Assignment 11 artist presentation
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Miley Cyrus's image has drastically changed over time from a sweet country girl on the Disney channel to a more edgy persona. She stated she felt sexualized in her previous image and wanted more freedom in her self-expression. While some changes in artists are expected as they mature, Miley's transformation was notable. Her commercials now aim to portray her authentic self to maintain trust with fans as her image continues to evolve in non-traditional ways for a former child star.
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Assignment 11 artist presentation - Michael. Iv
Miley Cyrus's image has drastically changed over time. Originally promoting a sweet, country image as a Disney star, she later felt sexualized and wanted more freedom in her image. She began promoting a more edgy image, releasing provocative music videos. While some saw this as a marketing ploy, Miley insists she is simply expressing who she authentically is now versus who she used to be. Her commercials now aim to show her genuineness to maintain fan trust as her image evolved in a way that was both unique to her but drawing from precedents set by other artists' transformations.
Media evaluation
The media product represents young black teens both positively and negatively. The contents page image portrays a negative stereotype through the model's crossed arms and hat, while the front page image shows a positive representation of a black teen in a suit but with a messy tie. However, the interview reveals the model has overcome challenges as a young man. The target audience was young black males, depicted through imagery of the models dressed as musicians they admired and posing with girls in different outfits to convey different meanings to viewers.
Dyer's star theory
Richard Dyer's theory suggests that stars are constructed images meant to seem "real" and relatable to audiences. Miley Cyrus originally attracted young female fans through her wholesome Disney persona, but as she aged, her label changed her image and music to target older audiences. Her early albums featured innocent songs and looks, while her later music incorporated more adult themes of partying and relationships. By altering her style and sound over time, Miley expanded her fanbase and kept audiences interested, demonstrating how the music industry manufactures stars to make money from different target demographics.
Branding
This document discusses the branding strategies of several musical artists including Rihanna, Mumford and Sons, Kanye West, and Little Mix. It explains how each artist brands themselves through their image, music, social media presence, and other media in a way that matches their artistic persona and connects with their target audiences to increase loyalty and sales.
Star image miley cyrus 2
This document discusses the concept of constructed celebrity images using Miley Cyrus as a case study. It argues that Miley's image and persona have changed dramatically over time in response to influences from the music industry and changing trends. Her image was initially wholesome under Hollywood Records but became more sexualized and provocative after she signed with RCA Records. Throughout her career, Miley has shaped her public persona through strategic use of social media and by cultivating an image that appeals to target audiences.
Evaluation
The document discusses how a media product would represent a particular social group. It describes choosing a well-dressed female protagonist portrayed by Emma Stone to appeal to both female and male audiences. The protagonist is meant to inspire confidence in the social group. For the male protagonist, Dylan O'Brian was selected as someone who conveys a lack of overconfidence, a quality the social group should relate to in order to feel they can succeed without needing confidence.
Magazine advertisement analysis
The document provides an analysis of a magazine advertisement for singer Lilly Allen's upcoming music video. The ad uses typical conventions like a photo of the artist, release date, and artist/product name. It also includes links to Lilly's website and sample tracks. The color scheme of white and black creates a sense of mystery, relating to the song's title "The Fear". Lilly's powerful stance in the photo presents her as a strong solo artist. While her windblown hair shows her free spirit, her feminine dress hints at her softer side. Bold text is used for visibility and cohesion with Lilly's bold style. The target audience is intended to appeal to all ages and genders.
The male gaze
The document discusses the concept of the male gaze and why it is important for media students to understand. It defines the male gaze as how audiences view characters or people from a heterosexual male perspective. It then analyzes Miley Cyrus' "Wrecking Ball" music video and argues it confirms the male gaze by focusing on her body and portraying her as a sexual object. Finally, it provides examples of lyrics that depict the male gaze through objectifying or sexualizing women.
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Assignment 11 artist presentation - Michael. Iv
Miley Cyrus's image has drastically changed over time. Originally promoting a sweet, country image as a Disney star, she later felt sexualized and wanted more freedom in her image. She began promoting a more edgy image, releasing provocative music videos. While some saw this as a marketing ploy, Miley insists she is simply expressing who she authentically is now versus who she used to be. Her commercials now aim to show her genuineness to maintain fan trust as her image evolved in a way that was both unique to her but drawing from precedents set by other artists' transformations.
Media evaluation
The media product represents young black teens both positively and negatively. The contents page image portrays a negative stereotype through the model's crossed arms and hat, while the front page image shows a positive representation of a black teen in a suit but with a messy tie. However, the interview reveals the model has overcome challenges as a young man. The target audience was young black males, depicted through imagery of the models dressed as musicians they admired and posing with girls in different outfits to convey different meanings to viewers.
