BA 453: Business Strategy & Planning | Spring 2014 1
Case D: MakerBot
Your Mission
You have been hired by Bre Pettis, CEO of MakerBot, as the newest member of their strategic
planning team. Meet Bre through this video: http://www.engadget.com/2013/09/20/bre-pettis/
The recent acquisition of MakerBot by Stratasys has changed everything compared to its
beginnings as an entrepreneurial start-up. Mr. Pettis would like you to offer – or validate – the
strategic direction for his innovative 3D printing company MakerBot. Who should the MakerBot
become? A manufacturer? A retailer? A technology facilitator? Does our school program make
sense?
Mr. Pettis asks you to accomplish the following:
• Summarize your assessment of MakerBot’s current situation by discussing the
opportunities and challenges of being on the cutting edge of this technology.
• Integrate Porter’s Five Forces, the PESTL Analysis and other applicable class
content into your executive brief to clearly communicate and support your
findings.
• State and define a strategic direction that provides focus for MakerBot.
• Describe the actions steps to implement your recommendations.
Mr. Pettis encourages you to visit MakerBot’s website to learn more about the organization and
its products at www.makerbot.com.
He expects you to use the template format for your executive brief that is no more than 1,200
words.
In addition to handing hard copy in at the beginning of class
on the due date assigned, please submit it to associated Safe Assignment link.
http://www.engadget.com/2013/09/20/bre-pettis/
http://www.makerbot.com/
BA 453: Business Strategy & Planning | Spring 2014 2
Case D: MakerBot
Its physical presence appears in the glass box from nothing. No one was touching it and no other
tools were visible. It just slowly, gradually, and almost magically appears.
View this video to see MakerBot’s latest product in action:
http://www.youtube.com/watch?v=AKTSdW7-H3Q
3D Printing
Additive manufacturing, also referred to as three-dimensional or 3D printing, is a process of
making a three-dimensional solid object of virtually any shape from a digital model. 3D printing
is achieved using an additive process where successive layers of material are laid down in
different shapes. 3D printing is also considered distinct from traditional machining techniques,
which mostly rely on the “subtractive processes” of removing material by methods such as
cutting or drilling. A 3D printer is a limited type of industrial robot that is capable of carrying out
an additive process under computer control.
Additive manufacturing takes virtual blueprints from computer aided design (CAD) or animation
modeling software and “slices” them into digital cross-sections for the machine to successively
use as a guideline for printing. Depending on the machine used, material or a binding material is
deposited on the build bed or platform until m ...
Industry of 3D printers, main manufacturers and upcoming investments plus uses of 3D printers in schools and science.Like all my presentations, it has to be downloaded before viewing to appreciate effect of transitions- In its raw state, text and images overlap.
Misconceptions about decentralized 3 d printing challenging traditional manuf...Abhishek Kapoor
3D printing service in India has had a significant influence on the manufacturing industry. This article examines weaknesses in conventional manufacturing and has provided an incentive for decentralized additive manufacturing to develop and some of its misconceptions.
https://makenica.com/
3D Printing is basically a process for making a physical object from a three dimensional computer aided design CAD file via a layering approach. It encompasses many forms of technologies and materials as 3D printing is being used in almost all industries. 3D printers are a new generation of machines that can make pretty much anything from ceramic cups to plastic toys. They have become affordable enough to hit the mainstream. 3D printer can be purchased online or in stores, which gives people the ability to print items from anywhere in the world. Technology is always updating and evolving, and 3D printing is no expectation. This paper provides an overview of 3D printing and its applications. Matthew N. O. Sadiku | Uwakwe C. Chukwu | Abayomi Ajayi-Majebi | Sarhan M. Musa "3D Printing: An Introduction" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-7 , December 2022, URL: https://www.ijtsrd.com/papers/ijtsrd52421.pdf Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/education/52421/3d-printing-an-introduction/matthew-n-o-sadiku
3D printing, also known as additive printing technology, allows manufacturers to develop objects using a digital file and variety of printing materials.
Industry of 3D printers, main manufacturers and upcoming investments plus uses of 3D printers in schools and science.Like all my presentations, it has to be downloaded before viewing to appreciate effect of transitions- In its raw state, text and images overlap.
Misconceptions about decentralized 3 d printing challenging traditional manuf...Abhishek Kapoor
3D printing service in India has had a significant influence on the manufacturing industry. This article examines weaknesses in conventional manufacturing and has provided an incentive for decentralized additive manufacturing to develop and some of its misconceptions.
https://makenica.com/
3D Printing is basically a process for making a physical object from a three dimensional computer aided design CAD file via a layering approach. It encompasses many forms of technologies and materials as 3D printing is being used in almost all industries. 3D printers are a new generation of machines that can make pretty much anything from ceramic cups to plastic toys. They have become affordable enough to hit the mainstream. 3D printer can be purchased online or in stores, which gives people the ability to print items from anywhere in the world. Technology is always updating and evolving, and 3D printing is no expectation. This paper provides an overview of 3D printing and its applications. Matthew N. O. Sadiku | Uwakwe C. Chukwu | Abayomi Ajayi-Majebi | Sarhan M. Musa "3D Printing: An Introduction" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-7 , December 2022, URL: https://www.ijtsrd.com/papers/ijtsrd52421.pdf Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/education/52421/3d-printing-an-introduction/matthew-n-o-sadiku
3D printing, also known as additive printing technology, allows manufacturers to develop objects using a digital file and variety of printing materials.
3DPrinting Technologies
echnologiesthatbuild3Dobjectsbyaddinglayer-upon-layerofmaterial,whetherthematerialisplastic,metal,concreteoranycompositematerials. There are three types of Printer.
1.Stereo lithography (SLA)
2.Selective laser sintering (SLS)
3.Fused deposition modeling (FDM)
The fundamental point of our task is utilizing shrewd blocks in development field with the assistance of 3D printing. The benefit of utilizing this technique is to manufacture excessively mammoth structures with inventive plans. At the end of the day, we can say that a robot fit for building confused structures from brilliant holds by all itself. The results are exceptionally modern in nature. Whats more, this could change the development component. In simple future, numerous nations and organizations will utilize these 3D printing systems to build inventive structures. The reasons why we would love to utilize 3D printing is that it is particularly less expensive than the customary strategy. Not just the expense of development it likewise incorporates the expense of materials utilized, cost of works and so forth. At the point when contrasted with customary strategy it requires less exertion, time utilization is likewise less. The strategy will likewise cut expenses and natural harm by decreasing the measure of broken blocks that is utilized. The thought is that the base of the robot is fixed with the arm sufficiently long to achieve any piece of the structure being manufactured. Exact situating is accomplished by a fixed marker in an alternate position from the robot. The entire procedure is robotized. The developments will be in xyz arranges. Stepper engines are utilized for developments. Timing belts are utilized for straight movements. DC engines will be utilized for gripper system. The structure never should be contacted by human hands. Regardless of whether they are compact printers utilized nearby or are housed in a stockroom, 3D printers can possibly totally reform the constructed condition. With such huge numbers of potential advantages of Smart Construction, theres nothing unexpected that this technique is advancing through an assorted number of ventures and rapidly turning into a most loved device of dynamic advertisers. Looking at the various points of interest, applications and future extension, we can reason that the Smart blocks and its innovation can make next mechanical unrest in Field of Construction. Shwetha Shanmugam | Sandhiya Bharathidasan | S. Abinayaa ""3D Printing"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-3 , April 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23284.pdf
Paper URL: https://www.ijtsrd.com/engineering/computer-engineering/23284/3d-printing/shwetha-shanmugam
As 3D printers are become more affordable and versatile, they are destined to disrupt multiple industries. Here's what you need to know about this quickly accelerating technology.
3D printing is a manufacturing technique that transforms spools of plastic filament into physical objects. It is useful for prototypes and offers significant benefits for small and medium sized production runs. It is quickly becoming a mature manufacturing technology. It continues to grow and increase its market value. Today, more and more companies in different industries are embracing 3D printing technology worldwide. 3D printing has been adopted by students, entrepreneurs, hobbyists, and various industries. This paper provides an overview of 3D printing in business. Matthew N. O. Sadiku | Uwakwe C. Chukwu | Abayomi Ajayi-Majebi | Sarhan M. Musa "3D Printing in Business: An Overview" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-7 , December 2022, URL: https://www.ijtsrd.com/papers/ijtsrd52413.pdf Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/education/52413/3d-printing-in-business-an-overview/matthew-n-o-sadiku
It would be very helpful and very informative to students who want to get first-hand information right from the starting point of their career into the ever-growing and blooming technology
A desk-research presentation showing the capacity, trends and foresights of 3D printing, especially related to the manufacturing industry and the emergence of the ´prosumer´ within the DYI community.
