Our first Birmingham Seller Meetup was well attended. We had experienced eBay and Amazon sellers in house. Our speakers included:
World First
Vdepot
GS1UK
Storefeeder
OSWCardiff - Selling Internationally with eBay and AmazonDaytodayebay
This document provides information about an upcoming event on February 20, 2014 in Cardiff, United Kingdom. The event will include three presentations: 1) A case study by Matt Warren about how he grew Jura Watches' online sales from £0 to over £1 million in less than 12 months. 2) A talk by Steve Morgan on Google-friendly link building tactics for online sellers. 3) A discussion on selling internationally with eBay and Amazon led by Prabhat Shah. The document provides details on the topics and speakers.
Niall Coakley is a Senior Account Manager in the Ireland GMS(Google Marketing Solutions) team at Google having joined the company over three years ago.
Identifying for Growth Online - Ricky at GS1UKDaytodayebay
In this presentation Ricky talks the developments of adding product identifiers to marketplace listings, as well as the customer behaviours and digital trends that are driving this.
Descarga las presentaciones de los cursos en "Etiquetado de Productos" y "Retail", a los que asisitiste el jueves 13 de octubre de 2016 en Mérida, Yucatán, con GS1 University.
Ricky at GS1UK, provider of EANS for online sellersDaytodayebay
Our recent London Online Seller Meetup at GS1UK was successful with more than 50 businesses in attendance. During this engaging evening we answered all questions with regards to EANs and Marketplaces along with expert talks. Each session lasted for 25 mins with actionable tips for Marketplace sellers. Please follow the links below to find out more and contact speakers directly with any more questions you have:
# 1 Fulfilment Tips: Iain - Vdepot
#2 Automation in eCommerce: Matthew – PlentymarketsUK
#3 what’s in numbers: Ricky – GS1UK
GS1 SmartSearch - nowy standard GS1 dla eCommerceJacek Pucher
Prezentacja GS1 SmartSearch nowego standardu GS1 opracowanym z myślą o sklepach i producentach, którzy chcą:
• poprawić widoczność produktów w Internecie,
• zamieszczać opisy produktów ułatwiające ich „zrozumienie” i znajdowanie przez wyszukiwarki internetowe.
OSWCardiff - Selling Internationally with eBay and AmazonDaytodayebay
This document provides information about an upcoming event on February 20, 2014 in Cardiff, United Kingdom. The event will include three presentations: 1) A case study by Matt Warren about how he grew Jura Watches' online sales from £0 to over £1 million in less than 12 months. 2) A talk by Steve Morgan on Google-friendly link building tactics for online sellers. 3) A discussion on selling internationally with eBay and Amazon led by Prabhat Shah. The document provides details on the topics and speakers.
Niall Coakley is a Senior Account Manager in the Ireland GMS(Google Marketing Solutions) team at Google having joined the company over three years ago.
Identifying for Growth Online - Ricky at GS1UKDaytodayebay
In this presentation Ricky talks the developments of adding product identifiers to marketplace listings, as well as the customer behaviours and digital trends that are driving this.
Descarga las presentaciones de los cursos en "Etiquetado de Productos" y "Retail", a los que asisitiste el jueves 13 de octubre de 2016 en Mérida, Yucatán, con GS1 University.
Ricky at GS1UK, provider of EANS for online sellersDaytodayebay
Our recent London Online Seller Meetup at GS1UK was successful with more than 50 businesses in attendance. During this engaging evening we answered all questions with regards to EANs and Marketplaces along with expert talks. Each session lasted for 25 mins with actionable tips for Marketplace sellers. Please follow the links below to find out more and contact speakers directly with any more questions you have:
# 1 Fulfilment Tips: Iain - Vdepot
#2 Automation in eCommerce: Matthew – PlentymarketsUK
#3 what’s in numbers: Ricky – GS1UK
GS1 SmartSearch - nowy standard GS1 dla eCommerceJacek Pucher
Prezentacja GS1 SmartSearch nowego standardu GS1 opracowanym z myślą o sklepach i producentach, którzy chcą:
• poprawić widoczność produktów w Internecie,
• zamieszczać opisy produktów ułatwiające ich „zrozumienie” i znajdowanie przez wyszukiwarki internetowe.
Presentaciones GS1 University Leon, GuanajuatoGS1 México
El documento presenta información sobre un curso de GS1 México University sobre prácticas comerciales efectivas para mejorar el desempeño de una empresa al venderle a cadenas de autoservicio. Se revisan temas como el panorama económico de México y el comercio minorista, fallas comunes en la rentabilidad de proveedores, matemáticas básicas para el piso de ventas, y cinco reglas para crecer en autoservicios. El documento proporciona herramientas para que los proveedores mejoren su desempeño
The document discusses food recalls in Australia and the GS1 RecallNet system. It provides an overview of food recall challenges, including undeclared allergens being a common issue. It describes the typical three stage recall process and outlines risks to consider. GS1 RecallNet is presented as a standardized online portal for facilitating more efficient recalls by allowing direct notifications to suppliers, retailers, and regulators. Benefits include reduced costs, improved accuracy and speed. A case study demonstrates a company found the system easier to use than manual forms and ensured the right recipients were notified. Overall the document promotes GS1 RecallNet as helping improve food recall management in Australia.