Dyer's star theory
Richard Dyer's theory suggests that stars are constructed images meant to seem "real" and relatable to audiences. Miley Cyrus originally attracted young female fans through her wholesome Disney persona, but as she aged, her label changed her image and music to target older audiences. Her early albums featured innocent songs and looks, while her later music incorporated more adult themes of partying and relationships. By altering her style and sound over time, Miley expanded her fanbase and kept audiences interested, demonstrating how the music industry manufactures stars to make money from different target demographics.
Branding
This document discusses the branding strategies of several musical artists including Rihanna, Mumford and Sons, Kanye West, and Little Mix. It explains how each artist brands themselves through their image, music, social media presence, and other media in a way that matches their artistic persona and connects with their target audiences to increase loyalty and sales.
Star image miley cyrus 2
This document discusses the concept of constructed celebrity images using Miley Cyrus as a case study. It argues that Miley's image and persona have changed dramatically over time in response to influences from the music industry and changing trends. Her image was initially wholesome under Hollywood Records but became more sexualized and provocative after she signed with RCA Records. Throughout her career, Miley has shaped her public persona through strategic use of social media and by cultivating an image that appeals to target audiences.
Evaluation
The document discusses how a media product would represent a particular social group. It describes choosing a well-dressed female protagonist portrayed by Emma Stone to appeal to both female and male audiences. The protagonist is meant to inspire confidence in the social group. For the male protagonist, Dylan O'Brian was selected as someone who conveys a lack of overconfidence, a quality the social group should relate to in order to feel they can succeed without needing confidence.
Magazine advertisement analysis
The document provides an analysis of a magazine advertisement for singer Lilly Allen's upcoming music video. The ad uses typical conventions like a photo of the artist, release date, and artist/product name. It also includes links to Lilly's website and sample tracks. The color scheme of white and black creates a sense of mystery, relating to the song's title "The Fear". Lilly's powerful stance in the photo presents her as a strong solo artist. While her windblown hair shows her free spirit, her feminine dress hints at her softer side. Bold text is used for visibility and cohesion with Lilly's bold style. The target audience is intended to appeal to all ages and genders.
The male gaze
The document discusses the concept of the male gaze and why it is important for media students to understand. It defines the male gaze as how audiences view characters or people from a heterosexual male perspective. It then analyzes Miley Cyrus' "Wrecking Ball" music video and argues it confirms the male gaze by focusing on her body and portraying her as a sexual object. Finally, it provides examples of lyrics that depict the male gaze through objectifying or sexualizing women.
Creating Band
The document discusses how the Spice Girls created distinct brand identities for each member to appeal to different audiences. Victoria Beckham was "Posh Spice" who dressed sophisticatedly to appeal to upper-class girls. Emma Bunton was "Baby Spice" who dressed in bright pink like a Barbie doll to appeal to younger girls. Mel B was "Scary Spice" who had a rebellious image to appeal to non-conforming girls. Mel C was "Sporty Spice" who wore athletic clothes to appeal to active girls. Geri Halliwell was "Ginger Spice" who appealed to red-haired girls. Each member's image was carefully crafted by managers to maximize the band
Assignmen 11 miley cyrus m vs a2
Miley Cyrus is promoted as a flirty, boundary-pushing artist in order to attract and maintain audience interest in her career. She has drastically changed her image over time from an innocent teen to a more controversial figure, doing so to break from her Disney image and broaden her audience. This controversial image also makes her music videos and herself more commercially appealing and sellable by catching viewers' attention and interest in what she will do next. Artists must invent their image over time in order to stay fresh and appealing to audiences, analyzing what look will attract their target demographics.
Assignment 11 miley cyrus
Miley Cyrus is promoted as a flirty, boundary-pushing artist in order to attract and maintain audience interest in her career. She has drastically changed her image over time from an innocent teen to a more controversial figure, doing so to break from her Disney image and broaden her fan base. This controversial image also makes her music videos and music more commercially appealing and sellable by catching viewers' attention and interest in what she will do next. Artists must invent their image over time in order to stay fresh and appealing to audiences, analyzing what look or style will attract their target demographics.
Evaluation Question 2
The document discusses how the filmmakers aimed to represent teenage girls in their opening scene for a film about social realism. They based the film on issues stereotypically associated with teenage girls like eating disorders and cyberbullying. The characters were dressed like everyday teenage girls to make them relatable to the target audience. Efforts were made to incorporate interests of teenage girls aged 13-19, like a focus on appearance and socializing, through reflecting relevant stereotypes.
Mise en-scene
The document discusses the mise-en-scene analysis of images of three pop artists: Girls Aloud, Jessie J, and Olly Murs. It analyzes elements like costumes, hair, makeup, facial expressions, lighting, color, and positioning. For Girls Aloud, it notes their stylish dresses in bright colors show individuality but unity as a group. Jessie J wears a purple top and pink lipstick to look pretty and represent her femininity. Olly Murs' striped shirt and slicked hair present him as innocent but attractive. Common elements across the images include bright lighting, close-ups of faces, and costumes representing modern styles to appeal to teenage audiences.
