538198/ (Bobbi Bowers) • Example 1: http://www.flickr.com/photos/thebbp/93235624/ (Guilo Bernadi) • Example 2: http://www.flickr.com/photos/-lucam-/3550165488/ (Luca Moglia) • Conversations: http://www.flickr.com/photos/jbgoblin/11900371386 (John Bennett) • No good…: http://www.flickr.com/photos/moriza/96724309/ (Mo Riza) Other • Low-cost cooking: Jack Monroe’s kitchen guide for beginners : http://guardian.tumblr.com/post/80007751574/low-cost-cooking-jack-monroe-kitchen-guide-beginners • Official White House Tumblr: http://whitehouse.tumblr.com/ • Chris Hope’s blog: http://www.chrishopepolicy.com/ • Cardies and Tweed: http://cardiesandtweed.wordpress.com/ • Libreaction: http://libreaction.wordpress.com/ • Ange Fitzpatrick’s Tumblr: http://angefitzpatrick.tumblr.com/
- 28. This work is licensed under a Creative Commons Attribution- NonCommercial-ShareAlike 3.0 Unported License
Editor's Notes
- http://guardian.tumblr.com/post/80007751574/low-cost-cooking-jack-monroe-kitchen-guide-beginners
- Armando Torrealba via Flickr CC (https://www.flickr.com/photos/iamperegrino/2913018697/)
- Vyacheslav Bondaruk via Flickr CC (https://www.flickr.com/photos/slaff/2908092283/)
- Bada Bing via Flickr CC (http://www.flickr.com/photos/zetson/2922984526/)
- Lars Kristian Flem via Flickr CC (http://www.flickr.com/photos/larskflem/113453239/)
- JD Hancock via Flickr CC (http://www.flickr.com/photos/jdhancock/3814523970/)
- Bobbi Bowers via Flickr CC (http://www.flickr.com/photos/b_2/5390538198/)
- Guilo Bernadi via Flickr CC (http://www.flickr.com/photos/thebbp/93235624/)
- Luca Moglia via Flickr CC (http://www.flickr.com/photos/-lucam-/3550165488/)
- John Bennett via Flickr CC (http://www.flickr.com/photos/jbgoblin/11900371386/)
- Mo Riza via Flickr CC (http://www.flickr.com/photos/moriza/96724309/)
- Armando Torrealba via Flickr CC (https://www.flickr.com/photos/iamperegrino/2913018697/)
- Armando Torrealba via Flickr CC (https://www.flickr.com/photos/iamperegrino/2913018697/)