El documento describe el surgimiento y evolución de las Tecnologías de Información y Comunicación (TIC) y su impacto en la educación, las empresas y la sociedad. Las TIC se originaron en 1969 con la creación de Internet por el gobierno de Estados Unidos y desde la década de 1990 se expandieron globalmente. Actualmente, las TIC son fundamentales en todas las actividades económicas y sociales, y juegan un papel clave en la educación al facilitar el aprendizaje y la investigación, en las empresas al mejorar la productividad y la innovación
Family gatherings can be challenging for children with autism due to expectations of behavior, unfamiliar environments, and high levels of social interaction. The document provides 14 tips to help make family gatherings easier for children with autism, such as traveling in two cars so one parent can leave early if needed, bringing favorite foods and toys, and asking for help from relatives. The goal is to accommodate the child's needs, reduce stressors, and help them feel comfortable in the unfamiliar setting.
Mejora la posición de tu Blog En Google Y Otros BuscadoresCarlos Perez
Este documento describe cómo mejorar la posición de un blog de zapatos en los resultados de búsqueda de Google. Examina los términos de búsqueda relevantes como "zapatos" y "calzado", y analiza cómo el blog sale actualmente en los resultados de Google para esos términos. Ofrece recomendaciones para optimizar elementos clave como el título, la descripción y las palabras clave.
Covers the kingdoms that ruled Africa before and at the time of European contact, religious conflict in Europe and in fighting between the English and Spanish nations and the rise of the European powers and their first voyages into the New World.
Este documento proporciona un glosario de 30 términos relacionados con el sistema cardiovascular. Define estructuras como las arterias, venas, aurículas y ventrículos del corazón, así como procesos como la circulación mayor y menor. Explica la función de cada parte y cómo trabajan juntas para bombear la sangre a través del cuerpo y devolverla al corazón.
Este artículo discute el creciente mercado de inversión en whisky premium escocés. Explica que el whisky de malta se ha convertido en un activo valioso debido a su rareza y capacidad para aumentar de valor con el tiempo. Algunas botellas especiales y ediciones limitadas ahora se venden por decenas de miles de euros, lo que atrae a inversores. Sin embargo, también advierte que se necesita conocimiento del whisky y paciencia para tener éxito como inversionista en este mercado.
Este documento descreve um projeto de design para um sistema solar fictício contendo o planeta Sedna habitado por seres subaquáticos. O sistema solar consiste em duas estrelas azuis orbitando próximas e o planeta Sedna composto inteiramente por água. O documento apresenta esboços dos habitantes, casas e naves do planeta, além de fornecer contexto sobre o tema da desconstrução.
Este boletín contiene numerosas ofertas de empleo en Santiago de Compostela y su área, incluyendo puestos como mecánico de automóviles, comercial informático, peluquero, cocinero, camarero y personal para hotel, entre otros. El boletín también proporciona información sobre cursos y talleres de formación disponibles relacionados con el empleo.
La deficiencia de vitamina K es la causa más común de hemorragia en recién nacidos. Puede presentarse como hemorragia temprana en las primeras 24 horas o tardía entre la segunda y sexta semana. Se diagnostica mediante pruebas de laboratorio que muestran un alargamiento del tiempo de protrombina y tiempo parcial de tromboplastina. El tratamiento consiste en la administración de vitamina K de forma intramuscular o intravenosa.
The document provides information about doing business in the United Arab Emirates (UAE). It discusses the UAE's economy, currency, languages spoken, and competitive advantages for business. It outlines the types of business entities (LLC, free zone company, offshore company) and compares the benefits of establishing a company in a free zone, such as tax exemptions. The document also summarizes services provided by Intuit Management Consultancy to help companies set up and operate businesses in the UAE.
Este documento presenta una agenda para la semana 10 del ciclo escolar 2011-2012 en la Preparatoria Central Diurna de la Universidad Autónoma de Sinaloa. La agenda incluye instrucciones para que los estudiantes se concentren en elegir un tema de investigación y estructurar referencias de documentos y videos de YouTube. También sugiere una lectura de Umberto Eco sobre cómo estructurar un tema de investigación. El objetivo es que los estudiantes desarrollen las habilidades necesarias para realizar una investigación formativa.
Jornada que ANDECE celebró junto al Departamento de Medio Ambiente y Ordenación del Territorio de la Diputación de Gipuzkoa, que tuvo por título "El nuevo reglamento europeo de productos de construcción y el marcado CE". La jornada no sólo se enfocó para presentar el Reglamento que entrará en vigor en julio de 2013, sino también para presentar el esquema actual normativo de los productos prefabricados de hormigón, así como una ponencia que repasó la situación tecnológica del sector.