Purpose & Audience Profile.
The purpose of the analysis was to understand the audience of the film "The Descent" through surveying 10 people. It was found that people enjoyed the film due to its graphic horror elements like blood and gore. The intended audience profile is of a 22-year old male student named James Smith who enjoys horror films, metal music, and partying. He has a low-to-medium spending power from his part-time job.
Question 2
The document discusses how the film represents indie teenage girls through the main character. It describes choosing fashionable clothing and hairstyles to make the character appear like a typical indie teen while hiding her true struggles as the mother to her alcoholic sister. The setting of nice homes and schools is used to avoid attention from social services and maintain a normal appearance, despite the problems at home.
Costume and prop research
The document discusses costume research for a photoshoot, noting a preference for outfits worn by pop stars Miley Cyrus in 2012, Demi Lovato, and Sabrina Carpenter. For Miley Cyrus, the research likes her more innocent 2012 style over her current fashion. Demi Lovato's style is praised as simple and easy. Sabrina Carpenter's fashion is described as artistic and making her look like a pop star. The document also lists props of interest for the photoshoot, including headphones, sunglasses, and colorful wigs.
Star theory.
Miley Cyrus first gained fame playing the innocent character Hannah Montana on the Disney Channel from age 13. She transitioned to a more mature pop star image in her late teens, releasing music as herself and taking on more adult roles. Her controversial 2013 album "Bangerz" marked a dramatic change, with more explicit lyrics and shocking behavior some attributed to her broken engagement. This new image aligned with her new target audience of teens and helped sell more albums, though it distanced her from her younger fan base as Hannah Montana.
Richard dyer star theory
Richard Dyer's star theory argues that celebrities are constructed by media institutions for financial gain by representing 'real people' to appeal to target audiences. Stars are modeled around audiences to increase sales. Beyoncé is discussed as both supporting this theory through her transformation over time and trends, while also challenging it by leaving a cultural legacy through her charity work, which Dyer argues makes her a 'true pop star'. However, there is debate around whether Beyoncé is a positive role model or promotes negative behaviors.
Q1
The media product used conventions of typical genres featuring teenage girls by including a bedroom setting, close-ups of makeup, cigarettes and alcohol, and portraying the girls as fun-loving and interested in partying. However, it also challenged conventions by only including female characters without a male love interest, suggesting the target audience is also female. It further challenged expectations that female characters always look perfect by showing the girls looking imperfect after a night out.
Lilit
Lilit owns a makeup studio where she provides makeup services to customers. She has 5-10 appointments daily and is well-known for her friendly, personalized customer service. As a professional makeup artist, Lilit has a variety of specialized brushes, palettes, and other tools to create unique looks for each customer. She is dedicated to her clients and their satisfaction, even reapplying makeup for brides at their weddings. Lilit also teaches makeup seminars on Sundays to share her expertise with students.
Star image
1) Richard Dyer's star theory argues that celebrities are constructed images rather than real people, shaped by the media and industry to appeal to audiences.
2) Miley Cyrus began her career as the wholesome character Hannah Montana on Disney, cultivating a large young fanbase. As she grew older, her record label transformed her image into a more sexualized "party girl" persona to attract new audiences.
3) Miley uses social media to craft a star personality focused on animal adoption, allowing fans to feel connected to her ideals and lifestyle. Her changing appearances and personalities over time reflect the music industry's efforts to keep her relevant to contemporary audiences and trends.
Presentation
The document discusses photo choices for magazine covers. It describes selecting a close-up portrait of the cover model Chris wearing everyday clothes to appeal to college students. The photo has simple lighting and expression to avoid negatively judging Chris before reading. A second photo of two girls gardening was chosen to represent that activity stereotypically associated with females. Their varied costumes and hairstyles show that anyone can enjoy gardening. The third photo depicts a boy participating in sports with specialist gear as stereotypically a male activity. It shows the full-body of the model leaning on a fence in a relaxed mood at the sports location.
Star construction
Music producers construct star images to attract audiences and fans by promoting themselves through media appearances. R. Kelly maintained an image of himself as inspirational through songs while also portraying a sexy image to appeal to female fans in songs like "Bum and Grind". He promoted this image of being rich, laid back, and having sex appeal on social media platforms like Twitter, Instagram, his official website, and YouTube to connect directly with fans and inform them of his music, tours, and latest news in order to sell his image and gain more fans.
Textual Analysis
This document analyzes and summarizes the key textual elements and design choices used on the covers of three magazines - one featuring Alicia Keys, one featuring Beyoncé, and one featuring Miley Cyrus. For each cover, it discusses the placement and styling of images, headings, colors and other graphics and how they are used to attract readers and convey information about the featured artist in 3 sentences or less.