Accompanying article can be found here: http://www.barcinno.com/3dprinting/
Tags:
Additive manufacturing, 3D Printing, laminated object manufacturing, layered manufacturing, rapid prototyping (industrial), stereolithography, CAD/CAM, Fused deposition modelling, Laser sintering.
3D Printing - A 2014 Horizonwatching Trend Summary ReportBill Chamberlin
ABOUT 3D PRINTING: Also called Additive Manufacturing, 3D printing has been hailed as a transformative manufacturing technology, 3D printing involves fabrication of physical objects by depositing a material using a nozzle, print head, or any another printer technology. Though initially used for prototyping of products, 3D printing has evolved and is currently capable of customized short-run manufacturing of industrial products, dental implants, and medical devices.
ABOUT THIS TREND REPORT: This report provide information about the 3D Printing trend along with links to additional resources.
Table of Contents
1.Introduction to 3D Printing
2.Marketplace Opportunities and Industry Applications
3.Materials & Technologies
4.Vendor Ecosystem
5.Drivers, Challenges, Implications, Trends to Watch
6.Summary / Recommendations
7.Appendix: Resources for further reading & understanding
3D Printing - A Manufacturing RevolutionMichael Hu
The question is not if but when companies need to consider 3D printing. A.T. Kearney is helping forward-thinking players overcome the challenges and take advantage of powerful opportunities in this next generation of manufacturing.
This is the seminar report of my presentation
Link for the pressentaion file is
http://www.slideshare.net/arjunrtvm/3d-printing-additive-manufacturing-with-awesome-animations-and-special-effects
Design and Manufacturing of Sprocket using Additive Manufacturing Technologyijtsrd
Additive manufacturing, often referred to as 3D printing, has the potential to vastly accelerate innovation, compress supply chains, minimize materials and energy usage, and reduce waste. Originally developed at the Massachusetts Institute of Technology in 1993, 3D printing technology forms the basis of Z Corporation's prototyping process. 3DP technology creates 3D physical prototypes by solidifying layers of deposited powder using a liquid binder. By definition 3DP is an extremely versatile and rapid process accommodating geometry of varying complexity in hundreds of different applications, and supporting many types of materials. Z Corp. pioneered the commercial use of 3DP technology, developing 3D printers that leading manufacturers use to produce early concept models and product prototypes. Utilizing 3DP technology, Z Corp. has developed 3D printers that operate at unprecedented speeds, extremely low costs, and within a broad range of applications. This paper describes the core technology and its related applications. Additive manufacturing, often referred to as 3D printing, is a new way of making products and components from a digital model. Like an office printer that puts 2D digital files on a piece of paper, a 3D printer creates components by depositing thin layers of material one after another, only where required, using a digital blueprint until the exact component has been created. Interest in additive techniques is growing swiftly as applications have progressed from rapid prototyping to the production of end use products. Additive equipment can now use metals, polymers, composites, or other powders to print' a range of functional components, layer by layer, including complex structures that cannot be manufactured by other means. By eliminating production steps and using substantially less material, -additive' processes could be able to reduce waste and save more than 50 of energy compared to today's -subtractive' manufacturing processes, and reduce material costs by up to 90 . The use of additive manufacturing can potentially benefit a wide range of industries including defence, aerospace, automotive, biomedical, consumer products, and metals manufacturing. In this project, parametric model is done in Catia V5R20 and 3D printing is done in Cura software. B. Raghu | G. Sai Hitheswar Reddy | D. Rishikesh | K. Aseem Kumar "Design and Manufacturing of Sprocket using Additive Manufacturing Technology" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-1 , December 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29464.pdfPaper URL: https://www.ijtsrd.com/engineering/mechanical-engineering/29464/design-and-manufacturing-of-sprocket-using-additive-manufacturing-technology/b-raghu
Analyze MVPIThe motives, values, and preferences inventory (MV.docxikirkton
Analyze MVPI
The motives, values, and preferences inventory (MVPI) is used to identify the motives and values most important to an individual. Understanding the personal values of the individuals who make up a team can be useful in understanding the team dynamics and help a manager build and sustain teamwork within the organization.
Refer to the 10 core values (listed below) evaluated on the MVPI.
Rank order the traits according to the value you assign to them, with 1 being the trait you value the most in a team member and 10 being the trait you value the least.
Explain the rationale for your ranking. Give an example of each trait drawn from your experience or observations.
MVPI Values
Recognition:
Desire for attention, approval, and praise
Power:
Desire for success, accomplishment, status, competition, and control
Hedonism:
Desire for fun, pleasure, and recreation
Altruism:
Concern about the welfare of others and contribution to a better society
Affiliation:
Desire for enjoyment of social interaction
Tradition:
Concern for established values of conduct
Security:
Desire for certainty, order, and predictability in employment and finance
Science:
quest for knowledge, research, technology, and data
Aesthetics:
need for self-expression, concern over look, feel, and design of work products
Commerce:
interest in money, profits, investment, and business opportunities
.
Analyze and interpret the following quotation The confrontation of.docxikirkton
Analyze and interpret the following quotation: “The confrontation of Western civilization with other peoples whose values were often dramatically opposed to the West’s…suggests that by the dawn of the twentieth century, the tradition and sense of centeredness that had defined indigenous cultures for hundreds, even thousands, of years was either threatened or in the process of being destroyed. Worldwide, non-Western cultures suddenly found that they were defined as outposts of new colonial empires developed by Europeans, resulting in the weakening of traditional cultural practices, political leadership, and social systems that had been in place for centuries.” (Sayre, 2013, pp. 410-411).
In the later nineteenth and early twentieth century, what would this “loss of centeredness” of culture have meant for a given cultural group? Select from among the non-Western cultural groups noted in the text (Native American, Chinese, Indian, Japanese, or African) and research the impact of Western or European cultures on that group.
What was the selected non-Western culture like prior to the late nineteenth century? How did it change as a result of European expansion? How is this change representative of what Sayre calls a “loss of centeredness?” Be sure to use specific examples and details.
Submit your findings in a 4-page essay in APA format.
.
More Related Content
Similar to BA 453 Business Strategy & Planning Spring 2014 1 .docx
3DPrinting Technologies
echnologiesthatbuild3Dobjectsbyaddinglayer-upon-layerofmaterial,whetherthematerialisplastic,metal,concreteoranycompositematerials. There are three types of Printer.
1.Stereo lithography (SLA)
2.Selective laser sintering (SLS)
3.Fused deposition modeling (FDM)
The fundamental point of our task is utilizing shrewd blocks in development field with the assistance of 3D printing. The benefit of utilizing this technique is to manufacture excessively mammoth structures with inventive plans. At the end of the day, we can say that a robot fit for building confused structures from brilliant holds by all itself. The results are exceptionally modern in nature. Whats more, this could change the development component. In simple future, numerous nations and organizations will utilize these 3D printing systems to build inventive structures. The reasons why we would love to utilize 3D printing is that it is particularly less expensive than the customary strategy. Not just the expense of development it likewise incorporates the expense of materials utilized, cost of works and so forth. At the point when contrasted with customary strategy it requires less exertion, time utilization is likewise less. The strategy will likewise cut expenses and natural harm by decreasing the measure of broken blocks that is utilized. The thought is that the base of the robot is fixed with the arm sufficiently long to achieve any piece of the structure being manufactured. Exact situating is accomplished by a fixed marker in an alternate position from the robot. The entire procedure is robotized. The developments will be in xyz arranges. Stepper engines are utilized for developments. Timing belts are utilized for straight movements. DC engines will be utilized for gripper system. The structure never should be contacted by human hands. Regardless of whether they are compact printers utilized nearby or are housed in a stockroom, 3D printers can possibly totally reform the constructed condition. With such huge numbers of potential advantages of Smart Construction, theres nothing unexpected that this technique is advancing through an assorted number of ventures and rapidly turning into a most loved device of dynamic advertisers. Looking at the various points of interest, applications and future extension, we can reason that the Smart blocks and its innovation can make next mechanical unrest in Field of Construction. Shwetha Shanmugam | Sandhiya Bharathidasan | S. Abinayaa ""3D Printing"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-3 , April 2019, URL: https://www.ijtsrd.com/papers/ijtsrd23284.pdf
Paper URL: https://www.ijtsrd.com/engineering/computer-engineering/23284/3d-printing/shwetha-shanmugam
As 3D printers are become more affordable and versatile, they are destined to disrupt multiple industries. Here's what you need to know about this quickly accelerating technology.
