This document summarizes advertising trends in Bangalore, India from August 1-7, 2014 based on data from TC&S (Therefore Consulting and Solutions Pvt. Ltd.). It finds that the top sectors for advertising were online shopping, web services, real estate, and personal accessories. Most ads were for small or quarter page sizes, and were located on the bottom or center of pages. The top publications for ads were Vijay Karnataka, Times of India, and Mirror.
This document summarizes advertisement trends in Bangalore from August 1-7, 2014 based on data from TC&S. It finds that online shopping, web services and real estate saw the most advertisements. Most ads were for small or quarter page sizes, and were located on the bottom or center of pages. Specific sectors like online shopping and personal accessories are analyzed in more detail, showing top performing page numbers, positions and genres. Publication-wise, Times of India and Economic Times saw the most ads.
Chennai newspaper weekly ppt from 1st to 7th aug'14CognitiveIndia
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
This document provides a summary of advertising trends in Chennai, India from August 1-7, 2014 based on data from The Times of India newspaper. The top five sectors for advertising were services, online shopping, education, personal accessories, and textiles/clothing. Most ads were for full page or quarter page sizes. The most common page locations were bottom, center, and bottom left/right. The top genres varied by sector but included city news, variety, sports news, and general news sections.
This document provides advertising trend data from July 25th to 31st in Bangalore, India. It analyzes ad size, category, publication and page trends. The top five sectors by ad spending were online shopping/web, real estate, education, services and personal accessories. Banners and small ads comprised over 70% of ad sizes. Page 3 and 5 received the most education ads while pages 1, 3, 5 and 19 had most online shopping ads. Times of India and Vijay Karnataka had the largest shares of total ads between 27-33%.
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
This document summarizes advertisement trends in Bangalore from August 1-7, 2014 based on data from TC&S. It finds that online shopping, web services and real estate saw the most advertisements. Most ads were for small or quarter page sizes, and were located on the bottom or center of pages. Specific sectors like online shopping and personal accessories are analyzed in more detail, showing top performing page numbers, positions and genres. Publication-wise, Times of India and Economic Times saw the most ads.
Chennai newspaper weekly ppt from 1st to 7th aug'14CognitiveIndia
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
This document provides a summary of advertising trends in Chennai, India from August 1-7, 2014 based on data from The Times of India newspaper. The top five sectors for advertising were services, online shopping, education, personal accessories, and textiles/clothing. Most ads were for full page or quarter page sizes. The most common page locations were bottom, center, and bottom left/right. The top genres varied by sector but included city news, variety, sports news, and general news sections.
This document provides advertising trend data from July 25th to 31st in Bangalore, India. It analyzes ad size, category, publication and page trends. The top five sectors by ad spending were online shopping/web, real estate, education, services and personal accessories. Banners and small ads comprised over 70% of ad sizes. Page 3 and 5 received the most education ads while pages 1, 3, 5 and 19 had most online shopping ads. Times of India and Vijay Karnataka had the largest shares of total ads between 27-33%.
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
The document contains tips for anger prevention and management, including knowing yourself, doing important tasks before they become urgent, learning from mistakes instead of getting angry, choosing a job you love to avoid anger, organizing your mind and desk, making decisions to reduce indecision and anger, working to fight anger, and using common sense to reduce anger in yourself and others. It also provides contact information for an organization called the Renewable Energy Federation.
- The document provides a directory of businesses and venues located in various towns in South Africa, including Henley on Klip, Meyerton, Three Rivers, Vereeniging, Vanderbijlpark, and Sasolburg. It also includes an editor's note on upcoming events and entertainment. The directory section is followed by articles on various topics such as Pilates exercise, a new columnist for the magazine, gaming habits, and debates around renting vs buying property.
The document discusses key economic trends for India in 2014. It notes that India's economic growth has slowed significantly in recent years and inflation remains high. Several challenges are hampering the economy, including a large fiscal deficit, sluggish industrial growth, and a growing trade deficit. The new government elected in 2014 will need to take swift action to boost growth, manage inflation, reduce the fiscal deficit, and revive business confidence. Rural consumption is one bright spot amid the challenges and will remain important for the economy. The document outlines these economic issues and their implications for macroeconomic growth in India.
The document contains testimonials from various customers about the ecoInsight energy audit and proposal software. Customers say that ecoInsight has helped increase their lighting retrofit sales by up to 50% by creating more professional proposals. It also allows customers to perform assessments and create proposals more quickly and easily. Overall, customers find that ecoInsight gives them a competitive advantage and has helped them win more business.
