Big issue and Representation
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This document discusses analyzing front covers of The Big Issue magazine to comment on stereotypical representations. The learning objective is to analyze Big Issue front covers and comment on any stereotypical representations found within them. In 3 sentences or less.
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Unit 1 Representation Exam Revision
1. The document provides guidance for revising skills needed for an exam on media representations. It contains two practice tests to help consolidate knowledge and skills in analyzing media features and writing exam answers.
2. The practice tests include questions that require identifying, explaining, comparing, analyzing, assessing, and evaluating how different techniques are used to create meaning in media texts. Model answers are provided to demonstrate the level of detail and use of concepts expected.
3. For each question, guidance is given on the command term being asked and the number of marks available. Key terms and theories are defined to help explain techniques like stereotyping and apply concepts to the questions.
Film and TV
This document provides an overview of key concepts in film and television studies. It outlines various textual and representation areas that are analyzed, such as language, technical elements, gender, age, social groups and ethnicity. It also summarizes several influential media theories, including those of Stuart Hall on encoding/decoding, Richard Dyer on stereotyping, and Laura Mulvey's concept of the male gaze. Finally, it lists different technical aspects of film and TV like mise en scene, sound, camera and editing, and provides links to additional resources on some of these topics.
Effects of Representations
Media representations can have both positive and negative effects on individuals, groups, and society. They can influence attitudes and behaviors through copycat behavior, education and information, socialization, objectification, and stereotypes. Representations can reinforce dominant ideologies but also potentially challenge them. The media is an effective vehicle for spreading dominant worldviews to wide audiences.
Dominant Ideologies Intro
Dominant ideologies in society include patriotism, family values, consumerism, religion, age, gender, class, and politics. The dominant ideology regarding women portrayed them in magazines as focused on beauty, appearance, and dieting in the 1900s-1950s and 1970s-now with an emphasis on slimness. Dominant ideologies are supported by the media like magazines, films, TV, music videos, advertisements, computer games, and newspapers to appeal to wide audiences and make people feel normal.
Constructing Representations (technical areas)
This document provides information and writing frames to analyze various media texts and how they construct representations that conform to dominant ideologies or genre expectations. It discusses analyzing film, TV, music videos, games, print media, and advertisements by referencing technical elements like mise-en-scene, camerawork, editing, sound, and layout and relating them to theories like the male gaze, stereotypes, reception theory, and moral panic. Sample writing frames are provided to demonstrate analyzing how meanings are created in specific texts through technical elements and applying relevant communication theories.
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Jean Baudrillard was a philosopher whose work analyzed how living in a postmodern, media-saturated environment shapes perceptions of reality. His concept of "simulacra" described how media representations of reality become exaggerated simulations that audiences may mistake for the real. Baudrillard argued that media coverage of events like wars presents a hyperreal version that distorts understanding of actual realities and priorities. His theories remain influential in analyzing how media constructs and influences perceptions of gender, sexuality, and current affairs.
Theory Continued
This document provides an overview of media representation theory and concepts for exam practice. It discusses key theories such as how media representations reflect the ideology and values of the producer. It also addresses how audiences can interpret representations in both passive and active ways and may be impacted both positively and negatively by media effects. Examples of potential impacts include copycat behavior, education, socialization, objectification, and reinforcement or challenging of dominant ideologies.
Basic Theories
This document provides an overview of media representation theory. It discusses key concepts from theorists such as Stuart Hall on encoding/decoding, Richard Dyer on stereotyping, and Laura Mulvey on the male gaze. Mulvey's theory suggests that media often sexualizes and objectifies women as objects of desire for a heterosexual male gaze through scopophilia, voyeurism, and exhibitionism. The document also covers audience effects theories, representation areas like gender and ethnicity, and technical elements of different media like film, advertising, gaming, and magazines.
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Unit 1 Representation Exam Revision
1. The document provides guidance for revising skills needed for an exam on media representations. It contains two practice tests to help consolidate knowledge and skills in analyzing media features and writing exam answers.
2. The practice tests include questions that require identifying, explaining, comparing, analyzing, assessing, and evaluating how different techniques are used to create meaning in media texts. Model answers are provided to demonstrate the level of detail and use of concepts expected.
3. For each question, guidance is given on the command term being asked and the number of marks available. Key terms and theories are defined to help explain techniques like stereotyping and apply concepts to the questions.
Film and TV
This document provides an overview of key concepts in film and television studies. It outlines various textual and representation areas that are analyzed, such as language, technical elements, gender, age, social groups and ethnicity. It also summarizes several influential media theories, including those of Stuart Hall on encoding/decoding, Richard Dyer on stereotyping, and Laura Mulvey's concept of the male gaze. Finally, it lists different technical aspects of film and TV like mise en scene, sound, camera and editing, and provides links to additional resources on some of these topics.
Effects of Representations
Media representations can have both positive and negative effects on individuals, groups, and society. They can influence attitudes and behaviors through copycat behavior, education and information, socialization, objectification, and stereotypes. Representations can reinforce dominant ideologies but also potentially challenge them. The media is an effective vehicle for spreading dominant worldviews to wide audiences.
Dominant Ideologies Intro
Dominant ideologies in society include patriotism, family values, consumerism, religion, age, gender, class, and politics. The dominant ideology regarding women portrayed them in magazines as focused on beauty, appearance, and dieting in the 1900s-1950s and 1970s-now with an emphasis on slimness. Dominant ideologies are supported by the media like magazines, films, TV, music videos, advertisements, computer games, and newspapers to appeal to wide audiences and make people feel normal.
