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Our target audience is 15-21 year olds who like modern, active pop music. They tend to be immature but become more mature as teenagers. Their values depend on how they were raised. As teenagers, society expects them to have been taught proper values. Their attitudes can be playful but become more mature as teenagers. A big interest is video games. The target audience would mainly be local secondary school students exposed to mainstream music who would be considered mainstream themselves. Real artists try to appeal to a wide audience by seeming mature and having good values to be role models.
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Description of your target audience
This document describes the target audience for an indie/pop music video. The target audience is 16-25 year old females who enjoy indie/pop music. They are likely students or in part-time jobs. They enjoy social media, dancing, art, and listening to artists like Taylor Swift. The music video will feature bright colors and costumes inspired by Alice in Wonderland to appeal to their interests and offer an entertaining narrative story. It aims to offer companionship and help them express their identity through a relatable main character.
Description of your target audience
The target audience for the indie/pop music video is 16-25 year old females. The video will aim mainly at females due to its use of vibrant colors and Alice in Wonderland inspired costumes. The target audience is classified as C1-D, referring to teenagers, young adults, and students or part-time workers. They enjoy dancing, socializing, and expressing themselves through music like pop and artists such as Taylor Swift and Ed Sheeran. The music video will provide entertainment and help form personal identity and companionship for the audience. It will also offer an idealized, positive world by using bright colors and themes of childhood to make viewers feel young again and alleviate problems.
Description of your target audience
This document describes the target audience for an indie/pop music video. The target audience is 16-25 year old females who enjoy indie/pop music. They are likely to be students or in part-time jobs. They enjoy socializing, dancing, and expressing themselves through music. They also enjoy pop culture films like Mean Girls and TV shows like Gossip Girl. The music video aims to entertain this audience and help them form connections through themes of personal identity and companionship. It also hopes to offer them an escape and feelings of youthfulness through its bright, Alice in Wonderland-inspired style.
Digital literacy: Why Character Matters
Digital Media Literacy: Why Character Matters
This presentation was given at the C3 Technology Conference at LMU sponsored by the Archdiocese of Los Angeles, 8/11/15
http://c3techconf.la-archdiocese.org/?page_id=254
Participants will leave with…
Participants will come way with a clear, accessible understanding of what media literacy is in the digital age and why it is imperative that character education, beginning in the family, be integrated across the curriculum for all other literacies to build on. They will come away with practical skills that they can apply immediately in life, faith, catechesis, and education. As catechists, teachers, parents and ministers, it is not enough to know "how." We are called to be faithful citizens in the digital universe and character education is the basic human foundation on which to build the moral, faithful citizen with an informed conscience and vibrant faith life.
As part of the workshop, you will…
Look at various samples of digital media and apply two methods for critical thinking to share with those with whom you share faith and a list of online resources to aid your family, educational and pastoral ministry.
Child counselling
This document provides guidance on counseling children. It discusses that children have their own ideas and personalities, so counseling them can be challenging but important. The first step is to sit and play with younger children, do preferred activities with older children, and use age-appropriate language. Active listening is key. Techniques like drawing, drama, role-play, storytelling, music and games can be used. Factors like learning disabilities, social development, home environment, and comparisons to others should be considered. Parents and communities should spend quality time with children, encourage expression, provide civic responsibilities and outdoor activities, and accept all children. Death, relationships and personal questions may arise and require understanding responses.
Question 2
The document analyzes how a pop music magazine represents various social groups through imagery and content. It discusses representation of class through portrayals of artists and target audiences, challenging stereotypes of race, appealing to younger audiences through visuals and topics, empowering female artists while avoiding over-sexualization due to young audiences, and presenting conventional relationships while also pushing boundaries. It reflects on both reinforcing and challenging social norms through its construction of reality for readers.
Evaluation question 2
The document summarizes how the media product represents various social groups through its opening sequence and main protagonist. Specifically:
- The protagonist has a mental illness and represents lower class individuals in terms of social, economic, and educational status.
- She is a Caucasian female teenager from a lower class background who is experiencing mental illness and vulnerability.
- Her age (16-17 years old) was chosen because mental health issues are common for teenagers of that age group, allowing audiences to relate to her experiences.
Audience profile
- The target audience for the music video is young people ages 16-25, predominantly female, living in urban areas. They are still in school or have part-time jobs and rely somewhat on parents.
- The protagonist will be an Indian female to represent diversity, while the band will mostly be white males. Scenes will be filmed in diverse areas of London.