Situación actual del marco nacional sobre seguridad de la biotecnología en el...LACBiosafety
Este documento describe la situación actual del marco regulatorio sobre seguridad de la biotecnología en El Salvador. Explica que El Salvador ha ratificado el Protocolo de Cartagena y ha establecido algunas leyes y proyectos, pero todavía necesita desarrollar una política nacional completa y un sistema regulatorio integral. El nuevo proyecto financiado por PNUMA-GEF busca establecer este marco regulatorio funcional en los próximos años.
A propósito de depilacion permanente el vello pubico Mi visión de depilacion ...depilacionlaser2
Este documento discute la depilación genital y la tendencia creciente tanto entre mujeres como hombres a depilarse las zonas íntimas. Algunas razones mencionadas incluyen que la depilación se ha vuelto más popular en los medios y la moda, y que tanto mujeres como hombres creen que mejora el atractivo sexual y el placer. Sin embargo, la depilación también puede ser dolorosa y no es una práctica para todos.
Cómo ahorrar energía instalando domótica en su viviendaeHabilita
Este documento describe cómo la instalación de sistemas domóticos en el hogar puede ayudar a ahorrar energía y dinero. Explica que la domótica permite controlar y automatizar de forma inteligente los sistemas de la vivienda como la iluminación, climatización y electrodomésticos para optimizar el uso de la energía. Además, los sistemas domóticos aportan mayor confort y seguridad a los residentes. El documento también analiza el alto consumo energético doméstico en España y su coste, argumentando que
Lediberg group catálogo high tech solutionsibonedeusto
This document provides information on various electronic products from the company HIGH TECH PROMOTIONAL SOLUTIONS. It describes speakers, headphones, MP3 players, and other devices. The products are affordable and suitable for everyday use, entertainment at home, and portable enjoyment of music. The company aims to offer high-quality, intuitive, and eco-friendly technology to improve customers' lifestyles.
PPC, SEO & Landing Page Best Practices To Maximize ConversionsSearchSpring
Learn from subject matter experts Social SEO and Searchspring five best practices your marketing and eCommerce team can implement to drive high quality paid, organic traffic and maximize your landing page conversion rates this holiday season.
Learn how Google Marketing Platform and other tools can help you grow your startup with Albert Mai, Head of Growth at Glam Corner. You'll learn how to get started and leverage Google Marketing Platform, learn which tools to use and when and hear personal success stories.
Key Takeaways:
*How to get started with Google Marketing Platform
*How to grow your startup
*Which tools to use and when
Presentaciones GS1 University Leon, GuanajuatoGS1 México
El documento presenta información sobre un curso de GS1 México University sobre prácticas comerciales efectivas para mejorar el desempeño de una empresa al venderle a cadenas de autoservicio. Se revisan temas como el panorama económico de México y el comercio minorista, fallas comunes en la rentabilidad de proveedores, matemáticas básicas para el piso de ventas, y cinco reglas para crecer en autoservicios. El documento proporciona herramientas para que los proveedores mejoren su desempeño
The document discusses food recalls in Australia and the GS1 RecallNet system. It provides an overview of food recall challenges, including undeclared allergens being a common issue. It describes the typical three stage recall process and outlines risks to consider. GS1 RecallNet is presented as a standardized online portal for facilitating more efficient recalls by allowing direct notifications to suppliers, retailers, and regulators. Benefits include reduced costs, improved accuracy and speed. A case study demonstrates a company found the system easier to use than manual forms and ensured the right recipients were notified. Overall the document promotes GS1 RecallNet as helping improve food recall management in Australia.
El documento describe el surgimiento y evolución de las Tecnologías de Información y Comunicación (TIC) y su impacto en la educación, las empresas y la sociedad. Las TIC se originaron en 1969 con la creación de Internet por el gobierno de Estados Unidos y desde la década de 1990 se expandieron globalmente. Actualmente, las TIC son fundamentales en todas las actividades económicas y sociales, y juegan un papel clave en la educación al facilitar el aprendizaje y la investigación, en las empresas al mejorar la productividad y la innovación
Family gatherings can be challenging for children with autism due to expectations of behavior, unfamiliar environments, and high levels of social interaction. The document provides 14 tips to help make family gatherings easier for children with autism, such as traveling in two cars so one parent can leave early if needed, bringing favorite foods and toys, and asking for help from relatives. The goal is to accommodate the child's needs, reduce stressors, and help them feel comfortable in the unfamiliar setting.
Mejora la posición de tu Blog En Google Y Otros BuscadoresCarlos Perez
Este documento describe cómo mejorar la posición de un blog de zapatos en los resultados de búsqueda de Google. Examina los términos de búsqueda relevantes como "zapatos" y "calzado", y analiza cómo el blog sale actualmente en los resultados de Google para esos términos. Ofrece recomendaciones para optimizar elementos clave como el título, la descripción y las palabras clave.
Covers the kingdoms that ruled Africa before and at the time of European contact, religious conflict in Europe and in fighting between the English and Spanish nations and the rise of the European powers and their first voyages into the New World.