3D printing is a manufacturing technique that transforms spools of plastic filament into physical objects. It is useful for prototypes and offers significant benefits for small and medium sized production runs. It is quickly becoming a mature manufacturing technology. It continues to grow and increase its market value. Today, more and more companies in different industries are embracing 3D printing technology worldwide. 3D printing has been adopted by students, entrepreneurs, hobbyists, and various industries. This paper provides an overview of 3D printing in business. Matthew N. O. Sadiku | Uwakwe C. Chukwu | Abayomi Ajayi-Majebi | Sarhan M. Musa "3D Printing in Business: An Overview" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-6 | Issue-7 , December 2022, URL: https://www.ijtsrd.com/papers/ijtsrd52413.pdf Paper URL: https://www.ijtsrd.com/humanities-and-the-arts/education/52413/3d-printing-in-business-an-overview/matthew-n-o-sadiku
It would be very helpful and very informative to students who want to get first-hand information right from the starting point of their career into the ever-growing and blooming technology
A desk-research presentation showing the capacity, trends and foresights of 3D printing, especially related to the manufacturing industry and the emergence of the ´prosumer´ within the DYI community.
Accompanying article can be found here: http://www.barcinno.com/3dprinting/
Tags:
Additive manufacturing, 3D Printing, laminated object manufacturing, layered manufacturing, rapid prototyping (industrial), stereolithography, CAD/CAM, Fused deposition modelling, Laser sintering.
3D Printing - A 2014 Horizonwatching Trend Summary ReportBill Chamberlin
ABOUT 3D PRINTING: Also called Additive Manufacturing, 3D printing has been hailed as a transformative manufacturing technology, 3D printing involves fabrication of physical objects by depositing a material using a nozzle, print head, or any another printer technology. Though initially used for prototyping of products, 3D printing has evolved and is currently capable of customized short-run manufacturing of industrial products, dental implants, and medical devices.
ABOUT THIS TREND REPORT: This report provide information about the 3D Printing trend along with links to additional resources.
Table of Contents
1.Introduction to 3D Printing
2.Marketplace Opportunities and Industry Applications
3.Materials & Technologies
4.Vendor Ecosystem
5.Drivers, Challenges, Implications, Trends to Watch
6.Summary / Recommendations
7.Appendix: Resources for further reading & understanding
3D Printing - A Manufacturing RevolutionMichael Hu
The question is not if but when companies need to consider 3D printing. A.T. Kearney is helping forward-thinking players overcome the challenges and take advantage of powerful opportunities in this next generation of manufacturing.
This is the seminar report of my presentation
Link for the pressentaion file is
http://www.slideshare.net/arjunrtvm/3d-printing-additive-manufacturing-with-awesome-animations-and-special-effects
Design and Manufacturing of Sprocket using Additive Manufacturing Technologyijtsrd
Additive manufacturing, often referred to as 3D printing, has the potential to vastly accelerate innovation, compress supply chains, minimize materials and energy usage, and reduce waste. Originally developed at the Massachusetts Institute of Technology in 1993, 3D printing technology forms the basis of Z Corporation's prototyping process. 3DP technology creates 3D physical prototypes by solidifying layers of deposited powder using a liquid binder. By definition 3DP is an extremely versatile and rapid process accommodating geometry of varying complexity in hundreds of different applications, and supporting many types of materials. Z Corp. pioneered the commercial use of 3DP technology, developing 3D printers that leading manufacturers use to produce early concept models and product prototypes. Utilizing 3DP technology, Z Corp. has developed 3D printers that operate at unprecedented speeds, extremely low costs, and within a broad range of applications. This paper describes the core technology and its related applications. Additive manufacturing, often referred to as 3D printing, is a new way of making products and components from a digital model. Like an office printer that puts 2D digital files on a piece of paper, a 3D printer creates components by depositing thin layers of material one after another, only where required, using a digital blueprint until the exact component has been created. Interest in additive techniques is growing swiftly as applications have progressed from rapid prototyping to the production of end use products. Additive equipment can now use metals, polymers, composites, or other powders to print' a range of functional components, layer by layer, including complex structures that cannot be manufactured by other means. By eliminating production steps and using substantially less material, -additive' processes could be able to reduce waste and save more than 50 of energy compared to today's -subtractive' manufacturing processes, and reduce material costs by up to 90 . The use of additive manufacturing can potentially benefit a wide range of industries including defence, aerospace, automotive, biomedical, consumer products, and metals manufacturing. In this project, parametric model is done in Catia V5R20 and 3D printing is done in Cura software. B. Raghu | G. Sai Hitheswar Reddy | D. Rishikesh | K. Aseem Kumar "Design and Manufacturing of Sprocket using Additive Manufacturing Technology" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-1 , December 2019, URL: https://www.ijtsrd.com/papers/ijtsrd29464.pdfPaper URL: https://www.ijtsrd.com/engineering/mechanical-engineering/29464/design-and-manufacturing-of-sprocket-using-additive-manufacturing-technology/b-raghu
Similar to BA 453 Business Strategy & Planning Spring 2014 1 .docx (20)
Analyze MVPIThe motives, values, and preferences inventory (MV.docxikirkton
Analyze MVPI
The motives, values, and preferences inventory (MVPI) is used to identify the motives and values most important to an individual. Understanding the personal values of the individuals who make up a team can be useful in understanding the team dynamics and help a manager build and sustain teamwork within the organization.
Refer to the 10 core values (listed below) evaluated on the MVPI.
Rank order the traits according to the value you assign to them, with 1 being the trait you value the most in a team member and 10 being the trait you value the least.
Explain the rationale for your ranking. Give an example of each trait drawn from your experience or observations.
MVPI Values
Recognition:
Desire for attention, approval, and praise
Power:
Desire for success, accomplishment, status, competition, and control
Hedonism:
Desire for fun, pleasure, and recreation
Altruism:
Concern about the welfare of others and contribution to a better society
Affiliation:
Desire for enjoyment of social interaction
Tradition:
Concern for established values of conduct
Security:
Desire for certainty, order, and predictability in employment and finance
Science:
quest for knowledge, research, technology, and data
Aesthetics:
need for self-expression, concern over look, feel, and design of work products
Commerce:
interest in money, profits, investment, and business opportunities
.
Analyze and interpret the following quotation The confrontation of.docxikirkton
Analyze and interpret the following quotation: “The confrontation of Western civilization with other peoples whose values were often dramatically opposed to the West’s…suggests that by the dawn of the twentieth century, the tradition and sense of centeredness that had defined indigenous cultures for hundreds, even thousands, of years was either threatened or in the process of being destroyed. Worldwide, non-Western cultures suddenly found that they were defined as outposts of new colonial empires developed by Europeans, resulting in the weakening of traditional cultural practices, political leadership, and social systems that had been in place for centuries.” (Sayre, 2013, pp. 410-411).
In the later nineteenth and early twentieth century, what would this “loss of centeredness” of culture have meant for a given cultural group? Select from among the non-Western cultural groups noted in the text (Native American, Chinese, Indian, Japanese, or African) and research the impact of Western or European cultures on that group.
What was the selected non-Western culture like prior to the late nineteenth century? How did it change as a result of European expansion? How is this change representative of what Sayre calls a “loss of centeredness?” Be sure to use specific examples and details.
Submit your findings in a 4-page essay in APA format.
.
