Chloe Graham started her career in journalism at age 12 interviewing celebrities for non-profit organizations. She launched her own magazine, USTYLEU, at age 16 to showcase fashion and entertainment issues relevant to teens. The Be U Tour was created to transform USTYLEU's empowering messages into live shows for girls ages 10-18, featuring celebrity guests, fashion walks, and discussions on topics like bullying. The tours have expanded across the US and internationally with corporate sponsors. Plans are underway for the 2016 Be U Girl Empowerment Tour.