AGENDA 
01 
02 
03 
04 
Fast Facts 
Service Portfolio 
About us 
References
FAST FACTS
1. Fast Facts APTLY Company Presentation| Page 3 
FAST FACTS 
Aptly‘s year of founding: 
2014 
(4/2011) (03/2005) 
Managing Partner: 
Matthias Rothkoegel & Lukas Schroeder
1. Fast Facts APTLY Company Presentation| Page 4 
WHO WE ARE 
Offices in: 
Neumarkt 35-37 
50667 Cologne 
Ronsdorfer Strasse 77a 
40233 Duesseldorf 
DUESSELDORF COLOGNE
1. Fast Facts APTLY Company Presentation| Page 6 
Oliver 
OUR TEAM 
Lukas S. 
Matthias 
Moritz 
Francesca 
Katharina 
Johannes 
Jose Mechthild 
Yvonne 
Andrina 
Dirk 
Jasmin 
Lukas H. 
Renate Patrick
1. Fast Facts APTLY Company Presentation| Page 7 
OUR CLIENTS
1. Fast Facts APTLY Company Presentation| Page 7 
OUR NETWORK 
SLAVE DIGITAL 
Finland, Belgium 
MARKETING-BTOB 
France 
BLACK CAT CREATIVE 
UK 
ENGAGEMENT FACTORY 
Netherlands 
APTLY 
Germany
SERVICES
2. Services APTLY Company Presentation | Page 9 
OUR APPROACHES 
APTLY 
CONSULTING 
APTLY 
MARKETING 
APTLY 
CODING 
APTLY 
SOLUTIONS 
APTLY 
TRAINING 
APTLY 
ANALYZING 
> Marketing 
Automation 
– Health 
Check 
– Vendor 
Selection 
– Software 
Architecture 
> Lead-management 
> Inbound 
Marketing 
> CRM 
> Customer 
Lifecycle 
Management 
> Content 
Marketing 
> Social Media 
Marketing 
> Search 
Marketing 
> Salesforce 
Customizing 
> Interface 
Integration 
> Cloud 
Computing 
> Data Store 
> Dynamic 
Download 
Form 
> Xing Social 
Sign In 
> Loyalty 
> Salesforce.com 
> Marketing 
Automation 
> E-Mail 
Marketing 
> Lead 
Management 
> Campaign 
Management 
> Conversion 
Rate 
Optimization 
> Reporting 
> Business 
Analytics
ABOUT US
4. About us APTLY Company Presentation | Page 37 
THE CONCEPT 
APTLY belongs to a new generation of full-service- 
agencies that offer creativity, 
technical expertise and B2B-know-how – all 
from one source. 
We help you choose the optimal solutions 
for your marketing and sales processes. On 
top we provide continuous support with the 
individual implementation and efficient 
usage. 
We see ourselves as service providers and 
partners at the same time since we not only 
consult you in the most competent way 
possible, but also transfer knowledge so 
that we can take your business forward.
4. About us APTLY Company Presentation | Page 12 
WHY US 
FLEXIBILITY 
As a small team we can react very quickly and plan flexibly. No matter if it’s about schedules, ressources or 
processes – we completely adapt to our clients framework conditions. 
INDIVIDUALITY 
We generate solutions individually depending on our clients specific needs and requirements. For us, a 
customer-orientated solution consists of balanced interaction of costs, ressources and demands. 
UNDERSTANDING 
We build a bridge between the technical know-how and the understanding of business processes, meaning sales 
and marketing. Thanks to our longtime experiences we are able to truly understand the challenges of clients and 
the market itself. 
GOAL 
ACHIEVEMENT 
From now on you will achieve your goals. Thanks to a permanent data collection, marketing and sales will know 
exactly how much resources they need to achieve their goals. Together we are able to increase your company’s 
quality and create an optimal base for argumentation. 
TECHNOLOGICAL 
CREATIVITY 
We help our clients to use their technology with all its finesse and updates. Once a new feature gets launched, 
we demonstrate the new possibilities and adapt the given solution. 
CLOSED LOOP 
With us you get everything out of one source: We provide services from inbound marketing to lead 
management and reporting. We really do close the loop. Meanwhile we optimize the co-orperation between 
sales and marketing through the connection we accomplish. 
INTERNATIONALITY Being a part of an international network, we can support you trans-nationally in several national languages.
