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Audience Feedback on the
              Digipack
I collected my feedback by giving 5 randomly chosen people at my
College’s canteen (my target audience is in the College age group) a
piece of paper asking them to writer down areas they liked and areas
that need improving. I will then carry out these improvements and see
which version they prefer.
Summary
• My audience seemed to like the black and
  white ideas with the high contrast to cause a
  strong link and bond between this product
  and the music video product.
• The common dislikes was a lack of colour.
  Selective colour was a common idea
  constantly suggested whilst this should be on
  the eyes. Another small adjustment is to make
  the ‘W’ in line with the hair.
Improvements I will carry out
• For the selective colour element, I will just add
  colour to Lauren’s eyes on the front cover,
  allowing it to link in with my research cover
  that also used selective colour to attract their
  audience.
• For the ‘W’ idea, I will just move the text until
  it is in line with the hair.

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Audience feedback on the digipack

  • 1. Audience Feedback on the Digipack I collected my feedback by giving 5 randomly chosen people at my College’s canteen (my target audience is in the College age group) a piece of paper asking them to writer down areas they liked and areas that need improving. I will then carry out these improvements and see which version they prefer.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7. Summary • My audience seemed to like the black and white ideas with the high contrast to cause a strong link and bond between this product and the music video product. • The common dislikes was a lack of colour. Selective colour was a common idea constantly suggested whilst this should be on the eyes. Another small adjustment is to make the ‘W’ in line with the hair.
  • 8. Improvements I will carry out • For the selective colour element, I will just add colour to Lauren’s eyes on the front cover, allowing it to link in with my research cover that also used selective colour to attract their audience. • For the ‘W’ idea, I will just move the text until it is in line with the hair.