Assignment 6 initial ideas
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Idea 1 involves a narrative music video for the song "sniffing vicodin in paris" featuring scenes in a club, park, and dark streets. The artist would be dressed casually and perform in an isolated room with colored lighting. Idea 2 is an illustrative narrative music video for "Money Go" showing an extravagant lifestyle through scenes in a casino and bar. The artist would be dressed expensively. Idea 3 proposes a performance music video featuring Travis Scott and The Weeknd performing and dancing in differently colored rooms to the song "Wonderful." They and other dancers would be casually dressed in jeans and hoodies.
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Conventional settings and props 2
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The cervical spine
The cervical spine consists of 7 vertebrae divided into the cranio-vertebral region and lower cervical spine. The cranio-vertebral region includes the atlas and axis. The atlas has facets that articulate with the occiput and axis. The axis has a dens that articulates with the atlas and allows axial rotation. The atlanto-occipital joint connects the occiput to the atlas. The atlanto-axial joint has median and lateral joints connecting the atlas and axis. Ligaments like the transverse ligament and alar ligaments connect the atlas and axis and limit their movement.
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- Pushing editing further using techniques like graphic matching, opacity overlays, speed ramping, and flashing to meet conventions.
- Sourcing a BMW sports car to show the artist's wealth instead of an old Ford KA.
- Using a new soft box light to improve lighting issues caused by underground locations lacking natural light.
- Re-shooting ancillary photos with the soft box to get better lighting and color consistency.
- Filming specific shots - base tracks, dance, filler - at designated locations like "The Underground" and "GraffitiWall".
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Draft 3 targets
The document provides targets for improving a music video, including using more editing conventions, varying camera angles and filler shots, improving lighting, and adding smoke. It notes lighting is difficult due to the location and lists sourcing additional lighting equipment. It also discusses creating a narrative for filler shots showing performers at a restaurant. The targets further include removing unprofessional elements from costumes, upgrading equipment, and reconstructing packaging materials like the digipak and magazine with professional photoshoots.
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The document provides feedback on Draft 3 of a video and accompanying digipak. It summarizes that the editing, shots, effects, and locations in the video showed improvement and were used conventionally. Some areas noted for further improvement included lighting, transitions between scenes, speed ramping, slow motion, costumes, and choosing a setting that fits better than KFC. Feedback for the digipak praised the color consistency and main photo but noted the boxes could be arranged more conventionally, and the main photo could be re-shot with better lighting.
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Draft 1 assignment
The document provides feedback on a draft music video. It notes that the costume, style, and performances were strong. However, it suggests using more locations, more planned dance variety, minor costume or prop changes, improved editing, and eliminating continuity errors. The response document outlines plans to address this feedback by incorporating more camera techniques, effects, and visual elements common to the genre, making minor costume adjustments, planning distinct dances for each song, finding alternative quieter filming locations, and addressing continuity issues and repetitive elements in the editing.
Assignment 50
This document summarizes the costume, prop, and makeup planning for a music video performance. It includes:
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- Props needed like beanies, chains, bottles, balls, and smoke bombs. Some items already owned and others will be purchased.
- Makeup items on hand like concealer and blemish treatment. Application shown to reduce visibility of blemishes.
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Assignment 51
1. The document outlines the storyboard for a music video featuring a main performer and extras at various locations including a petrol station, car park, and graffiti wall.
2. There are establishing shots at each location before cutting to performances by the main performer alone or with extras. The performances involve dancing and rapping synchronized to the song lyrics.
3. Filler shots show people, vehicles, and the urban environments between performances. The music video concludes with shots that filter between all locations, ending on the main performer rapping the last lines of the song.
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Assignment 36
The document outlines a timeline and description for a music video performance. It involves establishing shots of various locations with people and the music building up. The main performer will then step out of a car with a focus on their feet moving upward. As the beat drops, the performer will do an eye-catching dance move. The following scenes cut between the performer and others at different locations like car parks, cars, and alleys, focusing on dance performances. The main performer's costume includes a beanie, glasses, shirt, jeans, and trainers to create a recognizable image. Additional costumes for other dancers involve hip-hop styles. Planned locations have an urban feel and include a car park, alley, and built up
Assignment 31 – group 4 pitch
This document proposes three music video ideas for assignments:
1. A performance video of Lil Uzi Vert rapping with dancers that switches between indoor and outdoor settings.
2. A narrative/performance video of Lauv singing on his bucket list travels and in the hospital before dying.
3. A narrative/performance video by James Arthur featuring a red rose that symbolizes love and changes color as the relationship deteriorates, ending with him finding an empty hospital bed.