- The audience identifies as independent and individualistic. They enjoy socializing and music events for diversion and escapism.
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Description of your target audience
This document describes the target audience for an indie/pop music video. The target audience is 16-25 year old females who enjoy indie/pop music. They are likely students or in part-time jobs. They enjoy social media, dancing, art, and listening to artists like Taylor Swift. The music video will feature bright colors and costumes inspired by Alice in Wonderland to appeal to their interests and offer an entertaining narrative story. It aims to offer companionship and help them express their identity through a relatable main character.
Description of your target audience
The target audience for the indie/pop music video is 16-25 year old females. The video will aim mainly at females due to its use of vibrant colors and Alice in Wonderland inspired costumes. The target audience is classified as C1-D, referring to teenagers, young adults, and students or part-time workers. They enjoy dancing, socializing, and expressing themselves through music like pop and artists such as Taylor Swift and Ed Sheeran. The music video will provide entertainment and help form personal identity and companionship for the audience. It will also offer an idealized, positive world by using bright colors and themes of childhood to make viewers feel young again and alleviate problems.
Description of your target audience
This document describes the target audience for an indie/pop music video. The target audience is 16-25 year old females who enjoy indie/pop music. They are likely to be students or in part-time jobs. They enjoy socializing, dancing, and expressing themselves through music. They also enjoy pop culture films like Mean Girls and TV shows like Gossip Girl. The music video aims to entertain this audience and help them form connections through themes of personal identity and companionship. It also hopes to offer them an escape and feelings of youthfulness through its bright, Alice in Wonderland-inspired style.
Digital literacy: Why Character Matters
Digital Media Literacy: Why Character Matters
This presentation was given at the C3 Technology Conference at LMU sponsored by the Archdiocese of Los Angeles, 8/11/15
http://c3techconf.la-archdiocese.org/?page_id=254
Participants will leave with…
Participants will come way with a clear, accessible understanding of what media literacy is in the digital age and why it is imperative that character education, beginning in the family, be integrated across the curriculum for all other literacies to build on. They will come away with practical skills that they can apply immediately in life, faith, catechesis, and education. As catechists, teachers, parents and ministers, it is not enough to know "how." We are called to be faithful citizens in the digital universe and character education is the basic human foundation on which to build the moral, faithful citizen with an informed conscience and vibrant faith life.
As part of the workshop, you will…
Look at various samples of digital media and apply two methods for critical thinking to share with those with whom you share faith and a list of online resources to aid your family, educational and pastoral ministry.
Child counselling
This document provides guidance on counseling children. It discusses that children have their own ideas and personalities, so counseling them can be challenging but important. The first step is to sit and play with younger children, do preferred activities with older children, and use age-appropriate language. Active listening is key. Techniques like drawing, drama, role-play, storytelling, music and games can be used. Factors like learning disabilities, social development, home environment, and comparisons to others should be considered. Parents and communities should spend quality time with children, encourage expression, provide civic responsibilities and outdoor activities, and accept all children. Death, relationships and personal questions may arise and require understanding responses.
Question 2
The document analyzes how a pop music magazine represents various social groups through imagery and content. It discusses representation of class through portrayals of artists and target audiences, challenging stereotypes of race, appealing to younger audiences through visuals and topics, empowering female artists while avoiding over-sexualization due to young audiences, and presenting conventional relationships while also pushing boundaries. It reflects on both reinforcing and challenging social norms through its construction of reality for readers.
Evaluation question 2
The document summarizes how the media product represents various social groups through its opening sequence and main protagonist. Specifically:
- The protagonist has a mental illness and represents lower class individuals in terms of social, economic, and educational status.
- She is a Caucasian female teenager from a lower class background who is experiencing mental illness and vulnerability.
- Her age (16-17 years old) was chosen because mental health issues are common for teenagers of that age group, allowing audiences to relate to her experiences.
Audience profile
- The target audience for the music video is young people ages 16-25, predominantly female, living in urban areas. They are still in school or have part-time jobs and rely somewhat on parents.
- The protagonist will be an Indian female to represent diversity, while the band will mostly be white males. Scenes will be filmed in diverse areas of London.
- The audience identifies as independent and individualistic. They enjoy socializing and music events for diversion and escapism.
Description of your target audience
The document discusses planning for a music video for an indie/pop song aimed at a target audience of 16-25 year olds. Research found this age group prefers indie/pop music and engages strongly with it. The music video will feature both male and female artists to appeal to both genders equally within the target demographic. It will use themes of freedom and childhood innocence to transport viewers and draw on theories of utopianism through its bright colors and actors' happy facial expressions.