Este documento proporciona un glosario de 30 términos relacionados con el sistema cardiovascular. Define estructuras como las arterias, venas, aurículas y ventrículos del corazón, así como procesos como la circulación mayor y menor. Explica la función de cada parte y cómo trabajan juntas para bombear la sangre a través del cuerpo y devolverla al corazón.
Este artículo discute el creciente mercado de inversión en whisky premium escocés. Explica que el whisky de malta se ha convertido en un activo valioso debido a su rareza y capacidad para aumentar de valor con el tiempo. Algunas botellas especiales y ediciones limitadas ahora se venden por decenas de miles de euros, lo que atrae a inversores. Sin embargo, también advierte que se necesita conocimiento del whisky y paciencia para tener éxito como inversionista en este mercado.
Este documento descreve um projeto de design para um sistema solar fictício contendo o planeta Sedna habitado por seres subaquáticos. O sistema solar consiste em duas estrelas azuis orbitando próximas e o planeta Sedna composto inteiramente por água. O documento apresenta esboços dos habitantes, casas e naves do planeta, além de fornecer contexto sobre o tema da desconstrução.
Este boletín contiene numerosas ofertas de empleo en Santiago de Compostela y su área, incluyendo puestos como mecánico de automóviles, comercial informático, peluquero, cocinero, camarero y personal para hotel, entre otros. El boletín también proporciona información sobre cursos y talleres de formación disponibles relacionados con el empleo.
La deficiencia de vitamina K es la causa más común de hemorragia en recién nacidos. Puede presentarse como hemorragia temprana en las primeras 24 horas o tardía entre la segunda y sexta semana. Se diagnostica mediante pruebas de laboratorio que muestran un alargamiento del tiempo de protrombina y tiempo parcial de tromboplastina. El tratamiento consiste en la administración de vitamina K de forma intramuscular o intravenosa.
The document provides information about doing business in the United Arab Emirates (UAE). It discusses the UAE's economy, currency, languages spoken, and competitive advantages for business. It outlines the types of business entities (LLC, free zone company, offshore company) and compares the benefits of establishing a company in a free zone, such as tax exemptions. The document also summarizes services provided by Intuit Management Consultancy to help companies set up and operate businesses in the UAE.
Este documento presenta una agenda para la semana 10 del ciclo escolar 2011-2012 en la Preparatoria Central Diurna de la Universidad Autónoma de Sinaloa. La agenda incluye instrucciones para que los estudiantes se concentren en elegir un tema de investigación y estructurar referencias de documentos y videos de YouTube. También sugiere una lectura de Umberto Eco sobre cómo estructurar un tema de investigación. El objetivo es que los estudiantes desarrollen las habilidades necesarias para realizar una investigación formativa.
Jornada que ANDECE celebró junto al Departamento de Medio Ambiente y Ordenación del Territorio de la Diputación de Gipuzkoa, que tuvo por título "El nuevo reglamento europeo de productos de construcción y el marcado CE". La jornada no sólo se enfocó para presentar el Reglamento que entrará en vigor en julio de 2013, sino también para presentar el esquema actual normativo de los productos prefabricados de hormigón, así como una ponencia que repasó la situación tecnológica del sector.
Situación actual del marco nacional sobre seguridad de la biotecnología en el...LACBiosafety
Este documento describe la situación actual del marco regulatorio sobre seguridad de la biotecnología en El Salvador. Explica que El Salvador ha ratificado el Protocolo de Cartagena y ha establecido algunas leyes y proyectos, pero todavía necesita desarrollar una política nacional completa y un sistema regulatorio integral. El nuevo proyecto financiado por PNUMA-GEF busca establecer este marco regulatorio funcional en los próximos años.
A propósito de depilacion permanente el vello pubico Mi visión de depilacion ...depilacionlaser2
Este documento discute la depilación genital y la tendencia creciente tanto entre mujeres como hombres a depilarse las zonas íntimas. Algunas razones mencionadas incluyen que la depilación se ha vuelto más popular en los medios y la moda, y que tanto mujeres como hombres creen que mejora el atractivo sexual y el placer. Sin embargo, la depilación también puede ser dolorosa y no es una práctica para todos.
Cómo ahorrar energía instalando domótica en su viviendaeHabilita
Este documento describe cómo la instalación de sistemas domóticos en el hogar puede ayudar a ahorrar energía y dinero. Explica que la domótica permite controlar y automatizar de forma inteligente los sistemas de la vivienda como la iluminación, climatización y electrodomésticos para optimizar el uso de la energía. Además, los sistemas domóticos aportan mayor confort y seguridad a los residentes. El documento también analiza el alto consumo energético doméstico en España y su coste, argumentando que
Lediberg group catálogo high tech solutionsibonedeusto
This document provides information on various electronic products from the company HIGH TECH PROMOTIONAL SOLUTIONS. It describes speakers, headphones, MP3 players, and other devices. The products are affordable and suitable for everyday use, entertainment at home, and portable enjoyment of music. The company aims to offer high-quality, intuitive, and eco-friendly technology to improve customers' lifestyles.
