The beverage industry has seen global market growth of USD 316 billion from 2018-2019. It includes carbonated drinks, non-carbonated drinks, juices, tea, coffee, flavored drinks, and bottled water. In India specifically, the beverage industry grew at 11% CAGR in 2018 and is projected to grow at 17.6% CAGR by 2020. Major players in the global beverage industry include Coca-Cola and PepsiCo, who together hold 60% of the non-alcoholic beverage market share. In India, major competitors in the beverage industry include companies like Chaayos, Chai Patti, and Chai Point.