How to respond to communicative behaviors in dementiaYayabelle
The document provides tips for interacting with individuals experiencing distressing behaviors related to conditions like dementia. It advises not to confront or argue, but to redirect conversations, validate feelings, and reassure the individual through distraction, comforting words or actions, and external memory aids. The goal is to de-escalate situations and find the underlying emotions without undermining how real and valid the person's experiences feel to them.
How to prevent the spread of germs miscellaneousYayabelle
Pay attention to posted notices about airborne diseases or other infections in a facility. Wear gowns or aprons if contact with body fluids is expected, and follow the facility's policies on use and removal. Maintain a clean environment by disinfecting surfaces from clean to dirty. Do not handle medical sharps or other hazardous objects, and alert staff immediately about any injuries. Stay home if feeling ill and notify staff about any potential exposures during a visit.
A piano/vocal arrangement of the popular "Fear Not This Night" from ArenaNet's MMORPG "Guild Wars 2". Originally composed by Jeremy Soule with lyrics by Ree Soesbee. Enjoy!
The document discusses the art of giving through answering several questions. It provides stories from history and scriptures to illustrate the answers. The key lessons are: give without expectation of return; give as much as possible, even in one's darkest times; it is the thought and intention behind giving that matters more than the amount; give without judgment of who deserves it most; give quietly without seeking recognition; and do not overprovide for heirs so as to not deprive them of their own purpose. True giving uplifts both the giver and receiver.
The Renewable Energy Federation is a non-profit organization registered with the Department of Charity Commissioner that represents renewable energy producers and promotes the use of renewable energy. It promotes the benefits of renewable energy technologies and composting techniques to enhance the environment, business, and society. The Federation also strengthens research, demonstration, and development of all renewable energy technologies and plans, monitors, and implements projects with an emphasis on local development.
The VHS MED team consists of 5 members: Dhruvi, Vedant, Harshil, Aditya, and Smit. They have created an action plan to research medical facilities. Dhruvi will lead the group and oversee interviews. Harshil will write detailed reports. Smit will take photographs. Aditya will edit videos. Vedant will ensure articles are error-free and compare them to European counterparts. Each member has specific tasks to contribute to the overall research.
Zed Enterprise is a manufacturer and designer of uniforms for various industries including schools, corporations, hotels, industries, and hospitals. They specialize in designing uniforms and can produce 18,000 pieces per month. Led by Mr. Uraaz Irani for 16 years, they have gained success and cater to diverse client needs through market knowledge and leadership. They offer a wide range of uniform products and have over 62 employees.
The "State of Product Management" and Your CareerTodd Middlebrook
From Austin ProductCamp on August 2, 2014, the presentation looks at key findings from Pragmatic Marketing's 2014 "State of Product Management" survey and how they impact the careers of Product Managers.
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
2013 Online Advertising Trends (in the GCC) by OOX - ArabNet Beirut 2014ArabNet ME
Exclusive 2013 online advertising activity findings and trends for the two largest online ad markets in the Middle East: UAE, Saudi Arabia and also Kuwait.
· 2013| Top 10 categories/sectors revealed by market: UAE, Saudi Arabia, Kuwait.
· 2013| Top 10 Brands revealed by market: UAE, Saudi Arabia, Kuwait
· 2013 Seasonality of online advertising by month by market: UAE, Saudi Arabia, Kuwait
· Ad formats trends evolution from 2010 to 2013: UAE
· 2013| Ad format trends by market: UAE Saudi Arabia, Kuwait
The document summarizes a report on digital advertising spending in Thailand from 2016-2017. It found that digital advertising spending increased 17% in 2016 to 9,477 million baht and is forecast to increase another 24% in 2017, driven by key spenders in skin care preparations, communications, non-alcoholic beverages, and motor vehicles. Industry leaders commented that real-time monitoring tools and data analytics will play an important role in 2017 as clients demand more insights and understanding of impact. The top disciplines for growth in 2017 are expected to be native advertising, Instagram, and Twitter.
This document analyzes survey results from 500 small and medium-sized business principals regarding factors that influence their awareness of new products and services. The key findings are:
1) SMB principals see themselves as the leading influencer of product awareness for their businesses, followed by their business partners or sales/marketing staff depending on company size and revenue.
2) Fast-growing SMBs, startups, and younger respondents are especially reliant on their marketing staff and consultants for new product awareness.
3) Male entrepreneurs are more influenced by their head of finance, while manufacturers are especially reliant on peers and colleagues.
