The document compares mobile apps and mobile websites for small businesses. A survey of over 500 small businesses found that 73% reported higher returns on investment from mobile apps compared to 27% for mobile websites. Customers also preferred apps over mobile websites, with 81% preferring apps. Both apps and mobile websites are important for small businesses, with 81% saying they are equally important. Apps provide benefits like increased customer loyalty, push notifications, and access to hardware functions. However, mobile websites have advantages like lower costs and not requiring installation. The document promotes developing both a mobile app and website for a complete mobile marketing strategy.
Mobile App vs Mobile Website. See the benefits of each and decide how each tool can help make is EASY for your customers to find you and choose your products and services first!
Early Motion provides mobile app design build services. Mobile is the future and the future is here. Feel free to peruse these informative presentations to learn more about what we do and how you can use mobile applications to help connect with your valued customers.
Grow your restaurants bottom line with an on-point mobile experience.
By starting up a few mobile projects, restaurants can enjoy.
- more customers
- more business
- more revenue
TrendyAppBuilder is making mobile apps & mobile websites simple and affordable for businesses of all sizes. Easy mobile app builder for Android iPhone iPad & HTML5.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
Biz Evolution Technologies surveyed over 500 small business owners with both a mobile app and a mobile website to determine which returned a higher return on investment.
Mobile App vs Mobile Website. See the benefits of each and decide how each tool can help make is EASY for your customers to find you and choose your products and services first!
Early Motion provides mobile app design build services. Mobile is the future and the future is here. Feel free to peruse these informative presentations to learn more about what we do and how you can use mobile applications to help connect with your valued customers.
Grow your restaurants bottom line with an on-point mobile experience.
By starting up a few mobile projects, restaurants can enjoy.
- more customers
- more business
- more revenue
TrendyAppBuilder is making mobile apps & mobile websites simple and affordable for businesses of all sizes. Easy mobile app builder for Android iPhone iPad & HTML5.
And the survey says: Your customers would rather use an app to get information about your company than a computer. Most people prefer their phones or tablets over computers.
Get ahead of your competition and take over your industry with a mobile app or a mobile website.
Biz Evolution Technologies surveyed over 500 small business owners with both a mobile app and a mobile website to determine which returned a higher return on investment.
Grow your restaurants bottom line with an on-point mobile experience. By starting a mobile program restaurants can enjoy more customers, more business, more revenue.
The mobile revolution is creating huge opportunities for an endless variety of industries and players, and restaurants are no exception. Mobile apps, mobile websites, QR codes, and more, are all contributing to the growth of restaurants’ bottom lines.
Over 500,000,000 Android phones have been activated
Over 300,000,000 iPhones have been activated
Android owns 47% of the U.S. smartphone market
iPhone owns 29% of the U.S. smartphone market
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
2. Bizness Apps Survey
• Bizness Apps surveyed over 500 small
business owners with both a mobile app and a
mobile website to determine which returned a
higher return on investment.
• The results showed that both mobile apps and
mobile websites are important pieces of a
small business mobile marketing strategy.
3. Which returned a high return on investment?
• 73% - said mobile app
27% - said mobile website
4. Which do your customer prefer?
• 81% - said mobile app
19% - said mobile website
5. Which is best for getting new customers?
• 75% - said mobile app
25% - said mobile website
6. Which is best for repeat customers?
• 86% - said mobile app
14% - said mobile website
7. Top reasons for a mobile app?
• 41% - customer loyalty
19% - customer service
15% - increased revenue
10% - improved communication
8% - to stand out
7% - other
8. Which has higher usage?
• 67% - said mobile app
43% - said mobile website
9. Which is most important?
• 10% - said mobile app
9% - said mobile website
81% - said both equally important
10. Push notification open rates
versus email marketing:
• 97% - push notifications / SMS
3% - email marketing
11. Losing Customers
• Without having both a mobile website and
mobile app, you are losing at least ¼ of your
customer’s share of mind!
