Apple Inc. isan
multinational technology
company that has
significant impact on the
E-commerce industry.
Apple was founded as
Apple Computer Company
on April 1st 1976.
Apple is primarily known for
its iconic products such as
iPhone, Mac, iPad, Apple
watch.
Steve
Jobs
Steve
Wozniak
4.
Apple’s latest E-commercestrategy for
India is aimed at ensuring better
customers experience for apple products
sold
online by cutting down on delivery time
, weeding out counterfeits and sales of
unauthorized refurbished Apple
products.
>Reach and Accessibility
>Sales and Revenue growth
>Customer Convenience
>Direct Customer Relationships
E-commerce is necessary for Apple because it enables them
to reach a global audience , increase sales and revenue ,
provide convenience to customers , establish direct
relationships , expand globally , and leverage innovations and
technology.
Why the E-commerce
is necessary for
apple company ?
5.
01. • OnlineApple Store
• Digital Content and Services
• Trade-in and recycling
programs
• Online accessories market
place
• Customer support and
service
• I
ntegration of online
services
02.
03
.
How Apple Company uses E-
commerce ?
Apple utilizes E-commerce in several
ways:
Apple uses E-commerce to sell its
products online, offer digital content
and services, provide accessories,
facilitate trade-ins and recycling and
support customers service.
7.
Here are someways in which e-commerce
benefits Apple Inc. are as follows:
>Expanded global reach
>Increased sales and revenue
>Cost savings
>Improved customer experience
>Access to valuable data insights
>Direct customer relationship
>Opportunities for product
and service diversification.
Benefits of E-Commerce on
Apple Company
8.
One challenge ofApple's e-
commerce is fraud prevention. To
combat this, Apple has
implemented secure payment
options and verification processes.
Additionally, Apple has a dedicated
customer service team to assist
with any issues.
Privacy and
security