Target audience profile
This document profiles Alicia Pollins as the target audience for a new artist named Poppy. It describes Alicia as an 18-year-old who recently moved from London to New York for a music internship. She seeks excitement through music, parties, and new experiences. Her social media profiles show her enjoying life with friends. The document then analyzes how Alicia and other target audience members conform to the VALS ("values" categories) of trendiness and innovation. They want attention and to make their mark. Poppy's music video style matches these VALS. Additionally, Alicia enjoys films that teenage girls typically like, which can inform the music video storytelling. Her music tastes in organic and similar artists to
Katongo feature
Katongo Temba is a successful Zambian singer and songwriter based in the UK. She began her singing career at age 11 and was inspired by artists like Mariah Carey, Brandy, and Monica. While studying international relations in university, she pursued music full-time against her parents' wishes. She gained experience performing in a band and writing songs for other artists. Her breakthrough came in 2014 when she won a song contest and worked with prominent producer JK on her hit single "Joy", which gained airplay across Zambia and other African countries. In addition to her music career, Katongo founded a non-profit organization to help combat abuse against women and children in Zambia.
Presentation
This document summarizes the target demographics and research for a music marketing presentation. The target audience is females aged 14+ who are middle class and brand loyal. Research included a questionnaire where 60% of respondents preferred Dua Lipa's work. Existing products that inspired ideas included videos of a photographer working with different locations and outfits, and a video where looks were recreated from famous models. Peer feedback on unfinished work suggested making the album cover brighter and adding more detail. The final outcome had clear advertisements, a consistent color scheme and fonts, but could be improved by addressing issues with the models and time management.
Presentation
The document summarizes the target audiences and research for a presentation on marketing a musician to teenage girls. It discusses two target age groups - younger audiences still in school and older audiences who enthusiastically attend concerts. Research showed a preference for Dua Lipa's work. Existing products and photographers on Instagram provided inspiration for visual styles. Peer feedback on unfinished work emphasized making the album cover and spread brighter and more eye-catching. The final outcomes included clear advertisements and a consistent color scheme, though models and time management presented issues.
Miley cyrus - Star Image
Miley Cyrus rose to fame playing the character Hannah Montana but sought to establish her own artistic identity apart from that role. She released edgier music and more provocative music videos and performances that shocked fans used to her innocent image. Recently, she has moved in a more mellow, country pop direction with her music and image as shown in the music video for her single "Malibu", suggesting she has found greater personal and artistic contentment.
We can’t stop by miley cyrus music video
The document analyzes the music video for Miley Cyrus's song "We Can't Stop", noting its representations of drugs, relationships, drinking, fun, and sexualized images of women. It discusses how the video uses lighting, costumes, and shots to portray a dark, rebellious atmosphere and establish Miley's new image as a sex symbol, in contrast to her previous Disney persona. Product placement, ambiguous symbols, and censored imagery further emphasize the video's edgy tone and distance from Miley's past as a role model for children and families.
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Creating Band
The document discusses how the Spice Girls created distinct brand identities for each member to appeal to different audiences. Victoria Beckham was "Posh Spice" who dressed sophisticatedly to appeal to upper-class girls. Emma Bunton was "Baby Spice" who dressed in bright pink like a Barbie doll to appeal to younger girls. Mel B was "Scary Spice" who had a rebellious image to appeal to non-conforming girls. Mel C was "Sporty Spice" who wore athletic clothes to appeal to active girls. Geri Halliwell was "Ginger Spice" who appealed to red-haired girls. Each member's image was carefully crafted by managers to maximize the band
Assignmen 11 miley cyrus m vs a2
Miley Cyrus is promoted as a flirty, boundary-pushing artist in order to attract and maintain audience interest in her career. She has drastically changed her image over time from an innocent teen to a more controversial figure, doing so to break from her Disney image and broaden her audience. This controversial image also makes her music videos and herself more commercially appealing and sellable by catching viewers' attention and interest in what she will do next. Artists must invent their image over time in order to stay fresh and appealing to audiences, analyzing what look will attract their target demographics.
Assignment 11 miley cyrus
Miley Cyrus is promoted as a flirty, boundary-pushing artist in order to attract and maintain audience interest in her career. She has drastically changed her image over time from an innocent teen to a more controversial figure, doing so to break from her Disney image and broaden her fan base. This controversial image also makes her music videos and music more commercially appealing and sellable by catching viewers' attention and interest in what she will do next. Artists must invent their image over time in order to stay fresh and appealing to audiences, analyzing what look or style will attract their target demographics.
Evaluation Question 2
The document discusses how the filmmakers aimed to represent teenage girls in their opening scene for a film about social realism. They based the film on issues stereotypically associated with teenage girls like eating disorders and cyberbullying. The characters were dressed like everyday teenage girls to make them relatable to the target audience. Efforts were made to incorporate interests of teenage girls aged 13-19, like a focus on appearance and socializing, through reflecting relevant stereotypes.