Analyze and prepare a critique of the following situationMary h.docxikirkton
Analyze and prepare a critique of the following situation:
Mary has worked for Bob for two years. About 6 months ago, Bob asked Mary out to dinner. They had a good time together and agreed that they had some real interests in common outside of work. The pair dated for two months. Mary initially liked Bob, but he was beginning to get annoying. He called her all the time, was very pushy about her seeing him, and wanted to control all aspects of her life; both at work and at home. Mary decided to call it off. When she told Bob that she did not want to see him personally anymore, he went crazy on her. He told her she would be sorry and that he would see to it that she regretted it. Bob began to make life miserable for Mary at work. She suddenly started to get poor performance evaluations after two years of exemplary reviews. Even the managers above Bob were beginning to make comments about her poor attitude. Mary decided it was time to act. She was worried she would be fired, all because Bob wanted her to continue to date him. She loved her job and knew she did quality work. She made an appointment with the HR manager.
Using the Civil Rights Acts of 1964 and 1991, discuss the type of sexual harassment Mary thinks she is experiencing. What are the obligations of the HR manager once Mary reports this? Discuss the likelihood that Bob would be found guilty of sexually harassing Mary. If the HR manager investigates and finds Mary is telling the truth, what should s/he do to handle the situation so that the company is not found complicit by the EEOC if further complaint is made? If found in Mary's favor, what options does the HR manager have to remedy the situation?
.
Analyze the anthropological film Jero A Balinese Trance Seance made.docxikirkton
Analyze the anthropological film Jero: A Balinese Trance Seance made by Linda Connor, Patsy Asch and Timothy Asch. Choose two or three significant concepts covered in our readings and lectures to analyze the film (cultural relativism, visual imperialism). You will need to explore these concepts in a thorough manner, select your anthropological concepts to best serve your thesis statement and interest in the film.
Think about the approach to the subject matter. How do the filmmakers construct the culture they present? What is the significance of this film? Who is Jero and why is she featured in this film? What did you learn? What questions are raised by this film? What is left unanswered?
Do the filmmakers privilege their own culture or do they employ cultural relativism? Can you see how the shift in anthropology, from studying the "native" may have impacted the filmmakers approach Could they have been more effective in their approach? Describe how? What worked well and why? What are some ethical implications that you see raised in this film?
These questions serve as guideline for you but you should choose specific concepts that you find interesting to explore how ethnicity and culture are presented in this film.
Hi, can you please make use of the terms "cultural baggage" and "politics of representation" in the essay
.
analyze and synthesize the financial reports of an organization of t.docxikirkton
analyze and synthesize the financial reports of an organization of their choice and present their findings in a PowerPoint presentation (with completed Notes section providing details of analysis and synthesis of information to presented points. You must also provide a separate document of exhibits of financial reports analyzed for the Presentation).
Projects will include:
Organization overview
Financial statements analysis
Analysis of cash flow
Stock performance analysis
Cost of capital or required return on investment
Value of the organization: book value, common stock value
Discussion of appropriate organizational development options with the inclusion of general risk and return scenarios from a management perspective
.
Analyze financial statements using financial ratios.• .docxikirkton
Analyze financial statements using financial ratios.
•
Analyze and evaluate cash flows over time.
•
Use technology and information resources to research issues in financial management.
•
Write clearly and concisely about financial management using proper writing mechanics.
This project requires that you conduct a financial analysis of two, comparable organizations. You
may select any organizations that produce publicly available financial statements employing IFRS
or U.S. GAAP (both companies must follow the same GAAP). Let your professor know which two
companies you plan to study before the end of Week 2, as your selection must be approved. The
professor reserves the right to limit the number of students comparing the same two
organizations.
Assignment:
1. Carefully review the annual reports for both organizations. Comment on what approach
each company has taken in reporting to its shareholders.
(This requirement is purposely
broad to give you the freedom to talk about anything that comes under the broad title of
“reporting to shareholders”).
2. Prepare a ratio analysis for both companies including a trend analysis for three years.
Comment on the significance of the ratios for each company (do they indicate that things
are all right, do they suggest that problems exist, or is it likely that problems will occur in
the future?). Comment specifically on the similarities and differences among the ratios
calculated for both companies and comparison to any benchmark.
3.
Prepare an analysis of the cash flow statements for both companies.
4. List and discuss the importance of the two most significant accounting policies adopted
by the two organizations (you should select the same two policies for both organizations).
Explain the options selected by both companies and comment on any differences that
you see. Explain what other policies the organizations could have selected and state why
you think they selected one policy over another.
5. Provide the URL’s for each company’s Annual Report.
Your assignment should adhere to these guidelines:
•
Write in a logical, well-organized conventional business style. Use Times New Roman
font size 12 or similar, double space, and leave ample white space per page.
•
All references must follow JWMI style guide and works must be cited appropriately.
Check with your professor for any additional instructions on citations.
•
On the first page or in a header, include the title of the assignment, the student’s name,
the professor’s name, the course title, and the date. Reference pages are not included in
the assignment page length.
•
Faculty members have discretion to penalize for assignments that do not follow these
guidelines. Check with your individual professor if you feel the assignment r
much longer or shorter treatment than recommended.
The two companies are: Walm.
Analyze and prepare a critique of the following situationMary has.docxikirkton
Analyze and prepare a critique of the following situation:
Mary has worked for Bob for two years. About 6 months ago, Bob asked Mary out to dinner. They had a good time together and agreed that they had some real interests in common outside of work. The pair dated for two months. Mary initially liked Bob, but he was beginning to get annoying. He called her all the time, was very pushy about her seeing him, and wanted to control all aspects of her life; both at work and at home. Mary decided to call it off. When she told Bob that she did not want to see him personally anymore, he went crazy on her. He told her she would be sorry and that he would see to it that she regretted it. Bob began to make life miserable for Mary at work. She suddenly started to get poor performance evaluations after two years of exemplary reviews. Even the managers above Bob were beginning to make comments about her poor attitude. Mary decided it was time to act. She was worried she would be fired, all because Bob wanted her to continue to date him. She loved her job and knew she did quality work. She made an appointment with the HR manager.
Using the Civil Rights Acts of 1964 and 1991, discuss the type of sexual harassment Mary thinks she is experiencing. What are the obligations of the HR manager once Mary reports this? Discuss the likelihood that Bob would be found guilty of sexually harassing Mary. If the HR manager investigates and finds Mary is telling the truth, what should s/he do to handle the situation so that the company is not found complicit by the EEOC if further complaint is made? If found in Mary's favor, what options does the HR manager have to remedy the situation?
Site references in APA format
.
Analyze Alternative Exchange Rate RegimesThere are several argum.docxikirkton
Analyze Alternative Exchange Rate Regimes
There are several arguments for and against the alternative exchange rate regimes. Prepare a 2- to 4-page paper presenting both sides of the argument. In your paper:
List and explain the advantages of the flexible exchange rate regime.
Criticize the flexible exchange rate regime from the viewpoint of the proponents of the fixed exchange rate regime.
Refute the above criticism from the viewpoint of the proponents of the flexible exchange rate regime.
Discuss the impact the increased volatility in interest and foreign exchange rates has on global institutions.
Assignment 3 Grading Criteria
Maximum Points
Listed and explained the advantages of the flexible exchange rate regime.
24
Criticized the flexible exchange rate regime from the viewpoint of the proponents of the fixed exchange rate regime.
24
Refuted the above criticism from the viewpoint of the proponents of the flexible exchange rate regime.
20
Discussed the impact the increased volatility in interest and foreign exchange rates has on global institutions.
20
Wrote in a clear, concise, and organized manner; demonstrated ethical scholarship in accurate representation and attribution of sources; displayed accurate spelling, grammar, and punctuation.
12
Total:
100
.
Analyze and evaluate the different leadership theories and behavior .docxikirkton
Analyze and evaluate the different leadership theories and behavior approaches, including the Tuckman four stages of group development model.
Evaluate the importance of the internal environmental factors that include the cultural, language, political, and technological differences.
Apply the necessary steps to overcome the identified challenges with the different sources of power that must be taken into account.
Deliverable Length:
4-5 Body Pages
.
Analytical essay report about polio 1ِ- An introductory paragraph .docxikirkton
Analytical essay report about polio
1ِ- An introductory paragraph
2 - A background paragraph that includes factual and historical information about polio
3 - three body paragraph that explain the epidemic and illustrate its significance
4- A concluding paragraph
5- An end of text reference page with reference for all source referred to as you wrote your report
.
