1) Microsoft provides business intelligence solutions that deliver insights to employees, leading to better, faster decisions. 2) The solutions include tools for analytics, reporting, dashboards and performance management that integrate with Microsoft applications and platforms. 3) Microsoft's business intelligence offerings provide a complete and integrated solution designed to deliver widespread intelligence throughout an organization.

1. Is not a isolated decision

2. People Drive Business Outcome

3. Microsoft Business Intelligence
Improving organizations
by providing business
insights to all employees
leading to better, faster,
more relevant decisions
Drive pervasive business performance
Implement a complete and integrated
business intelligence solution
Deliver widespread intelligence through
Microsoft Office
Meet enterprise needs with affordable
economics

4. Application Platform Infrastructure
Advance your business with IT solutions that maximize
business opportunity

5. Application Platform Infrastructure
Streamline Business Intelligence
Unified Pervasive
Rich Analytics Communications Productivity
And Collaboration Apps
Enterprise Class Data Platform
Website
Business Extensible Open And
Workflow Search Data UI XML File Security
Catalog Formats Framework
Secured, Well-Managed Infrastructure

6. Microsoft Offers an Unparalleled Degree
of Simplicity and Time-to-Value
Tightly integrated “all-in-one” technology solution…
increased manageability and the best economics
Comprehensive ability to integrate any data… Highly intuitive, visual tools…greater
improved data completeness productivity from developers to users
Information Delivery
Enterprise Client Portal
Source Data Marts Reporting
Systems
Business Insights
ERP Familiar,
Powerful
BI Tools
CRM Third Party
Applications
Interactive Reports
LOB
Enterprise Devices
ETL Data Data Analysis
Warehouse (OLAP, Data
Mining) Performance Scorecard
Familiar tools, look and Automated data integration and manipulation..… User empowerment to create own
feel…more productive users enhanced data integrity and reliability analyses and reports…time to value

7. Microsoft Offers an Unparalleled Degree
of Simplicity and Time-to-Value
Tightly integrated “all-in-one” technology solution… increased manageability and the best economics
Comprehensive ability to More hands-off data integration and manipulation..…
integrate any data… improved enhanced data integrity and reliability
data completeness
Source Information Delivery
Systems
Enterprise Client Portal
Data Marts Reporting
ERP Business Insights
Familiar,
Powerful
BI Tools
CRM Third Party
Interactive
Applications Reports
LOB
Enterprise Devices
ETL Data Data Analysis
Warehouse Performance
(OLAP, Data Scorecard
Mining)
Familiar tools, look & Highly intuitive, visual
feel.…more productive users tools… greater productivity User empowerment to create own
from developers to users analyses and reports….time to value

8. Microsoft Business Intelligence
An end-to-end integrated offering
Business
Performance
Scorecard PerformancePoint Server
ProClarity Analytics
Management 2007
Manager 2005
Applications
Office SharePoint Server
2007
Office Excel
2007
SQL Server SQL Server 2005
SQL Server 2005 Reporting
2005 Analysis
Integration Services Services
Services
BI
Platform SQL Server 2005

9. DELIVERY
SharePoint Server
Reports DashboardsWorkbooks Analytic Scorecards
Excel
Views Plans
END USER TOOLS & PERFORMANCE MANAGEMENT APPS
Excel PerformancePoint Server
BI PLATFORM
SQL Server SQL Server
Reporting Services Analysis Services
SQL Server RDBMS
SQL Server Integration Services

10. Let’s begin the exciting journey!

11. First, the road map…..
OLTP Client Portal
Analytical Applications
(Microsoft, 3rd party)
Office/SharePoint
Query and
CRM DW, Reporting
ERP ODS
Analytical Devices
Integration Data Analysis Components
LOB Services (OLAP, DM)
(ETL)
Analytic Platform
.NET Framework (IIS, ASP, Net, CLR)
& SQL Server (Relational, Multidimensional, XML)
BI Development and Management Tools SQL Server Management Tools

12. SQL Server 2005 Integration Services
Enterprise Data Integration Platform
Metadata Development
Management Productivity
Impact and Development
Lineage Analysis Environment
from source with visual
systems to cubes debugging and
version control
Enterprise Data Extensible
Integration Architecture
Scalable data Plug in custom
integration components
platform with written in C# or
parallel pipeline call existing
architecture business logic
using VB.NET
Microsoft Confidential.

13. Opportunities for Partners
ISVs solution providers
Develop SSIS packages for specific industry or
LOB applications
Eg SSAS
Eg ERP-Link (SAP)
SIs
Develop skills to use SSIS in helping customer
move data
Develop a practice (service offering) for ETL
work.

14. Next, the guts….
OLTP Client Portal
Analytical Applications
(Microsoft, 3rd party)
Office/SharePoint
Query and
CRM DW, Reporting
ERP ODS
Analytical Devices
Integration Data Analysis Components
LOB Services (OLAP, DM)
(ETL)
Analytic Platform
.NET Framework (IIS, ASP, Net, CLR)
& SQL Server (Relational, Multidimensional, XML)
BI Development and Management Tools SQL Server Management Tools

15. Enterprise DW platform
Scale and Manage huge data
warehouses
Always On High Availability
Simplified Manageability reduce
TCO
Without the need for specialized
hardware

16. SQL Server 2005 Analysis Services
Enhanced OLAP and data mining capabilities
Unified KPI Framework
Dimensional Experience the
Model manageability of a
Enjoy the power rich centralized
of a combined repository for
metadata model – definition and
the UDM – storage of KPI’s
bridging the that are easily
flexibility of made available
relational reporting for end-user
with the consumption via
performance of e.g. MSB, Excel
the classic OLAP SharePoint
Business Data Mining
Intelligence Create a new
Wizards breed of predictive
Enable even the analysis
most novice users applications
to build BI models through a rich
and projects set of data
addressing some mining tools
of the more and predefined
complex BI algorithms
scenarios
Microsoft Confidential.

