It’s All about AUDIENCE. target – compel – convert - track

1. It’s All about AUDIENCE
target – compel – convert - track

2. Search
Paid
Organic
TARGET your audience

3. • News Clips
• Press Releases
• Conventional Marketing Materials
• Web Site
• Reference Sites
• Marketing Sites
• Social Networking Sites
and Blogs
• Video
Axiom Media Channel: Leverage Search Engine Value of Existing Content
TARGET your audience
Search

4. Social Media Content
TARGET your audience

5. Social Media Promotion
TARGET your audience

6. Listing Sites
TARGET your audience

7. Craigslist
Enhanced Listings
Continual Posting
TARGET your audience

8. Multiple Doors
TARGET your audience

9. Banner Campaigns
TARGET your audience

10. Online Reputation Management
COMPEL your audience

11. Presentation & Content
COMPEL your audience
Responsive Design

12. Presentation, Content & Conversion
COMPEL your audience / CONVERT your audience
Integration with Property Management Software

13. Lead Generation
Call to Action:
Call?
Sign-up?
Request a quote?
Buy (e-commerce)?
Landing pages deliver pertinent
messaging to different audiences.
CONVERT your audience

14. Reporting
Did your audience find you?TRACK your audience
Did they convert?
Did your audience find you?