Analysis Essay 1DUE Feb 23, 2014 1155 PMGrade DetailsGrade.docxikirkton
Analysis Essay 1
DUE: Feb 23, 2014 11:55 PM
Grade Details
Grade
N/A
Gradebook Comments
None
Assignment Details
Open Date
Feb 3, 2014 12:05 AM
Graded?
Yes
Points Possible
100.0
Resubmissions Allowed?
No
Attachments checked for originality?
Yes
.
AnalogíasComplete the analogies. Follow the model.Modelomuer.docxikirkton
Analogías
Complete the analogies. Follow the model.
Modelo
muerte : morir :: nacimiento :
nacer
muerte : nacimiento :: divorciarse de : [removed]
pareja : amor :: amigos : [removed]
tener una cita : salir con :: separarse de : [removed]
juntos : separados :: divertirse : [removed]
estudiar : graduarse :: niñez : [removed]
Completar
Complete the conversations. Make any necessary changes. Two words will not be used.
cambiar
edad
pastel
regalar
relajarse
romper
—¿Piensas [removed] de trabajo?
—Sí, estoy buscando algo más interesante.
—De postre vamos a servir [removed].
—¡Qué rico!
—¿Qué hacen ustedes en las fiestas?
— Bailamos, comemos, hablamos y en general [removed].
—¿Qué le vas a [removed] a tu padre en Navidad?
— Unos discos compactos. Le encanta la música andina.
.
Analyze symbolism in Jane Eyre from a Feminist point of view. Exa.docxikirkton
Analyze symbolism in Jane Eyre from a Feminist point of view.
Examples:
patriarchy
oppressed women
silence from women
4 pages paper
MLA format
Please include original source citations (Jane Eyre book)
Include in text citations from 3 specific secondary sources (sources attached)
.
An important part of research is finding sources that can be trusted.docxikirkton
An important part of research is finding sources that can be trusted.
(1) Comment on why you think it is important to scrutinize your sources to find out if they are credible or not? This can apply to our personal life as well as our academic and business life?
Can you think of an example, in every day life, where it was very important for you to trust your source? Or if not, what are some general areas of life
where you think it is especially important to trust information?
.
An incomplete Punnett square There are three possible phenotypes fo.docxikirkton
An incomplete Punnett square: There are three possible phenotypes for wing color in the species of Moon moth. Some of these moths have a red wings, others have yellow wings and some have orange wings. What type of inheritance is illustrated by the species of moth? What are the genotypes that coincide with the three phenotypes given? In a cross between two orange winged moths that produced 100 offspring how many of the offspring will be a yellow? ALSO DRAW OUT PUNNETT SQUARE!!
.
An expanded version of the accounting equation could be A + .docxikirkton
An expanded version of the accounting equation could be:
A + Rev = L + OE - Exp
A - L = Paid-in Capital - Rev - Exp
A = L + Paid-in Capital + Beginning Retained Earnings + Rev - Exp
A = L + Paid-in Capital - Rev + Exp
In the seller's records, the sale of merchandise on account would:
Increase assets and increase expenses.
Increase assets and decrease liabilities.
Increase assets and increase paid-in capital.
Increase assets and decrease revenues.
In the buyer's records, the purchase of merchandise on account would:
Increase assets and increase expenses.
Increase assets and increase liabilities.
Increase liabilities and increase paid-in capital.
Have no effect on total assets.
A debit entry will:
Decrease an asset account.
Increase a liability account.
Increase paid-in capital.
Increase an expense account.
A credit entry will:
Increase an asset account.
Increase a liability account.
Decrease paid-in capital.
Increase an expense account.
A credit entry to an account will:
Always decrease the account balance.
Always increase the account balance.
Increase the balance of a revenue account.
Increase the balance of an expense account.
A debit entry to an account will:
Always decrease the account balance.
Always increase the account balance.
Increase the balance of a revenue account.
Increase the balance of an expense account.
Sage, Inc. has 20 employees who each earn $100 per day and are paid every Friday. The end of the accounting period is on a Wednesday. How much wages should the firm accrue at the end of the period?
$2,000.
$1,000.
$0.
$6,000.
Which of the following is not one of the 5 questions of transaction analysis?
What's going on?
Which accounts are affected?
Is this an accrual?
Does the balance sheet balance?
Does my analysis make sense?
The effect of an adjustment is:
To correct an entry that was not in balance.
To increase the accuracy of the financial statements.
To record transactions not previously recorded.
To close the books.
A journal entry recording an accrual:
Results in a better matching of revenues and expenses.
Will involve a debit or credit to cash.
Will affect balance sheet accounts only.
Will most likely include a debit to a liability account
Wisdom Co. has a note payable to its bank. An adjustment is likely to be required on Wisdom's books at the end of every month that the loan is outstanding to record the:
Amount of interest paid during the month.
Amount of total interest to be paid when the note is paid off.
Amount of principal payable at the maturity date of the note.
Accrued interest expense for the month.
The accounting concept/principle being applied when an adjustment is made is usually:
matching revenue and expense.
consistency.
original cost.
materia.
An Evolving IndustryHow are the Internet and other technologies cu.docxikirkton
An Evolving Industry
How are the Internet and other technologies currently affecting the ways in which movies are produced, distributed, and exhibited? Are the changes having an impact on the quality or depth of the films? Provide specific examples as you explain your point of view.
Your initial post should be at least 150 words in length. Support your claims with examples from required material(s) and/or other scholarly resources, and properly cite any references
.
An essay addressing the definition or resemblance concerning categor.docxikirkton
An essay addressing the definition or resemblance concerning categorical placement or criteria-match reasoning. The Term is Inner Peace. This is going to be a rough draft only. APA format
3-5 pages;
3-5 scholarly sources. I would like to address inner peace as the state of living in harmoney with the enviroment, restrained from war and living peacefully. I woud like to tie into figures like Mandela and Ghandi as examples of people that have attained it.
.
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
The Indian economy is classified into different sectors to simplify the analysis and understanding of economic activities. For Class 10, it's essential to grasp the sectors of the Indian economy, understand their characteristics, and recognize their importance. This guide will provide detailed notes on the Sectors of the Indian Economy Class 10, using specific long-tail keywords to enhance comprehension.
For more information, visit-www.vavaclasses.com
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
How to Split Bills in the Odoo 17 POS ModuleCeline George
Bills have a main role in point of sale procedure. It will help to track sales, handling payments and giving receipts to customers. Bill splitting also has an important role in POS. For example, If some friends come together for dinner and if they want to divide the bill then it is possible by POS bill splitting. This slide will show how to split bills in odoo 17 POS.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
The French Revolution Class 9 Study Material pdf free download
BA 453 Business Strategy & Planning Spring 2014 1 .docx
1. BA 453: Business Strategy & Planning | Spring 2014 1
Case D: MakerBot
Your Mission
You have been hired by Bre Pettis, CEO of MakerBot, as the
newest member of their strategic
planning team. Meet Bre through this video:
http://www.engadget.com/2013/09/20/bre-pettis/
The recent acquisition of MakerBot by Stratasys has changed
everything compared to its
beginnings as an entrepreneurial start-up. Mr. Pettis would like
you to offer – or validate – the
strategic direction for his innovative 3D printing company
MakerBot. Who should the MakerBot
become? A manufacturer? A retailer? A technology facilitator?
Does our school program make
sense?
Mr. Pettis asks you to accomplish the following:
• Summarize your assessment of MakerBot’s current situation
by discussing the
opportunities and challenges of being on the cutting edge of this
technology.
• Integrate Porter’s Five Forces, the PESTL Analysis and other
2. applicable class
content into your executive brief to clearly communicate and
support your
findings.
• State and define a strategic direction that provides focus for
MakerBot.
• Describe the actions steps to implement your
recommendations.
Mr. Pettis encourages you to visit MakerBot’s website to learn
more about the organization and
its products at www.makerbot.com.
He expects you to use the template format for your executive
brief that is no more than 1,200
words.
In addition to handing hard copy in at the beginning of class
on the due date assigned, please submit it to associated Safe
Assignment link.
http://www.engadget.com/2013/09/20/bre-pettis/
http://www.makerbot.com/
BA 453: Business Strategy & Planning | Spring 2014 2
3. Case D: MakerBot
Its physical presence appears in the glass box from nothing. No
one was touching it and no other
tools were visible. It just slowly, gradually, and almost
magically appears.
