B Analytics is a tool that allows companies to track their progress on sustainability metrics, benchmark themselves against thousands of other businesses, and identify areas for improvement. Key functionality includes monitoring overall and company-specific progress on score, completion rates, and access to reports. Companies can visualize where most points are attained and highest potential for growth. Examples of how it has been used include by funds to measure portfolio company performance, by networks to track member progress, and within supply chains. The demo showed dashboards, reporting on scores over time, question-level benchmarking, and impact clouds to identify top areas of impact and opportunity. Flexible exporting of data is also available. The tool costs $4k for a license and additional $4k

1. Benchmarking

2. Agenda
Introduction to
B Analytics
Key functionality
of B Analytics
Examples of
how B Analytics
has been used
Demo of
B Analytics

3. What is B Analytics?

4. Key functionality of B Analytics
Track overall progress of companies in your network/fund
Track company by company progress in terms of score, completion,
access to detailed reports
Benchmark performance against 10,000s of businesses who have
completed the B Impact Assessment (BIA). This can be done at an Impact
Area level, Impact Topic level and question level
Visual representation of where most points have been attained and where
highest improvement potential lies
Extract reports including graphs, tables, raw data

5. How have companies used B
Analytics?
Fund
Measure performance
of companies within
a fund
Business
network
Measure performance
of companies within
business network
Supply chain
Business measures
performance of
companies in supply
chain

6. Let’s take a look…

7. B Analytics dashboard
B Analytics Dashboard
- Landing page on B Analytics platform
- Shows summary of companies in
fund/network
- Fields shown include:
 No. of companies logged on in past
2/7/30/90 days
 No. of companies in progress on BIA
 Average completion rate
 Login history over period of time
 Total companies registered over period
of time

8. Analytics – Progress Reporting
Summary section
- No. of companies in view
- Recent activity log
- Average completion of fund /network
companies
- No. of companies on track, based on
set deadline
Detailed table
For each company you can see:
- Last login
- % complete
- Score
- Detailed docs including BIA, B Impact
Report, Impact Cloud
- Send direct reminder email to
companies

9. Analytics – B Impact Report
Filter B Impact Report
- Filter for specific BIA
areas, e.g.
Governance,
Environment,
Community, Workers,
Customers
- (All) Company filter
shows the average
score of all companies
in the network or fund
- Filter to view a specific
company
- Filter for time frames,
e.g. 2015, 2016 or all
time
- Filter for benchmark
data, e.g. B Corps,
ordinary businesses
Scorecard
- Compares fund, network
or individual company’s
score to benchmark
- Splits score between
Impact Areas
- Filter by one specific
Impact Area to see
more detailed
breakdown of score
- Black diamond
represents benchmark
- Coloured circle
represents company’s
score
- Focuses improvement

10. Analytics – Question Level Benchmarking
Question Level Benchmarking
- Plots fund, network or individual
company’s performance against
a benchmark
- Plots average score of fund or
network
- Lists every question answered
in the BIA
- Possible to filter by specific
company, impact area, impact
topic, size, period, market,
sector, industry or country
- Benchmark company’s data
against performance of 10,000s
of companies who have
completed the BIA

11. Analytics – Impact Cloud
Impact Cloud
- Visualisation of company’s or
network/fund’s points earned in BIA
- Two views available:
1. Impact attained i.e. points earned
2. Improvement potential i.e. points
available
- Enables identification of areas of highest
impact and areas of highest potential
improvement
- Data can be aggregated at the company
level or at the fund/network level
- Select a bubble and view the question and
answers given by the network or by each
company
- Possible to filter by company, period,
impact area, impact topic, question

12. Analytics – Flexible Reporting
Flexible Reporting
- Enables export of data from B
Analytics
- Able to export as CSV, Excel, Image,
PDF
- Select a specific question, analyse
results, select analysis e.g. pie chart,
bar graph, summary table
- Available for standard BIA and
custom questions
- Available for quantitative and
qualitative answers
- Possible to filter data by company,
period, market, sector, size, statistic
(sum, average, median)

13. Analytics – Download data
Download All Data
- Enables user to download all raw
data
- Filters available for impact area,
impact topic, question, period
- Data can be uploaded to a separate
performance management tool if
required

14. Keen to use B Analytics?
Costs: $4k for B Analytics licence
Additional $4k to join a cohort. Cohort
includes 6x monthly webinars to guide you
through the process
Free 15 day trial is available for those
companies who are interested in testing out
the tool
Available on individual company basis from
early 2017
B Analytics youtube.com channel
available with training modules

15. If you have any questions, please email
georgie.morris@bcorporation.uk