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Aviva W. Rosenstein, PhD User Experience Lead Designing User Experiences for the Clouds Preview for the UIE 2011  Web App Masters Tour
Some of the stories you’ll hear: How the UE team helps inspire a culture of innovation across the entire company… How Salesforce manages to keep interface designs aligned across dozens of Agile product development teams and across multiple platforms… How the Salesforce User Experience team keep developers focused on user needs and communicates critical UE issues to product executives…
Salesforce: Agile, Predictable, On Time Delivery
Keeping UE issues from being swept behind the curtains by Agile Development methods Image  by Andrew Bulhak, Some Rights Reserved http://www.flickr.com/people/acb/
Sending clear signals to the right audience  Image by William Warby, Some Rights  Reserved http://www.flickr.com/photos/wwarby/2460655511
Utility + Usability = User Experience Assessment Utility Usability Score Low Low Red Low Medium Red Medium Low Red Medium Medium Yellow Low High Yellow High Low Yellow High High Green High Medium Green Medium High Green
New UE deliverables
Where we find great ideas to keep improving the Salesforce user experience
How the Salesforce UE team teaches design thinking to people who aren’t designers… Image by Craig Villamor, Salesforce.com All Rights Reserved
Hear more from Aviva about Salesforce UE at the UIE Web App Masters Tour http://www.uie.com/events/web_app_masters/2011/ Philadelphia  – March 21-22, 2011 Minneapolis  – June 27-28,  2011

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Aviva Rosenstein Web App Masters Tour Preview

  • 1. Aviva W. Rosenstein, PhD User Experience Lead Designing User Experiences for the Clouds Preview for the UIE 2011 Web App Masters Tour
  • 2. Some of the stories you’ll hear: How the UE team helps inspire a culture of innovation across the entire company… How Salesforce manages to keep interface designs aligned across dozens of Agile product development teams and across multiple platforms… How the Salesforce User Experience team keep developers focused on user needs and communicates critical UE issues to product executives…
  • 4. Keeping UE issues from being swept behind the curtains by Agile Development methods Image by Andrew Bulhak, Some Rights Reserved http://www.flickr.com/people/acb/
  • 5. Sending clear signals to the right audience Image by William Warby, Some Rights Reserved http://www.flickr.com/photos/wwarby/2460655511
  • 6. Utility + Usability = User Experience Assessment Utility Usability Score Low Low Red Low Medium Red Medium Low Red Medium Medium Yellow Low High Yellow High Low Yellow High High Green High Medium Green Medium High Green
  • 8. Where we find great ideas to keep improving the Salesforce user experience
  • 9. How the Salesforce UE team teaches design thinking to people who aren’t designers… Image by Craig Villamor, Salesforce.com All Rights Reserved
  • 10. Hear more from Aviva about Salesforce UE at the UIE Web App Masters Tour http://www.uie.com/events/web_app_masters/2011/ Philadelphia – March 21-22, 2011 Minneapolis – June 27-28, 2011

Editor's Notes

  1. Image available via CC http://www.flickr.com/people/acb/