PPC, SEO & Landing Page Best Practices To Maximize ConversionsSearchSpring
Learn from subject matter experts Social SEO and Searchspring five best practices your marketing and eCommerce team can implement to drive high quality paid, organic traffic and maximize your landing page conversion rates this holiday season.
Learn how Google Marketing Platform and other tools can help you grow your startup with Albert Mai, Head of Growth at Glam Corner. You'll learn how to get started and leverage Google Marketing Platform, learn which tools to use and when and hear personal success stories.
Key Takeaways:
*How to get started with Google Marketing Platform
*How to grow your startup
*Which tools to use and when
Putting Digital Marketing at the Centre of your International Business Strate...Enterprise Ireland
This document discusses the importance of developing a strategic digital marketing plan before building an international website. It recommends:
1) Having a clear goal for the website to focus its design and marketing.
2) Defining target markets by researching specific countries and understanding local competition instead of a uniform global approach.
3) Sharpening your value proposition by understanding local market conditions and how you are better than local competitors.
4) Researching the local digital landscape, including search behavior, competitors, and social media, before investing in campaigns.
5) Creating a digital marketing plan with objectives, tools, promotions calendar, and metrics to support long-term online success.
6) Ensuring business processes are aligned across
Putting digital marketing at the centre of your international business strategyEoin O Siochru
This document discusses putting digital marketing at the center of an international business strategy. It outlines 6 strategic digital building blocks to consider before building a website: 1) how digital supports business goals, 2) defining the target market, 3) sharpening the value proposition, 4) doing digital research, 5) having a plan to promote the business online, and 6) ensuring business processes are aligned. It then provides examples of digital marketing success stories when these fundamentals are followed, such as using videos to communicate technical products or localizing online campaigns in multi-lingual markets. The key takeaways are to have a clear goal for the website, research the target markets, sharpen the value proposition for those markets, invest in a digital
Putting digital marketing at the centre of your international business strate...Enterprise Ireland
This document discusses putting digital marketing at the center of an international business strategy. It outlines 6 strategic digital building blocks to consider before building a website: 1) how digital supports business goals, 2) defining the target market, 3) sharpening the value proposition, 4) doing digital research, 5) having a plan to promote the business online, and 6) ensuring business processes are aligned. It then provides examples of digital marketing success stories when these fundamentals are followed, such as using videos to communicate technical products, targeted local campaigns, and implementing a CRM system. The key takeaways are to have a clear goal for the website, research target markets, understand what it takes to succeed in those markets, research the digital
Whether starting from scratch, or looking to start over, our webinar will teach you the fundamentals of Google Ads campaigns, straight from our certified experts. You’ll also learn:
Pre-planning for paid search - How and where to start
Ins and outs of a successful campaign - scope, budget, and more
Fundamentals of paid search - Search, display, shopping, keywords
Restructuring poorly performing campaigns using Google best practices
Driving Google Shopping Ad Relevancy Via The Manufacturer CenterTinuiti
Tune in to our co-hosted event with Google, as they dive into how the Google Manufacturer Center plays a key component to your success on Google Shopping PLAs.
MindMyMadra has developed a digital marketing plan to promote their new dog hosting service. They conducted competitor, SWOT and PEST analyses to understand the market. Their objectives are to raise brand awareness through social media and increase customer loyalty. Their strategy involves segmenting the market and targeting consumers through various digital channels. Tactics include SEO, content marketing, Google AdWords, social media promotions and partnerships. Key performance indicators to measure success are increased website traffic, conversions, bookings and customer/host retention through engaging content and customer support.
Brisbane Shopify Meetup - 23rd February 2017Reload Media
Slides from the 2nd Brisbane Shopify Meetup. Special guest speakers include Mike Angell (Culture Kings), Jerko Grom (Google) and Jason Bowman (Shopify Plus).
Breaking news from Google!
On July 10, 2018 Google announced the 2018 Roadmap for the Google AdWords platform - including changes to popular features and ad formats.
Thanks to our partnership with Google, our expert was there to hear the announcement live and quickly relay the information to you through a WordStream-exclusive webinar!
Be the first to know:
- Exactly what changes you can expect to see in AdWords (and when they're coming)
- The various ways these changes will impact your account
- How to use the advanced notice of these changes to get ahead of your competition
2015 Practical Guide to Using Google Shopping ads or PLA's (Presented to SEM...Ann Stanley
Ann Stanley presented a guide to using Google Shopping ads. The presentation covered:
1) The importance of using Shopping ads for ecommerce sites due to higher click-through rates and conversion rates compared to text ads.
2) How to set up product feeds from a website to Shopping campaigns in Google Merchant Center.
3) Best practices for structuring Shopping campaigns, ad groups, and product groups based on brand, category, and item.
4) Common issues that can lead to feed and account disapprovals and how to prevent them through quality product data and pricing policies.
5) Tips for improving results including bid adjustments, use of promotions and negatives, and generic phrase matching.