View this video to see MakerBot’s latest product in action:
http://www.youtube.com/watch?v=AKTSdW7-H3Q
3D Printing
Additive manufacturing, also referred to as three-dimensional or
3D printing, is a process of
making a three-dimensional solid object of virtually any shape
from a digital model. 3D printing
is achieved using an additive process where successive layers of
material are laid down in
different shapes. 3D printing is also considered distinct from
traditional machining techniques,
which mostly rely on the “subtractive processes” of removing
material by methods such as
cutting or drilling. A 3D printer is a limited type of industrial
robot that is capable of carrying out
an additive process under computer control.
Additive manufacturing takes virtual blueprints from computer
aided design (CAD) or animation
modeling software and “slices” them into digital cross-sections
for the machine to successively
use as a guideline for printing. Depending on the machine used,
material or a binding material is
deposited on the build bed or platform until material/binder
layering is complete and the final 3D
4. model has been “printed.”
To perform a print, the machine reads the design from an. stl
file and lays down successive
layers of liquid, powder, paper or sheet material to build the
model from a series of cross
sections. These layers, which correspond to the virtual cross
sections from the CAD model, are
joined or automatically fused to create the final shape. The
primary advantage of this technique
is its ability to create almost any shape or geometric feature.
Construction of a model with contemporary methods can take
anywhere from several hours to
several days, depending on the method used and the size and
complexity of the model. Additive
systems can typically reduce this time to a few hours, although
it varies widely depending on the
type of machine used and the size and number of models being
produced simultaneously.
The Beginning
Several different 3D printing processes have been invented
since the late 1970s. The printers
were originally large, expensive, and highly limited in what
they could produce. It was not until
the 1980’s that the concept of 3D printing began to be taken
seriously. The man most often
credited with inventing the language of “modern” 3D printer is
Charles W. Hull who used the
term “stereolithography” in a 1984 patent. Hull defined
stereolithography as a “system for
generating three-dimensional objects by creating a cross-
sectional pattern of the object to be
formed.”
5. http://www.youtube.com/watch?v=AKTSdW7-H3Q
BA 453: Business Strategy & Planning | Spring 2014 3
A second influential inventor was S. Scott Crump who
developed fused deposition modeling
(FDM) in the late 1980s. This process was later commercialized
in 1990 by the Stratasys
(SSYS). With the expiration of the patent on this technology,
there is now a large open-source
development community as well as commercial and DIY
variants, which utilize this type of 3D
printer. This is one factor that has led to significant price drops
in printers since this technology’s
creation.
In some printers, paper can be used as the build material,
resulting in a lower cost to print.
During the 1990s some companies marketed printers that cut
cross sections out of special
adhesive coated paper using a carbon dioxide laser, and then
laminated them together. In 2005,
Mcor Technologies Ltd. developed a different process using
ordinary sheets of office paper, a
Tungsten carbide blade to cut the shape, and selective
deposition of adhesive and pressure to
bond the prototype. By 2011, the printers became widely
available commercially as their price
dropped substantially. According to Wohlers Associates, the
market for 3D printers and services
was worth $2.2 billion worldwide in 2012, a 29% increase from
2011.
6. Industry Applications
The current use of 3D scanning technologies allows the
replication of real objects without the
use of molding techniques that in many cases can be more
expensive, more difficult, or too
invasive to be performed. For example, with precious or
delicate cultural heritage artifacts where
direct contact with the molding substances could harm the
original object’s surface. 3D printing
technology is used for both prototyping and distributed
manufacturing with applications in a
variety of industries including architecture, construction,
industrial design, automotive,
aerospace, military, engineering, civil engineering, dental and
medical industries, biotech
(human tissue replacement), fashion, footwear, jewelry,
eyewear, education, geographic
information systems, food, and many other fields. For example,
in commercial production Nike
is using 3D printing to prototype and manufacture the Vapor
Laser Talon football shoe for
players of American football, and New Balance is 3D
manufacturing custom-fit shoes for
athletes.
The Price Tag
The cost of 3D printers has decreased dramatically since 2010,
with machines that once cost
$20,000 now cost less than $1,000. The open-source
[email protected] project has developed printers
for general use with anything that can be squirted through a
nozzle, from chocolate to silicone
sealant and chemical reactants. Printers following the project’s
7. designs have been available from
suppliers in kits or in pre-assembled form since 2012 at prices
in the $2,000 range. The
Kickstarter funded Peachy Printer is designed to cost $100 and
several other new 3D printers are
aimed at the small, inexpensive market.
As the costs of 3D printers have come down they are becoming
more appealing financially to use
for self-manufacturing of personal products. In addition, 3D
printing products at home may
reduce the environmental impacts of manufacturing by reducing
material use and distribution
impacts.
BA 453: Business Strategy & Planning | Spring 2014 4
Consumer Use
Much of the work to develop affordable 3D printers for home
and desktop use has been driven
by and targeted at do-it-yourself (DIY) enthusiasts and other
early adopter communities. RepRap
is one of the longest running projects in the desktop category.
The RepRap project aims to
produce a free and open-source software (FOSS) 3D printer,
whose full specifications are
released under the GNU General Public License, and which is
capable of replicating itself by
printing many of its own (plastic) parts to create more
machines. Research is under way to
enable the device to print circuit boards and metal parts.
8. RepRap
Because of the FOSS aims of RepRap, many related projects
have used their design for
inspiration, creating an ecosystem of related or derivative 3D
printers, most of which are also
open-source designs. The availability of these open-source
designs means that variants of 3D
printers are easy to invent. The quality and complexity of
printer designs, however, as well as the
quality of kit or finished products, varies greatly from project to
project. This rapid development
of open-source 3D printers is gaining interest in many spheres
as it enables hyper-customization
and the use of public domain designs to fabricate open-source
appropriate technology. This
technology can also assist initiatives in sustainable development
since technologies are easily
and economically made from resources available to local
communities.
The development and hyper-customization of the RepRap-based
3D printers has produced a new
category of printers suitable for small business and consumer
use. Manufacturers such as
Solidoodle, RoBo, and RepRapPro have introduced models and
kits priced at less than $1,000,
thousands less than they were in September 2012. Depending on
the application, the print
resolution and speed of manufacturing lies somewhere between
a personal printer and an
industrial printer. A list of printers with pricing and other
information is maintained. Most
recently delta robots have been utilized for 3D printing to
increase fabrication speed further.
9. The New World of 3D Applications
3D printing makes it as affordable to create single items as it is
to produce thousands and, thus,
undermines economies of scale. An additional use being
developed is building printing, or using
3D printing to build buildings. This could allow faster
construction for lower costs, and has been
investigated for construction of off-Earth habitats. For example,
the Sinterhab project is
researching a lunar base constructed by 3D printing using lunar
regolith as a base material.
Instead of adding a binding agent to the regolith, researchers are
experimenting with microwave
sintering to create solid blocks from the raw material.
3D printing may have as profound an impact on the world as the
coming of the factory did. It is
impossible to foresee the long-term impact of 3D printing. Most
feel that the technology is
coming, and it is likely to disrupt every field it touches.
BA 453: Business Strategy & Planning | Spring 2014 5
Industry Growth
The 3-D printing industry is expected to reach $3.1 billion in
sales worldwide by the year 2016
and $5.2 billion in the year 2020. Industry investment suggests
3-D printing is evolving from a
10. prototyping tool to end and manufacturing platform. Even
though toys and gadgets dominate the
consumer 3-D printing landscape, academic researchers and
enterprises have been experimenting
with serious practical applications.
To illustrate how manufacturing technology could create
complex structures, such as that of a
violin, German technology and manufacturing firm EOS printed
a replica of a Stradivarius violin
shown in this YouTube video:
http://www.youtube.com/watch?v=bJA6J5girlo.
In 2011, time magazine included prominent
Dutch fashion designer Iris van Herpern’s 3-D
print dress in its list of 50 Best Inventions the
ready to wear dress was printed using a polymer
material. (Escapism dress)
Finally, 3-D printers increase they had been
exploited for darker criminal purists, they have
been used to make ATM card skimming devices
to capture data from bank card magnetic strips,
as well as keys to unlock police handcuffs. In
2011, and illegal firearms magazine (or storage
and feeding device) for an AR – 15 rifle was
shared on thing averse.com.
