This document discusses how to maximize efficiency in an AWS environment. It provides an agenda for the document which includes discussing VMware Cloud on AWS, CloudHealth by VMware, common cloud management challenges, cloud adoption journeys, and cost optimization best practices. The document then goes into further detail on each of these topics, providing information on VMware Cloud on AWS, CloudHealth's cloud management capabilities, challenges organizations face with cloud management, how CloudHealth can help organizations at different stages of cloud adoption, and specific cost optimization best practices including rightsizing, reservations, and policy management.

1. How to Maximize Efficiency in
Your AWS Environment
Sean O’Dell
Public Cloud Advocate
@theseanodell
April 2019

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• VMware Cloud on AWS Update
• About CloudHealth by VMware
• Common Cloud Management Challenges
• Cloud Adoption Journey
• Cost Optimisation Best Practices
Agenda

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VMware and AWS partnering to deliver a seamlessly integrated hybrid cloud
• Leading compute, storage and network
virtualization capabilities
• Support for a broad range of workloads
• De-facto standard for the enterprise DC
- Flexible consumption economics
- Broadest set of cloud services
- Global scale and reach
Jointly engineered solution delivers the best of VMware and AWS for customers

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VMware Cloud on AWS
Delivering proven enterprise capabilities on the world's most popular public cloud
• Rich VMware
SDDC delivered
as a cloud service
on AWS
• Consistency and
familiarity of
VMware
technologies
• Easy workload
portability
and hybrid
capabilities
• Direct access to
the power of
native AWS
services
• Existing and new
apps with
Containers
and VMs
As-a-Service Consistent Portable Integrated Any App

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VMware Cloud on AWS: Jointly engineered cloud service
- VMware SDDC running on AWS bare
metal
- Sold, operated & supported by VMware
and its partners
- On-demand capacity and flexible
consumption
- Full operational consistency with on-
premises SDDC
- Seamless large-scale workload
portability and hybrid operations
- Global AWS footprint, reach, availability
over time
- Direct access to native AWS services
AWS Global InfrastructureCustomer data Center
vSphere vSAN NSX
Operational
management
AWS services
vRealize Suite, ISV ecosystem
vCentervCenter
VMware CloudTM on AWS
Powered by VMware Cloud Foundation
Large-scale application migration

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Simultaneously expanding to multiple global AWS
Regions
Available-Mar 2019 Q2 2019 H2 2019
Asia Pacific (Singapore) South America (Sao Paulo)* Europe (Sweden)
Canada (Central)* Asia Pacific (Seoul)* China (Hong Kong)
Europe (Paris) Asia Pacific (Osaka-Local)** Bahrain
Asia Pacific (Mumbai)* Gov Cloud US East
* Stretched cluster not supported
** Disaster Recovery site only, gated entry
Available Regions
US West (Oregon)
US East (N. Virginia)
Europe (London)
Europe (Frankfurt)
Asia Pacific (Sydney)
Europe (Ireland)
US West (N. California)*
US East (Ohio)
Asia Pacific (Tokyo)
Gov Cloud US West
Last updated: March 8, 2019

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A Leader in Cloud Management
Enterprise scale & global presence
GLOBAL OFFICES
HQ: Boston, MA
SAN FRANCISCO
SYDNEY
AMSTERDAM
LONDON
TEL AVIV
SINGAPORE
PARIS
FORRESTER CLOUD COST MONITORING & OPTIMIZATION WAVE
LEADER
VMWARE + CHT: FORRESTER HYBRID CLOUD MANAGEMENT WAVE
LEADER / STRONG PERFORMER
VMWARE ANNOUNCES CH ACQUISITION
AUG. 27, 2018
“We will make
CloudHealth the
cloud operations
platform of choice
for the industry.”
- Pat Gelsinger, CEO VMware
ANNUAL CLOUD SPEND MANAGED
$8B+
DAILY ASSETS MANAGED
1.8B
MONTHLY AVERAGE SAVINGS
25%+
DAILY REPORTS GENERATED
14K
CUSTOMERS | PARTNERS
4,500+ | 150+

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CloudHealth for Your Enterprise
FINANCE & BUSINESS
Improve ROI
Drive accountability with accuracy
Gain rapid access to precise, granular data
LOB
Improve P&L
Get to market faster
IT OPERATIONS
Stay on budget & drive efficiency
Boost employee productivity
Focus on innovation
ENTERPRISE ARCHITECT
Make the best decisions for workload placement
Maintain consistent governance and policies
Support global initiatives
APP DEV &
ENGINEERING
Enable rapid development at scale
Speed time to feedback
Justify investments with visibility

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Today’s Reality
The cloud is everyone’s responsibility
Challenges:
• Collaboration between lines of business
• Tying strategic initiatives to business objectives due to the increasing
complexity of the environment the organisation is trying to support
85% More than 85% of enterprise organisations are leveraging the cloud
The result is infrastructure that grows unchecked with little to no visibility, resource utilisation
that is not efficient, escalating costs, and no centralised governance.

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Driving Business Transformation
Accurately allocate costs
and find unused
resources
Optimize costs and
infrastructure
Automate cost control
and delegate to teams
Continuous cost
optimization based on
strategy
Cost & Visibility
Manage cloud using
business KPIs across
the organization
Service Integration
Security Compliance
Report on compliance
and fix misconfigurations
Compliance by team
and proactively monitor
Automate remediation
of security and
compliance risks
Governance
Set guardrails by line
of business and
manage via policy
Continuous governance
against standards, best
practices, and industry
regulations
TIME
MATURITY

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• Many of our customers are driving the concept of ‘Cost Responsibility’ throughout their
organizations
• Best Practices:
- Gain visibility into your cloud spend
- Purchase reservations to optimise costs
- Modify or Exchange your reservations
- Terminate unused assets known as ‘Zombies’
- Rightsize underutilized resources to improve efficiency
- Automate cost control and delegate to teams
Cost and Resource Optimisation Best Practices
© CLOUDHEALTH
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Container Management
• Unified reporting across all leading container
orchestrators
- Kubernetes
- Mesos
- Amazon ECS
- Amazon EKS
• Container usage & visibility
- Show usage back to teams
- Let teams create their own application
views

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• Rightsize millions of Amazon EC2 Instances or EBS volumes to improve efficiency
• Make sure you’ve picked the right infrastructure to support your workloads
• Terminate infrastructure that is idle
Insight across CPU, memory, disk, & network for confident decisions
Identify Rightsizing Opportunities

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Purchase and Manage Reserved Instances
• Easily model out reservation purchases
and understand ROI/payback period
• Continuously and automatically modify
reservations
• Get alerts on underutilised reservations
and opportunities for purchasing new
reservations
• Increase the utilisation of your
Convertible RI inventory, and maximise
the ROI from an exchange

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Simplify Daily Cloud Operations with Policies
• Customise automated policies to identify
immediate cost saving opportunities and
take corrective action
• Get alerts when you are projected to exceed
your budget or when you have unexpected
cost spikes
• Create customised policies for monitoring
resource utilisation and performance

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Your Business Partner for Success
Driving increased value at each stage of your cloud adoption journey
Saved more than
$2M
on their cloud spend
Reclaimed more than
1 day
per week of employee time
Stays ahead of more than
100
cloud security risks
Drives accountability across
40
business units

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How CloudHealth Can Help
Policy
Management
PlatformHybrid Cloud
Business
View
Knowledge
Partner
Platform
Group Group Group

19. Thank You