4. About us APTLY Company Presentation | Page 13 
WHAT WE DO 
We generate individual strategies 
and concepts – as unique as your 
company. 
We analyse the status 
quo - and find based on 
the results the best 
solution for your 
business. 
We offer tailored solutions – 
smart and creative 
We guarantee you independent 
consultation – and find the 
most suitable software for you. 
We get it done.
4. About us APTLY Company Presentation | Page 40 
OUR METHOD 
APTLY stands for Smarter Business Solutions. 
We generate intelligent concepts and 
solutions that match your specific 
requirements. 
To do so we trust in the numerous 
possibilities of Marketing Automation and 
cloud-based CRM systems like Salesforce. 
A big focus lies on working efficiently and 
using resources the most clever way possible. 
Our broad network, consisting of 
international partners of agencies and 
software providers, enables us to combine 
matching aspects into the ever best solutions 
– meaning you get everything you asked for 
from one source.
4. About us APTLY Company Presentation | Page 41 
SOFTWARE PARTNERS & CERTIFICATIONS
REFERENCES
5. References APTLY Company Presentation | Page 17 
REFERENCE OVERVIEW 
BACK 
DYNAMIC 
DOWNLOAD 
FORMS 
DATA STORE – 
DATA QUALITY 
IMPROVEMENT 
CLOSED-LOOP-REPORTING 
SALESFORCE.COM 
CRM GLOBAL 
ROLL-OUT 
LOYALTY 
PROGRAM 
MANAGEMENT 
CUSTOMER SELF 
SERVICE PORTAL 
SALESFORCE AND 
ELOQUA ROLL 
OUT 
CONVERSION 
RATE 
OPTIMISATION 
ELOQUA ROLL 
OUT AND LEAD 
MANAGEMENT 
ELOQUA ROLL 
OUT AND LEAD 
MANAGEMENT 
PARTNER LEAD 
MANAGEMENT 
LEAD 
MANAGEMENT 
MARKETING 
AUTOMATION 
CAMPAIGN 
MANAGEMENT 
DYNAMIC 
DOWNLOAD 
FORM 
CONTENT 
MARKETING 
SALESFORCE AND 
ETRIGUE ROLL 
OUT 
CONTENT 
MARKETING 
CONTENT 
MARKETING 
ELOQUA SUPPORT 
MARKETING 
AUTOMATION 
MARKETING 
AUTOMATION 
FULL SERVICE 
E-MAIL 
MARKETING 
ELOQUA ROLL 
OUT AND LEAD 
MANAGMENT
WE‘RE LOOKING FORWARD 
TO FUTURE COOPERATION 
Thank you for your attention.

Aptly GmbH - Company Presentation

  • 2.
    AGENDA 01 02 03 04 Fast Facts Service Portfolio About us References
  • 3.
  • 4.
    1. Fast FactsAPTLY Company Presentation| Page 3 FAST FACTS Aptly‘s year of founding: 2014 (4/2011) (03/2005) Managing Partner: Matthias Rothkoegel & Lukas Schroeder
  • 5.
    1. Fast FactsAPTLY Company Presentation| Page 4 WHO WE ARE Offices in: Neumarkt 35-37 50667 Cologne Ronsdorfer Strasse 77a 40233 Duesseldorf DUESSELDORF COLOGNE
  • 6.
    1. Fast FactsAPTLY Company Presentation| Page 6 Oliver OUR TEAM Lukas S. Matthias Moritz Francesca Katharina Johannes Jose Mechthild Yvonne Andrina Dirk Jasmin Lukas H. Renate Patrick
  • 7.
    1. Fast FactsAPTLY Company Presentation| Page 7 OUR CLIENTS
  • 8.
    1. Fast FactsAPTLY Company Presentation| Page 7 OUR NETWORK SLAVE DIGITAL Finland, Belgium MARKETING-BTOB France BLACK CAT CREATIVE UK ENGAGEMENT FACTORY Netherlands APTLY Germany
  • 9.
  • 10.
    2. Services APTLYCompany Presentation | Page 9 OUR APPROACHES APTLY CONSULTING APTLY MARKETING APTLY CODING APTLY SOLUTIONS APTLY TRAINING APTLY ANALYZING > Marketing Automation – Health Check – Vendor Selection – Software Architecture > Lead-management > Inbound Marketing > CRM > Customer Lifecycle Management > Content Marketing > Social Media Marketing > Search Marketing > Salesforce Customizing > Interface Integration > Cloud Computing > Data Store > Dynamic Download Form > Xing Social Sign In > Loyalty > Salesforce.com > Marketing Automation > E-Mail Marketing > Lead Management > Campaign Management > Conversion Rate Optimization > Reporting > Business Analytics
  • 11.