The document contains tips for anger prevention and management, including knowing yourself, doing important tasks before they become urgent, learning from mistakes instead of getting angry, choosing a job you love to avoid anger, organizing your mind and desk, making decisions to reduce indecision and anger, working to fight anger, and using common sense to reduce anger in yourself and others. It also provides contact information for an organization called the Renewable Energy Federation.
- The document provides a directory of businesses and venues located in various towns in South Africa, including Henley on Klip, Meyerton, Three Rivers, Vereeniging, Vanderbijlpark, and Sasolburg. It also includes an editor's note on upcoming events and entertainment. The directory section is followed by articles on various topics such as Pilates exercise, a new columnist for the magazine, gaming habits, and debates around renting vs buying property.
The document discusses key economic trends for India in 2014. It notes that India's economic growth has slowed significantly in recent years and inflation remains high. Several challenges are hampering the economy, including a large fiscal deficit, sluggish industrial growth, and a growing trade deficit. The new government elected in 2014 will need to take swift action to boost growth, manage inflation, reduce the fiscal deficit, and revive business confidence. Rural consumption is one bright spot amid the challenges and will remain important for the economy. The document outlines these economic issues and their implications for macroeconomic growth in India.
The document contains testimonials from various customers about the ecoInsight energy audit and proposal software. Customers say that ecoInsight has helped increase their lighting retrofit sales by up to 50% by creating more professional proposals. It also allows customers to perform assessments and create proposals more quickly and easily. Overall, customers find that ecoInsight gives them a competitive advantage and has helped them win more business.
How to respond to communicative behaviors in dementiaYayabelle
The document provides tips for interacting with individuals experiencing distressing behaviors related to conditions like dementia. It advises not to confront or argue, but to redirect conversations, validate feelings, and reassure the individual through distraction, comforting words or actions, and external memory aids. The goal is to de-escalate situations and find the underlying emotions without undermining how real and valid the person's experiences feel to them.
How to prevent the spread of germs miscellaneousYayabelle
Pay attention to posted notices about airborne diseases or other infections in a facility. Wear gowns or aprons if contact with body fluids is expected, and follow the facility's policies on use and removal. Maintain a clean environment by disinfecting surfaces from clean to dirty. Do not handle medical sharps or other hazardous objects, and alert staff immediately about any injuries. Stay home if feeling ill and notify staff about any potential exposures during a visit.
A piano/vocal arrangement of the popular "Fear Not This Night" from ArenaNet's MMORPG "Guild Wars 2". Originally composed by Jeremy Soule with lyrics by Ree Soesbee. Enjoy!
The document discusses the art of giving through answering several questions. It provides stories from history and scriptures to illustrate the answers. The key lessons are: give without expectation of return; give as much as possible, even in one's darkest times; it is the thought and intention behind giving that matters more than the amount; give without judgment of who deserves it most; give quietly without seeking recognition; and do not overprovide for heirs so as to not deprive them of their own purpose. True giving uplifts both the giver and receiver.
The Renewable Energy Federation is a non-profit organization registered with the Department of Charity Commissioner that represents renewable energy producers and promotes the use of renewable energy. It promotes the benefits of renewable energy technologies and composting techniques to enhance the environment, business, and society. The Federation also strengthens research, demonstration, and development of all renewable energy technologies and plans, monitors, and implements projects with an emphasis on local development.
The VHS MED team consists of 5 members: Dhruvi, Vedant, Harshil, Aditya, and Smit. They have created an action plan to research medical facilities. Dhruvi will lead the group and oversee interviews. Harshil will write detailed reports. Smit will take photographs. Aditya will edit videos. Vedant will ensure articles are error-free and compare them to European counterparts. Each member has specific tasks to contribute to the overall research.
Zed Enterprise is a manufacturer and designer of uniforms for various industries including schools, corporations, hotels, industries, and hospitals. They specialize in designing uniforms and can produce 18,000 pieces per month. Led by Mr. Uraaz Irani for 16 years, they have gained success and cater to diverse client needs through market knowledge and leadership. They offer a wide range of uniform products and have over 62 employees.
The "State of Product Management" and Your CareerTodd Middlebrook
From Austin ProductCamp on August 2, 2014, the presentation looks at key findings from Pragmatic Marketing's 2014 "State of Product Management" survey and how they impact the careers of Product Managers.
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
Cognitive-Applying knowledge
Cognitive is about mapping the advertising space in print medium
Find trends across sectors,across clients,
How they advertise?
Where they Advertise?
