This document discusses various aspects of web authoring such as protocols, design conventions, and software. It defines key terms like protocols, URLs, domain names, and web page naming conventions. It also covers design conventions such as the rules of thirds, use of serif and sans serif fonts, and color schemes like monochromatic and complementary. Finally, it discusses HTML editors and visual editors as tools for building websites and compares their pros and cons. The conclusion reflects on how the content can inform the design of a superhero website and be useful for the author's own work.