This document proposes developing a natural tinted moisturizer for men called TNT Cream. It would hydrate and even skin tone while protecting from UV rays. The document outlines the product concept and marketing plan, including targeting the growing Asian men's skincare market through online direct marketing and sampling. Test marketing the product in Asia would help refine it before a global commercial launch focused on retail, advertising, and social media promotion. The conclusion is that men's skincare is a growing market, especially in Asia, making it a good opportunity for a natural tinted moisturizer brand.