2013 Online Advertising Trends (in the GCC) by OOX - ArabNet Beirut 2014ArabNet ME
Exclusive 2013 online advertising activity findings and trends for the two largest online ad markets in the Middle East: UAE, Saudi Arabia and also Kuwait.
· 2013| Top 10 categories/sectors revealed by market: UAE, Saudi Arabia, Kuwait.
· 2013| Top 10 Brands revealed by market: UAE, Saudi Arabia, Kuwait
· 2013 Seasonality of online advertising by month by market: UAE, Saudi Arabia, Kuwait
· Ad formats trends evolution from 2010 to 2013: UAE
· 2013| Ad format trends by market: UAE Saudi Arabia, Kuwait
The document summarizes a report on digital advertising spending in Thailand from 2016-2017. It found that digital advertising spending increased 17% in 2016 to 9,477 million baht and is forecast to increase another 24% in 2017, driven by key spenders in skin care preparations, communications, non-alcoholic beverages, and motor vehicles. Industry leaders commented that real-time monitoring tools and data analytics will play an important role in 2017 as clients demand more insights and understanding of impact. The top disciplines for growth in 2017 are expected to be native advertising, Instagram, and Twitter.
This document analyzes survey results from 500 small and medium-sized business principals regarding factors that influence their awareness of new products and services. The key findings are:
1) SMB principals see themselves as the leading influencer of product awareness for their businesses, followed by their business partners or sales/marketing staff depending on company size and revenue.
2) Fast-growing SMBs, startups, and younger respondents are especially reliant on their marketing staff and consultants for new product awareness.
3) Male entrepreneurs are more influenced by their head of finance, while manufacturers are especially reliant on peers and colleagues.
Social media is the information hub for Vietnamese and many brands take it as the trigger to promote their products. This survey reveals the current consumer behaviors as to online / social medias as well as consumers’ reactions to their marketing
This survey was conducted among 860 samples of 18-47 years old in May 2019.
Digital ad spending in China is growing rapidly and is expected to account for one-third of total media ad spending in China by 2014. Key drivers of digital ad growth include search, mobile, and online video advertising. Social networks and chat platforms are also opening up new opportunities. While China's economic growth has slowed somewhat, digital ad spending is less affected and marketers are shifting budgets from traditional to digital media. Digital ad spending is forecast to have a compound annual growth rate of 10.8% between 2013-2018.
Landscape of digital marketers in vietnam 2019MarketingTrips
This document summarizes the results of a survey conducted among 135 Vietnamese enterprises about their digital marketing activities and landscape in 2019. Some key findings include:
- Social media advertising, especially on Facebook, is very popular among Vietnamese brands and enterprises. 84% spend money on social ads.
- While most enterprises manage their own Facebook pages, larger companies are more likely to outsource digital marketing functions to agencies.
- Enterprises see advantages in digital marketing like targeted audiences and performance measurement but face challenges reaching older and rural audiences.
- A major issue cited is the lack of educational opportunities and understanding of digital marketing among management in Vietnam.
PickUsUp is a startup that provides transportation services as an alternative to taxis and public transportation. It conducted a competitor analysis of public transportation, taxis, Uber, and private drivers. Key strengths included convenience and affordability for public transportation, and convenience, professionalism, and cleanliness for taxis and private drivers. Uber's strengths were convenience, professionalism, and time savings. Costs varied by service, with taxis and Uber generally being more expensive than public transportation. The minimum viable product would be a basic app and service allowing customers to request rides, without scooters or a fully developed backend. Key activities included driver selection/monitoring, app development, pricing analysis, and marketing. Key resources included the CEO
20 Reasons Why Your Business Needs an App in 2014meijun_corp
Is your business taking advantage of the growth of mobile internet usage? If you manage a small to mid-sized business, here's some statistics to show the importance of mobile app development.
Trend Online Consultants is a Zimbabwean company that provides online marketing and technology services. It was founded three years ago and currently has six employees. The document outlines Trend Online's 5-year marketing plan, including objectives to dominate the online business consultant market, expand to several African countries, and generate $1.7 million in profit by 2023. The plan details the company's services, management, finances, marketing strategy, and budgets for expanding operations.
It's time for Online agency move from awareness base to Transactional base or ROI marketing. Including M-Commerce growing. You can see Thailand E-Commerce data and landscape. Data and slide by Pawoot Pongvitayapanu MD and Founder Rakuten TARAD.com Thailand.
FRIENDCHISKU is a marketplace that answers the needs of business seekers/franchisees to choose their business with more than 500 franchises and business opportunities that become members of Friendchiseku will be selected by advisors according to their needs and desires. friendchiseku also helps franchisees to re-purchase raw materials so they don't get confused and bothered to look for their business stock needs later.