Mise en-scene
The document discusses the mise-en-scene analysis of images of three pop artists: Girls Aloud, Jessie J, and Olly Murs. It analyzes elements like costumes, hair, makeup, facial expressions, lighting, color, and positioning. For Girls Aloud, it notes their stylish dresses in bright colors show individuality but unity as a group. Jessie J wears a purple top and pink lipstick to look pretty and represent her femininity. Olly Murs' striped shirt and slicked hair present him as innocent but attractive. Common elements across the images include bright lighting, close-ups of faces, and costumes representing modern styles to appeal to teenage audiences.
Purpose & Audience Profile.
The purpose of the analysis was to understand the audience of the film "The Descent" through surveying 10 people. It was found that people enjoyed the film due to its graphic horror elements like blood and gore. The intended audience profile is of a 22-year old male student named James Smith who enjoys horror films, metal music, and partying. He has a low-to-medium spending power from his part-time job.
Question 2
The document discusses how the film represents indie teenage girls through the main character. It describes choosing fashionable clothing and hairstyles to make the character appear like a typical indie teen while hiding her true struggles as the mother to her alcoholic sister. The setting of nice homes and schools is used to avoid attention from social services and maintain a normal appearance, despite the problems at home.
Costume and prop research
The document discusses costume research for a photoshoot, noting a preference for outfits worn by pop stars Miley Cyrus in 2012, Demi Lovato, and Sabrina Carpenter. For Miley Cyrus, the research likes her more innocent 2012 style over her current fashion. Demi Lovato's style is praised as simple and easy. Sabrina Carpenter's fashion is described as artistic and making her look like a pop star. The document also lists props of interest for the photoshoot, including headphones, sunglasses, and colorful wigs.
Star theory.
Miley Cyrus first gained fame playing the innocent character Hannah Montana on the Disney Channel from age 13. She transitioned to a more mature pop star image in her late teens, releasing music as herself and taking on more adult roles. Her controversial 2013 album "Bangerz" marked a dramatic change, with more explicit lyrics and shocking behavior some attributed to her broken engagement. This new image aligned with her new target audience of teens and helped sell more albums, though it distanced her from her younger fan base as Hannah Montana.
Richard dyer star theory
Richard Dyer's star theory argues that celebrities are constructed by media institutions for financial gain by representing 'real people' to appeal to target audiences. Stars are modeled around audiences to increase sales. Beyoncé is discussed as both supporting this theory through her transformation over time and trends, while also challenging it by leaving a cultural legacy through her charity work, which Dyer argues makes her a 'true pop star'. However, there is debate around whether Beyoncé is a positive role model or promotes negative behaviors.
Q1
The media product used conventions of typical genres featuring teenage girls by including a bedroom setting, close-ups of makeup, cigarettes and alcohol, and portraying the girls as fun-loving and interested in partying. However, it also challenged conventions by only including female characters without a male love interest, suggesting the target audience is also female. It further challenged expectations that female characters always look perfect by showing the girls looking imperfect after a night out.
Lilit
Lilit owns a makeup studio where she provides makeup services to customers. She has 5-10 appointments daily and is well-known for her friendly, personalized customer service. As a professional makeup artist, Lilit has a variety of specialized brushes, palettes, and other tools to create unique looks for each customer. She is dedicated to her clients and their satisfaction, even reapplying makeup for brides at their weddings. Lilit also teaches makeup seminars on Sundays to share her expertise with students.
Star image
1) Richard Dyer's star theory argues that celebrities are constructed images rather than real people, shaped by the media and industry to appeal to audiences.
2) Miley Cyrus began her career as the wholesome character Hannah Montana on Disney, cultivating a large young fanbase. As she grew older, her record label transformed her image into a more sexualized "party girl" persona to attract new audiences.
3) Miley uses social media to craft a star personality focused on animal adoption, allowing fans to feel connected to her ideals and lifestyle. Her changing appearances and personalities over time reflect the music industry's efforts to keep her relevant to contemporary audiences and trends.
Presentation
The document discusses photo choices for magazine covers. It describes selecting a close-up portrait of the cover model Chris wearing everyday clothes to appeal to college students. The photo has simple lighting and expression to avoid negatively judging Chris before reading. A second photo of two girls gardening was chosen to represent that activity stereotypically associated with females. Their varied costumes and hairstyles show that anyone can enjoy gardening. The third photo depicts a boy participating in sports with specialist gear as stereotypically a male activity. It shows the full-body of the model leaning on a fence in a relaxed mood at the sports location.
Star construction
Music producers construct star images to attract audiences and fans by promoting themselves through media appearances. R. Kelly maintained an image of himself as inspirational through songs while also portraying a sexy image to appeal to female fans in songs like "Bum and Grind". He promoted this image of being rich, laid back, and having sex appeal on social media platforms like Twitter, Instagram, his official website, and YouTube to connect directly with fans and inform them of his music, tours, and latest news in order to sell his image and gain more fans.