Question 2
The document discusses how the radio broadcast aimed to represent different social groups. It aimed to represent varying ages, religions, stereotypes, classes, and genders through its content. The broadcast included both entertainment and sports headlines to appeal to both males and females. It covered national and local news to represent all classes. It also included a police headline to represent the professional working community. While some stereotypes were portrayed, they were not intended to offend but rather relate to the local community. A vox pop interviewed local teenagers who went against the stereotype that all youths are the same. An elderly lady was also interviewed who supported the stereotype that elderly people dislike today's youth.
Question 5- How did you attract your audience?
Our target audience is women aged 20-45 because they will likely have children and relate to the themes of drugs and a powerful female character. Feedback found women are the main target for psychological thrillers. We attract this audience by featuring a young female protagonist they can relate to and using children's toys to elicit maternal emotions. Money struggles and pill use allow for broader audience relatability. Introducing a male character and implied romance appeals to female viewers. Modern technology, fashion, and showing the protagonist can drive attracts younger women. Depicting the protagonist as pregnant addresses issues relevant to mothers and potential mothers.
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2nd evaluation q 2
The document discusses how a 10-year old female character is represented in a media product. It summarizes that the character challenges stereotypes of young girls in several ways:
1) She expresses existential thoughts and interests like philosophy that are atypical for her age.
2) Attributes like her classical music taste, bedroom decor chosen by parents, and clothing style suggest she does not fit the stereotype of a typical young girl.
3) Casting and makeup choices like her wide eyes and red lipstick imply an open and potentially daring personality that challenges expectations.
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Declining moral values in youth
The document discusses the declining moral values among youth. It states that youth today lack discipline and respect for elders and teachers, which has led to increased crime, violence, and drug abuse. It attributes this decline to a lack of moral education in schools. Moral values are not taught seriously and are not included in board exams, so both students and teachers do not see the importance. The document argues that moral education should be made compulsory and that workshops should be organized to help youth discuss their problems and ways to improve moral values.
Target Audience Demographics and Psychographics
This document discusses how the author attracted their target audience for a new musical theatre magazine. Their primary target audience is females aged 15-30. To attract this audience, they included content focused on drama school, auditions, and new musicals. They also used a young female model on the cover and featured female artists their audience could aspire to. Through distributing questionnaires only to those in their target audience, the author ensured the magazine appealed to their interests.
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The document discusses different ways that teenagers have historically been represented in media. It describes how teenagers in the 1950s were often portrayed negatively as the cause of social problems through the creation of "moral panics". However, media also began promoting a more positive "teen as fun" image to encourage teenage consumerism by portraying them enjoying music, fashion and movies. Even today, teenagers tend to be represented through either the "trouble" stereotype, threatening adult culture, or the "clean teen" stereotype exploiting their identity for commercial purposes.
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Task 2
The combination of the band's main product (their music) and ancillary texts (music video, CD cover, poster) effectively portrays the band's star image to their target audience of 15-25 year-olds. The video, cover, and poster depict the band's youthfulness, art school style, creativity, talent, and success against the odds through their casual clothing, artistic backdrops, and depictions of the band playing instruments. Unresolved romantic tension between the two band members also maintains audience interest in the band's image.
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The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for artists. It analyzes whether the band possesses the core values like youthfulness, sexual magnetism, creativity, and talent that would attract a large audience according to Richard Dyer's theory of stars and stardom. The band aims to appeal to young women interested in cute, attractive, and talented men through their youthful and sexually appealing frontman and creative music videos about love.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for appealing to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as values that attract a large audience according to Richard Dyer's theory of stars and stardom. The band's young, naive look and simple clothing, as well as lead singer's attractiveness and love song, fit the values needed to market successfully to their target demographic of young women.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for artists to appeal to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as values that would attract a large audience according to Richard Dyer's theory of stars and stardom. The animation in the band's music video reflects their creativity and talent, adding elements that help construct their star image.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for appealing to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as qualities that attract a large audience according to Richard Dyer's theory of stars and stardom. These values construct the band members as young, attractive, and talented musicians who produce a loved-up song, creating an image that matches what their target demographic finds appealing.
Q4
- The audience for the media product would be niche but mixed, not defined by age or genre, but rather people bored of Hollywood perfection and wanting more realistic storylines.
- A survey of 25 people found the prime audience to be young adults, adults, and middle-aged people, though some children and older audiences also expressed interest.