17. http://www.olapreport.com/market.htm
Updated March 2007 Data from Oracle includes
Siebel Analytics

18. SQL Server 2005 Reporting Services
Presentation Quality Enterprise Reporting
Report Report
authoring management
Visually design Manage report
reports & categorization,
layout via the data sources,
Report security,
Designer subscriptions
via the Report
Manager
Model design
End user report Design
creation semantic
Enable end users models that
to dynamically map to real
create their own business
Ad-hoc reports entities via the
via the Model
Report Builder Designer

19. Opportunities for Partners
ISVs solution providers
Develop software solutions on SQL 2005
Mission Critical, Enterprise Ready
Comes with Reporting and Analytics capability.
SIs
Unlock the potential of SQL 2005 customers
with Analytics
Help them perform data analysis/data mining,
with Excel!

20. Uniquely positioned to provide the best user
experience for the masses…..
OLTP Client Portal
Analytical Applications
(Microsoft, 3rd party)
Office/SharePoint
Query and
CRM DW, OD Reporting
ERP S
Analytical Devices
Integration Data Analysis Components
LOB Services (OLAP, DM)
(ETL)
Analytic Platform
.NET Framework (IIS, ASP, Net, CLR)
& SQL Server (Relational, Multidimensional, XML)
BI Development and Management Tools SQL Server Management Tools

21. Deep Analytics: Performance Point
Advanced analytics for every decision maker
21 Microsoft Confidential.

22. Analytics for the masses: Office Excel 2007
New powerful analysis tools for up to 1M rows of data
Conditional Data
Formatting Connection
Spot trends and Library
exceptions in Quickly access
your data to the most
better inform common data
your decisions sources in your
enterprise for
data analysis
Publish Pivot Table
The Server 2007 Against SQL
Server Analysis
Enhanced Services
Sorting and
Filtering Analyze data
with new
Sort by cell color PivotTable tools
or filter data by and enhanced
quarter to work support for SQL
with only the Server Analysis
data you need Services
22 Microsoft Confidential.

23. Office SharePoint Server 2007
A single entry point for all your information
Alerts/ Excel Services
Subscription Create fully
Alerting the users of interactive
new information web based
being published on data-bound
the portal worksheets,
including charts,
tables, and
PivotTable views
without any
custom coding
Secure Sharing Dashboards
Safeguard Create
sensitive rich, interactive
information by dashboards that
controlling access assemble and
to worksheets. display business
With Excel information from
Services Web- disparate
enabled sources, using
access, you can built in web parts
limit what users such as dynamic
can (KPI) and Office
view, protecting Excel 2007
the underlying spreadsheets
data and models
23 Microsoft Confidential.

24. Opportunities for Partners
ISVs solution providers
Develop solutions on our Analytics Clients
SIs
Entice customers with SQL to unlock the
potential of their data with analytics
Use familiar interfaces such as Excel or
Sharepoint to present data
Develop a practice (service offering) for data
analytics.

25. BI : on-the-go

26. Search Center
Search
Tabs
Action Links
Statistics
High
Confidence
Matching
Keywords
and
Core Best Bets
Results

27. Finding People
View by
relevance or
Refine results using social distance
various properties
Locate and contact
people and
experts using
social networking

28. And our unique value
proposition?
Tight end to end integration
…and not just about BizTalk and SPS

29. End to end integration…
OLTP Client Portal
Analytical Applications
(Microsoft, 3rd party)
Office/SharePoint
Query and
CRM DW, OD Reporting
ERP S
Analytical Devices
Integration Data Analysis Components
LOB Services (OLAP, DM)
(ETL)
Analytic Platform
.NET Framework (IIS, ASP, Net, CLR)
& SQL Server (Relational, Multidimensional, XML)
BI Development and Management Tools SQL Server Management Tools

32. financefs1 appserv1
IP 192.168.3.42 IP 192.168.3.23
Admin ASmith Admin ASmith
OS Win2003 OS Win2003
deptfs4 appserv2
IP 192.168.3.99 IP 192.168.3.26
Admin RDecker Admin ASmith
OS Win2003 OS Win2003
wwwserv prntserv1
IP 192.168.3.44 IP 192.168.3.12
Admin RDecker Admin JHaug
OS Win2003WE OS Win2000 SP4
sql3
fw4
IP 192.168.3.20
192.168.3.1 /
IP Admin WMoreno
192.168.1.1
Admin RDecker OS Win2003
OS Embedded

33. Switch21 production Switch17
IIS-dev-1 web development
Switch22 production
IIS-dev-2 web development
SAN-acctg-1 production storage
SQL-dev-1 DB development
SAN-acctg-2 production storage
SQL-dev-2 DB development
IIS-staging-1 web testing
IIS-live-1 production web
IIS-staging-2 web testing
SQL-staging-1 DB testing
IIS-live-2 production web
SQL-staging-2 DB testing
SQL-live-1 production DB
Backup-acctg-1 production backup storage
SQL-live-2 production DB
Backup-acctg-2 production backup storage
Backup-live-1 production backup
UPS18 UPS13

34. Are we there yet?

35. 35

36. © 2006 Microsoft Corporation.
All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The
information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must
respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any
information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS
PRESENTATION