Taking Notice
China has committed almost $500 million
towards the establishment of 10 national 3-D
printing development institutes. In 2013,
Chinese scientists began printing ears, livers and
kidneys, with living tissue. Researchers in China
have been able to successfully print human
11. organs using specialized 3D bio printers that use
living cells instead of plastic. Researchers at Hangzhou Dianzi
University actually went as far as
inventing their own 3D printer for the complex task, dubbed the
“Regenovo” which is a “3D bio
printer.” Xu Mingen, Regenovo’s developer, said that it takes
the printer under an hour to
produce either a mini liver sample or a four to five inch ear
cartilage sample. Xu also predicted
that fully functional printed organs may be possible within the
next ten to twenty years. In the
same year, researchers at the University of Hasselt, in Belgium
had successfully printed a new
jawbone for an 83-year-old Belgian woman. The woman is now
able to chew, speak and breathe
normally again after a machine printed her a new jawbone.
http://www.youtube.com/watch?v=bJA6J5girlo
BA 453: Business Strategy & Planning | Spring 2014 6
In Bahrain, large-scale 3D printing using a sandstone-like
material has been used to create
unique coral-shaped structures, which encourage coral polyps to
colonize and regenerate
damaged reefs. These structures have a much more natural
shape than other structures used to
create artificial reefs, and have a neutral pH which concrete
does not.
Some of the recent developments in 3D printing were revealed
at the November 2013 3D
Printshow in London. One part of the show focused on ways in
12. which 3D printing can advance
the medical field. The underlying theme of these advances was
that these printers can be used to
create parts that are printed with specifications to meet each
individual. This makes the process
safer and more efficient. One of these advances is the use of 3D
printers to produce casts that are
created to mimic the bones that they are supporting. These
custom-fitted casts are open, which
allow the wearer to scratch any itches and also wash the
damaged area. Being open also allows
for open ventilation. One of the best features is that they can be
recycled to create more casts.
It is no surprise that mainstream companies are jumping in as
well including the traditional
printing giant Hewlett-Packard.
But Really?
Despite some of these lofty predictions, not everyone believes
in the “long-term dreamland
scenario” of what 3D printers can do. The consumer 3D printing
dream is that people no longer
need to go to the store when they need something or even order
it online for delivery. Instead
they can just download a computer-aided design file and make
whatever they need in their home
3D printer. Many think that is not going to happen. However,
3D printing is recognized as a
disruptive technology that is changing the game for many
industries, as it simultaneously is
creating its own.
The Competitive Landscape in Three Dimensions
13. The 3D printing industry’s three top players are 3D Systems,
Stratasys and ExOne. As these
companies are revolutionizing mass manufacturing, they are
anticipating competition from the
traditional printing industry. For all the potential in the
industry, however, not all 3D printing
companies will see the same levels of success. 3D Systems is
one of the most influential. 3D
Systems has the largest product breadth, the most patents, the
greatest mix of high-margin
materials and software, and the highest operating margin, and
this product breadth puts the
company in good position for the near and long term.
Just behind 3D Systems is Stratasys. Second only to 3D Systems
when it comes to patents
pending, Stratasys has a dominant market share for the smaller
desktop 3D printers at price
points of $500 to $4,000 making this a viable purchase for
“creative consumers” using at-home
printers. Stratasys also has the most unit market share of the
group, with a 57% hold on the
market since its merger with a smaller 3D printing company.
The third 3D printing company rated as a buy is ExOne, which
focuses on a slightly different 3D
printing technique — one that involves sand for casting — and
can already boast Ford, BMW
and aerospace company Sikorsky as its customers.
BA 453: Business Strategy & Planning | Spring 2014 7
14. Enter MakerBot
Under the radar of the larger top three 3D printer companies,
MakerBot Industries was born in
2009 and quickly became a leader in the personal 3-D printing
industry. MakerBot offered its
first product in the form of a kit. Enthusiasts could build their
own 3-D printers and enter the
world of personal manufacturing could do so for under $1000.
This price point was
groundbreaking. Much of the work of their customers is
displayed on Thingivers.com, a website
that boasts over 9,000 files that enables others can enjoy their
work and build on their creations.
MakerBot faced strong competition from startups much like
themselves who also targeted the
consumer market. However, MakerBot printer was based on
open-source design and, therefore,
faces with the threat of imitation by others.
The Open-Source Philosophy
MakerBot’s primary objective was to build an inexpensive
open-source 3-D printer. Instead of
taking the conventional path of crafting a business plan, the
founders Bre Pettis, Adam Mayer,
and Zach Smith, begin by demonstrating proof of concept. With
severe resource limitations, the
team fashion prototypes from readily available open-source
hardware and software in a sense
MakerBot’s founding venture team included the entire open-
source community, which was
committed to innovation and the excitement that comes from
making things transparent,
15. accessible, and modifiable. MakerBot’s first product, CNC
Cupcake, was a home based 3-D
printing kit for do-it-yourself enthusiast. This enabled
MakerBot to share its passion for what the
team called personal manufacturing, a non-existent industry at
the time.
MakerBot’s Vision
The founders agreed on a vision to launch and grow MakerBot
using only open-source
technology so that their first customers could understand, tinker
with, and improve their products
this allowed MakerBot owners to modify and share software
annotations and new hardware
innovations. Also consistent with an open-source mentality,
MakerBot’s 3-D printers use only
nonproprietary consumables to build objects. This allowed
MakerBot customers to buy printing
consumables from a wide range of plastic distributors, on like
with the lock in strategy most 3-D
printing companies pursued. Specifically, MakerBot printers
used industrial ABS plastic, the
same plastic used to make children’s Lego blocks. MakerBot
sold plastic spools and an array of
colors and these affordable materials could be sourced through
locations and distributors
worldwide.
The aim was not to make each customer a captive of the system,
but rather an innovator, with
potential to shape the newly forming personal manufacturing
industry. Within this unique
community, makers were motivated less my money than by a
sense of personal, judgment, group
creativity, and community. However, many makers evolve from
16. hobbyist to entrepreneurs. 3D
printing offers the unique benefit of allowing producers to
address uncertain demand by initially
targeting small markets and creating product as needed meeting
with success would validate
these markets and encourage them to take on larger scale
production methods with higher quality
products at a lower unit cost.
BA 453: Business Strategy & Planning | Spring 2014 8
Vertically integrated making chains, a term coined by wired
magazine editor-in-chief Chris
Anderson, allows customers to design, print, share, and sell
their creations. The process is
simple. Customers either upload a digital model, or instead of
designing an object from scratch,
search through these websites from models to customize. Next,
they selected from a range
materials and after their customer receives a price quote, the
item is printed and shipped.
Crossing the Chasm: A Volatile Time
After series of mergers and acquisitions, only two major 3-D
printer leaders, 3-D systems and
Stratasys, targeted and served business professionals. These
families had two major revenue
streams: printing devices and consumables in industrial 3-D
printing, the ideal customer locked
in to a particular system and printed a bodily, guarantee healthy
stream of considerable revenues
17. to operating grow, an industrial 3-D printing business needs
relationships with industrial
designers and new product manufacturers as well as steep
investments in technology R&D and
intellectual property protection.
Hewlett-Packard Makes a Move
In 2010, Hewlett-Packard quietly entered the 3-D printing
industry. HP signed an agreement
with competitor Stratasys to manufacture a 3-D printer under
the HP name DesignJet. This 3-D
printer was marketed only in Europe with a price tag of about
$17,000. The machine targeted
engineering, R&D, and product development professionals, as
well as educators who taught
model making by prototyping. The HP printer exploited
proprietary hardware, software, and
consumables, which fit HP’s historic too deep range strategy.
However, in August 2012, Stratsys
announced it would discontinue its manufacturing and
distribution agree with HP at year end, a
proxy three years after the agreement have been signed. HP’s
future strategy for 3D printing is
uncertain.
MakerBot Takes Off
In September 2010, shortly after shipping over
2,000 Cupcake model printers, MakerBot
released its newest product called the Thing-O-
Matic. Compared to other models, the machine
had a higher print speed and greater reliability.
In early 2011, MakerBot’s technical and
marketing achievements through the interest of
these Bezos Expeditions, the personal
18. investment fund of Amazon CEO Jeff Bezos.