- The film is not specific to gender or age, but rather appeals to those interested in personality and quirky stories that differ from mainstream films.
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Description of your target audience
The document discusses planning for a music video for an indie/pop song aimed at a target audience of 16-25 year olds. Research found this age group prefers indie/pop music and engages strongly with it. The music video will feature both male and female artists to appeal to both genders equally within the target demographic. It will use themes of freedom and childhood innocence to transport viewers and draw on theories of utopianism through its bright colors and actors' happy facial expressions.
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The document discusses how the radio broadcast aimed to represent different social groups. It aimed to represent varying ages, religions, stereotypes, classes, and genders through its content. The broadcast included both entertainment and sports headlines to appeal to both males and females. It covered national and local news to represent all classes. It also included a police headline to represent the professional working community. While some stereotypes were portrayed, they were not intended to offend but rather relate to the local community. A vox pop interviewed local teenagers who went against the stereotype that all youths are the same. An elderly lady was also interviewed who supported the stereotype that elderly people dislike today's youth.
Question 5- How did you attract your audience?
Our target audience is women aged 20-45 because they will likely have children and relate to the themes of drugs and a powerful female character. Feedback found women are the main target for psychological thrillers. We attract this audience by featuring a young female protagonist they can relate to and using children's toys to elicit maternal emotions. Money struggles and pill use allow for broader audience relatability. Introducing a male character and implied romance appeals to female viewers. Modern technology, fashion, and showing the protagonist can drive attracts younger women. Depicting the protagonist as pregnant addresses issues relevant to mothers and potential mothers.
The artist within
The document discusses various topics related to art, creativity, and education. It addresses multiple intelligences, population growth constraints, the value of creativity, envisioning possible futures, and teaching children to draw. It also promotes Elaine Cimino's art studio and discusses her paintings, portraits, and print works completed over 30 years.
2nd evaluation q 2
The document discusses how a 10-year old female character is represented in a media product. It summarizes that the character challenges stereotypes of young girls in several ways:
1) She expresses existential thoughts and interests like philosophy that are atypical for her age.
2) Attributes like her classical music taste, bedroom decor chosen by parents, and clothing style suggest she does not fit the stereotype of a typical young girl.
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This document discusses media representations of different age groups and how they have changed over time. It notes that in medieval times, children had low status but are now more prominent in families. It outlines common stereotypes of life stages as helpless/innocent children, irresponsible youth, responsible adults, and vulnerable elders. The document also summarizes studies that found children portrayed mostly in commercials, elders underrepresented in media at 2.3% despite being 11% of the population, and youth often depicted negatively as a "problem".
Declining moral values in youth
The document discusses the declining moral values among youth. It states that youth today lack discipline and respect for elders and teachers, which has led to increased crime, violence, and drug abuse. It attributes this decline to a lack of moral education in schools. Moral values are not taught seriously and are not included in board exams, so both students and teachers do not see the importance. The document argues that moral education should be made compulsory and that workshops should be organized to help youth discuss their problems and ways to improve moral values.
Target Audience Demographics and Psychographics
This document discusses how the author attracted their target audience for a new musical theatre magazine. Their primary target audience is females aged 15-30. To attract this audience, they included content focused on drama school, auditions, and new musicals. They also used a young female model on the cover and featured female artists their audience could aspire to. Through distributing questionnaires only to those in their target audience, the author ensured the magazine appealed to their interests.
2011 young people clips
The document discusses different ways that teenagers have historically been represented in media. It describes how teenagers in the 1950s were often portrayed negatively as the cause of social problems through the creation of "moral panics". However, media also began promoting a more positive "teen as fun" image to encourage teenage consumerism by portraying them enjoying music, fashion and movies. Even today, teenagers tend to be represented through either the "trouble" stereotype, threatening adult culture, or the "clean teen" stereotype exploiting their identity for commercial purposes.
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Task 2
The combination of the band's main product (their music) and ancillary texts (music video, CD cover, poster) effectively portrays the band's star image to their target audience of 15-25 year-olds. The video, cover, and poster depict the band's youthfulness, art school style, creativity, talent, and success against the odds through their casual clothing, artistic backdrops, and depictions of the band playing instruments. Unresolved romantic tension between the two band members also maintains audience interest in the band's image.