6) New features
Why Omnichannel Selling Is Now Tablestakes In EcommerceTinuiti
Topics Discussed:
Why omnichannel is a must in 2017
How do you choose which platform to focus on (they vary by company!)
How your internal data will drive your external decisions
Unconventional methods of omnichannel growth on conventional channels
Live Q&A
Top Ten Tips for Effective Search Engine Marketing in 2014The Internet Works
Here is Jez's presentation from The Business Show, in association with Nominet, about the ten key elements of the modern search engine marketing process, with an explanation of why each element is important and what effect it can have on a business’s bottom line.
The presentation covers the fundamentals of SEM and advanced topics, including website structure, keyword research and targeting, content, links, pay per click (PPC), using analytics to measure effectiveness and an overview of the marketing implications of the new .uk domain extensions.
Read our full interactive blog post here: http://www.theinternetworks.co.uk/2014/05/top-ten-tips-effective-search-engine-marketing-2014/
Playbook on "how to build a B2B sales machine" aka how to build a "US$100M business". Delivered this talk with a few organizations including R3 Corda Seed+Series-A Startups, B Work Bali startup community.
A few topics covered included:
⮞ Christoph Janz’ / Boris Wertz animal framework on how your hunting strategies differ for customers at different ARPA level
⮞ the anatomy of #growth engines
⮞ Deep dive into the #B2B outbound playbook for seed level #startups with limited budgets.
This document provides a summary of how to build a $100 million business through focusing on growth. It discusses the importance of having a growth engine to acquire customers in a sustainable way. Specifically, it outlines three main customer acquisition strategies: paid growth through advertising, viral growth by designing products for sharing, and sticky growth by retaining existing customers. The document then delves deeper into building an outbound sales funnel and playbook for hunting different types of customers in a business-to-business context on a relatively low budget through various stages of lead generation, nurturing and closing. It provides examples of tools and metrics to optimize this process.
Digital Strategies for International Markets | Kevin Moran | IMS MarketingEnterprise Ireland
This document discusses the importance of putting digital marketing at the center of an international business strategy. It provides 6 strategic considerations for digital marketing before building a website: 1) defining business goals, 2) targeting markets, 3) sharpening value propositions for different markets, 4) researching the digital landscape, 5) creating a digital marketing plan, and 6) aligning business processes. The document outlines survey findings on companies' digital investments and provides examples of successful client digital strategies that followed these fundamentals.
Digital Strategies for International Markets | Kevin Moran | IMS MarketingEoin O Siochru
This document discusses the importance of putting digital marketing at the center of an international business strategy. It provides 6 strategic considerations for digital marketing before building a website: 1) defining business goals, 2) targeting markets, 3) sharpening value propositions for different markets, 4) researching the digital landscape, 5) creating a digital marketing plan, and 6) aligning business processes. The document outlines survey findings on companies' digital investments and provides examples of successful client digital strategies that followed these fundamentals.
Adthena Breakfast Briefing: Changing the GameAdthena
The presentations from Adthena's Autumn breakfast briefing 'Changing the Game: Using actionable insights to get ahead in search.'
Agenda
Ian O’Rourke, Adthena CEO - Adthena - Introduction
James Clark & Miguel Cedeno, Coast Digital - Building a competitive strategy with digital intelligence
Thomas Fletcher, Jet2 - Case Study: Driving improvements in search
Guy Tonkin, Resolution Media - Precision Marketing in a Private World
Angelo Di Lascio, Unibet (Kindred Group) - Harnessing the Power of Search Term Opportunity with Adthena
Ashley Fletcher, Adthena - Adthena Product Update
Similar to Birmingham Online Seller Meetup 27th April, 2016 (20)
Unlocking the Power of Amazon Video AdsDaytodayebay
Explore the advantages of Video Advertising on Amazon. Elevate your brand's first impression, boost click-through rates, and enhance conversion rates. With quick previews and compelling brand stories, captivate potential buyers right from the search results. Increase product reach and drive traffic to your Amazon page effectively.
How to launch a NEW product successfully on Amazon | BrightonSEO | Prabhat ShahDaytodayebay
There are millions of products on Amazon, and launching a new product can be challenging. This talk at BrightonSEO is about learning the steps to launch products successfully and getting things right the first time.
Key topics:
// Product Listing Optimisaiton
// Infographics and Videos
// Product Promotions
// Accelerating Product Reviews
// Amazon Branding Pages ( A+ )
// External Traffic and Tracking Success
Contact: https://www.daytodayebay.co.uk/contact-us/
How To Drive Incremental Sales on Amazon – We Found The Missing LinkDaytodayebay
This document discusses how to measure the incremental impact and return on ad spend (ROAS) of Amazon search ads by accounting for the effect on organic sales. It recommends splitting campaigns by search intent, mapping visibility through heat maps, and calculating incremental ROAS based on paid sales from ads versus organic sales with and without accounting for ranking improvements from ads. Budget and sales scenarios are presented showing how ROAS can be improved through more advertising spend.
