Simon Mainwaring presented on using social media to build business, profits, and social impact. He discussed social media engagement trends, noting that brands must seek to celebrate and empower their communities rather than just acquire consumers. His presentation focused on the "We First" vision of using social media to benefit customers and society in addition to businesses. The presentation concluded by providing contact information for attendees to receive additional training materials and information from Simon Mainwaring on social branding strategies.

1. Simon Mainwaring
Using Social Media to
Build Your Business,
Profits and Social
Impact.
PRESENTED October 16, 2012

22. Goal: Build Social and Brand Value

24. Social Engagement Trends:
“The future of profit is
purpose.”
“Brands must be the chief
celebrant, not celebrity, of
their communities.”
“Brands must seek
consumer action, not
acquisition.”
Simon Mainwaring, Author, We First

63. We First Vision

64. Thank you, Belmont U.
To instantly get these slides, this video and three free social
branding training videos for your company PLUS information
about a special training program offer, text your name and
email to:
310 - 660 - 7221
Twitter: @SimonMainwaring
Email: Simon@WeFirstBranding.com