Plixos offers software development services to start-ups, emphasizing the importance of timing and strategic market entry to avoid failure. The document discusses challenges faced by start-ups, including budget issues, skill shortages, and competition in the tech market, and outlines solutions provided by Plixos, such as offshore team setups and automation tools. Additionally, the potential growth of the global software market, particularly in the U.S. and Europe, is highlighted, positioning Plixos as a reliable partner for sustainable and cost-effective product development.

1. Decrease “Time to Market” and save costs simultaneously
… with pliXos as Your trusted partner in SW Development
Contact us now at info@plixos.com
… for Start-ups from a successful Start-up

2. Why timing is most important fo Start-ups ?
No matter how strong your founder team is, entering a market at the wrong time (e.g. without having tested
the market with a rapid prototype) can lead you stuck
Similarly entering a market too late will make you fall in an uphill battle against the incumbents.
Figures
• Around 100 million Start-ups are born each year which is around 3 Start-ups per second
• Market is huge and so is the competition
• 90 % Start-ups fail to continue after their 4th year
• Many Start-ups commit the same mistakes, for e.g. incompetency check, viability check,
experience, etc
pliXos vision: Bringing ideas to reality through strong experience application development and a proven
approach besides saving time & cost
SW Services for Start-ups © pliXos GmbH 2

3. Sample SWOT Analysis of a Mobile App
SW Services for Start-ups © pliXos GmbH 3
Strengths Weaknesses
Opportunities Threats
1. Boosts sales
2. Retargeting
3. Personalized
4. Better customer experience
5. Brand loyalty
1. Outdated/ineffective design
2. Lack of mobile support
3. Clumsy structure & navigation
4. Low customer centric content
Global Mobile App Market
size will grow by USD 164.53
billion during 2019-23.
Expected accelerated growth
rate of 18% CAGR for 2019-
2023
1. Competitor Apps unique function
2. Recruiting technical talent
3. Increased time-to-market
4. Product development
incompetency
Source: Pixabay

4. SW Services for Start-ups © pliXos GmbH 4
More than 40 percent of
the $5 trillion global IT
market is in North
America, primarily the
United States.
US software industry
accounts for $1.8 trillion
of US value-added GDP
more than 10% of
national economy
More than 5,25,000 SW &
IT service companies
Approximately 40,000
Start-ups established in
2018 alone
US software industry
revenues are forecast to
see 5.6% annual advances
through 2022
Median tech wages are
92% higher than median
national wages
Sources: Fredonia group , CompTIA, dreamstime.com
Software Industry in the US
Most competitive market for tech Start-ups

5. SW Services for Start-ups © pliXos GmbH 5
Europe is the
second largest
software market
after US
Among Enterprise
Software CRM
software’s shown
highest growth since
2015 till date
approximately 14%
annual growth
Software-As-A-
Service market in
Europe is
anticipated to grow
at 25% CAGR
European startups have
direct access to the
world's largest economy, of
500 million people and a
GDP of €25,000 per head, a
strong ground for becoming
the next silicon valley of
world in future
There are more
developers in
Europe than in US
(5.7 million in
Europe compared
to 4.4 million in the
U.S.)
EU is top trading
partner for 80
countries across
globe compared to
just 20 for the US
Sources: MarketWatch, European Commission, Atomico
Software Industry in Europe
2nd most potential market for tech Start-ups

6. Tech Start-ups in European & US
Industry are often focused on
making innovative SW & Apps
1. Lack of Higher Skills and Demographic Shift –
Skill shortage and high demand of IT professionals, a major issue
Higher salaries of talented IT professionals is not all Start-ups can
afford and hence they may shift to high pay-off regions in US & Europe
2. Competition for adopting Latest Technologies –
It is Time to Act or else you may miss the Digital Opportunity
You Can’t Ignore SW Development Outsourcing in 2019
Digitization takes time & if not done right will increase the Time-to
Market for Start-ups
SW Services for Start-ups © pliXos GmbH 6
Top Challenges for Start-ups

7. Top Challenges for Start-ups
3. Budget Issues is very common:
Self financed Start-ups can outsource IT functions to save time & costs
Start-ups unable to clear funding rounds face difficulties to hire
talented IT employees
4. Language & Culture of providers due to Geographical location :
Start-ups looking to outsource IT functions to offshore/nearshore might
face cultural & language barriers
For example - A Start-up may choose to outsource a job to India rather
than a non english speaking country
SW Services for Start-ups © pliXos GmbH 7
Finding professional SW service
providers is a challenge in US &
European SW Industry

8. Technical Challenges faced by many Start-ups
(Development of a new mobile app)
SW Services for Start-ups © pliXos GmbH 8
Product Prototype making
Product Development
Sustainable Product Development
Maintenance
Cybersecurity

9. Solutions for Start-ups from pliXos
1. Dedicated offshore/nearshore delivery centers -
Full responsibility of SW Development life cycle
Find fitting providers and set up teams superfast
Track your Mobile app development projects in real time
2. Value addition –
Scaling up your team/business with flexibility
Full transparency and cost advantages up to 30% of project cost
Smooth entry into the Global market from development to market
3. Our Joint Opportunity -
We ("money and idea providers") shape the framework conditions
Start-ups can reinvest profits in "local added value" (R & D, patents,
international sales, etc.)
© pliXos GmbH 9SW Services for Start-ups

10. Main Focus of Start-ups: Target Market & Growth
…. can be made successful by pliXos development teams
Setting up a suitable offshore/nearshore team would allow Start-ups to make time for all above tasks
pliXos has solutions catering towards the success of Start-ups
Test Of Innovation
Customer Benefit
Review Business Idea (Security)
Positioning/Developing Market Presence
Sales & Reporting
Securing cash flow & follow-up financing
© pliXos GmbH 10SW Services for Start-ups

11. • Through swift and favorable development of a prototype or
technical proof of concept
• Set up a stable, flexible and cost-effective development team
• Finding ways to scale up or taking over the complete responsibility,
team expansion
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Struggling to maintain Growth & Stability ?
We are here with a fitting solution at each phase to support your Start-up
Where are
you standing
right now?
Idea
Funding
Growth
Whether prototype or growth strategy; we have a suitable solution.
How can we help?