The document discusses 5 hacks for maximizing sales on Amazon using pay-per-click (PPC) advertising strategies. The hacks include using different PPC strategies tailored to individual product life cycles, considering conversion delays when evaluating performance, intelligently handling daily budget limits to increase participation in auctions, calculating bids instead of using rule-based bidding, and using bid adjustments tailored to different ad placements. The overall goal of the hacks is to optimize PPC campaigns on Amazon to increase sales and profitability.
How To Comply Your Product with European Product Safety LegislationDaytodayebay
This document discusses how to comply with European product safety legislation when selling products on Amazon in the EU. It outlines the six steps to CE marking: 1) identify applicable directives and standards, 2) verify product requirements, 3) determine if conformity assessment is needed, 4) conduct assessment, 5) create a technical file, and 6) affix the CE mark and declaration of conformity. Following these steps ensures products are safe and legal to sell in Europe. Non-compliance can result in blocked Amazon listings, legal liability, and import issues. The document provides resources to identify relevant directives and standards for different product types.
How to sell your Amazon Business for 1 Million pounds and moreDaytodayebay
This document discusses selling an "FBA business", which refers to a third-party seller's Amazon business. It addresses what an FBA business is worth, who the potential buyers are, and lessons learned from failed deals. The potential buyers are described as corporate dropouts, investors, strategics looking to consolidate, and other consolidators. Examples are given of deals that failed due to issues like being too greedy, lacking proper accounting, having a negative sales trend, or engaging in black hat tactics. An ideal FBA business to sell is described as having 30% diversified product lines, 25% margins, 20% yearly growth over 4 years, an absent owner, and premium brands.
Channel Listings Within an ERP Software - Khaos ControlDaytodayebay
This document provides an overview of business management solutions that allow users to import existing listings, integrate shipping, and manage stock from suppliers. It includes sections on Amazon FBA, current assets in different currency accounts, return processing actions, a simple price manager comparing competitor prices to your own, and thanks the viewer for watching.
How to Create Amazon Advertising Campaigns Without Targeting Any KeywordsDaytodayebay
Traditionally Amazon Advertising has been focussed on keywords until very recently when they rolled out Product Targeting and Category Targeting. I have successfully tested both and found they can be better than keywords targeted ads.
Find out more -- https://www.daytodayebay.co.uk/
eBay Competitive Intelligence For Online Sellers, Anojan Abel, SheltrendDaytodayebay
Anojan Abel, founder at Shelftrend talks about how competitor research can help your business find the right product to sell and improve your current offerings.
This document lists and describes 21 different Amazon tools that can be used to research keywords, analyze product rankings and sales, run A/B tests, identify relevant keywords, check for misspellings and errors, track prices, and more. Many of the tools allow searching across multiple Amazon domains and provide data on search volumes, competitor rankings and offerings, converting versus non-converting keywords, and estimated sales revenues to help optimize Amazon listings and marketing. Several of the tools provide free trials.
This document provides an overview of VAT (Value Added Tax) for ecommerce and online businesses. It discusses the basics of VAT including how it is calculated at 20% of sales price and divided by 6. It also covers different VAT schemes businesses can register for, including the Standard Scheme, Flat Rate Scheme, and Annual Scheme. The document notes upcoming changes to VAT law taking effect in April 2019, and provides examples of zero rated goods and how VAT applies to drop shippers based on place of supply. The presentation aims to explain the key concepts ecommerce businesses need to know about VAT.
Prabhat talks about some of the Amazon SEO tools that can help your product rank successfully on Amazon.
Presented at Europe's largest SEO conference -#BrightonSEO in September 2018.
Finding the right products and best practices - Autumn FairDaytodayebay
In this presentation, we discuss how to go about finding the right product to sell and listing best practices on Amazon. Below are the topics covered:
Understanding market size and the competition
Determining if it is a fad or a growing market
Who is your target market?
Setting a price and understanding the margin
Optimising your product listing for Amazon's search criteria and using Amazon's marketing services
Planning for the future – is your product scalable?
5 Ways To Source Goods From China - Huw JohnstoneDaytodayebay
This document outlines 5 ways to find suppliers in China:
1. Using online marketplaces like Alibaba but being careful of limited verification of factories.
2. Attending trade fairs but they may have limited factory verification and exhibitors are restricted by cost.
3. Visiting markets in China but this requires Mandarin and has costs associated with travel.
4. Getting referrals as your business network grows but referrals can be difficult to obtain.
5. Using sourcing agents who have experience and relationships but they charge fees and not all are trustworthy, especially for small projects.
The Importance of Integration - Khaoscontrol CloudDaytodayebay
Jason from Khaos control cloud shared his story of selling on eBay and showed us how he saved time using his own system to process the orders. An ERP solution is there to save you time and money and build a seamless ecommerce system where each process of selling online is integrated from product listing, processing orders, customer support to accounting.
How 3PL is Changing Retail Landscape by Iain Hill - VdepotDaytodayebay
Iain talks about how fulfilment is a crucial part of any e-commerce business and how 3 PL can help scale up your business quicker.
