The document compares mobile apps and mobile websites for small businesses. A survey of over 500 small businesses found that 73% reported higher returns on investment from mobile apps compared to 27% for mobile websites. Customers also preferred apps over mobile websites, with 81% preferring apps. While apps provide advantages like push notifications, customization, and access to device features, both mobile apps and websites are important for a complete mobile strategy, as recognized by 81% of businesses surveyed.
Mobile App vs Mobile Website. See the benefits of each and decide how each tool can help make is EASY for your customers to find you and choose your products and services first!
Early Motion provides mobile app design build services. Mobile is the future and the future is here. Feel free to peruse these informative presentations to learn more about what we do and how you can use mobile applications to help connect with your valued customers.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
TrendyAppBuilder is making mobile apps & mobile websites simple and affordable for businesses of all sizes. Easy mobile app builder for Android iPhone iPad & HTML5.
Mobile App vs Mobile Website. See the benefits of each and decide how each tool can help make is EASY for your customers to find you and choose your products and services first!
Early Motion provides mobile app design build services. Mobile is the future and the future is here. Feel free to peruse these informative presentations to learn more about what we do and how you can use mobile applications to help connect with your valued customers.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
TrendyAppBuilder is making mobile apps & mobile websites simple and affordable for businesses of all sizes. Easy mobile app builder for Android iPhone iPad & HTML5.
CASE STUDY: How a Major Television Network Cut Printing CostsPlus Technologies
This presentation illustrates how a major television network, with help from Plus Technologies, implemented better printer fleet management and "pull printing" to reduce costs and increase printer efficiency.
Did you know there are 54,000 registered voters in Lowell? In the 2012 presidential election, 34,000 of them voted. In the past two city elections, far fewer participated – 11,500 in 2013 and just 10,000 in 2011.
We believe that if more people were to vote in local elections, the city of Lowell and all here would benefit. To help make that happen, join with other Lowellians in a nonpartisan, grass roots effort to increase participation in the next city election, especially in neighborhoods with historically low turnout and among groups that have faced barriers to voting.
Alcuni discutono se WordPress sia solo una piattaforma di blogging o un vero CMS; altri, se WordPress sia lo strumento giusto per sviluppare veri e propri applicativi web... ma se fai Startup, non hai tempo per queste discussioni: hai bisogno di costruire un Minimum Viable Product per validare la tua idea e sottoporla a potenziali utenti e investitori. In questo workshop, vedremo gli strumenti adatti per estendere struttura dati e interfacce utente di WordPress, e realizzare rapidamente e con semplicità applicativi web sofisticati.
Biz Evolution Technologies surveyed over 500 small business owners with both a mobile app and a mobile website to determine which returned a higher return on investment.
Grow your restaurants bottom line with an on-point mobile experience. By starting a mobile program restaurants can enjoy more customers, more business, more revenue.
Grow your restaurants bottom line with an on-point mobile experience.
By starting up a few mobile projects, restaurants can enjoy.
- more customers
- more business
- more revenue
Over 500,000,000 Android phones have been activated
Over 300,000,000 iPhones have been activated
Android owns 47% of the U.S. smartphone market
iPhone owns 29% of the U.S. smartphone market
The mobile revolution is creating huge opportunities for an endless variety of industries and players, and restaurants are no exception. Mobile apps, mobile websites, QR codes, and more, are all contributing to the growth of restaurants’ bottom lines.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
2. Bizness Apps Survey
• Bizness Apps surveyed over 500 small
business owners with both a mobile app and a
mobile website to determine which returned a
higher return on investment.
• The results showed that both mobile apps and
mobile websites are important pieces of a
small business mobile marketing strategy.
3. Which returned a high return on investment?
• 73% - said mobile app
27% - said mobile website
4. Which do your customer prefer?
• 81% - said mobile app
19% - said mobile website
5. Which is best for getting new customers?
• 75% - said mobile app
25% - said mobile website
6. Which is best for repeat customers?
• 86% - said mobile app
14% - said mobile website
7. Top reasons for a mobile app?
• 41% - customer loyalty
19% - customer service
15% - increased revenue
10% - improved communication
8% - to stand out
7% - other
8. Which has higher usage?
• 67% - said mobile app
43% - said mobile website
9. Which is most important?
• 10% - said mobile app
9% - said mobile website
81% - said both equally important
10. Push notification open rates
versus email marketing:
• 97% - push notifications / SMS
3% - email marketing
11. Losing Customers
• Without having both a mobile website and
mobile app, you are losing at least ¼ of your
customer’s share of mind!