This is the consolidated report summarizing the public information as to Vietnam economy. The report is the summary of
Vietnam retail sales data from GSO
Vietnam consumer price index data from GSO
Vietnam car sales trend (VAMA)
Vietnam motorbike sales trend (VAMM)
This report was made in July 2020
This report summarizes Vietnam's economy in the second quarter of 2020 based on various data sources. Retail sales declined sharply in the first four months but recovered in May. Car sales decreased 29% and motorbike sales dropped 3% year-over-year in the first quarter. International visitors plummeted due to COVID-19, falling 56% in the first half of the year. Consumer prices rose 4.19% on average in the first six months versus 2019. The report provides detailed charts and analysis on economic trends in Vietnam during this period.
Digital Maturity in the Financial Sector IDG Connect
The digital maturity of Financial Services through South East Asia currently lags behind
some markets like China. Yet looking ahead, it is set to change over the next 18 months
– if the cost barriers preventing organizations from achieving digital maturity can be overcome. This infographic highlights core digital marketing trends in the finance sector for 2015 and beyond, collected from a split of 150 senior marketers in Malaysia, Thailand, Singapore and Indonesia.
ROB'S JOBS
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Similar to Bangalore-newspaper weekly PPT by Cognitive (20)
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
From Hope to Despair The Top 10 Reasons Businesses Ditch SEO Tactics.pptxBoston SEO Services
From Hope to Despair: The Top 10 Reasons Businesses Ditch SEO Tactics
Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
Keyword Awareness: Failing to recognize the importance of keyword research and targeting the right keywords in content.
On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brand
Top Strategies for Building High-Quality Backlinks in 2024 PPT.pdf1Solutions Pvt. Ltd.
As we move into 2024, the methods for building high-quality backlinks continue to evolve, demanding more sophisticated and strategic approaches. This presentation aims to explore the latest trends and proven strategies for acquiring high-quality backlinks that can elevate your SEO efforts.
Visit:- https://www.1solutions.biz/link-building-packages/
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...janudm24
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
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2. Ad Trend
1st Aug’14 Bangalore | Source TC&S
2%
10%
7%
37%
44%
0%
10%
20%
30%
40%
50%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
28%
14%
11%
10%
8%
7%
7%
6%
6%
4%
Ad Trend-1st Aug
REAL ESTATE ONLINE SHOPPING WEB SERVICES
OTHERS RETAIL CHAIN TEXTILE & CLOTHING
PERSONAL ACCESSORIES DURABLES HOUSEHOLD PRODUCTS
HAIR CARE
8%
10%
18%
27%
2%
1%
8%
10%
1%
3% 1%
11%
Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT
CENTRE CENTRE LEFT CENTRE RIGHT NA
TOP TOP CENTRE TOP LEFT TOP RIGHT
3. Ad Trend
22%
15%
14%10%
10%
6%
6%
6%
5%
5%
Ad Trend-2nd Aug
REAL ESTATE DURABLES TEXTILE & CLOTHING
PERSONAL ACCESSORIES ONLINE SHOPPING WEB HOUSEHOLD PRODUCTS
OTHERS TELECOM PRODUCTS EDUCATION
RETAIL CHAIN
2nd Aug’14 Bangalore | Source TC&S
1%
24%
17% 19%
38%
0%
10%
20%
30%
40%
50%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
11%
3%
13%
22%
1%
4%10%
24%
1%
3%
3% 4%
Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT
CENTRE CENTRE LEFT CENTRE RIGHT NA
TOP TOP CENTRE TOP LEFT TOP RIGHT
4. Ad Trend
29%
13%
11%
11%
7%
7%
5%
5%
5%
5%
Ad Trend-3rd Aug
REAL ESTATE ONLINE SHOPPING WEB PERSONAL ACCESSORIES
