The document discusses social justice and student activism. It defines social justice and explains the goals of promoting equity and challenging discrimination. It then discusses the history of student movements in the US dating back to the 1930s fighting for various social causes. The document also introduces the social change model and its seven C's (citizenship, collaboration, common purpose, controversy with civility, consciousness of self, congruence, and commitment) for analyzing social movements at the individual, group, and societal levels. It applies this framework to analyze the Black Lives Matter movement as seeking revolutionary social change.

1. AWAKEN THE
PANTHER
T H E R I S E O F S O C I A L J U S T I C E

2. WHO WE ARE
Magdala Compere
Graduate Assistant
Office of Campus Life BBC
Rey Murat
Graduate Assistant
Office of Alumni Relations
Ariel Brooke Robinson
Graduate Assistant
Office of Orientation and
Parent programs

3. GOALS OF PRESENTATION
• Explain What is Social Justice
• Educate on the Importance of Students in Major Social
Movements
• Define and apply the Social Change Model
• Inspire Students to take a Stand for Social Change

4. WHAT IS SOCIAL JUSTICE
• Social justice is defined as "... promoting a just society by challenging injustice and
valuing diversity." It exists when "all people share a common humanity and therefore
have a right to equitable treatment, support for their human rights, and a fair
allocation of community resources." In conditions of social justice, people are "not be
discriminated against, nor their welfare and well-being constrained or prejudiced on
the basis of gender, sexuality, religion, political affiliations, age, race, belief, disability,
location, social class, socioeconomic circumstances, or other characteristic of
background or group membership" (Toowoomba Catholic Education, 2006).
• Matthew Robinson, PhD
• Addressing root problem not only effects of greater issue

5. WHAT ARE SOCIAL MOVEMENTS
• The process of urbanization, which created large cities, facilitated social interaction between
scores of people.
• The process of industrialization, which gathered large masses of workers in the same
region.
• With the development of communication technologies, creation and activities of social
movements became easier.
• The spread of democracy and political rights like the freedom of speech made the creation
and functioning of social movements much easier.
• Many other social movements were created at universities, where the process of mass
education brought many people together.

6. HISTORY
• In the United States, student activism is often understood as a form of youth
activism that is specifically oriented toward change in the American educational
system. Student activism in the United States dates to the beginning of public
education, if not before. The best early historical documentation comes from the
1930s. The American Youth Congress was a student-led organization in Washington,
DC, which lobbied the US Congress against war and racial discrimination and for youth
programs. It was heavily supported by First Lady Eleanor Roosevelt

7. STUDENT MOVEMENTS
• 1930’s- American Student Union (ASU)
– Against war
– Societal and Educational reform
– International issues
• 1960’s-Atlanta Student Movement
– Civil rights
– Human rights
– Segregation
• 1960’s-Free Speech Movement
– Administrative conflict

8. SOCIAL CHANGE MOVEMENTS
David Aberle (1966) described four types of social movement including: alterative,
redemptive, reformative, and revolutionary social movements, based upon two
characteristics:
(1) Who is the movement attempting to change and
(2) How much change is being advocated?

9. SOCIAL MOVEMENT TYPES
• Alternative social movements are looking at a selective part of the population, and the
amount of change is limited due to this. Planned Parenthood is an example of this,
because it is directed toward people of childbearing age to teach about the
consequences of sex.
• Redemptive social movements also look at a selective part of the population, but they
seek a radical change. Some religious sects fit here, especially the ones that recruit
members to be ‘reborn’.
• Reformative social movements are looking at everyone, but they seek a limited change.
The environmental movement fits here, because they try to address everyone to help
the environment in their lives (like recycling).
• Revolutionary social movements want to change all of society. The Communist party is
an example of wanting to radically change social institutions.

10. SOCIAL CHANGE
MODEL

11. THE SEVEN C’S – SOCIETAL VALUES
• Citizenship
– Active community participation as a result of a sense of responsibility to
the communities in which people live
– A community is people tied together as a defining link such as ethnicity or
geographical region
– Examples:
• Voting and ensuring elected officials are fulfilling their promises
• Active in community organizations

12. THE SEVEN C’S – GROUP VALUES
• Collaboration
– Underscores the importance of relationships, the need for shared responsibility, authority, and
accountability, and the benefit of having multiple perspectives and talents in a group process
• Common Purpose
– 3 key components
• How it occurs within groups, presence in shared vision, aims, and values and it’s role in working
with others
• Controversy with Civility
– Creating a culture in a group that is accepting of controversy but can handle it in a civil way
– Open to others opinions respectfully

13. THE SEVEN C’S – INDIVIDUAL VALUES
• Consciousness of self
– Awareness of one’s personality traits, values and strengths, as well as their ability
to be self-observers who are mindful of their actions, feelings and beliefs
– How environment and other people are affecting them and vice versa
• Congruence
– Acting in ways that reflect those values and priorities
• Commitment
– Anchor for change
– Comes from within and can be seen by intensity and desire

14. SEVEN C’S APPLIED

15. BLACK LIVES MATTER
SOCIETAL VALUES
• Citizenship
– Focuses on the black experience of community members
– Black lives matter activist is running for Mayor
• https://www.washingtonpost.com/news/post-
nation/wp/2016/02/03/deray-mckesson-black-lives-matter-activist-
launches-last-minute-bid-to-become-mayor-of-baltimore/

16. BLACK LIVES MATTER
GROUP VALUES
• Collaboration
– Brings together a variety of facets of members from the black community from
artists, cultural workers, designers and technological gifted members
• Common purpose
– Uplifting the black community; increasing awareness; societal change
• Controversy with civility
– Guiding principle is Empathy. This principle focuses on hearing and understanding the ideas
of others in order to create a deeper connection

17. BLACK LIVES MATTER
INDIVIDUAL VALUES
• Consciousness of self
• Congruence
– Each individual that is associated with this movement has a strong sense of self values and
how to live their values out in a way that supports the movement
• Commitment
– Engaging the community through events, social media & art
– Committing to the cause of Black Lives Matter and having a passion to change society

18. BLACK LIVES MATTER
TYPE OF SOCIAL MOVEMENT
• Revolutionary Movement
– Black lives matter seek to change the perception of the black community and better the
treatment of that specifically community by addressing various aspects of the society. Their
Champaign hopes to show the black community as well as others their value within in the
community, increase awareness of mistreated people and threatening situations in society
and show they matter as a human being and citizen of the USA.

19. REFERENCES
• Black lives matter: http://blacklivesmatter.com/
History:
• http://www.georgiaencyclopedia.org/articles/history-archaeology/atlanta-sit-ins
• http://digitalexhibits.auctr.edu/exhibits/show/seekingtotell/asm
• http://www.jofreeman.com/sixtiesprotest/berkeley.htm
• http://www.huffingtonpost.com/2014/12/02/uc-berkeley-free-speech-
anniversary_n_6254308.html
• http://study.com/academy/lesson/the-student-movement-of-the-1960s.html
Social change model:
• Komives, S.R., Wagner, W. & Assoc. (2009) Leadership for a Better World:
Understanding the Social Change model of Leadership Development. San
Franciso, Ca: Jossey-Bass

20. THANK YOU
B E T H E C H A N G E Y O U W A N T T O S E E !