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Soomaa NP © Arne Ader
Paanajärvi NP © Viktor Gritsuk
BIOEUPARKS WP5 COMMUNICATION
Exploiting the potentialities of solid
biomasses in EU Parks
Zoltán Kun, Executive Director
PAN Parks Foundation
Paanajärvi NP ©Viktor Gritsuk
Who we are
Photo: Simon Kertys
© Bruno D’Amicis
PAN Parks is the only European-wide organisation
focusing on the protection of wilderness areas
©iStock/Graeme Purdy
European Parliament
special report on
wilderness
• adopted on 3 February 2009
• PAN Parks is quoted as best
practice example to combine
wilderness management and
tourism
Our achievements
Majella NP © Barbara Mayer
EC Presidency
Conference in Prague,
May 2009
• adopted the Agenda for
Europe’s wilderness with 24
recommendations
• Policy
• Awareness building
• Information needs
• Supporting capacity
Our achievements
The
European
Wilderness
Preservatio
n System
What is PAN Parks?
Paanajärvi NP ©Viktor Gritsuk
WP5 Communication
• disseminate “BIOEUPARKS” on local, national and European
scale in order to make this initiative known and contribute to the
debate on biomass production and its conversion in energy,
included al issues linked with the environmental sustainability of
such operations
Majella NP © Bruno D’Amicis
How to implement WP5
Every partner plays a
role!
• PAN Parks leader eg drafting
communication plan
• Legambiente: project website and
graphic layout
• National workshops and national
activities
• Ad hoc meetings
• International conference
Soomaa NP © Arne Ader
Tools
• Informative material
• Project website
• Press releases, articles and
publications
• Social media platforms
• National conferences
• Ad Hoc meetings
How to implement WP5
Oulanka NP © Paavo Hamunen
Three documents were
prepared in advance of
the kick-off meeting
• Draft communication plan
(including after project elements) –
living document
• PR
• Questions & Answers – project
facts to ensure we speak the same
language – living document
How to implement WP5
Majella NP © Bruno D’Amicis
To be prepared after the
kick-off meeting
• project graphic desing
• website and other online
communication tools – see social
media question
• online database with seniors’
stories
• report of the results (including
evaluation questionnaires)
How to implement WP5
Facebook, Twitter, Linkedin, Pinterest
Youtube.com
Q1: What SM platforms should be used
Fulufjallet NP © Vitantonio Dell’Orto
Your perceptions of the
project can help to design
the graphic outlook of the
project
• Parks - green
• Biomass - sun
• Europe - map
• ....
Q2: what are your connotations
We have to use every opportunity to
communicate with our target groups
• take group photo of kick-off meeting
• send video messages
• use of skype or gotomeeting to ensure maximum interaction
within the consortium
• any additional requirements from EC?
Oulanka NP © Paavo Hamunen
How to implement WP5
www.panparks.org
THANK YOU!
I Walk 4 Wilderness

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BioEUParks project WP5

  • 1. Soomaa NP © Arne Ader
  • 2. Paanajärvi NP © Viktor Gritsuk BIOEUPARKS WP5 COMMUNICATION Exploiting the potentialities of solid biomasses in EU Parks Zoltán Kun, Executive Director PAN Parks Foundation
  • 3. Paanajärvi NP ©Viktor Gritsuk Who we are Photo: Simon Kertys © Bruno D’Amicis PAN Parks is the only European-wide organisation focusing on the protection of wilderness areas
  • 4. ©iStock/Graeme Purdy European Parliament special report on wilderness • adopted on 3 February 2009 • PAN Parks is quoted as best practice example to combine wilderness management and tourism Our achievements
  • 5. Majella NP © Barbara Mayer EC Presidency Conference in Prague, May 2009 • adopted the Agenda for Europe’s wilderness with 24 recommendations • Policy • Awareness building • Information needs • Supporting capacity Our achievements
  • 7. Paanajärvi NP ©Viktor Gritsuk WP5 Communication • disseminate “BIOEUPARKS” on local, national and European scale in order to make this initiative known and contribute to the debate on biomass production and its conversion in energy, included al issues linked with the environmental sustainability of such operations
  • 8. Majella NP © Bruno D’Amicis How to implement WP5 Every partner plays a role! • PAN Parks leader eg drafting communication plan • Legambiente: project website and graphic layout • National workshops and national activities • Ad hoc meetings • International conference
  • 9. Soomaa NP © Arne Ader Tools • Informative material • Project website • Press releases, articles and publications • Social media platforms • National conferences • Ad Hoc meetings How to implement WP5
  • 10. Oulanka NP © Paavo Hamunen Three documents were prepared in advance of the kick-off meeting • Draft communication plan (including after project elements) – living document • PR • Questions & Answers – project facts to ensure we speak the same language – living document How to implement WP5
  • 11. Majella NP © Bruno D’Amicis To be prepared after the kick-off meeting • project graphic desing • website and other online communication tools – see social media question • online database with seniors’ stories • report of the results (including evaluation questionnaires) How to implement WP5
  • 12. Facebook, Twitter, Linkedin, Pinterest Youtube.com Q1: What SM platforms should be used
  • 13. Fulufjallet NP © Vitantonio Dell’Orto Your perceptions of the project can help to design the graphic outlook of the project • Parks - green • Biomass - sun • Europe - map • .... Q2: what are your connotations
  • 14. We have to use every opportunity to communicate with our target groups • take group photo of kick-off meeting • send video messages • use of skype or gotomeeting to ensure maximum interaction within the consortium • any additional requirements from EC? Oulanka NP © Paavo Hamunen How to implement WP5
  • 16. I Walk 4 Wilderness

Editor's Notes

  1. There are not too many areas, but we are going to get 2 more in this year (Kure Mountains and Dzukija) and there are more potential PAN Parks There are a few countries where having PAN Parks wilderness is not possible, but there is wilderness The Million Target
  2. But do we actually deliver on this if we keep focusing only on verification?
  3. Some wilderness values that can be experienced in PAN Parks
  4. Ways to explore PAN Parks
  5. Other special exciting activities in PAN Parks
  6. Local tourism partners are not that much different in more and less developed countries. They struggle very similar problems and need very similar trainings.
  7. Local tourism partners are not that much different in more and less developed countries. They struggle very similar problems and need very similar trainings.