HOUSEHOLD PRODUCTS TEXTILE & CLOTHING DURABLES
PERSONAL HEALTHCARE TELECOM PRODUCTS COSMETICS
AUTOMOBILES
3rd Aug’14 Bangalore | Source TC&S
2%
9% 11%
17%
61%
0%
20%
40%
60%
80%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
9%
8%
14%
28%2%
5%11%
9%
2%
3%
9%
Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT
CENTRE CENTRE LEFT CENTRE RIGHT NA
TOP TOP CENTRE TOP RIGHT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
5. Ad Trend
4th Aug’14 Bangalore | Source TC&S
10%
5% 7%
43%
36%
0%
10%
20%
30%
40%
50%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
10%
7%
17%
45%
2%
5%
5%
5%
2%2% Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT
CENTRE CENTRE LEFT CENTRE RIGHT NA
TOP TOP RIGHT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
26%
20%
11%
9%
9%
6%
6%
6%
6%
3%
Ad Trend-4th Aug
ONLINE SHOPPING WEB SERVICES
TEXTILE & CLOTHING BANKING/FINANCING/INVESTMENT
M-COMMERCE PERSONAL CARE
PERSONAL ACCESSORIES CORPORATE/BRAND IMAGE
MEDIA PERSONAL HEALTHCARE
6. Ad Trend
25%
19%
9%
9%
6%
6%
6%
6%
6%
6%
Ad Trend-5th Aug
ONLINE SHOPPING WEB SERVICES
BANKING/FINANCING/INVESTMENT EDUCATION
PERSONAL ACCESSORIES AUTOMOBILES
PERSONAL CARE CORPORATE/BRAND IMAGE
OTHERS FOOD & BEVERAGES
5th Aug14 Bangalore | Source TC&S
8% 5%
41%
46%
0%
10%
20%
30%
40%
50%
BANNER FULL PAGE QUARTER PAGE SMALL
Ad Size
5%
24%
41%
3%
8%
5%
8%
5%
Ad Position
BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT CENTRE
CENTRE RIGHT NA TOP TOP RIGHT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
7. Ad Trend
18%
16%
14%
14%
10%
8%
6%
6%
4%
4%
Ad Trend-6th Aug
SERVICES AUTOMOBILES
TEXTILE & CLOTHING ONLINE SHOPPING WEB
PERSONAL ACCESSORIES PERSONAL CARE
DURABLES HAIR CARE
BANKING/FINANCING/INVESTMENT RETAIL CHAIN
6th Aug’14 Bangalore | Source TC&S
5%
13%
26%
56%
0%
10%
20%
30%
40%
50%
60%
BANNER HALF PAGE QUARTER PAGE SMALL
Ad Size
8%
8%
11%
37%
6%
10%
2%
2%
3% 13%
Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT
BOTTOM RIGHT CENTRE CENTRE RIGHT
TOP TOP CENTRE TOP LEFT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
8. Ad Trend
20%
14%
14%
11%
11%
7%
7%
5%
4%
4%
4%
Ad Trend-7th Aug
ONLINE SHOPPING WEB SERVICES
OTHERS EDUCATION
AUTOMOBILES PERSONAL ACCESSORIES
REAL ESTATE HAIR CARE
COSMETICS M-COMMERCE
BANKING/FINANCING/INVESTMENT
7th Aug ‘14 Bangalore | Source TC&S
3%
9%
14%
26%
48%
0%
10%
20%
30%
40%
50%
60%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
14%
7%
14%
29%
3%
9%
9%
2% 14%
Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT
BOTTOM RIGHT CENTRE LEFT CENTRE RIGHT
NA TOP LEFT TOP RIGHT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
9. Weekly Ad Trend
13%
13%
9%
7%
7%6%
5%
4%
4%
4%
28%
1st to 7th Aug
ONLINE SHOPPING WEB REAL ESTATE SERVICES
PERSONAL ACCESSORIES TEXTILE & CLOTHING DURABLES
AUTOMOBILES EDUCATION TELECOM PRODUCTS
HOUSEHOLD PRODUCTS OTHERS
1st to 7th Aug’14 Bangalore | Source TC&S
4%
10% 11%
28%
47%
0%
10%
20%
30%
40%
50%
BANNER FULL PAGE HALF PAGE QUARTER PAGE SMALL
Ad Size
9%
7%
15%
31%2%
3%
9%
10%
2% 2%
2%
9% Ad Position
BOTTOM BOTTOM CENTRE BOTTOM LEFT BOTTOM RIGHT
CENTRE CENTRE LEFT CENTRE RIGHT NA
TOP TOP CENTRE TOP LEFT TOP RIGHT
NA =Not Applicable
( No Ad Position available as it is a Full page Ad )
10. Ad Trend For Online Shopping Web Sector
0%
5%
10%
15%
20%
Day wise Trend
8%
11%
14%
8% 8% 8%
14%
11% 11%
8%
0%
5%
10%
15%
20%
4 6 10 14 19 20 22 23 25 27
Page No’s
Top 10 Page no’s
52%
48%
Page Type
LHP
RHP
2%
5%
42%
32%
7%
3% 2% 2%
7%
0%
10%
20%
30%
40%
50%
BOTTOMBOTTOM
CENTRE
BOTTOM
LEFT
BOTTOM
RIGHT
CENTRE
LEFT
CENTRE
RIGHT
NA TOP LEFT TOP
RIGHT
Ad Position
1st to 7th Aug’14 Bangalore| Source TC&S
1st
Rank
11. Ad Trend For Personal Accessories Sector
0%