12. Top Reasons for a Mobile App
• 41% customer loyalty
• 19% customer service
• 15% increased revenue
• 10% improved communication
• 8% to stand out
• 7% other
13. Which is more important?
• 10% say mobile app
• 9% say mobile website
• 81% of intelligent business owners recognize
that both are equally important.
14. Mobile Only Users
• By 2015, more than 780 million people will be
mobile only users, not owning a laptop or
desktop computer.
• 68% of customers prefer mobile websites over
full desktop versions.
• Viewable by anyone with a mobile browser.
15. Mobile Websites
• Developed with standard web development
tools and technologies.
• Built once and deployed for all devices.
• Typically, but not always, less expensive than
app development.
• Publish as a website. Immediate availability.
16. Mobile Websites
• Viewable with any mobile browser. No
distribution required.
• No installation required. Web-based.
• Easily updated and changes are immediate
with a browser refresh.
• Can be found through a standard search.
Primary website can redirect to a mobile-
optimized version when mobile is detected.
17. Mobile Apps
• Viewable by individuals within the appropriate
device.
• Capable of very robust user experiences.
• Superior Graphics - may be stored locally.
Effects & animations are limited only by
device computing power and memory.
18. Mobile Apps
• Unlimited access to hardware functionality.
Camera, accelerometer, microphone, GPS, etc.
• When built for distinct operating systems and devices
(native code), unique programming languages and
software development kits are required. Cross-
platform solutions available for deploying to various
app stores.
• Built for individual devices and operating systems. May
require multiple developers with different
proficiencies.
19. Mobile Apps
• Typically, but not always, more expensive, especially
when multiple devices or operating systems are
targeted.
• May require a submission process. Users must
download and install prior to use.
• Download and installation required.
• Download and installed from website or marketplace.
20. Mobile Apps
• iTunes requires a resubmission process. May
require multiple development resources if
updates are required for multiple devices and
operating systems.
• Easy to charge for apps, using the available app
marketplaces.
• Typically found through an app store search or
linked to from a website.
21. Why Mobile Apps?
• FACT: Your customers prefer apps over mobile websites.
• Sources: comScore, Alexa, Flurry Analytics, 2012
22. But I want a mobile website?
• We offer both a mobile app and a mobile website.
• Appear in the iTunes App Store, Android Marketplace, and
mobilize your existing website.
• Complete mobile marketing solution.
23. Why Our Company?
• We make mobilizing your business simple & pain free
• We help bring in new business and increase repeat customers
• We handle everything from start to finish
• We’re mobile experts
• We’re extremely affordable
• We’re fast & easy to use
24. Information
App can display
– Information on services
– Restaurants menu (text or PDF)
– All locations visible in Maps
– One click calling
– Events and more…
25. Links to social networks
• Customers can link to your social media pages.
• Increase Facebook fans.
• Increase Twitter followers.
• Approximately 40% of social
media users access their
accounts through mobile
devices.
26. Loyalty Coupons
• GPS coupons
– When at your location, customers
can ‘check in’ and receive bonuses.
• QR code coupons
– Used to replace stamp cards.
– Increase customer loyalty!
28% of customers reported that they are
“Extremely Likely” to increase their visits
to a business if they have a loyalty reward
card for them. (Total Research Corp &
Custom Marketing Corp’s Loyalty
Monitor Study)
27. Live Updating
• Take full control over your apps content!
• App can update
– Display special events
– Specials of the week/day
– Loyalty coupons
– Image gallery
– Everything inside
the app!
28. Push Notifications
• Update your customers instantly
– Special offers, updates, happy hours.
• Push notifications break the barrier
between you and your customers
– Included completely FREE.
– Compare to SMS texting plans
on average cost ~$200/month
30. Our Pricing
• Professional app design & set up fee: $2000
• Monthly hosting fee: $100/month
• UNLIMTED Push Notifications
• UNLIMITED App Downloads
• ~$50,000 Value – Seriously!
31. How to get started
• Contact Us Anytime!
• Call: (905) 903-3950
• Email Us at: approfuturesolutions@gmail.com
• Visit our website at: www.approfuturesolutions.com