12. Idea Phase
...the first struggle
Challenges:
• Assessing viability of your Start-up/idea
• Collect information & advice from industry experts
• Develop a prototype & technical proof of concept
Solution:
1. Focused Consulting
2. Online tool Outsourcing Advisor
Source: Pixabay
© pliXos GmbH 12SW Services for Start-ups

13. Funding Phase
...the phase of risks
Challenges:
• Dependency on VC funding
• Government support
• Hiring the best developers
Solution:
1. Find verified and fitting providers in B2B Marketplace
2. Cost effective team set up within 2 to 3 days
3. Project management with innovative SaaS tools
4. Consultancy or Sourcing Advisory as a Service
Source: Pixabay© pliXos GmbH 13SW Services for Start-ups

14. Growth Phase
…the most challenging phase
Source: Pixabay
Challenges:
• Manage revenues
• Analysis of current market demands
• Competition
• Handling expanding workforce
Solution:
1. Scale your IT teams at nearshore/offshore location through B2B
Marketplace
2. Manage & control dedicated offshore/nearshore teams
with Outsourcing Director
3. Delegating full responsibilities for your mobile app on pliXos team
© pliXos GmbH 14SW Services for Start-ups

15. About Us
Reliable Solutions Experience Affordable
• A Germany headquartered Software development and consulting firm with own SaaS1 tools
• Offer expertise, market intelligence and tool-based automation for geographically distributed software projects
• One stop solution for sourcing strategy, provider selection, team set-up to agile project management or full delivery
pliXos is a globally recognized
name as a Software &
Application
Development partner for SMEs2
and corporates
SaaS tools to automate
different phases in the
software development life
cycle & to create data driven
outsourcing strategies
Customers benefit from
our rich industry
experience, global
network and delivery
competence with globally
distributed SW
development teams
While working with SMEs &
Start-ups delivering best
software for their business with,
we keep the ROI of customers as
a priority
1 Software as a Service
2 Small & Medium Sized Enterprises
3 Multinational Corporations
© pliXos GmbH 15SW Services for Start-ups

16. Benefits of SW & Mobile App Development for Start-ups
… why this is feasible with pliXos?
Simple, fast and cost-effective - we adapt to your requirements.
© pliXos GmbH 16SW Services for Start-ups
• Suitable, agile process models (fast, easy, result-oriented)
• Dedicated & Highly specialized IT team on site and at offshore / nearshore
location
• Quality work & cost savings with full transparency through pliXos SaaS tools
• Value addition through scaling of IT teams at preferred destinations
• Unparallel Market intelligence, Trends & Technologies for Start-ups
• Proven track record and customer ratings for providers
• Ramp up the entire process superfast by using tools for automating tasks
• Continuous monitoring and governance with integrated B2B platform
• Helping Start-ups in entire Software/Application projects with case to case
analysis

17. Did you know?
Transparency & full control on projects is a guarantee by pliXos
• Estimating cost of an outsourced
SW/Application project & suitability for
Outsourcing - Outsourcing Advisor
• Create RFI/RFPs using preconfigured
format & questionnaire to manage
tenders – Tender Manager
• Continuous monitoring of projects by
automated parameters, thus keeping
the process impartial from both sides
(customers & service providers) –
Outsourcing Director
• All functions & tools integrated at one
place – pliXos B2B Marketplace
Centralized control, transparency & full governance from initiation to growth
© pliXos GmbH 17SW Services for Start-ups

18. pliXos: find your best SW Development Partner
• Experts in offshore/nearshore SW development with extensive references in groups & startups
• Own software solutions for quick & easy implementation of projects (all self-developed offshore/nearshore, no
developer/tester ever in onsite, but fully on schedule & under budget)
• Provides additional advice, operational support or even full responsibility as a general contractor
• Close partners in Russia, Eastern Europe, India etc. own JV in India
Name your requirements and we will implement them pragmatically and cost effective
© pliXos GmbH 18SW Services for Start-ups

19. Benefits of pliXos
…a one stop solution for all Start-ups
SW Services for Start-ups © pliXos GmbH 19
Quick results
Immediate savings
Verified and optimized models
No investment in additional IT infrastructure /
support
Reduced project risks
Flexible, rapid and cost-efficient customer
engagement

20. • High level of automation in governance
• Consolidation and standardisation of services, “Service Catalogues“, comparability of prices
• One standardised contract, incl. KPIs and SLAs in line with those provided by the SaaS
Solutions
• High comparability of service providers concerning quality, performance, flexibility etc.
• Simplified options to change service providers
• Perfect match with enhanced SaaS offerings such as Business Case simulations, Know-how
Pool, Sourcing Marketplace, Tenders etc.
pliXos Vision in global ADM Sourcing
See also
http://www.outsourcemagazine.co.uk/articles/item/3540-standardisation-in-outsourcing
http://www.outsourcemagazine.co.uk/articles/item/3717-how-do-small-and-medium-sized-enterprises-smes-best-
benefit-from-outsourcing
http://nearshoreamericas.com/services-integration-nearshore-delivery/
Especially SMEs1 will benefit from Standardisation, Automation & SaaS in offshore/nearshore SW Sourcing”
© pliXos GmbH 20SW Services for Start-ups
1 Small & Medium Sized Enterprises

21. Thank you for watching our PPT
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