This document provides an overview of Roland Barthes' work on mythologies and the production of myth. It discusses Barthes' understanding of how myths work on a semiotic level through signifiers and signifieds. It also outlines seven key rhetorical figures that Barthes sees as typical of bourgeois ideology in mythical rhetoric, such as neither/norism, the quantification of quality, and the privation of history. The document provides examples to illustrate several of these figures.