5%
10%
15%
20%
25%
30%
35%
40%
Day wise Trend 24%
4%
8% 8%
12%
16%
8% 8%
4%
8%
0%
5%
10%
15%
20%
25%
3 5 12 13 21 23 25 34 40 47
Page No’s
Top 10 Page no’s
6% 6%
56%
3%
9%
19%
0%
10%
20%
30%
40%
50%
60%
BOTTOM
CENTRE
BOTTOM LEFT BOTTOM
RIGHT
CENTRE LEFT CENTRE RIGHT TOP RIGHT
Ad Position
22%
78%
Page Type
LHP
RHP
1st to 7th Aug’14 Bangalore| Source TC&S
2nd
Rank
12. Ad Trend For Real Estate Sector
11%
2%
11%
9%
26%
7% 7%
2%
4%
22%
0%
5%
10%
15%
20%
25%
30%
5 6 7 8 9 11 19 24 37 41
Page No’s
Top 10 Page no’s
16%
9%
12%
17%
2% 2% 3%
36%
2% 2%
0%
10%
20%
30%
40% Ad Position
1st to 7th Aug’14 Bangalore| Source TC&S
3rd
Rank
0%
5%
10%
15%
20%
25%
30%
35%
40%
Day wise Trend
2%
19%
79%
Page Type
GATEFOLD
LHP
RHP
13. Ad Trend For Services Sector
3%
21%
3%
18%
12%
3%
15% 15%
6% 6%
0%
5%
10%
15%
20%
25%
2 3 4 5 7 8 11 19 23 27
Page No’s
Top 10 Page no’s
8% 10%
20%
40%
3%
8%
3% 5% 5%
0%
10%
20%
30%
40%
50%
BOTTOMBOTTOM
CENTRE
BOTTOM
LEFT
BOTTOM
RIGHT
CENTRE CENTRE
RIGHT
NA TOP TOP
RIGHT
Ad Position 7%
93%
Page Type
LHP
RHP
0%
5%
10%
15%
20%
25%
Day wise Trend
1st to 7th Aug’14 Bangalore| Source TC&S
4th
Rank
14. Ad Trend For Textile & Clothing Sector
5%
10%
15%
20%
25%
30%
35%
40%
45%
Day wise Trend
10% 10%
5%
19%
10%
14%
10% 10% 10%
5%
0%
5%
10%
15%
20%
3 5 7 19 21 23 28 29 34 40
Page No’s
Top 10 Page no’s
9%
3%
16%
31%
6%
13%
3% 3%
16%
0%
10%
20%
30%
40%
BOTTOMBOTTOM
CENTRE
BOTTOM
LEFT
BOTTOM
RIGHT
CENTRE
LEFT
CENTRE
RIGHT
NA TOP LEFT TOP
RIGHT
Ad Position
34%
66%
Page Type
LHP
RHP
1st to 7th Aug’14 Bangalore| Source TC&S
5th
Rank
15. Ad Size For Top 5 Sectors
1st to 7th Aug’14 Bangalore| Source TC&S
0
0.1
0.2
0.3
0.4
0.5
0.6
0.7
0.8
0.9
1
ONLINE SHOPPING
WEB
REAL ESTATE SERVICES PERSONAL
ACCESSORIES
TEXTILE &
CLOTHING
2% 5% 6%
2%
36%
3% 3%
3%
16%
10%
3%
9%
30%
9%
48%
31%
25%
65%
38% 35%
66%
56%
SMALL
QUARTER PAGE
HALF PAGE
FULL PAGE
BANNER
16. Top 10 Page Genre For Personal Accessories & Online
Shopping Web Sectors
0%
5%
10%
15%
20%
25%
30%
Personal Accessories
0%
5%
10%
15%
20%
25%
30%
Online Shopping Web
1st to 7th Aug’14 Bangalore| Source TC&S
17. Top 10 Page Genre For Services & Real Estate Sectors
0%
5%
10%
15%
20%
25%
30%
35%
Services
0%
5%
10%
15%
20%
25%
30%
Real Estate
1st to 7th Aug’14 Bangalore| Source TC&S
18. Top 10 Page Genre For Textile & Clothing Sector
0%
5%
10%
15%
20%
25%
Textile & Clothing
1st to 7th Aug’14 Bangalore| Source TC&S
19. Publication Wise Ad Trend
1st to 7th Aug’14 Bangalore | Source TC&S
0
0.2
0.4
0.6
0.8
1
ONLINE SHOPPING
WEB
PERSONAL
ACCESSORIES
REAL ESTATE SERVICES TEXTILE &
CLOTHING
13%
2%
13%
23% 0%
29%
15%
9%
35% 59%
55%
50%
38%
42%
28%
14%
23%
53%
VIJAYKARNATAKA
TIMES OF INDIA
MIRROR
ECONOMIC TIMES
20. Get more updates
To know more please call
+91-804538-20-20
www.thereforeindia.com
info@thereforeindia.com
21. About Therefore Solutions
Therefore Consulting and Solutions Pvt. Ltd. (TC&S) is a technology
enabled marketing research and analytics solution provider
Our pioneering research and analytical methods help business
measure equity, perception and position a Brand appropriately
amongst its target audience
Our analytics are designed to help a business understand the
efficiency of the marketing and communication plan
In a nutshell, we provide an integrated platform in order to arrive at an
informed decision
22. Dr. Anar Rupji Chief Information Officer /Co-Founder
Entrepreneur by Choice and with 16+ years of experience in versatile domains. Holds Ph.D. in
Plasma Physics and another Media Research
His professional journey started with University of Mumbai where he was credited with quite
a few achievements. Notable amongst them being, the conceptualization and managing
