The document provides an overview of the B Impact Assessment and B Corp certification process. It includes: - An introduction to the B Impact Assessment, a free online tool that measures a company's social and environmental impact. - An overview of the key steps in B Corp certification: completing the assessment, reviewing results, improving the score, confirming a legal change to focus on stakeholders, and finalizing assessment/paying a fee. - Details on what the B Impact Assessment covers, including governance, ethics, community impact, environmental practices, and impact business models.

1. B Impact Assessment & certification process slides
The following slides set out:
- Introduction to the B Impact Assessment
- Key features of the BIA
- Topics covered
- Example Impact Business Models
- Key steps for certification
- Explaining the legal change
These slides provide a variety of ways to convey these messages and are intended to be used
interchangeably i.e. some slides cover the same content but in a slightly different way.
Feel free to pick and choose as you see best!
If you’d like to use any of these slides or if you have any questions please get in touch with
Georgie (georgie.morris@bcorporation.uk)

2. The B Impact Assessment is a free confidential online tool to measure
and manage a company’s social and environmental impact.
Walks through a series of questions to help learn what it takes to build a
better business - better for workers, community, and the environment
Compares answers to thousands of other businesses to see how a
business stacks up
Creates a customized improvement plan linking to free best practice
guides to help implement

3. Impact Business
Models (IBMs)
Operational impact
Performance test
B Impact Assessment
Legal alignment
Amendment or legal
form
What is involved in B Corp certification?

4. What’s involved in B Corp certification?
Operational
impact
Impact Business Models
(IBMs)
How is the business managed
on a day to day basis?
• Governance
• Workers
• Community
• Environment
• Specific business models
designed to create positive
social and/or
environmental impact
• 10 core IBMs identified in
the BIA
Performance test
B Impact Assessment
Legal alignment
Amendment or
legal form

5. Impact Business
Models
Governance Workers Community Environment
“While some B Corps exist with a specific goal to solve a social or environmental challenge, many
B Corps look like “ordinary” businesses from the outside, but take practical steps to increase the
positive social impact of their business through their operations”
Mission Led Business Review, Cabinet Office, December 2016
What does the B Impact Assessment cover?
Mission & Engagement
Governance
Ethics
Transparency
Compensation
Benefits
Training & Education
Worker Owned
Diversity
Civic Engagement
Suppliers, Distributors &
Product
Workforce Development
Outputs
Trans, Dist, & Suppliers
Input
Renewable Energy
Serving those in need
Education
Basic Services
Economic Empowerment
What do you do? How do you operate?

6. Impact Business Models (IBMs)
Worker
owned
Ownership models
that empower
employees e.g.
cooperatives
Customer
benefiting
products &
services
Products/services
designed to create
social benefit
Workforce
development
Hiring and training
for chronically
unemployed
populations
Supply chain
poverty
alleviation
Supply chain
strategies that
reduce poverty e.g.
trade terms, labour
conditions
Environment
benefiting
products &
services
Products/services
designed to restore
and conserve the
natural environment
Local economic
development
Strengthen local
economies through
procurement,
ownership,
customers,
charitable giving
National
economic
development
Strengthen national
economic
development via
privatisation or
import substitution
Designed
to give
Charitable giving
business models
that donate 20%+ of
profits to charity
Designed to
conserve
Environmental
practices that
redesign traditional
processes to
conserve natural
resources
Producer
cooperative
Supplier owned
structures that
empower suppliers
through decision
making and profit
distribution

7. Steps to certification
Complete
assessment
Confirm
legal
change
Improve
score
Review
process
Finalise
assessment
Pay
certification
fee
How we can
support you
Team training Masterclasses B Leaders
Coordination
with Standards
team

8. What is involved in the legal change?
The legal change requires an amendment to
the company’s Articles of Association
Shift towards stakeholder focus, away from shareholder primacy
Creates a requirement to consider the impact of the business on all stakeholders
(shareholders, community, environment, workers, suppliers, customers)
Directors must evidence this consideration of all stakeholders – we can share best
practice guides on how to do this
This does not create additional liability for Directors.
Amendment gives additional rights to shareholders to hold Directors accountable for
taking into consideration the interests of all stakeholders – that’s the whole point!

9. Does this affect your ability to sell the company?
The B Corp legal framework is designed to enable
high‐impact companies to maintain their mission through
changes in leadership and ownership.
Certified B Corporations can:
• encourage competition based on commitment to mission in addition to price;
• consider other factors besides price when making the decision of whether and to
whom to sell;
• retain or remove certification directly prior or after a sale depending on the
current and new owners’ preferences