Textual Analysis
This document analyzes and summarizes the key textual elements and design choices used on the covers of three magazines - one featuring Alicia Keys, one featuring Beyoncé, and one featuring Miley Cyrus. For each cover, it discusses the placement and styling of images, headings, colors and other graphics and how they are used to attract readers and convey information about the featured artist in 3 sentences or less.
Target audience profile
This document profiles Alicia Pollins as the target audience for a new artist named Poppy. It describes Alicia as an 18-year-old who recently moved from London to New York for a music internship. She seeks excitement through music, parties, and new experiences. Her social media profiles show her enjoying life with friends. The document then analyzes how Alicia and other target audience members conform to the VALS ("values" categories) of trendiness and innovation. They want attention and to make their mark. Poppy's music video style matches these VALS. Additionally, Alicia enjoys films that teenage girls typically like, which can inform the music video storytelling. Her music tastes in organic and similar artists to
Katongo feature
Katongo Temba is a successful Zambian singer and songwriter based in the UK. She began her singing career at age 11 and was inspired by artists like Mariah Carey, Brandy, and Monica. While studying international relations in university, she pursued music full-time against her parents' wishes. She gained experience performing in a band and writing songs for other artists. Her breakthrough came in 2014 when she won a song contest and worked with prominent producer JK on her hit single "Joy", which gained airplay across Zambia and other African countries. In addition to her music career, Katongo founded a non-profit organization to help combat abuse against women and children in Zambia.
Presentation
This document summarizes the target demographics and research for a music marketing presentation. The target audience is females aged 14+ who are middle class and brand loyal. Research included a questionnaire where 60% of respondents preferred Dua Lipa's work. Existing products that inspired ideas included videos of a photographer working with different locations and outfits, and a video where looks were recreated from famous models. Peer feedback on unfinished work suggested making the album cover brighter and adding more detail. The final outcome had clear advertisements, a consistent color scheme and fonts, but could be improved by addressing issues with the models and time management.
Presentation
The document summarizes the target audiences and research for a presentation on marketing a musician to teenage girls. It discusses two target age groups - younger audiences still in school and older audiences who enthusiastically attend concerts. Research showed a preference for Dua Lipa's work. Existing products and photographers on Instagram provided inspiration for visual styles. Peer feedback on unfinished work emphasized making the album cover and spread brighter and more eye-catching. The final outcomes included clear advertisements and a consistent color scheme, though models and time management presented issues.
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Miley cyrus - Star Image
Miley Cyrus rose to fame playing the character Hannah Montana but sought to establish her own artistic identity apart from that role. She released edgier music and more provocative music videos and performances that shocked fans used to her innocent image. Recently, she has moved in a more mellow, country pop direction with her music and image as shown in the music video for her single "Malibu", suggesting she has found greater personal and artistic contentment.
We can’t stop by miley cyrus music video
The document analyzes the music video for Miley Cyrus's song "We Can't Stop", noting its representations of drugs, relationships, drinking, fun, and sexualized images of women. It discusses how the video uses lighting, costumes, and shots to portray a dark, rebellious atmosphere and establish Miley's new image as a sex symbol, in contrast to her previous Disney persona. Product placement, ambiguous symbols, and censored imagery further emphasize the video's edgy tone and distance from Miley's past as a role model for children and families.
Siobhan q 1
Our media product uses conventions of pop music videos such as linking visuals to lyrics, appealing to youth through vibrant costumes, and incorporating motifs. It challenges conventions by portraying the girls as independent and having the men chase after them, rejecting stereotypes of female objectification. Effects like split screens and chase scenes add comedy and energy to appeal to youth audiences.
Star image – miley cyrus
Richard Dyer's star theory argues that pop stars are constructed images created by music companies through advertising and promotion to make money. Miley Cyrus exemplifies this theory as she transformed her image from a Disney Channel pop performer to an explicit pop star through changes in music style, record label, and risqué on-stage performances and outfits. This new image attracted more fans and increased profits for her record label by catering to popular music and fashion trends.
Star image miley cyrus
Miley Cyrus is a prime example of Richard Dyer's star image theory. Dyer argues that pop stars are constructed artificial images meant to make money through different forms of media. Miley's image has changed dramatically over her career, from a sweet innocent image while signed to Hollywood Records to a more sexualized wild image when signed to RCA Records, showing how the music industry shapes stars' appearances to match audience expectations. Miley also cultivates her own star persona through advocating for causes like animal adoption and gay rights on social media. Her constantly evolving personality and style have kept audiences interested in her changing image.