diploma course in IT (PGDIT), which went on to become a money spinner for the University of
Mumbai. He also created an e-learning platform which enhanced the distance learning
program for the Institute of Distance Education (IDE), which became popular overseas as well.
During the same period he built a strong network with many people in the IT Industry.
Leveraged on the same he served as an active member with the renounced bodies like CSI and
NASSCOM on honorary bases. This also included incorporation and support to the Cyber
Security Cell Mumbai Police.
This was followed up with tenure with TAM Media Research. Here he leveraged his IT skills
along with in-depth knowledge of analytics to develop a path breaking PR (Public Relation)
measurement tool.
Currently with his start up "Therefore Consultancy and Services Pvt. Ltd." that focuses on
Perception mapping solutions and driving consultancy for optimizing media spends.
Email:
anar@thereforeindia.com
23. Dayanidhi M. VP Operations /Co-Founder
An entrepreneur and thought-leader, Dayanidhi comes with a combination of wide-ranging of
technology and business experience. He has a track record to solve complex business
challenges with a visionary that pushes technology to the limit and helps organizations
realize true value and business benefits from the right technology.
Prior to the incorporation of Therefore as a Co-Founder, Daya was involved with multiple
startups within as well as outside the country, travelling and done business in countries like
Malaysia, Dubai, Sri Lanka, and exploring business opportunities in South Asian Countries.
Graduated with a Degree in Computer Science and with 9 years of experience, he started his
career as an entrepreneur working around his father’s business without actually getting
involved with him. Learning and maturing through the path with success and failures he has
developed within himself deep analytics capabilities to build teams that can transform
technology into a hard core Business.
Email:
dayanidhi.m@thereforeindia.com
26. Disclaimer
Disclaimer: current study done for TOI,Economics Times,Mirror,Vijay Karnataka.
The research report or any part of the analysis provided by Therefore Consultancy and Services Pvt. Ltd. is strictly
meant for its intended recipient/s only. Reproduction in any form, either in part or whole for personal benefit or
redistribution without prior permission is strictly prohibited.
The information provided in the research documents is an outcome from various methods and data points available
which are reliable to the best of our knowledge. However Therefore Consultancy and Services Pvt. Ltd. and/or any of
its affiliates and/or employees shall not be liable for loss or damage that may arise from use of this research/ analysis.
Therefore Consultancy and Services Pvt. Ltd and/ or any of its affiliates and/ or employees may or may not hold
positions in any of the representations mentioned in the document.
The report also includes analysis and views expressed by our research team. The research report is purely for
information purposes and does not construe to be investment recommendation/ advice or an offer or solicitation of
an offer to buy/ sell any media Properties. The opinions expressed are our current opinions as of on the date
appearing in the material and may be subject to change from time to time without prior notice.
Neither this report, nor any opinion expressed herein, should be construed as an offer to sell or a solicitation of any
sort. The company accepts no liability whatsoever for any direct or consequential loss arising from the use of this
report or its contents.