Bezos was drawn to this disruptive technology, a
committed $10 million to MakerBot. Additional
investment groups jumped in as well.
BA 453: Business Strategy & Planning | Spring 2014 9
This capital infusion help MakerBot grow and, in November
2011, MakerBot shipped its 6,000th
unit. In January 2012, MakerBot announced its next printer, the
“Replicator.” This printer was
more powerful than previous models and capable of printing in
two colors simultaneously. It
enabled printing with multiple materials on an enlarged build a
platform to build larger objects
than before up to about the size of a loaf of bread.
MakerBot’s Replicator success comes from serving a diverse
audience of engineers, architects,
educators and even hobbyists. The product range is versatile,
with varying levels of complexity.
The product line, initially consisting of two desktop printers
and one scanner, has received
accolades from tech titans and awards such as Time Magazine’s
Best Inventions 2012, and
Popular Mechanics 2013 Breakthrough Award. MakerBot makes
it possible for anyone with a
computer and some creativity to create 3D art, ranging from the
wildly bizarre to the incredibly
functional. People can create everything from bracelets to
prosthetic hands with the technology.
19. MakerBot is Purchased
In 2013, Stratus’s acquired MakerBot, effectively merging two
organizations The $403 million
deal allows Stratasys to compete more in the consumer 3-D
printing space. MakerBot makes less
expensive systems for hobbyists, though they’re not exactly
cheap – the MakerBot Replicator 2
sells for $2,199. “MakerBot has impressive products, and we
believe that the company’s strategy
of making 3-D printing accessible and affordable will continue
to drive adoption,” said David
Reis, Stratasys CEO, in a prepared statement. The Brooklyn-
based MakerBot has sold more than
22,000 desktop 3-D printers since it was founded in 2009.
Stratasys, previously specializing in
professional-grade 3-D printers, said it will operate MakerBot
as a separate subsidiary. It allows
Pettis to have a tremendous amount of autonomy in providing
strategic direction and managing
the company.
MakerBot’s Retail Venue Approach
MakerBot now has a retail presence at the address of 72
Greenwich Avenue, New York. The
Greenwich location marks the third brick and mortar MakerBot
store with locations in New York
City and Boston. With the user-friendly and accessible
MakerBot products, 3D printing is now
accessible for every level of enthusiast. “To some people, 3D
printing is still science fiction. We
were the first company to take this technology to an accessible
level,” said Jennifer Howard,
director of public relations at MakerBot.
20. Products
The MakerBot Replicator 2 3D printer, now in its fifth
generation, essentially works as an inkjet
printer that works with plastic filament. It effectively brings a
digital model to life and is capable
of creating virtually any shape. From detailed architectural
models to colorful action figures and
even clothing, 3D printers can render nearly anything out of
plastic.
Users sketch out a 3D model on CAD design software and the
model is then printed with the
MakerBot device. This is not exactly user friendly software and
the process may require some
finesse, but a simpler, alternative method is available via
Thingiverse, an online hub created by
BA 453: Business Strategy & Planning | Spring 2014 10
the MakerBot founders that houses a plethora of free 3D models
for people to simply download,
customize and print.
In March 2013, a scanner was also added to the product line.
Called the MakerBot Digitizer, it
allows users to scan physical objects to be digitized and printed
in 3D, essentially converting real
life objects into 3D models. This process, seemingly out of
science fiction, is completed with the
help of two lasers and a webcam. Within minutes, the Digitizer
21. can render a full, waterproof
model.
Compared with industrial printers, with prices falling in the
$25,000 spectrum, the MakerBot
printers, average price is about $2,000, making it far more cost
effective and accessible. The
scanner’s retail price has now fallen to $949, a significant drop
from its original price of $1,400.
“We’re really excited to have a product line that has something
for everyone, and at the same
time, we are very excited about the entire surrounding
ecosystem, with its applications and
software. It’s awesome to have a product we can take to the
consumer that is both easy to use
and reliable,” Mr. Pettis said.
Among the products introduced is the MakerBot Replicator Z18
($6,499), which is armed with
the revolutionary capability of creating 10 small objects
simultaneously. While the other printers
are limited to printing relatively small objects, this new
industrial-sized model easily prints large-
scale items and can even be used to make pieces of furniture.
The MakerBot Replicator ($2,899) and the Replicator Mini
Compact ($1,375) currently boasts
the lowest price tag to date and is hoped, therefore, to be the
most accessible to the broader
market.
All three products tout major upgrades from previous models,
with new features such as
mobile/desktop app and cloud access, Wi-Fi, Ethernet and USB
connectivity, in addition to
increased speed and effectiveness. While the Replicator is
22. available in stores and online next
month, the Mini and Replicator Z18 will be available for
purchase in the spring.
Education Presence
Despite all of this progress, many remain unconvinced of the
everyday utility of 3D printing.
MakerBot’s larger goal is to eliminate this disconnect and to
make 3D printing as affordable and
accessible as possible. While tech enthusiasts and design
professionals have been early and vocal
adopters of MakerBot, the company is seeking to win the hearts
of average consumers through a
focus on public schools.
Mr. Pettis said they can be extremely useful as education tools
for immersive learning. “They
can be used in shop class, for students to see the virtual things
they can create, and in art and
music education. It’s a natural fit for math and science; it
allows kids to actually see and feel
what’s going on, instead of just reading about it,” Mr. Pettis
said. “The goal is to get the printers
into the schools, along with curriculum that teachers can
immediately use. We’re confident that
they could really bolster education initiatives,” said Mr. Pettis.
BA 453: Business Strategy & Planning | Spring 2014 11
In order to request a MakerBot Academy 3D printer, the process
is simple. Full-time public
23. school teachers create an application with DonorsChoose
detailing their reasons for the printer,
how they’ll plan on using it in their classroom and what impact
it’ll have on their students. The
requests are crowdfunded by the generosity of the community.
To date, more than 225
classrooms have been financed and more than 100,000 students
reached.
“There’s a lot more competition. I think that there has been a
healthy growth of companies, more
in the low end. So as we’ve grown up, and professionalized,
there’s continued to be a lot of
growth. We are an innovation company. As long as we’re
innovative and bringing these ideas
out into the world, that’s our goal, that’s what we’re doing, that
keeps us moving,” Mr. Pettis
said.
The Big 3D Picture
Bre Pettis want to have a clear, strategic direction for
MakerBot. He values the company’s
success and knows that the industry, that he played a role in
building, will become increasingly
competitive and potentially unforgiving. He is convinced that a
clear, intentional strategic
direction will add value to the company. He looks to you to
provide that strategic focus.
Sources: Buckley, Sean, “MakerBot’s Digitizer will go on sale
next week, promises 3D scanning to the
masses.” Engaget.com, August 14, 2013. Web access February
11, 2014,
24. http://www.engadget.com/2013/08/14/makerbots-digitizer-will-
go-on-sale-next-week/
Chung, Christine, “MakerBot: A Robot That Makes Things.”
Greenwich-Post.com, January 20,
2014. Web access February 5, 2014, http://www.greenwich-
post.com/22358/makerbot-a-robot-
that-makes-things/
Heater, Brian, “MakerBot Academy Aims to Bring ‘Industrial
Revolution’ to Classrooms.”
Engadget.com, November 12th, 2013. Web access February 11,
2014,
http://www.engadget.com/2013/11/12/makerbot-academy/
Heater, Brian, “Bre Pettis on the MakerBot Digitizer: We’re
Building an Ecosystem.”
Engadget.com, September, 20, 2013. Web access February 11,
2014,
http://www.engadget.com/2013/09/20/bre-pettis/
Lobosco, Katie, “Stratasys buys MakerBot 3-D printing
company for $400 million.” CNN Money,
June 19, 2013. Web access February 5, 2014,
http://money.cnn.com/2013/06/19/technology/makerbot-
stratasys-merger/
McGrath, Maggie, “3D Systems Leads 3D Printing Movement
but HP Could Become a Major
Player.” Forbes, December 11, 2013. Web access February 5,
2014,
http://www.forbes.com/sites/maggiemcgrath/2013/12/11/wall-
street-says-3d-systems-leads-3d-
printing-movement-but-hp-could-become-a-major-player/
McCue, T. J., “3-D printing industry will reach $3.1 billion