Miley cyrus timeline
Miley Cyrus has undergone a drastic transformation from her early career as a "Disney pop princess" known for innocent love songs, to a more provocative superstar. Her music video for "We Can't Stop" marked a major change as she danced sexually and dressed provocatively, showing her independence as a grown woman. Her video for "23" further cemented this new image as she collaborated with hip hop artists and promoted a hip hop lifestyle through her appearance. While some fans have remained loyal through her transformation, others do not support the change from her earlier innocent persona.
Media
Nicki Minaj has crafted her star image through various means. She gained publicity from stories of her boyfriend cheating and attending high-profile events. Her record label also portrayed her as a "Barbie doll" to make her a unique pop star. While this image sells to audiences, appearing without makeup showed her real self. She aims to be individualistic in fashion and relatable through discussing her difficult past, challenging beauty standards. Crafting the right star image through controlled stories and media exposure is important for pop stars to become positively remembered.
Star theory - Britney Spears
This document analyzes how Britney Spears' persona and image have been constructed and evolved over her career in order to stay relevant. It examines her music videos from her first 8 albums and finds that her image became increasingly sexualized to appeal to adult audiences. After a mental breakdown, her image was reconstructed to hide her personal issues. Now her image is overtly commercialized to promote her work. The document argues that Britney has little control over her image and persona, which have been shaped by her record label to maximize commercial success.
Star image
Nicki Minaj's record label crafted her image as a Barbie doll-like pop star to make her unique and original. While this persona draws in audiences, featuring her in Elle magazine without makeup and wigs made her seem more relatable. She has also faced challenges like her boyfriend cheating that show her human side. Her fashion line allows fans to enjoy her style in a comfortable way. By appearing on shows like American Idol, audiences saw her behind-the-scenes personality and how she acts normally.
Task 6
Ellie Hawkins is researching and planning for a pop music magazine targeted towards teenage girls aged 12-16. She has analyzed typical front covers of pop magazines to identify celebrities that would appeal to her target audience, such as Pixie Lott and Ariana Grande. She also looked at male bands like One Direction that have older members but appeal to younger fans. Her research found that pop stars present themselves as unique while maintaining characteristics like pastel colors that convey happiness. She will style her models and present interviews in a way that makes them seem relatable and aspirational to readers.
Star image Victoria Rooney
Avril Lavigne's star image has changed over the years as her popularity and music have evolved. She began as a "Sk8er girl" in 2002 but has since taken on different personas, such as a rock chick in 2013. Lavigne uses outrageous clothing and styles in her videos to gain attention but does so in a positive way that sets a good example rather than portraying a bad image. Her star image has been furthered through her clothing line, perfumes, marriage to Chad Kroger, and trendy hairstyles. Fans see Lavigne as a role model and take aspects of her style and image. It is important for stars to carefully craft their public image to remain recognized and appeal to audiences over
Star image
Richard Dyer developed the idea that a person's perception of a film is influenced by their perception of its stars. He believed there are two types of musical performers: pop performers who are known solely for their music, and pop stars who have an identity beyond their music. Nicki Minaj fits the definition of a pop star as she is known not just for her music but also her personality, fashion, roles in movies, and perfume line. Her record label helped construct her unique image to appeal to a wide audience and differentiate her from other rappers.
Theorists linked to miley cyrus ‘we can’t
The document discusses several music video theorists and how Miley Cyrus' "We Can't Stop" music video relates to their theories. Goodwin's theory that lyrics and visuals must link is supported by scenes matching the lyrics of an endless party. Fraser's theory of star image is shown by Miley presenting a new image contrasting her previous innocent persona. Archer's idea of music videos serving to advertise other products is demonstrated through placements of Beats speakers and EOS lip balm. Dyer's concept of stars being ordinary yet extraordinary is conveyed through Miley's typical teenage behaviors and extraordinary dancing with teddy bears. Adorno's theory of people devoting time to media is represented by Miley's twerking,
Theorists linked to miley cyrus ‘we can’t
The document discusses several music video theorists and how Miley Cyrus' "We Can't Stop" music video relates to their theories. Goodwin's theory that lyrics and visuals must link is supported by scenes matching the lyrics of an endless party. Fraser's theory of star image is shown by Miley presenting a new image contrasting her previous innocent role. Archer's idea of music videos advertising other products is seen through branding of speakers and lip balm. Dyer's concept of stars being ordinary yet extraordinary is depicted as Miley shows typical teenage behavior but also extraordinary dancing with large toys. Adorno's view of people devoting time to media is represented by a twerking scene having become an internet trend.
Blog 8 star theory britney (b
Richard Dyer's star theory argues that artists are constructed through marketing and media images rather than being purely authentic. He believes consumers prefer artists who convey genuine emotions rather than manufactured personas. Dyer also claims stars are crafted to appeal to target audiences and support dominant social ideologies. Britney Spears' early videos are analyzed as portraying a sexualized female identity that could empower women or promote objectification depending on interpretation. Her career transitioned from innocent teen to sexualized image.