Assignment 32
The document provides reviews of different music packaging designs, including both good and bad examples. A good CD digipak design had a clear track list, picture reflecting the genre, and professional framing. In contrast, a bad design had multiple font changes, too much clutter, and did not synergistically link elements. Similarly, a good music advertisement had an easily recognizable font, clear release date, and color matching the genre to provide insight, while a bad ad had inconsistent fonts, an unrecognizable artist, and failed to promote the brand or connect elements.
Assignment 24 usp's
This document summarizes the unique selling points of three artists:
Lady Gaga is known for her strange and creative costumes in her music videos and performances that generate publicity, whether positive or negative.
Die Antwoord uses a creepy and freak-like image in their music videos and interviews, with the female singer having weird hairstyles and a small physique and the male singer having full-body tattoos and gold or silver teeth. Their song names and narratives are also always controversial.
Michael Jackson was known for his smartly dressed image in a leather jacket or suit with a fedora hat and a single glove, making his costume style unique and iconic.
Assignment 24 usp's
Lady Gaga's unique selling point is her creative and unusual costume choices for her music videos and performances, which generate significant publicity whether positive or negative. Die Antwoord uses a creepy and freak-like image in their music videos and interviews, featuring the small female singer's weird hairstyles and physique and the male singer's full-body tattoos and gold or silver teeth. Their song names and narratives are also always controversial. Michael Jackson's unique selling point was his consistent costume of smart clothing, a leather jacket or suit, fedora hat, and a single glove, making his style incredibly unique and part of his legendary status.
Assignment 24
This document discusses the unique selling points (USPs) of four different artists or groups:
1. Ne-yo's USP is the hat he wears in many of his videos and promotions, making him instantly recognizable.
2. For LD, who performs drill music, his USP is the face mask he wears to hide his identity while also drawing attention.
3. The 1975's frontman Matt Healy stands out for his unique and changing hairstyles, reflecting the indie rock genre's difference.
4. American rapper Kodak Black's USPs are his gold grills and the promotion of wealth they represent, common in hip-hop.
Assignment 12
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
Assignment 5 – further research
The document discusses four music videos that the author analyzed for an assignment. It provides the name, artist, genre, type of video, purpose, and inspiration for each one. The videos discussed different types such as lyric, conceptual, narrative, and performance videos. The document also notes that the core function of a music video is to promote the artist and their song.
Presentation6 assignment 12 media
The document outlines three key things learned from research to apply to a music video:
1) The song does not yet have a music video, making it easier to come up with an original concept.
2) The artist's style - he will wear different outfits while going to many parties, including a leather jacket, jeans, and smart shoes.
3) The narrative - it will start before the song and show something dramatically wrong happening in the actor's life, prompting him to get drunk at parties to forget, upsetting people and getting kicked out before feeling bad and repeating this pattern. Performance shots of the artist singing will cut with the narrative.
Assignment 1 media presentation5 mv . 02 almost complete
This document contains summaries of various music videos analyzed for genre, type, purpose, and inspirational elements. The types of videos include performance, narrative, conceptual, and amplification. Purposes range from promotion to conveying themes or stories related to the music. Elements noted as inspirational include locations, lighting, camerawork, storylines, and themes that represent aspirations or perspectives on life. The document examines music videos across genres like rap, dance, pop, folk, reggae, and house.
Assignment 7 magazine adverts
This document summarizes the key elements used on the covers of different music magazines to promote artists. Magazine covers typically feature large pictures and names of popular artists to help audiences connect the artist's face and voice. They may also highlight exclusive new releases, interviews, or lists of other artists to draw in a wider audience and generate hype and discussion around the featured act. Common techniques across the magazines include putting the biggest artist's name in the largest font, using colorful graphics that match the artist's style, and including additional content like reviews or fashion tips to attract broader interest.
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- 1. ASSIGNMENT 6 Initial Ideas (Basic)
- 2. IDEA 1 • Type of Music Video: Performance/Narrative • Song Selection: blackbear – sniffing vicodin in paris • Location/Sets: club/bar, local park, dark streets • Commercialism: will be very relatable to a large audience • Performance: coloured lighting in isolated room or infinite black background. • Costume: Either a blazer + suit or hoodie/jeans. • Lighting: All of the settings will be dark. Performance will contain coloured lighting. Also natural lighting of club. Generally low-key.
- 3. IDEA 2 • Type of Music Video: Illustrative Narrative/Performance • Song Selection: Belly – Money Go • Location/Sets: Casino, bar • Commercialism: Shows an extravagant lifestyle, could motivate. • Performance: Within these locations during the narrative • Costume: Expensive clothing, either a suit or designer shoes/jacket/jeans. • Lighting: Natural lighting in the settings.
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