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Judith Leyster Self-Portrait
Egon Schiele's Self-Portrait depicts the artist with an animated, cartoon-like expression that seems to convey his feelings of paranoia and persecution at the time. The exaggerated wrinkles and squinting left eye suggest Schiele was attempting to appear older and on guard. While simply titled a self-portrait, the work provides insight into Schiele's mental state and fascination with his own appearance as he produced many self-portraits during this period.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for artists. It analyzes whether the band possesses the core values like youthfulness, sexual magnetism, creativity, and talent that would attract a large audience according to Richard Dyer's theory of stars and stardom. The band aims to appeal to young women interested in cute, attractive, and talented men through their youthful and sexually appealing frontman and creative music videos about love.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for appealing to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as values that attract a large audience according to Richard Dyer's theory of stars and stardom. The band's young, naive look and simple clothing, as well as lead singer's attractiveness and love song, fit the values needed to market successfully to their target demographic of young women.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for artists to appeal to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as values that would attract a large audience according to Richard Dyer's theory of stars and stardom. The animation in the band's music video reflects their creativity and talent, adding elements that help construct their star image.
Task 2
The document discusses how effectively a band's main product, digipak, and poster combine to create a star image for appealing to their target audience. It analyzes the band's youthfulness, sexual magnetism, creativity, and talent as qualities that attract a large audience according to Richard Dyer's theory of stars and stardom. These values construct the band members as young, attractive, and talented musicians who produce a loved-up song, creating an image that matches what their target demographic finds appealing.
Q4
- The audience for the media product would be niche but mixed, not defined by age or genre, but rather people bored of Hollywood perfection and wanting more realistic storylines.
- A survey of 25 people found the prime audience to be young adults, adults, and middle-aged people, though some children and older audiences also expressed interest.
- The film is not specific to gender or age, but rather appeals to those interested in personality and quirky stories that differ from mainstream films.
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Wahiba Chair's Talk at the 2024 Learning Ideas Conference. South African Journal of Science: Writing with integrity workshop (2024)
South African Journal of Science: Writing with integrity workshop (2024)Academy of Science of South Africa
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.Pengantar Penggunaan Flutter - Dart programming language1.pptx
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LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
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Assign 45
- 1. Assignment45– Targetaudience – Psychographics Michael Ivan,LiamHowse,LiamCT, Mykola S Our targetaudience isinthe regionof 15-21, thisis because popmusicisverymodernandactive whichkids-teenagerslike. Personality The personalityof thistarget audience canvary.As we mostlyhave kidsinour target audience,Ibelieve thatmost of themwill be immature and veryplayful.Howeverwhen becomingateenager,they become more mature and more understanding. (Compare toreal artistsTA) Real artiststendto be more mature as theywant to appeal more to the mass audience andappeal like a goodperson. Values The valuesof kidscomes downto how theywere broughtup withtheir parents.If the parents broughtthemup withvalues thenthe kidswill have them, howeverif not,thentheywill not have it.Howeverby teenage yearsassocietywe expectthemtohave been taught propervalues. Againcomparingto real artists,theywill tryto do everythingintheirpowerto show that theyhave good valuesanda good personality,thiswill allow themto become role models for kids. Attitudes The attitudesof the kidscan be veryplayful andimmature at times.Howeverwhenthey groupup theytendto become more mature and will notplayaroundas much and will listen. Comparingtoreal artists withinourage range,I believethattheylike tobe playful butalsoseemvery mature,thisagaingiveskids the ideaof wantingtobe like themand setan example. Interests From a youngage,I believe that videogamesare a big interestof manykids,and evenforteenagers,Ithink thisisthe mostobviousand biggestones,otherinterests come downto the person themselves. Comparingtoreal artists,this can vary on the artists themselves.Howeveritdoes seemtobe a re-occuring patternof videogames appealingtoyounger audiences. Social Group In myresearch,I foundthat it’smainlythe secondary groupthat wouldbe targeted by our music,thisisbecause teenagerstendtolistento musicmore. For real artists,itdependson how big theyare.If theyare verywell known,thenthey will wanttotarget a global audience,howeverif not thena more regionaudience. Location The locationof our target audience wouldmostlybe aroundthe local area,thisis because Idon’tthinkour songwouldreach internationally. The locationof artists can vary fromwhere theycome fromand where theymove to.
- 2. Assignment45– Targetaudience – Psychographics Michael Ivan,LiamHowse,LiamCT, Mykola S Type of person I believethe type of person that our targetaudience wouldbe mainstreamer.This isbecause our target audience isexposedtoa lot of mainstreammusic, therefore theywouldbe more likelytobe a mainstreamer. Againthismore dependson the artist themselves, dependingonwhatthey come up as an artist.If they become verybigthenthey are likelytobecome mainstream, howeverif not thentheymightstruggle.