Artist transferamtion
Miley Cyrus originally gained fame playing the innocent character Hannah Montana on the Disney channel. However, she radically transformed her image after the show, cutting her hair short, bleaching it blonde, and adopting a more rebellious persona. This was seen in her music video for "Wrecking Ball," which featured nudity and sexual imagery, and greatly contrasted with her previous Disney image. While this new image attracted controversy and lost her some original fans, it also led to massive publicity and more mainstream success. Music theorists like Richard Dyer and Keith Negus have analyzed how music stars construct public images and personas in order to appeal to audiences and generate revenue for the music industry.
Artist transferamtion
Miley Cyrus originally gained fame playing the innocent character Hannah Montana on the Disney channel. However, she radically transformed her image after the show, cutting her hair short, bleaching it blonde, and adopting a more rebellious persona. This was seen in her music video for "Wrecking Ball," which featured nudity and sexual imagery, and greatly contrasted with her previous Disney image. While this new image boosted viewership and controversy, it also alienated some of her younger fan base. Music theorists like Richard Dyer and Keith Negus have analyzed how music stars construct images and how record labels balance "organic" artists who evolve naturally and "synthetic" artists with manufactured personas.
Theorists linked to miley cyrus ‘we can’t
The music video for Miley Cyrus's "We Can't Stop" relates to several music video theories:
1) It matches the lyrics describing a wild party with chaotic visuals like someone cutting off their fingers, linking the visuals and lyrics as Goodwin's theory suggests.
2) It presents Miley with a new, more grown up star image contrasting her previous innocent image, supporting Fraser's idea about the importance of star image in music videos.
3) It advertises Beats speakers and EOS lip balm through product placement, serving Archer's theory that music videos advertise artists and other products through synergy.
Star theory.
Miley Cyrus first gained fame playing the innocent character Hannah Montana on the Disney Channel from age 13. She transitioned to a more mature pop star image in her late teens, releasing music as herself and taking on more adult roles. Her controversial 2013 album "Bangerz" marked a dramatic change, with more explicit lyrics and shocking behavior some attributed to her broken engagement. This new image broadened her target audience to older teens and helped sell more albums, though it also attracted significant media attention.
Miley cyrus powerpoint
Miley Cyrus began her career as a child actress on her father's show and later starred in the hit Disney show Hannah Montana. In the late 2000s, she sought to distance herself from her wholesome Disney image by changing her name, posing for revealing photos, and releasing pop singles. She shocked audiences with racy performances at the 2013 VMAs while nude scenes in her music videos bolstered sales of her album "Bangerz". More recently, Miley has signaled she may have moved on from her rebellious phase through more conventional performances, showing an evolution of her star image over the years.
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Assignment 11 artist presentation
- 1. Assignment 11- Artist Presentation BY MICHAEL IVAN
- 2. How is artist's image currently promoted? why? Miley Cyrus’s image has drastically changed from back in the day. From a very sweet country girl, to a very edgy and different girl. She stated that she started to feel sexualized and therefore wanted to change her image. She stated “It became something that was expected of me. I didn’t want to show up to photo shoots and be the girl who would get my t*** out and stick out my tongue. In the beginning, it was kind of like saying, ‘F*** you. Girls should be able to have this freedom or whatever.’ But it got to a point where I did feel sexualized.”
- 3. How and why has the artist's image changed over time? Compare different music video in your presentation Miley continues to say that people just change. “I just want people to see that this is who I am right now. I’m not saying I’ve never been myself,” she said. “Who I was on the last record was really who I am. It’s just 'myself' has been a lot of different people because I change a lot.” She expressed her emotions on the track “Younger now” where she states how “no one stays the same” “change is a thing you can count on” and even how she isn’t “afraid of who she used to be”. Although, Miley was very different back in the day. She used to star as Miley Stewart on the Disney channel TV show Hannah Montana, and was seen as a very friendly teen idol, however this changed when Miley stated to started that she felt sexualized.
- 4. What is the commercial imperative? (how is the artist and their videos 'sellable' to their audience?) Since Miley has changed her image so drastically, they also have to make sure to promote her differently as well, this is because if they continue to advertise her like how she was before, then her audience wouldn’t like that. Therefore they need a new way of showing this new Miley Cyrus. I believe the commercial imperative is to make sure that the audience knows how authentic and genuine Miley is being with her fans. She knows that she is not the girl who she used to be, but accepts the fact that she is now who she is, and she is happy for that fact. Miley must show her true side when advertising, so that they know that she is being genuine and real, this creates trust between fans and the artist.
- 5. Do you think the artist's image was invented or ready made? I believe that this type of style has been done before, but I think that this style is unique to Miley herself. The change itself has been mentioned to be similar to what Justin Bieber went through. At first he was a sweet boy but then he suddenly grew up and became very different to how he was. This is very similar to what happened to Miley, and I can see why people would make that comparison.