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Communication activities by Armstrong

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Communication activities by Armstrong

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Communication activities by Armstrong

  1. 1. • • • •
  2. 2. Stakeholder briefings Energy Live News Conference Media roundtable discussions COP21
  3. 3. EU Parliament Magazine (Belgium) OpenBelgium (Belgium) FAZ Sonntagszeitung (Germany) Trombinoscope (France)
  4. 4. Communication Strategy: Three pillars CLARITY Planning, measurement & evaluation. CONTENT Flexible, understandable, user-centric. COLLABORATION People & partnerships. 7
  5. 5. • 10% rise in awareness of Copernicus programme over 12 month period • 10% increase in access to CAMS data • Quality Assurance: Predominant “user satisfaction” rating 4 (good) out of 5 for our events STRATEGIC • Participate in 55 events • Partner in a min. of 10 activities (EC, ESA, EUMETSAT, …) • Launch training resources for users by Q4 • User research and evaluation (including web) underway by end Q2 OPERATIONAL
  6. 6. Scientists, Academics & Researchers Policy Makers & local planning authorities Industries (e.g. Water, Energy) Downstream Specialist SMEs, consultants & businesses Media (as multipliers) Primary
  7. 7. • • • • • 10
  8. 8. Thank you Silke Zollinger, Press & Events Manager Eva Remete, Web Officer Francesca Fusco, Event & Support Officer David Armstrong, Team Leader

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