Constructing Representations (technical areas)
This document provides information and writing frames to analyze various media texts and how they construct representations that conform to dominant ideologies or genre expectations. It discusses analyzing film, TV, music videos, games, print media, and advertisements by referencing technical elements like mise-en-scene, camerawork, editing, sound, and layout and relating them to theories like the male gaze, stereotypes, reception theory, and moral panic. Sample writing frames are provided to demonstrate analyzing how meanings are created in specific texts through technical elements and applying relevant communication theories.
Baudrillard
Jean Baudrillard was a philosopher whose work analyzed how living in a postmodern, media-saturated environment shapes perceptions of reality. His concept of "simulacra" described how media representations of reality become exaggerated simulations that audiences may mistake for the real. Baudrillard argued that media coverage of events like wars presents a hyperreal version that distorts understanding of actual realities and priorities. His theories remain influential in analyzing how media constructs and influences perceptions of gender, sexuality, and current affairs.
Theory Continued
This document provides an overview of media representation theory and concepts for exam practice. It discusses key theories such as how media representations reflect the ideology and values of the producer. It also addresses how audiences can interpret representations in both passive and active ways and may be impacted both positively and negatively by media effects. Examples of potential impacts include copycat behavior, education, socialization, objectification, and reinforcement or challenging of dominant ideologies.
Basic Theories
This document provides an overview of media representation theory. It discusses key concepts from theorists such as Stuart Hall on encoding/decoding, Richard Dyer on stereotyping, and Laura Mulvey on the male gaze. Mulvey's theory suggests that media often sexualizes and objectifies women as objects of desire for a heterosexual male gaze through scopophilia, voyeurism, and exhibitionism. The document also covers audience effects theories, representation areas like gender and ethnicity, and technical elements of different media like film, advertising, gaming, and magazines.
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The document discusses how audiences are positioned when consuming media texts. It identifies several elements that help define audience positioning, including the camera position, mode of address, and whether the gaze is from a male or female perspective. It provides examples of different modes of address and the implied audience roles and relationships that result. The document also discusses reception theory and how audiences can have preferred, negotiated, or oppositional readings of media texts. It concludes by defining open, closed, and polysemic texts and how they allow for varying levels of interpretation.
Audience Positioning and Media Effects
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Target Audience
The document discusses how media producers define and categorize audiences. It explains that producers research audiences to learn about their age, gender, ethnicity, location and other attributes. This research informs how producers create media texts that will appeal to target audiences. The document also contains quizzes and tasks about defining audiences for different media products based on these demographic and psychographic factors.
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Section B Revision Session
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Section A Revision Session
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This document provides an overview of the exam focus and structure for Section B. Section B will focus on the TV shows Stranger Things and Deutschland 83 which students have studied. Question 4 will focus on theories of narrative/genre such as Propp's character types or Todorov's narrative theory. Question 5 will involve an in-depth analysis comparing and contrasting the two TV shows by looking at areas like representation, audience theory, or genre theory while drawing on theorists like Hall, Barthes, Neale. The document provides example structures for answering different questions and lists relevant media language and theories students could reference in their answers.
Section A Revision Session
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The mock exam will consist of two sections. Section A will focus on questions related to music videos and print advertisements, analyzing how they use media language and representations to sell to audiences. Section B will ask questions about one of the long-form TV drama case studies, relating it to theories of Steve Neale, Todorov, Propp, and Hall. Sample questions will analyze the music videos "Unfinished Sympathy" and "Titanium" or require explaining how one case study relates to the specified narrative and representation theories.
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The document outlines several research and planning tasks to be completed in the next week for a Bauer research presentation. It includes researching background information on Bauer such as ownership, management, financials, media produced, and mission. Students are asked to provide examples of Bauer magazines and analyze typical style, genre, audience and aim. Additional tasks involve choosing three fashion websites, one from Bauer and two others, to screen shot, analyze layout/design, and upload to blogs. A target audience profile must also be created discussing demographic and psychographic factors with included guidance links.
Y12 Mock Exam Overview
This document provides an overview of a mock exam, outlining that it contains two sections. Section A does not provide any details, while Section B lists two songs: "Unfinished Sympathy" by Massive Attack and "Titanium" by David Guetta. The purpose of the mock exam is highlighted as to outline expectations for the exam.
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- The products to be created are the front covers and contents pages for the first two editions of the print magazine, as well as the homepage and one additional page for the magazine's website.
- Across both the print and online products, there must be a clear sense of consistent branding that demonstrates they are part of the same cross-media production for the same target audience of 16-25 year olds from socioeconomic class AB.
Section B (Comedy)
The document discusses two comedy programs - The Simpsons and Room 101 - and their scheduling and appeal to audiences. The Simpsons airs Monday to Friday at 6:00-6:30pm on Channel 4, with each short episode offering easy escapism. Its characters and family-based stories are familiar and relatable. Room 101 airs Fridays at 8:30-9:00pm on BBC 2, and features celebrities discussing pet peeves, with varying types of humor from guests. Both shows appeal to audiences through their predictable formats and characters, as well as relatable themes.
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BIOLOGY NATIONAL EXAMINATION COUNCIL (NECO) 2024 PRACTICAL MANUAL.pptx
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BรI TแบฌP Dแบ Y THรM TIแบพNG ANH LแปP 7 Cแบข NฤM FRIENDS PLUS SรCH CHรN TRแปI SรNG Tแบ O ...
BรI TแบฌP Dแบ Y THรM TIแบพNG ANH LแปP 7 Cแบข NฤM FRIENDS PLUS SรCH CHรN TRแปI SรNG Tแบ O ...
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Big issue and Representation
- 1. Big Issue and Representation LO: To analyse Big Issue front covers to comment on stereotypical on representations