  • 12.
    4. About usAPTLY Company Presentation | Page 37 THE CONCEPT APTLY belongs to a new generation of full-service- agencies that offer creativity, technical expertise and B2B-know-how – all from one source. We help you choose the optimal solutions for your marketing and sales processes. On top we provide continuous support with the individual implementation and efficient usage. We see ourselves as service providers and partners at the same time since we not only consult you in the most competent way possible, but also transfer knowledge so that we can take your business forward.
  • 13.
    4. About usAPTLY Company Presentation | Page 12 WHY US FLEXIBILITY As a small team we can react very quickly and plan flexibly. No matter if it’s about schedules, ressources or processes – we completely adapt to our clients framework conditions. INDIVIDUALITY We generate solutions individually depending on our clients specific needs and requirements. For us, a customer-orientated solution consists of balanced interaction of costs, ressources and demands. UNDERSTANDING We build a bridge between the technical know-how and the understanding of business processes, meaning sales and marketing. Thanks to our longtime experiences we are able to truly understand the challenges of clients and the market itself. GOAL ACHIEVEMENT From now on you will achieve your goals. Thanks to a permanent data collection, marketing and sales will know exactly how much resources they need to achieve their goals. Together we are able to increase your company’s quality and create an optimal base for argumentation. TECHNOLOGICAL CREATIVITY We help our clients to use their technology with all its finesse and updates. Once a new feature gets launched, we demonstrate the new possibilities and adapt the given solution. CLOSED LOOP With us you get everything out of one source: We provide services from inbound marketing to lead management and reporting. We really do close the loop. Meanwhile we optimize the co-orperation between sales and marketing through the connection we accomplish. INTERNATIONALITY Being a part of an international network, we can support you trans-nationally in several national languages.
  • 14.
    4. About usAPTLY Company Presentation | Page 13 WHAT WE DO We generate individual strategies and concepts – as unique as your company. We analyse the status quo - and find based on the results the best solution for your business. We offer tailored solutions – smart and creative We guarantee you independent consultation – and find the most suitable software for you. We get it done.
  • 15.
    4. About usAPTLY Company Presentation | Page 40 OUR METHOD APTLY stands for Smarter Business Solutions. We generate intelligent concepts and solutions that match your specific requirements. To do so we trust in the numerous possibilities of Marketing Automation and cloud-based CRM systems like Salesforce. A big focus lies on working efficiently and using resources the most clever way possible. Our broad network, consisting of international partners of agencies and software providers, enables us to combine matching aspects into the ever best solutions – meaning you get everything you asked for from one source.
  • 16.
    4. About usAPTLY Company Presentation | Page 41 SOFTWARE PARTNERS & CERTIFICATIONS
  • 17.
  • 18.
    5. References APTLYCompany Presentation | Page 17 REFERENCE OVERVIEW BACK DYNAMIC DOWNLOAD FORMS DATA STORE – DATA QUALITY IMPROVEMENT CLOSED-LOOP-REPORTING SALESFORCE.COM CRM GLOBAL ROLL-OUT LOYALTY PROGRAM MANAGEMENT CUSTOMER SELF SERVICE PORTAL SALESFORCE AND ELOQUA ROLL OUT CONVERSION RATE OPTIMISATION ELOQUA ROLL OUT AND LEAD MANAGEMENT ELOQUA ROLL OUT AND LEAD MANAGEMENT PARTNER LEAD MANAGEMENT LEAD MANAGEMENT MARKETING AUTOMATION CAMPAIGN MANAGEMENT DYNAMIC DOWNLOAD FORM CONTENT MARKETING SALESFORCE AND ETRIGUE ROLL OUT CONTENT MARKETING CONTENT MARKETING ELOQUA SUPPORT MARKETING AUTOMATION MARKETING AUTOMATION FULL SERVICE E-MAIL MARKETING ELOQUA ROLL OUT AND LEAD MANAGMENT
  • 19.
    WE‘RE LOOKING FORWARD TO FUTURE COOPERATION Thank you for your attention.