12. Top Reasons for a Mobile App
• 41% customer loyalty
• 19% customer service
• 15% increased revenue
• 10% improved communication
• 8% to stand out
• 7% other
13. Which is more important?
• 10% say mobile app
• 9% say mobile website
• 81% of intelligent business owners recognize
that both are equally important.
14. Mobile Only Users
• By 2015, more than 780 million people will be
mobile only users, not owning a laptop or
desktop computer.
• 68% of customers prefer mobile websites over
full desktop versions.
• Viewable by anyone with a mobile browser.
15. Mobile Websites
• Developed with standard web development
tools and technologies.
• Built once and deployed for all devices.
• Typically, but not always, less expensive than
app development.
• Publish as a website. Immediate availability.
16. Mobile Websites
• Viewable with any mobile browser. No
distribution required.
• No installation required. Web-based.
• Easily updated and changes are immediate
with a browser refresh.
• Can be found through a standard search.
Primary website can redirect to a mobile-
optimized version when mobile is detected.
17. Mobile Apps
• Viewable by individuals within the appropriate
device.
• Capable of very robust user experiences.
• Superior Graphics - may be stored locally.
Effects & animations are limited only by
device computing power and memory.
18. Mobile Apps
• Unlimited access to hardware functionality.
Camera, accelerometer, microphone, GPS, etc.
• When built for distinct operating systems and devices
(native code), unique programming languages and
software development kits are required. Cross-
platform solutions available for deploying to various
app stores.
• Built for individual devices and operating systems. May
require multiple developers with different
proficiencies.
19. Mobile Apps
• Typically, but not always, more expensive, especially
when multiple devices or operating systems are
targeted.
• May require a submission process. Users must
download and install prior to use.
• Download and installation required.
• Download and installed from website or marketplace.
20. Mobile Apps
• iTunes requires a resubmission process. May
require multiple development resources if
updates are required for multiple devices and
operating systems.
• Easy to charge for apps, using the available app
marketplaces.
• Typically found through an app store search or
linked to from a website.
21. Why Mobile Apps?
• FACT: Your customers prefer apps over mobile websites.
• Sources: comScore, Alexa, Flurry Analytics, 2012
22. But I want a mobile website?
• We offer both a mobile app and a mobile website.
• Appear in the iTunes App Store, Android Marketplace, and
mobilize your existing website.
• Complete mobile marketing solution.
23. Why Our Company?
• We make mobilizing your business simple & pain free
• We help bring in new business and increase repeat customers
• We handle everything from start to finish
• We’re mobile experts
• We’re extremely affordable
• We’re fast & easy to use
24. Information
App can display
– Information on services
– Restaurants menu (text or PDF)
– All locations visible in Maps
– One click calling
– Events and more…
25. Links to social networks
• Customers can link to your social media pages.
• Increase Facebook fans.
• Increase Twitter followers.
• Approximately 40% of social
media users access their
accounts through mobile
devices.
26. Loyalty Coupons
• GPS coupons
– When at your location, customers
can ‘check in’ and receive bonuses.
• QR code coupons
– Used to replace stamp cards.
– Increase customer loyalty!
28% of customers reported that they are
“Extremely Likely” to increase their visits
to a business if they have a loyalty reward
card for them. (Total Research Corp &
Custom Marketing Corp’s Loyalty
Monitor Study)
27. Live Updating
• Take full control over your apps content!
• App can update
– Display special events
– Specials of the week/day
– Loyalty coupons
– Image gallery
– Everything inside
the app!
28. Push Notifications
• Update your customers instantly
– Special offers, updates, happy hours.
• Push notifications break the barrier
between you and your customers
– Included completely FREE.
– Compare to SMS texting plans
on average cost ~$200/month