Reach out to Iain - http://vdepot.co.uk/
How to Fix the Import Error in the Odoo 17Celine George
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
27. Presented by Karl Ciz
COMMON E-COMMERCE MISTAKES AND
HOW TO AVOID THEM
28. ◼ Wrong products Source
STARTING OFF
◼ Wrong markets Test Trading
◼ Poor Web design Don’t DIY
◼ Processing Issues Internal Process & People
◼ Visibility SEO – “Content is King”
29. ◼ Broken Rules / Acct Suspension KNOW your platforms
◼ Wrong platform Test trade each channel
E-COMMERCE & PLATFORMS
◼ Wrong product Choose best seller first
◼ Differing product SKUs NEVER – Mapping is solution
30. ◼ Overselling Use stock control options
◼ No traffic Content? Pricing? Product?
◼ No policies Define clearly / promote
◼ Poor product pictures Bigger pictures
E-COMMERCE & PLATFORMS CONTINUED
◼ Poor customer service Encourage reviews
31. ◼ Returns Policies, sizing guides & description
◼ Customer Service Reduced by tracking
◼ Tracking Use tracking where possible
◼ Packing errors Use scanning to reduce
◼ High cost shipping Broker rates
ORDER PROCESSING
◼ Inefficient picking Use pick sheets
32. ◼ Scaling Using existing processes
◼ Product catalogue ???????
◼ Process reviews ?????
MOVING FORWARD - SOLUTIONS
◼ Key processes automated ??????
Ask yourself……
Do I have an e-commerce strategy?
33. Any questions?
StoreFeeder is represented in the room – feel free to talk to us!
Email: Hello@storefeeder.com
Call : 0115 784 2157
Website: www.storefeeder.com
THANK YOU
34. 6 Tips for eCommerce Fulfilment
The Arden Hotel Birmingham
27th April 2016
36. Experience
Your Fulfilment Experience?
1. Not quite started yet
2. I do it all myself (from home)
3. I do it all myself with (additional storage)
4. I own a warehouse and have a team
5. I outsource my fulfilment
What is your biggest fulfilment challenge?
56. Tip #5 Scalability
Orders
Time
Self Fulfilment House Own Warehouse
Garage/Spare room
Self Fulfilment
Sales growth
Investment in core
business rather than
fulfilment
Big enough
Money to have own
investment
60. 2
The problem with trading overseas…
• Selling into countries with different currencies.
• Currencies change in value every second, affecting your profit.
• Service requirement to collect multi-currency revenue and exchange into GBP.
• Marketplaces and service providers can charge up to 4% for this service.
• GBP:EUR Wholesale Rate: 1.2910
• Marketplace exchange rate: 1.3426
• Cost to the Merchant: £800
Example on a transfer of £20,000
61. 3
In the last 6 months…
ECB dropped interest rate to 0%
• GBPEUR has dropped from a high of 1.43 to its lowest levels in 2 years
The US Federal Reserve raised the base rate for the first time since 2006 in
December 2015
• GBPUSD fell from the 1.60-1.50 range it traded in from October 2014, now
trading around 1.40
• Around 7% increase in the value of USD against GBP.
Why does this matter to online sellers?
• Can translate into more profit, sales or both
• What price would your business suffer at? What protection do you have from
that happening?
• Using a World First solution will save you 1-2.5% of your total overseas
marketplace turnover.
63. World First eCommerce Solution
4
• World First provides local bank
account details unique to you
• Provide this to each marketplace you
are on
• The local currency is then sent to this
account
• World First then converts your
revenues at the best possible exchange
rate at a time agreed with you
• World First then deposit this money
into your home account
64. The World First Advantage
5
• Better rates than the marketplace offers – you receive more £ for your €, $ or ¥
- and avoid unnecessary currency conversions
• Two options:
• Automated solution – runs in the background, saves you money without
you having to do anything once set up, sweeps straight to your business
bank account
• More control – set up firm/limit orders to achieve specific rates, fix rates
for future payments, weeks months or even years ahead (‘forward
contracts’), pay VAT/suppliers
65. The World First Advantage
• Best-in-class platform, World First Online
7
• Partnerships with the biggest marketplaces, helping you to expand your international
sales
• Dedicated eCommerce consultants, who can help you negotiate fulfilment,
localisation, listings and – importantly – international payments!
• Our clients rate our service at 98% on Feefo and they’ve helped us to win a
5-star accreditation on the website.
• Opening an account is easy – can be done online in 5 minutes at www.
worldfirst.com or call 020 7801 1068.
66. Thank you for your time.
Any questions?
4
Craig Agutter & Mark Bond, eCommerce
World First
0207 801 1068
etailers@worldfirst.com
67. Did you find this event useful ?
Please write your testimonials.
68. Register Masterclasses on our website www.onlineselleruk.com
Available
Training >
| 28th
April
@ Comfort Inn Hotel, New Birmingham Street
| 9th
June
| 13th
July